Friday, November 4, 2022

View Badal De” Polycab India’s Latest Digital Film Promoting 3-In-1 LED Panel Light


Lighting has a profound impact on our lives, especially our moods and with modern day LED lighting, we can use the power of color to create a sense of warmth, vibrance, and creativity. Based on these insights, India’s leading electrical goods company, Polycab India Limited (PIL) has unveiled a digital campaign “View Badal De” showcasing its 3-in-1 LED Panel Light.

The launch of the latest campaign revolving around its LED lighting offerings, further aligns with Polycab’s focus of enhancing presence in the consumer segment. In recent years, LED lights have become a potent source of lighting. They have rapidly risen to popularity in the Indian lighting sector thanks to their many advantages over traditional lighting technologies.

Polycab’s new LED campaign takes up a common insight on how one’s state of mind changes when their favorite lights are turned. Building on this, the company’s slice-of-life films tell stories of everyday people and how Polycab 3-in-1 LED light helps them change their view on things in the most entertaining way.

The first film in the series centers around a bachelor who has invited his fiancée and in-laws over to show his apartment, only to find out that his friends have created a mess inside. The story is about how he manages to make an impression on the in-laws with the help of Polycab 3-in-1 LED Panel Light.

The second film begins with an awkward situation when a guy introduces his life partner to his grandparents. The story is about how he wins them over with Polycab light.

The last film features a family where a father serves lauki sabji for dinner and changes the family’s perspective towards lauki sabji by toggle switching the Polycab 3-in-1 LED Panel Light.

Nilesh Malani, President, and Chief Marketing Officer Polycab India Ltd. said, “The product benefits of LED lights have evolved to transform our lifestyles altogether. Polycab’s Scintillate 3-in-1 LED Panel Light goes beyond the typical illumination element. The product offers three colors using switch toggle and is available in two shapes and multiple wattages. Polycab personifies this transformation in one of the simplest but powerful ways. Our series of View Badal De digital films drive home the point of LED lights not only illuminating the surroundings but our lifestyles including outlook towards life.”

Prem Narayan Chief Strategy Officer, Ogilvy India said, "What makes good advertising is when you get that chuckle out of the consumer. That chuckle that yes, I get that joke or that yes, it happens with me! Our campaign is based on a simple truth - when people are in a good mood their perspective on things changes. Polycab with its 3-in-1 lights can bring that change in mood. The 3 films look at situations which would on any other day (or light) get a grumble from people, but now they 'see' things differently."

The film can be viewed on the following link:  

https://bit.ly/3WqPfYU

PNB Strengthens “vigilance management” By Introducing Digital Measures


* The bank inaugurated a Vigilance Dashboard, Staff Accountability Portal and PNB Vigilance Manual 2022 

Punjab National Bank, nation’s leading public sector bank, is proud to announce its latest measures to strengthen vigilance management at the organization and promote a culture of honesty amongst its staff members. This initiative is a part of Vigilance Awareness Week, being observed at PNB from October 31 to November 6, in line with the Central Vigilance Commission (CVC) directives.  

The new initiatives were inaugurated during a formal ceremony at PNB’s Corporate Office in Dwarka, New Delhi by Shri Suresh N Patel (Hon’ble Central Vigilance Commissioner) in the gracious presence of Shri Praveen Kumar Srivastava (Hon’ble Vigilance Commissioner),  Shri P Daniel (Secretary, Central Vigilance Commission) and Shri Atul Kumar Goel, MD & CEO, PNB. The event was also attended by EDs, Shri Vijay Dube and Sanjay Kumar along with CGMs, AGMs and rest of the staff members. 

Speaking on the occasion, Shri Atul Kumar Goel, MD & CEO, said, “We, at PNB strive to leverage technology to create the value of transparency and integrity. The newly inaugurated vigilance management initiatives will minimize manual intervention, empower the employees, save time, and bring more transparency in the process. The recent digital innovations of the Bank include the Revamped PNB One Mobile App, Pre- Approved Personal Loan in four clicks and single OTP, WhatsApp Banking, Online KCC Renewal etc.” 

Hon’ble CVC, Shri Suresh N Patel congratulated PNB for taking several digital initiatives for fighting corruption and increasing efficiency. 

Vijay Kumar Tyagi, CVO, stressed that all the new initiatives will help PNB to strengthen its efficiency and build an even more transparent and honest ecosystem. 

Vigilance dashboard 

The vigilance dashboard is developed to empower dealing officers with decision-making and focused analysis of staff accountability in an efficient manner. Arduous tasks have now been simplified by automated data presentation, real-time activity records and much more, all in a single click. 

PNB Vigilance Manual 2022 

The latest version of the vigilance manual book is expected to serve as a useful tool to enhance the quality of good vigilance administration / governance in the bank. The advanced manual introduces e- vigilance, consists of updated Guidelines and Circulars issued by the bank, and carries adequate information on areas such as Staff Accountability, Investigation, Disciplinary Action Proceedings, Fraud Risk Management, etc. to sensitize the employees. 

Portal for process of staff accountability examination  

It is a portal for an end-to-end staff accountability process with a focus on turn-around-time (TAT) reduction. The digitized process will help to systemize accountability and ownership at all levels. 

Thursday, November 3, 2022

Participate In Tata Power Delhi Distribution Limited’s ‘Green Warriors’ Campaign & Stand a Chance To Win prizes Worth Rs 50,000/-


In line with the rising concerns towards climate change and global warming, Tata Power Delhi Distribution (Tata Power-DDL), the pioneer power utility providing electricity to over 70 lakh users in Delhi is giving you a chance to make your child a green warrior with its sustainability awareness campaign ‘Green Warriors’.

Through the campaign, Tata Power-DDL seeks to sensitize young minds about the emergency towards global warming and its adverse effects on the planet. It is in line with India’s climate change goals. The campaign is open for all school students from classes 3 to 10.

The campaign invites innovative ideas to help save the environment, reduce & control global warming, and build a greener tomorrow in the form of short videos (maximum duration 1 minute). Students can send their video entries in the form of poem, dance, act etc. The top 10 entries will win prizes worth 50,000 (maximum Rs 10,000 per winning entry) along with certificates of participation for every participant. The winning entries will also be featured across company’s social media platforms. The entries are to be sent to us via WhatsApp on +91 9871655629. You have to mention your Name, City and Contact Number while sharing the entry. The last date of submission of entry is 30th November 2022.

The campaign is a part of the energy conservation initiative under the company’s ‘Club Enerji’ program. Club Enerji is an Energy & Resource Conservation Club that focuses on bringing about a first-hand realization of the energy crisis and scarcity of natural resources in the country by sensitizing the torchbearers of tomorrow – the students.

The campaign will also spread awareness using Social Media and on-ground activities. The entries will be judged by an eminent jury comprising of senior officials from Tata Power-DDL.

Commenting  on the initiative, Mr. Ganesh Srinivasan, CEO of Tata Power-DDL, said, “We at Tata Power Delhi Distribution Limited feel that young turks are the torchbearers of a greener tomorrow and hold immense power to shape a brighter future. Through Green Warriors campaign, we aim to encourage these young superheroes to share their innovative/ creative ideas around global warming and sensitize the young generation about the adverse effects of climate change. The prime focus of this initiative is to acknowledge the adverse effects of climate change and the need for being future-ready for a greener tomorrow.”

For more information and contest’s term and conditions please refer the poster. You may also contact us on +91 9871655629

·       Facebook: https://fb.watch/gxTrDnpcLl/

·       Twitter: https://twitter.com/tatapower_ddl/status/1587359140132757504

Quest Global Acquires Adept, A Product Technology Design House


* Transaction scales Quest Global’s global operations and bolsters its semi-conductor capabilities

Quest Global, one of the world’s fastest growing engineering services firms, today announced the acquisition of Adept, a product design house with robust capabilities in the semi-conductor, automotive, and hi-tech verticals. This transaction accelerates Quest Global’s growth by scaling its operations and advancing its capabilities to provide innovative and digital solutions to its customers around the globe.

With locations in Bengaluru, Hyderabad and Vizag and clients across India, China and the United States, the acquisition of Adept expands Quest Global’s footprint in India and strengthens its global presence. In particular, the company brings strong capabilities that will enable Quest Global to add significant capacity to its semi-conductor offerings. This allows Quest Global to provide its customers with deeper digital engineering expertise, greater choice and expanded services from additional semi-conductor capabilities, enhanced embedded services and new capabilities in prototyping, ADAS, Vehicle Connectivity, Integrated Cockpit, and AUTOSAR toolkits – all of which will put Quest Global in an even better position to deliver superior end-to-end global product engineering services to its customers around the world.

“At Quest Global, we strive to be the most trusted partner for the world’s hardest engineering problems – and today’s news moves us one step further on that journey,” said Ajit Prabhu, Chairman & CEO, Quest Global. “We are pleased to welcome Adept to the Quest Global family. Spending quality time with founders, Gopal Koreme and Madan Lolugu, we recognized how great the cultural fit was right out of the gate, and that alignment became the foundation of this agreement. Together, we will accelerate digital engineering capabilities to service the fast-growing semiconductor industry.”

“This is an exciting moment for Adept. As part of the Quest Global family, we now have a tremendous opportunity to leverage our unique capabilities to help solve the world’s hardest engineering problems for customers and communities around the world,” said Gopal Koreme, Co-Founder & CEO, Adept. “We have a shared vision for growth for our customers and for our people that will enable us to build on the success of our organizations to become the most trusted partner in the semiconductor industry.”

“We are thrilled to join the Quest Global family and become part of the best growth story in engineering services,” said Madan Lolugu, Co-Founder & Director, Adept. “With their support and resources, Adept looks forward to doubling down on our efforts to provide world class chip design and embedded services.”

About Adept

Adept is a product design house, providing world class chip design and embedded services.  Headquartered in Bengaluru, Adept has research and development offices in Hyderabad and Vizag, India and a global presence with clients across India, the United States and China. Founded in 2011, Adept is a full service IC design firm that specializes in team augmentation, turnkey solutions for end-to-end chip design, and product lifecycle management. A flexible and reliable partner with more than 480 talented engineers, Adept brings a wealth of technical capabilities scalable to multinational corporations. As of September 2022, Adept is now part of the Quest Global family.

About Quest Global

We are Quest Global. We’re in the business of engineering, but what we’re really building is a brighter future. It’s not just what we do, but why we do it that makes us different. We believe engineering has the unique opportunity to solve the problems of today that stand in the way of tomorrow. For 25 years, we have strived to be the most trusted partner for the world’s hardest engineering problems. As a global organization headquartered in Singapore, we live and work in 17 countries, with 56 global delivery centers & offices, driven by 14,000+ extraordinary employees who make the impossible possible every day.

Quest Global brings deep industry knowledge and digital expertise to deliver end-to-end global product engineering services.  We bring together technologies and industries alongside the contributions of diverse individuals and their areas of expertise to solve problems better, faster. This multi-dimensional approach enables us to solve the most important and large-scale challenges across the Aerospace & Defense, Automotive, Energy, Hi-Tech, Healthcare, Medical Devices, Rail and Semi-conductor industries.  

Emirates And Air Canada Activate Codeshare Partnership To Extend Global Networks And Enhance Customer Experience


* Emirates and Air Canada customers will have access to 46 points across North America, Asia, the Middle East and Africa

* Frequent flyer members of Skywards and Aeroplan will soon be able to earn and redeem points or miles when flying with both airlines

* Enhanced customer offering implemented with the issuance of a single ticket and baggage transfers through to the final destination

* A plan for improved connectivity and seamless experience between the carriers at their respective hub airports in Dubai and Toronto to be implemented over the next six months

Emirates and Air Canada today announced the launch of their codeshare cooperation. The new partnership will allow customers of the carriers to enjoy seamless connectivity to 46 markets spanning three continents, including to destinations across the Americas, the Middle East, Africa, Southeast Asia, and the Indian subcontinent.

Beginning today, codeshare tickets will be available for sale to 35 markets for travel effective December 1 with 11 additional markets to be added pending final regulatory approval, and the potential for more markets to be included beyond that. Tickets are available via the carriers' websites at emirates.com and aircanada.com as well as via major GDS systems and travel agencies.

Sir Tim Clark, President Emirates Airline said: “We are delighted to establish a partnership with Air Canada, to expand our reach into more points in North America. Partnering with Canada’s flag carrier enables us to offer customers seamless connectivity when flying to domestic points within Canada via Toronto. Besides the added-value benefits and rewarding experiences that leisure and business travellers of both airlines can look forward to, the partnership allows Air Canada’s customers to travel to destinations across Asia, Africa and the Middle East, thanks to our expansive network via our hub in Dubai.”

"This exciting new partnership with Emirates will allow Air Canada to meaningfully broaden the choice of flight options for our customers. It will create easier connections between Canada and destinations in the Middle East, Africa, Southeast Asia and the Indian subcontinent. As well, it will allow us to draw more connecting traffic through our Toronto global hub and expand our presence in these dynamic regions where demand for global travel is expected to grow," said Michael Rousseau, President and Chief Executive Officer at Air Canada.

Emirates customers will be able to book codeshare flights to and from Canadian points beyond Toronto, including Calgary, Edmonton, Halifax, Montreal, Ottawa and Vancouver.

Air Canada will place its code on routes operated by Emirates from its hub in Dubai, expanding the airline’s reach across the Indian subcontinent and unlocking more destinations, including Colombo, Dhaka, Islamabad, Karachi, and Lahore.

Seamless connectivity will also be enjoyed by Air Canada’s customers travelling to Southeast Asian destinations including Bangkok, Hanoi, Phuket, Kuala Lumpur and Singapore; the Middle Eastern cities Jeddah and Muscat; as well as destinations in Africa, namely Addis Ababa and Dar Es Salaam.

Coming soon, the airlines will introduce a reciprocal frequent flyer offering, allowing members of Aeroplan and Skywards to earn and redeem points on flights operated by Emirates and Air Canada, respectively. Eligible passengers will also soon be able to take advantage of reciprocal lounge access, along with select benefits for Aeroplan Elite and Skywards members when travelling on the partner airline. Further details and launch dates will be announced at a later date.

* Codeshare activities are subject to government approvals.

About Emirates

From its global hub in Dubai, Emirates serves customers on six continents, providing high quality air transport services that facilitate tourism and trade. The airline has earned customer recognition for its industry-leading services on the ground and in the sky, delivered by a passionate workforce representing over 160 nations. Emirates operates the world’s largest fleet of wide-body Boeing 777 and Airbus A380 aircraft, offering spacious cabins and iconic inflight features such as its A380 Shower Spa and Onboard Lounge, and its ice inflight entertainment system available in all seats across its fleet, which has topped “best in sky” awards for 14 consecutive years. Emirates is committed to environmentally-responsible operations and focusses on three areas: reducing emissions, consuming responsibly, and protecting wildlife and habitats.  For more information, visit www.emirates.com. 

About Air Canada

Air Canada is Canada's largest airline, the country’s flag carrier and a founding member of Star Alliance, the world's most comprehensive air transportation network. Air Canada provides scheduled passenger service directly to 50 airports in Canada, 47 in the United States and 69 internationally. It holds a Four-Star ranking from Skytrax. Air Canada’s Aeroplan program is Canada’s premier travel loyalty program, where members can earn or redeem points on the world’s largest airline partner network of 45 airlines, plus through an extensive range of merchandise, hotel and car rental rewards. Its freight division, Air Canada Cargo, provides air freight lift and connectivity to hundreds of destinations across six continents using Air Canada’s passenger flights and cargo-only flights with its fleet of Boeing 767-300 freighters. Air Canada has committed to a net zero emissions goal from all global operations by 2050. 

Les Roches Third Innovation Summit Highlights On The Impact of New Tech On Traditional Hospitality


The Spark Innovation Sphere Summit has gathered last week around 100 hospitality and tech experts on Les Roches Global Hospitality Education campus nested in the Swiss Alps, to discuss “The Impact of New Technologies on Traditional Hospitality”.

While travel and hospitality will always be essentially a ‘people’ thing, the industry is in quest for innovations. During the event, speakers from the hospitality & tech industries shared insights and discuss about how some technologies such as AI, robotics, VR, holograms, Web3 and others are changing the hospitality industry, especially to enhance customer experience and revenue. 

For Pablo Garcia, Director of Spark at Les Roches Crans-Montana, the key highlights of the summit are:

·         “Technology is here and there is no way back, we need to be educated around it, embrace it and lead it. It is a culture we need to foster among hospitality students.

·         The purpose of Innovation is not just about technology, is about making life easier to employees and customers.

·         Innovation and sustainability go together. We need innovation and innovators to create solutions to support a sustainable development.

·         Technology will not replace human being; it will enhance their added value.

·         Innovation is not just about technology; it is a process innate to human beings.

·         Covid 19 has changed our society. We live now in a new normality with hybrid realty and possibilities. Ever-changing business environments are part of this reality. No matter what the type of industry it is, all companies need to re-thinking how to deliver the best customer experience.”

Susana Garrido, Director of Spark Marbella recommended an: “open innovation and a co-creation approach in which Hospitality players have to learn to attract and retain talents to design solutions that ignite change and to choose only those innovative approaches that will be valuable to all stakeholders, avoiding technology just for the sake of technology. “

Carlos DĂ­ez de La Lastra, CEO of Les Roches has called for: “a collaboration between industry, education and public institutions, private actors and start-ups which is key to create a strong eco-system looking at adding value to businesses, employees and customers alike.”

With Spark, Les Roches has created a worldwide innovation platform to endorse hospitality invention which encompasses pre-incubation and incubation solutions for entrepreneurs that are delivering revolutionary ideas to the hospitality and tourism sector.

Spark empowers learners, graduates, and corporate allies to design and implement novel hospitality solutions in on-campus living laboratories.

Manipal College of Health Professions Celebrates World Respiratory Care Week 2022


* The event was organised by the Department of Respiratory Therapy of Manipal College of Health Professions (MCHP)

* MoU signed between MCHP and Indian Association of Respiratory Care (IARC) to enhance academics and research

* The week included a workshop RESPICARE 2022 on the theme “Essential skills for respiratory therapist in critical care”

The Department of Respiratory Therapy of Manipal College of Health Professions (MCHP), a constituent of Manipal Academy of Higher Education (MAHE) conducted “World Respiratory Care Week” between 13 to 22 October 2022.

The inaugural ceremony was held on 21st October during which a Memorandum of Understanding (MoU) was exchanged between MCHP, MAHE and Indian Association of Respiratory Care (IARC) to enhance academics and research.  The ceremony had the presence of Dr. Narayana Sabhahit, Registrar, MAHE, Manipal as Chief Guest, Dr Jerry Paul, Professor of Anaesthesiology, AIMS Kochin and President of Indian Association of Respiratory Care as Guest of honour, Dr G. Arun Maiya, the Dean of MCHP, MAHE, Manipal, Ms. Pratibha Todur, Incharge HoD, Department of Respiratory Therapy, MCHP, MAHE, Manipal and Ms. Samruddha, Assistant professor as Organising Secretary of the event, Department of Respiratory Therapy, MCHP, MAHE, Manipal.

During the week, department also conducted CME and workshop “RESPICARE 2022”- on the theme “Essential skills for respiratory therapist in critical care”. About 200 delegates attended the event from Manipal and Mangalore regions. The department also held its first alumni meet in the campus on 22nd October.

Speaking about the event Dr. G. Arun Maiya, the Dean of Manipal College of Health Professions, MAHE said “With the signing of the MoU, the World Respiratory Care Week celebrations this year marked the beginning of an important collaboration between Manipal College of Health Professions, MAHE and the Indian Association of Respiratory Care (IARC). We are confident that this partnership will help in enhancing both academic opportunities and research for students and professionals in the field of respiratory care. We were delighted to see the enthusiastic participation in the RESPICARE 2022 workshop and the vigour with which the students showcased their talents in various competitions held during the week”

The entire week’s celebrations included various competitions like painting, collage making, poster presentation, cartooning competition, installation of 3D model, reels competition, Quiz, Cultural events such as dance, songs, music, MIME etc for the students of Respiratory Therapy.

The week ended with the valedictory function held on 22nd October where the students were rewarded with prizes and certificates for the showcase of their talents

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