Aurabeat Offers Special Raksha Bandhan Discounts For Online Customers

Aurabeat a USFDA approved Anti-Covid Class 2 medical device for SARS-COV-2 disinfection is offering a 20% discount on all their devices. The offer is available on e-commerce websites Amazon and Flipkart on 21st & 22nd August for Raksha Bandhan, a festival celebrated in various parts of India. Aurabeat is a Hong Kong-based global leader in air filtration technology with a strong presence in more than 40 countries across the globe. 

Aurabeat has developed a patented five-stage disinfection technology after extensive research in the field of air filtration. Aurabeat’s AG+ Silver Ion Plasma Sterilization Air Purifier cleans the air up to 3.4 times in one hour while actively eliminating bacteria and viruses from air and surfaces. In addition to USFDA approvals, the products, and devices are certified by ATCC (American Type Culture Collection), SGS (General Society of Surveillance-Geneva), FC, CE, ISO, UKRI Medical Research Council. Aurabeat is used in over 200 hospitals, 200+ schools, protecting the air from COVID-19 in more than 40 countries.

Commenting on the announcement of a sale, Venkat Duddukuri, CEO, Aurabeat India said, “Now more than ever the decision to go ahead with a sale is important for us as the need for such products have been gaining significance now as the world is bouncing back to a normal life. Through high-class technology, our products are equipped to keep the environment safe and purified. It is an effective means to provide added protection. Globally the demand for such products has increased and we are focussing on targetting the Indian market via e-commerce platforms like Amazon and Flipkart. We are confident that our customers will benefit immensely.”

According to the actual experimental test results using COVID-19 viruses in a US virology laboratory, MRI Global, Aurabeat  AG+ Silver ion anti-viral air purifier proved to effectively eliminate 99.9% COVID19 in 15 minutes. Other experimental tests have also proven that Aurabeat AG+ silver ion air disinfection technology can kill 99.9% of influenza viruses, fungi Staphylococcus aureus, and E.coli. Aurabeat silver ion technology relies on a premium five-stage filtration mechanism which has previously been used in medical equipment making Aurabeat products extremely reliable and trustworthy. Pollutants like nitrogen dioxide, carbon monoxide, sulfur dioxide, formaldehyde, etc., can also be eliminated from the air using Aurabeat air purifiers. The technology is designed to provide highly efficient protection for indoor pollution in hospitals, homes, schools, movie theatres, restaurants, and offices.

ICICIdirect To Offer Curated Portfolios Of International Stocks By Renowned Global Fund Managers

ICICI Securities (I-Sec), which operates ICICIdirect, a virtual financial supermarket offering investment, protection, and loan products, today said that it has tied up with Interactive Advisors to offer curated portfolios of international stocks built on models constructed by leading global fund managers, for the domestic retail investors.

ICICIdirect customers would now be able to invest in portfolios made up of US stocks and ETFs managed by Interactive Advisors, a US investment advisor, based on models constructed by renowned global fund managers like Global X- by Mirae Asset, State Street Global Advisors, Legg Mason (acquired by Franklin Templeton Investments), Wisdom Tree and other portfolio managers. Between them, over 70 theme-based portfolios are already available for investors to choose from at ICICIdirect.com. These actively managed portfolios offer a host of differentiated basket of US stocks and Exchange Traded Funds (ETF).

Commenting on the launch, Mr. Anupam Guha, Head – Private Wealth Management, ICICI Securities, said, “After the successful launch of our Global Investments offering which allowed our investors to invest in markets like the US, UK, Singapore, Japan, Germany, and Hong Kong in a completely digital manner, many customers have been asking us for a facility where they could have experts guiding them for better investment decisions. We have gone one step further by getting access to a curated list of theme-based portfolios, some based on models constructed by renowned fund managers, for our customers. These are actively managed portfolios and hence will come with features like rebalancing. We are confident that this facility will find resonance with even those investors with low risk appetite and those who were keen to diversify their investments in global markets but were holding back for lack of handholding.”

Investors can choose portfolios based on their risk tolerance. These portfolios are managed by a US investment manager based on extensive research and financial analysis and are across themes like smart beta, technology, healthcare, etc.

ICICIdirect launched Global Investment facility for its retail clients in association with US-based Interactive Brokers in August 2020. Interactive Advisors, a subsidiary of the Interactive Brokers Group, is an Investment Advisor registered with and regulated by the Securities and Exchange Commission.

About ICICI Securities

ICICI Securities Limited (I-Sec) is a subsidiary of ICICI Bank Ltd. The company began its operation in May 1995 and continues to grow its operation through expanding its client base and providing different type of services.

I-Sec operates www.icicidirect.com, a virtual financial supermarket, meeting the three need sets of its clients- investments, protection, and borrowing. Through its four lines of businesses -- broking, distribution of financial products, wealth management, and investment banking-- I-Sec serves customers ranging from the retail and institutional investors to corporates to high net-worth individuals to government.

I-Sec is listed on National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE). 

Leading Breakfast Cereal Brand - Bagrry’s Launches Granola Range With Belgian Chocolate & Exotic Fruit Variants

To make mornings a delightful experience for us to pull through the entire day, Bagrry's, a pioneering brand in breakfast cereals and health foods, that brought Oats, Muesli and Bran to India has launched the Superfood Granola in two exciting flavors for breakfast. 

With their two variants, Bagrry's has both chocolate and fruit lovers covered. The delicious variants are Belgian Dark Chocolate & Almonds Granola and Exotic Fruits with Cranberries & Almonds Granola.

The Belgian Dark Chocolate & Almonds is an enhanced version of a classic double chocolate granola, popular across the globe. With appetizing richness and power-packed superfood goodness in every bite, one gets a wholesome dose of fibre-rich oats, Californian almonds and protein packed quinoa. The granola gets a delicious inclusion with Belgian dark chocolate, whole wheat, and crunchy rice flakes. This granola is made with 5 great grains along with 40% fibre oats and is 100% vegan & plant-based.

The Exotic Fruits with Cranberries & Almonds Granola, is loaded with the finest fruits from across the world and nuts in one amazing breakfast cereal. Generously indulgent with over 30% fruits and nuts, it has luscious mangoes, strawberries, bananas, antioxidant rich cranberries, Arabian dates, and Californian almonds. Having a bowl of Bagrry's superfood granola every morning gives a refreshing and nutrition packed start to the day. The other 40% is full of nourishing oats and protein-rich quinoa. In every single bite, you can feel the natural goodness and extra crunch of this superfood granola.

Aditya Bagri, Director at Bagrry’s says, “At Bagrry’s, we work with some of the finest natural ingredients from across the world to make wholesome, naturally and innovative breakfast cereals. For over 50 years we’ve pioneered in bringing the legendary goodness of grains to our consumers. With our new superfood granola range, we’ve raised the bar in nourishment and indulgence with generously loaded granola with the finest natural superfoods. We’ve slowly baked this multigrain cereal to give it the perfect crunch along with power packed nutrition. Our granola works well in warm or cold milk, with Greek yoghurt or simply as a snack!”

The Bagrry's breakfast cereal range is natural, fibre rich, innovative, and honestly healthy. At Bagrry's, quality is an obsession, and they strive for the best ingredients from across the world to make into the box of cereals. Bagrry's has been a pioneer in India for introducing categories such as Muesli, Oats, Bran and the range now includes many more healthy foods such as Corn Flakes Plus (with 2X Fibre), Choco+, Whey Protein Muesli, Makhanas, Nut Butters and Superfood range comprising Quinoa, Chia seeds.

Club Mahindra’s ‘Jaana Kahaan Hai’ Aims At Tapping Into India’s Pent Up Travel Demand

* Watch the video featuring celebrity couple Soha Ali Khan and Kunal Khemu planning their next vacation

Club Mahindra, the flagship brand of Mahindra Holidays & Resorts India Limited is reaching out to audiences who are eager to travel after a long spell of being locked in their homes, through a recently launched video ‘Jaana Kahaan Hai’. Due to the frequent lockdowns, there is a huge pent-up demand to travel, as can be seen with celebrities Soha Ali Khan and Kunal Khemu as well.

Through this new video, our favorite celebrity couple is seen planning their next vacation. By dropping hints to each other, they are suddenly caught guessing the destinations they have in mind. Both take equal turns and end up guessing the ones in which Club Mahindra have some of their most popular resorts, including Assonora in Goa, Binsar in Uttarakhand, Kanha in Madhya Pradesh, Naldehra in Himachal Pradesh, and Madikeri in Karnataka. Kunal & Soha finally mention how with so many destinations and 2000+ unique experiences, all that is needed to decide upon is ‘Jaana Kahaan hai’.

Sharing his thoughts on the campaign, Pratik Mazumder, Chief Marketing Officer, Mahindra Holidays & Resorts India Limited, says, “With travel reopening and restrictions easing, there is an increased desire amongst people to start vacationing again. The mass vaccination drive and highest safety and hygiene standards at our resorts is giving them the confidence to step out of their home with a trusted brand like Club Mahindra. With increased bookings and people opting for drivable destinations, the only thing left for our members and guests to decide is ‘Jaana Kahaan Hai” which is what is aptly represented in this video”.

Through their previous campaign ‘We Cover India, You Discover India’, the brand has been welcoming guests back to 70+ resorts across the country.

CSC, Vodafone Idea Foundation Join Hands For COVID-19 Vaccination Of Vulnerable Sections

* Target to register a million on CoWin Portal for driving vaccination for the elderly, people with disabilities, slum dwellers and daily wage workers

The Common Services Centers, under the Ministry of Electronics & IT, has partnered with Vodafone Idea Foundation, the CSR arm of Vi, for registration of citizens to receive vaccination against the deadly COVID-19 virus. The initiative will focus on vulnerable and disadvantaged communities.

The CSC Academy, the CSR & Education wing of CSC, will facilitate registration and scheduling of one million beneficiaries for vaccination across the country through the Village Level Entrepreneurs (VLEs). The VLEs will act as a focal point for identifying and reaching out to ageing population, slum dwellers, daily wage workers, etc.

Elaborating on the partnership, Dr. Dinesh Tyagi, Managing Director, CSC SPV, said: “CSC has always stepped in to support social initiatives undertaken for the benefit of citizens. Registration of citizens on CoWin App is one such activity that CSC has undertaken as part of our commitment to provide inclusive healthcare to all. Our partnership with Vodafone Idea Foundation will help us reach out to the most marginalized and disadvantaged communities across the country and get them registered for vaccination under CoWin App and strengthen the Government’s fight against COVID-19.”

Speaking on the initiative, P. Balaji, Chief Regulatory and Corporate Affairs Officer, Vodafone Idea Limited said, “At VIL, we believe in leveraging technology and innovation to find solutions to the pressing problems in the society. Our joint effort with CSC will provide scale to reach 10 Lakh rural population who are in the need to be vaccinated. Our aim is to create a one-stop service solution for the disadvantaged village citizens, vulnerable population and slum dwellers by providing them with services on Covid-19 vaccine registration on a unified digital backbone - CoWin App for an impactful vaccination drive in the country.” 

This initiative will give preference to citizens who are underprivileged, who do not have access to Internet/Smartphone or do not know how to operate digital devices. The VLEs will register the citizens directly on CoWin App, map them to local vaccination providers as per the existing process on the App, and schedule their vaccination.

CSC has been identified by National Health Authority and Ministry of Health & Welfare to mobilise and help the citizens for CoWin platform registration. A dedicated team has been setup for regular monitoring of the project wherein all the tracking will be done through a central dashboard made on the CSC Digital Seva Portal. This will include the report generation, grievance handling and daily status tracking. Through the link, beneficiary can download and get the certificate of COVID-19 vaccination from CSC by providing Aadhaar number.

Vodafone Idea Foundation has a long-standing partnership with CSC Academy and has supported deployment of over 30 mobile vans that are taking financial and digital literacy to grassroots level. Since last year, these vans have been also used extensively for promoting COVID-19 appropriate behaviour, dry ration distribution, etc.

About Common Services Centers

The Common Services Centers (CSCs) is one of the flagship programs under the Digital India Programme. CSCs offer assisted access to essential government and public utility services, social welfare schemes, financial services, education and skill development courses, apart from a host of B2C services. There are 3.90 lakh CSCs functioning across the country as delivery points of government and public services for the rural population in rural, semi-urban and urban areas.

About CSC Academy

CSC Academy, set up in 2017, is a not-for-profit society that provides access to professional learning for learners of diverse backgrounds and educational needs. CSC SPV has planned to set up 7,000 CSC Academy centres (one in every block) across the country, out of which more than 5000 are in place. Education and skills are the foundation of these centres. These academies offer various courses on future skills as per the requirements of leading industries.

About Vodafone Idea Foundation:

Vodafone Idea Foundation believes that our mobile communications technologies can address some of the most pressing humanitarian challenges and our responsibility is to utilize our innovative mobile technology in mobilizing social change and improving people’s lives. The Foundation focusses on addressing challenges relating to agriculture, education, health, equality and access. We are committed to enable people and technology to drive innovation, disseminate knowledge, and create shared value to improve lives. We work in partnership with key charities, development agencies and the community to drive social change on a large scale in India.

Samsung Brings A Unique Loyalty Program 'Samsung Home’ On Flipkart To Reward Samsung Fans

* Consumers can avail benefits of ‘Samsung Home’ program on second purchase of Samsung consumer electronics such as TVs, Refrigerators, Microwaves, and Washing Machines and get 50% off on first EMI (up to INR 2,500) till September 30, 2021  

Samsung, India’s most trusted consumer electronics brand, today announced a unique consumer loyalty program in association with Flipkart called 'Samsung Home’. This one-of-a-kind consumer loyalty program has been designed to incentivize existing Samsung consumers by offering them affordability benefits, acknowledging their love and preference for Samsung’s consumer electronics products.

This program brings special benefits to consumers on second purchase of Samsung’s latest Televisions, Washing Machines, Refrigerators or Microwaves till September 30, 2021. Consumers who have bought Samsung consumer electronics products on Flipkart on or after July 28, 2021 can avail this offer.

Under this program, customers will be eligible for paying only 50% of their first EMI (up to INR 2,500) and this benefit is applicable if subsequent purchases are of a different product category. For instance, if a consumer has bought a Samsung Television on Flipkart on or after July 28, 2021, this offer can be availed on purchase of Washing Machine, Refrigerator or Microwave till September 30, 2021.

“At Samsung, we are excited to announce a unique program with Flipkart called ‘Samsung Home’. This program is aimed at Samsung loyalists and reward them for buying their second Samsung consumer electronics product to upgrade their living spaces with the latest technology. This program is valid on our wide range of consumer electronics and with this program we are sure to address the evolving needs of our consumers, especially as they are spending more time at home,” said Sandeep Singh Arora, Senior Director, Online Business, Consumer Electronics, Samsung India. 

Steps to avail the “Samsung Home’ loyalty program:

The first Samsung consumer electronics purchase should be made before September 15 on Flipkart

Post the first purchase, Samsung Home program gets activated automatically

Consumers can plan their second purchase of Samsung’s latest Televisions, Washing Machines, Refrigerators or Microwaves till September 30, 2021 on Flipkart

To avail this benefit, there should be a gap of 15 days between first purchase and second purchase

Customer will get 50% off on first EMI (Up to INR 2,500) of subsequent purchases

For more details, visit – https://www.flipkart.com/samsung-home-offer-2021-store

About Samsung Electronics Co., Ltd. 

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems and memory, system LSI, foundry and LED solutions. For the latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN

Luminous Power Technologies Launches Solar Guru, A Mobile App for Upskilling Electrician Community Across India

* Designed to upskill electricians who install solar solutions 

* Includes 3 levels of training, 21 downloadable videos & a challenging quiz 

* Aims to empower 2000 electricians per month 

On this renewable energy day also known as Akshay Urja Diwas, Luminous Power Technologies, a leader in power backup & home electricals in India launches an innovative, industry-first mobile application that aims to engage, train, and empower electricians & the dealers across India to become a Luminous Solar Guru. This training module is focused to educate electricians with the latest knowledge on solar solutions directly from a pioneer in the industry. Furthermore, it will also make the electricians equipped with tools to recommend the right solar products to the end-consumer. 

Aimed to train 2000 electricians per month, the Luminous Solar Guru App includes 3 levels of training, 21 downloadable videos followed by a challenging quiz. The training app is released with two language options, English, and Hindi, and will be releasing many more regional languages in the coming weeks to penetrate the vernacular-speaking audience. On successful completion of training, electricians shall be recognized and certified as “Luminous Solar Guru”. 

Speaking about the launch, Amit Shukla, Sr. Vice President & Head (Power Solutions Business), Luminous Power Technologies said, “An improper solar panel installation is one of the biggest issues that customers experience. Many households and business owners are often spending money for repairs as a result of such a panel installation problem, causing installation teams' reputation to suffer and the solar products community as a whole to appear unreliable. To solve this problem, we at Luminous aim to upskill the electrician community at a large scale with the Luminous Solar Guru App. This initiative will empower our partners and help them gain the knowledge which they need to excel in the industry. Since this initiative is designed on a mobile app, the electrician can complete the training at his own pace, convenience, and time. Not only does the app act as a training module, but it also serves the purpose as a glossary of information related to solar solutions.” 

Luminous is a pioneer in residential solar solutions in India and offers innovative products from grid connected to solar PCUs, as well as solar batteries, solar inverters, solar controllers, solar UPS, and solar panels for homes of all sizes. Aimed to cater to the growing sustainable alternative energy demand, Luminous also has a platform Solar by Luminous’ which is an end-to-end solution for consumers’ homes or businesses that analyses elevation, structure, and shadow factors to optimize each rooftop solar installation for maximum output.