SIP Academy Announces Educational Support For Over 1000 Under Privileged Children In India

SIP Academy today announced social impact initiatives to provide and empower underprivileged children for their educational needs.  As SIP Academy is now doing well he emphasised on the importance of supporting children especially those from underprivileged backgrounds. The Pandemic has made this challenge even more acute as the study conducted by the Azim Premji University.  

Mr Dinesh Victor, Managing Director, made the announcement on the occasion of the 19th anniversary of SIP Academy’s operations in India. Through the SIP Foundation, the organisation is supporting multiple initiatives across India for skill development in children from economically weaker sections. 

Through the SIP Foundation, the organisation is supporting multiple initiatives across India for skill development in children from economically weaker sections.

A total of 148 SIP students under SIP Academy programmes across India, who lost the earning parent during the pandemic are being offered fee waiver for their monthly fees for course completion of 12 months. In addition 225 children, from under privileged sections, will be provided fee concessions up to 75%. The aid is available in 45 SIP Abacus centres across India covering over 15 states.

Mr Dinesh Victor, Managing Director - SIP Academy India, said that as an organisation involved in developing life skills in children through its programmes of SIP Abacus (India’s leading Abacus training programme), Globalart (India’s leading chain of creative art training centres) and MiKids (a unique school based English language programme), SIP Academy was in a unique position to be able to help children and schools bridge the learning gaps and instil a strong foundation in numeracy, literacy and creative abilities of children.

Speaking on the occasion, Mr Dinesh Victor, Managing Director, SIP Academy, stressed on the importance of imparting soft skills among children. Most importantly he mentioned the need to increase awareness and empathy on social impact initiatives.

He mentioned how SIP Academy was involved in creating Miyawaki forests with 3 projects already initiated in Chennai and Jalgaon. He referred to the involvement of SIP Academy students as Rainwater Warriors and involving in Rainwater Harvesting awareness and implementation in their homes and in their communities. Across Chennai over 170 lakh square feet of area has been covered by the initiative.

He further emphasised the vision of SIP Academy to make a significant impact on the mental potential of children – such that their young lives as well as adult lives are enriched by the skills they acquire through the various programmes and initiatives that they are a part of, while acquiring life skills in SIP Academy programmes. 

Platinum EVARA Unveils Latest Exquisitely Crafted Curated Collection For This Season

Take your style game a notch higher with exquisite platinum jewellery from Platinum EVARA. Crafted from 95% pure platinum, the collection includes versatile designs that range from captivating necklaces and alluring wristwear to intricately crafted earrings and elegant rings. Delicate yet seamless forms, combined with unique diamond pieces come together to create a one-a-kind story much like the individual tales of the women who adorn them. Crafted with fluid dexterity, they symbolize the Evara woman’s indomitable spirit that remains resplendent, uninhibited and fearless as she takes pride in her own interpretation of femininity.

The collection includes dreamlike patterns, mobius loops, and grooves that reflect a unique design narrative that complements the inherent style of the Evara woman. The scattering, splintering, and expansive patterns along with the interrupted forms, fluid dimensions, and spatial elements come together to elaborate the many facets of the Evara woman’s unique personality and seamlessly align with her style statement.

Each piece in the collection is extremely versatile and lends itself easily to a wide variety of occasions- right from the boardroom to brunch. Each Evara design can just as easily complement a stunning black gown as it does that soft breezy chiffon sari. The perfect style partner for every occasion– Evara.

Here are some of the top picks from the latest curated collection of Platinum EVARA:

Platinum Wonderfully You Necklace

Crafted in 95% pure platinum, this stunning necklace features three flowing lines of platinum pellets with unexpected rose gold facets. It uplifts the style quotient of that little black dress at an elegant cocktail and can just as easily bring alive the soft, fluid and free flowing structure of a sari at a traditional do. Understated, classy and yet resplendent, this piece sits pretty around your neck as you effortlessly glide from a rocking party to a more solemn formal do.

The Platinum Constellation

This constellation around your neck compliments the universe within you and makes you shine inside out whether it is the boardroom or a friend’s milestone birthday party! Interspersed with diamonds placed intricately along the modern design narrative, this unique neckpiece is just right for that exciting date night as well as that special red-carpet moment. Whatever, the occasion this gorgeous platinum design from Evara’s latest collection will ensure you look your stunning best always! 

Platinum Fine Symmetry Danglers

This exquisite pair of earrings feature triangle motifs that freely suspend a sleek interlinked chain with a platinum pellet. The avantgarde style of this design promises to make heads turn. Paired with a flowy, pastel brunch dress, this unique design, adds to the soft, delicate vibe of your look. It can also add just the right amount of edge to your power dressing game, taking it to the next level.

Platinum Starfall

Like a stunning medley of shooting stars falling from the night sky, this piece is designed to remind you of every time you make an impression by just being the woman that you are. The angular design with just a dash of rose gold, catches you by surprise to break the monotony and add a touch of elegance and magic to your daily wardrobe. This stunning piece transitions effortlessly from boardroom glam to dinner date elegance.

Platinum All About You Bracelet

This simple yet chic bracelet crafted in rare platinum, a metal that stays true to its natural white, is designed with an interwoven chain and held together by a circular motif. Its rose gold circumference draws attention to its platinum surface and instantly elevates the design narrative of this seemingly simple yet elegant bracelet. This bracelet promises to do just that for your chosen attire. Whether accompanied with a formal gown or a smart casual jumpsuit, this one-of-a-kind design adds that extra dash of panache to create an exclusive and endearing style narrative that catches one by surprise

ABOUT PLATINUM GUILD INTERNATIONAL (PGI)

Platinum Guild International (PGI) is a marketing organisation with the vision to develop the global platinum jewellery market as a new demand source for platinum. It was formed in 1975 with specialist teams dedicated to growing the global platinum jewellery market through consumer and trade-facing programmes in the four key jewellery markets of China, India, Japan and USA. Since then, jewellery development has demonstrated a strong track record in delivering results.

Through various programmes, both direct-to-consumer and in collaboration with jewellery retailers and manufacturers, PGI creates consumer ounce demand by first identifying opportunities for platinum in jewellery, and then developing them with partners. It also aims to build an enduring commitment to platinum in jewellery. 

PGI’s consumer marketing and educational programmes are focused on developing awareness and an appreciation for platinum’s unique properties as a precious metal for fine jewellery.

In addition, PGI works globally with collaborative partners running extensive marketing programmes in the four main platinum jewellery markets of China, Japan, USA and India. These markets are staffed with experts in strategic planning, marketing, retail, design and business development.

PGI is funded by the leading platinum producers of South Africa, as well as through co-funded programmes with the jewellery industry.

PURITY ASSURANCE PROGRAM

PGI has partnered with TUV India Pvt Ltd to implement a robust audit programme to ensure the purity of platinum under its programme. TUV is one of the country’s first certification bodies and has been closely associated with the quality revolution in India.

Under Platinum Guild India’s quality assurance programme, each individual piece of jewellery has an assured purity as high as 95%. And as a proof of this assurance, every piece is stamped ‘Pt950’ and comes with a tamper-proof quality assurance card that distinguishes authentic platinum from other jewellery.

A Unique Identification Number is also stamped on the jewellery in addition to the detailed description of the piece you choose for yourself. Our quality assurance programme is in place to ensure transparency and that the platinum the consumer buys is of the highest quality. After all, that is what true value is all about.

Medtronic Launches AI Powered GI GeniusTM Module For Detection Of Colorectal Cancer In India

* AIG hospital, Hyderabad becomes the first hospital in India to utilize the enhanced screening feature with GI GeniusTM

India Medtronic Private limited, a wholly owned subsidiary of Medtronic plc (NYSE:MDT) today announced the launch of innovative computer-aided polyps detection system powered by artificial intelligence (AI) — the GI GeniusTM intelligent endoscopy module. A transformative solution that leans on deep learning algorithms and real-time data, the module empowers physicians to detect and treat colorectal cancer by offering enhanced visualization during colonoscopy. AIG hospital, Hyderabad becomes the first hospital in India to utilize the enhanced screening feature with GI GeniusTM.

As per GLOBOCAN 2020, colorectal cancer is the seventh deadliest cancer in India among both men and women.i There is an increased incidence trend  in India due to changing lifestyles that include consumption of calorie rich, processed food, low fiber diet and lack of physical activity.  Indian Council of Medical Research states Annual Incidence Rates (AARs) for colon cancer and rectal cancer in men are 4.4 and 4.1 per 100000, respectively. The AAR for colon cancer in women is 3.9 per 100000.ii Symptoms of colorectal cancer are difficult to identify and timely screening and diagnosis are important.  Screening colonoscopy assisted with artificial intelligence can be boon for early detection.

The GI GeniusTM module uses advanced AI software to highlight suspicious polyps of various sizes, shapes, and morphologies with a visual marker in real-time. It serves as the gastroenterologists’ ever-vigilant second observer, with a sensitivity rate per lesion of 99.7% and less than 1% false positives.iii

“We heartily welcome the advent of GI GeniusTM system by Medtronic in India and are extremely proud to be the first hospital in the country to utilize its enhanced screening feature for our patients. Technologically innovative and effective interventions such as these will play a significant role in enhancing our ability to combat the challenges arising from delayed diagnosis of colorectal cancer”, said Dr D. Nageshwar Reddy, Chairman and Chief of Gastroenterology AIG Hospitals, Hyderabad

“In line with its commitment to engineer the extraordinary, Medtronic has consistently sought to offer novel, transformative solutions that tap into the benefits of the latest technology and cutting-edge AI. The GI GeniusTM is one such offering, a powerful new ally in the fight against colorectal cancer, assisting physicians to accurately detect occurrences, and optimally care for their patients.” said Chandrashekhar Jaiman, head of Specialty Therapies, Medtronic India. “Our vision continues to be informed by our fundamental goal of bringing disruptive innovations in the healthcare technology sector to alleviate pain, restore health, and extend life.”  

Studies have shown that AI-assisted colonoscopy can increase polyp detection rates, and every 1% increase in adenoma detection rate (ADR) reduces the risk of colorectal cancer by 3%. GI GeniusTM module has been shown to increase ADR by up to 14.4%.iv,v

About Medtronic

Bold thinking. Bolder actions. We are Medtronic. Medtronic plc, headquartered in Dublin, Ireland, is the leading global healthcare technology company that boldly attacks the most challenging health problems facing humanity by searching out and finding solutions. Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 90,000+ passionate people across 150 countries. Our technologies and therapies treat 70 health conditions and include cardiac devices, surgical robotics, insulin pumps, surgical tools, patient monitoring systems, and more. Powered by our diverse knowledge, insatiable curiosity, and desire to help all those who need it, we deliver innovative technologies that transform the lives of two people every second, every hour, every day. Expect more from us as we empower insight-driven care, experiences that put people first, and better outcomes for all. In everything we do, we are engineering the extraordinary. 

Tata Motors Launches Tigor XM Variant Powered With Its iCNG Technology At INR. 7,39,900

Building on the success of its iCNG technology and widening its range, Tata Motors, India’s leading automotive brand, today, launched the Tigor XM iCNG variant at an attractive price point of INR. 7,39,900 (ex-showroom price, Delhi). Introduced earlier this year, the iCNG range of products have received a phenomenal response in a short span of time, becoming the choice of vehicle for many customers looking to switch to CNG. Appreciated for their drivability, safety and features on offer, the iCNG technology by Tata Motors has proved its mark, furthering the sales of the Tiago and Tigor in their respective segments.

Based on 4 pillars of the company’s iCNG technology (‘Incredible’ performance, ‘Iconic’ safety, ‘Intelligent’ technology and ‘Impressive’ features), this new variant will now become the entry-level trim for the Tigor iCNG and will be offered with a host of safety and convenience features such as HarmanTM Infotainment System with 4 speaker system, power windows, central locking, rear parking sensors amongst others. Furthermore, the new Tigor XM iCNG variant will be available in Opal White, Daytona Grey, Arizona Blue, and Deep Red color options.

Commenting on the launch, Mr. Rajan Amba, Vice President, Sales, Marketing and Customer Care, Tata Motors Passenger Vehicles Ltd. said, “The Tigor has been an extremely special product for us and the addition of the iCNG variant has propelled our momentum further in the segment. Currently, more than 75% of the customer bookings of the Tigor are coming from the iCNG variant which is a testament to the robust demand of this technology in the Tigor portfolio. With the growing popularity of the Tigor iCNG and in line with our New Forever brand philosophy, the new Tigor XM iCNG will help us cater to new set of customers who have been wanting to experience our iCNG technology with an entry level trim. I am confident that this addition will further bolster our growth in this segment and the CNG space.

Tata Motors is witnessing a high growth momentum in its overall passenger vehicles sales volumes month on month. The Tigor too has contributed to this journey by becoming the 2nd largest selling sedan in the country with a market share of 21% in its segment. The Tigor is the only sedan in India which is available in Petrol, Electric & CNG options, in both Manual as well as Automatic transmissions, catering to a wide spectrum of consumer needs.

To know more about offers and car buying options, call your nearest dealership or visit https://cars.tatamotors.com/

Raj Petro Specialities Recognized As ”Brand Of The Year 2022”

Raj Petro Specialities Pvt Ltd, a Brenntag Group company, has been recognized as ”Brand of the Year 2022.” The announcement was made at the Brand of the Year 2022 Awards Ceremony  and organized by Team Marksmen along with India Today, its media partner. Raj Petro is widely known for its commitment to excellence, and the quality of its products and services across the globe.  

This unique industry-led initiative has been conceived and driven by insights drawn from industry-wide, in-depth research conducted by research experts. Along with Raj Petro, other leading brands were appraised on parameters such as Brand Purposefulness, Transformative Growth, Brand Activism, Innovative Marketing Campaign, Sustainability Measures, Brand Resilience, and Cohesive Consumer Experiences. 

Expressing gratitude on receiving the accolade, Mehul Nanavati, Managing Director, Raj Petro Specialities Pvt. Ltd., said, “I am honored and pleased to accept the ‘Brand of the Year 2022’ award on behalf of the entire team at Raj Petro. We continue to build a successful sustainable organization, and create high-quality products that add value to over a dozen high-growth industries. We are an ambitious and passionate team, having an enviable credibility amongst our customers, and are well-recognized for our innovative abilities. We thank the Brand of the Year committee for recognizing our efforts. This recognition provides an added impetus to our ambitions, and will encourage our team to perform everyday as we move forward.”  

About Raj Petro  

Raj Petro Specialities Pvt Ltd, a Brenntag Group company, is a multi-faceted petrochemical manufacturing and marketing company with business partners in about 100 countries across the globe. The company offers a complete range of products catering to Power & Energy, Personal Care, Tyre & Rubber, Food & Pharma, Construction & Mining, Chemicals & Petrochemicals, Engineering, Petroleum & Offshore, Textiles, Steel & Metal, Transport including Railways, Automotive Retail, Agriculture, Metalworking and general engineering industries. Raj Petro has been operating for eight decades providing innovative, customized solutions for a range of high-performance applications. 

Raj Petro Specialities Pvt Ltd operates two state-of-the-art manufacturing plants in Chennai and Silvassa along with R&D Centres of Excellence, recognized by DSIR, Ministry of Science & Technology, Government of India NABL accredited Laboratory. 

Raj Petro offers a wide range of product portfolios - ELECTROL (Transformer Oils), RAJOL (White Oils), RAJELL (Petroleum Jellies), RAJPROL (Process Oils), RAWAX (Waxes), STANSOL (Synthetic Base Fluid), ZOOMOL (Premium Automotive Lubricants), KYROS (Industrial Oils & Fluids) ONWO (High-Performance Lubricants & Food Grade Lubricants), DURATEK, KELEOL & KYROS E3 (Agrispray Oil), SYNELECT (Synthetic Ester Dielectric Fluid), and BIOELECTROL (Natural Ester Dielectric Fluid). 

Celebrate This Friendship Week” With GS Caltex India Lubricants

* GS Caltex India Launches Digital Campaigns This Friendship Week To Strengthen The Bond Between Engine Oil And Engine 

GS Caltex India, India’s leading lubricant brand, takes its proposition of being “Aapke engine ka best friend” a step further with the launch of a new digital campaign this friendship week across all digital platforms.  

The campaign "Kixx Friendship Week" commemorates the friendship between engine oil and your vehicle’s (Car and Bikes) engine as it is constantly there to protect your engine in extreme conditions, Kixx by GS Caltex is that ideal best buddy for your automobile’s engine. This advertisement is the best illustration of what friendship entails, and it will make you think back on all the special times you have had with your best friends. 

Speaking about the campaign, K Madhu Mohan, General Manager- Marketing at GS Caltex India said, “The campaign is in line with our brand, Kixx, which celebrates the relationships in our lives that are priceless and irreplaceable. It is always there to protect the engine in extreme circumstances”. 

Kixx Engine Oil touts premium quality and optimal performance under extreme driving conditions. It is the ideal companion for the engine. 

You may watch the campaign here – https://youtu.be/09g4WevJeD8 

Name of the campaign- GS Caltex – Kixx Friendship Week campaign 

Different elements of campaign- Radio/ Digital/OTT 

Storyboard for TVC/Digital video- Digital video 

Name of Creative Agency- PowerDrift Studios PVT. LTD. 

Ad Director- Vinayak Guhanarayan 

Chief Creative Officer- Rohan Albal 

Creative team- Ishaan Tiwari 

About GS Caltex India  

GS Caltex India is a 100% owned subsidiary of GS Caltex Corporation, South Korea. It was incorporated on 2nd February 2010 in India and has its registered office in Mumbai. The company is currently doing business in high-quality premium lubricants manufactured from its own group II plus base oils imported from their Yeosu Refinery, South Korea. The company’s operations cover the whole of India with warehouses at key locations to service the needs of customers. GS Caltex India has a very impressive range of high-quality finished lubricants and supplies to large businesses including major OEMs viz. Kia Motors, Volvo Construction, Hyundai Motors, Hyundai Construction, Kohler, Ajax, Doosan, Indus Towers, Putzmeister, Puzzolana etc 

Reliance General Insurance Awarded “ISO 9001:2015 Re-Certification”

Reliance General Insurance Company Ltd (RGICL), one of India's leading General Insurance Companies, has successfully completed the Re-Certification of ISO 9001:2015 for providing end to end services of general insurance product offerings across the country. The audit, conducted by - Det Norske Veritas (DNV),confirmed that Reliance General Insurance’s internal systems, processes and branches are in compliance with the requisite International Organization for Standardization (ISO) standards.  

ISO 9001:2015 is the world’s most widely recognized quality management standard, developed and published by the International Organization for Standardization (ISO). Receiving this accreditation demonstrates the Company’s ongoing commitment to quality and continuous improvement through an effective quality management system. 

About Reliance General Insurance 

Reliance General Insurance, a part of Reliance Capital, is one of the leading general insurance companies of India. The Company offers a well-rounded and comprehensive bouquet of products including Motor Insurance, Health Insurance, Travel Insurance and Home Insurance, and offers customized solutions to meet the protection needs of each customer. Reliance General Insurance has a wide network of more than 67,000 intermediaries across 128 branch offices across India for offering its products and services to retail, corporates and SME clients.