Global Appliances Giant Hisense Announces Series of Next Gen Side-by-Side Refrigerators in India; Available Sept 29, 2020 Onwards

* Unveils the all new next generation French Door Flagship Model at INR 54999/-

* The new range of 7 SKU’s, including French Door, Side-by-Side, Single Door and Top Freezer refrigerators, is priced between INR 6999 and INR 64999

* The new models to be available from 29th Sept. on Amazon, Flipkart and Reliance Digital

Hisense, a global leader in consumer home appliances and electronics, announces the launch of its new range of next-gen refrigerators in India, today. The range includes four categories – the French Door, Side-by-Side, Top Freezer and Single Door, with a capacity range between 44L and 690L. The brand will offer a 1-year warranty on the refrigerators and a 10-year warranty on the inverter compressor. These will be available starting September 29th, 2020 on Amazon, Flipkart and Reliance Digital.

On the launch, Mr. Rishi Tandon, COO Hisense India, commented, “With the launch of Side-by-Side and French Door big capacity refrigerators, we are providing Indian consumers the power to choose and upgrade at reasonable prices, and are reinventing a segment  in the market which has limited options currently. Globally, Hisense is an aspirational premium brand that is involved in continuous technology innovation and customer-oriented development of products. The new Side- by-Side range that we are launching is the result of an integration of Global and Indian Insights. This has resulted in features that have been designed for the Indian consumers who aspire for more. We focus on the product’s cutting-edge technology, superior performance, elegant and sophisticated design, and enduring reliability, ensuring nothing is ever compromised”

PhonePe Deepens its Foray into Mutual Funds with the Launch of 7 New Categories

* The new launch to give more flexibility and control to investors

* Users can choose between building their own mutual fund portfolio or getting a comprehensive solution via Super Funds

PhonePe, India’s leading digital payments platform, today announced the launch of 7 new mutual fund categories for customers to invest in. This, along with Super Funds launched in May '20 and Liquid Funds launched in Jan'20 will now offer a rich and comprehensive set of investment choices to over 230 million registered PhonePe users, who now have the choice to either opt for a solution that is fully managed by experts via Super Funds or build their own portfolio through a selection of curated mutual fund schemes across 9 categories. The categories are Large cap, Mid and Small cap, Diversified Funds, Index Funds, Hybrid - Aggressive & Dynamic Asset Allocation, Debt, Liquid and Tax Saving Funds.

With the launch of the new categories, PhonePe aims to cater to investors who want greater control and flexibility in building their own investment portfolio to suit their life goals and investment style.

In true PhonePe tradition, the user experience is extremely simple and intuitive with helpful educational tips all along the investment journey to help customers make the right investing decisions. The Investing section on the PhonePe app provides detailed information on every Mutual Fund, thus acting as a great education and decision making resource for everyone, right from new investors who are making their first investment to more evolved investors who are looking for a convenient and easy way to manage all their investments.

Commenting on the launch, Terence Lucien, Head of Mutual Funds & Gold at PhonePe, said,  “At PhonePe, we have always focused on introducing use case driven products  to  help our customers achieve their financial goals. We launched Super Funds in May this year to assist investors who prefer a comprehensive solution fully managed by experts. The launch of these 7 new curated sets of Mutual Fund categories will cater to investors who want greater flexibility and control in building their own investment portfolio. We are confident that our latest set of offerings will cater to the aspirations of every Indian by allowing them to grow their wealth and meet their financial aspirations.”

FanPlayIoT Redefines Sports Engagement with Microsoft Azure

Sports IoT platform FanPlayIoT is using Microsoft Azure to drive innovative engagement experiences for fitness and sports enthusiasts. Through the integration of advanced wearable technologies with deep analytics and cloud, FanPlayIoT enables fans to experience sports and fitness activities in a more interactive manner.

The platform captures the emotions of sports enthusiasts, through wearables and IoT devices, and quantifies fans’ expressions through a unique FanEmote metric derived from a combination of verbal, emotional and motion vectors. The platform also offers tips to help users realize their health and wellness goals and offer expert advice from sporting legends and coaches.  In addition to real-time interaction with their favorite players, users get rewarded on the platform by sponsor brands associated with FanPlayIoT.

Sangeeta Bavi, Director, Startup Ecosystem, Microsoft India said, “In today’s unprecedented times, we are all reimagining experiences for the virtual world. When sporting events are being held in restricted settings, innovative fan engagement channels become highly relevant. We are excited to collaborate with FanPlayIoT to enhance the experience of sports enthusiasts around the world on their unified digital experience. Being powered by Microsoft’s scalable and secure cloud platform allows FanPlayIoT to engage with varying audiences and improve their experiences with intelligent feedback loops.”  

Dr. Mohan Kumar, Founder, FanPlayIoT said, “We are excited to leverage the power of Microsoft Azure to create a platform that amplifies the passion and emotions of sport enthusiasts in a unique way. SportsTech is poised to scale new heights not just in India but across the world, and we are committed to introducing new innovations for gamifying fan engagement. Our Azure-based platform captures the fan passion quotient in real-time and enables us to reward those super fans through brand partnerships using neuromarketing principles.”

FanPlayIoT has deployed its platform during the 13th edition of Indian Premier League (IPL) to augment engagement for the fans of Chennai Super Kings (CSK). The platform helps CSK sense motions and emotions of millions of its fans on a real-time basis during IPL 2020. FanPlayIoT’s sensing network, including their app and a variety of wearables and IoT devices, combined with the social media integration through Microsoft Dynamics 365 has been designed to augment fan experience during the matches.

Backed by Microsoft’s deep technical expertise and go-to-market resources, startups can innovate and build solutions on Microsoft Azure. Microsoft is committed to helping startups scale their business, guiding them through different growth stages and helping them be enterprise-ready.

New Land Rover Defender Set To Launch In Indian Market On Oct 15

* New Land Rover Defender will be launched in India on 15th October, 2020

* The launch of the New Defender will mark a significant milestone in Land Rover’s journey in India

* An immersive and highly engaging digital launch event has been planned to mark the arrival of the New Land Rover Defender in India

Jaguar Land Rover India today announced that the iconic New Land Rover Defender will be launched in India on 15th October, 2020 at 7:30 pm, via a one-of-its-kind digital launch event, which will be open to members of the media, Land Rover customers and fans and enthusiasts of the brand.

Rohit Suri, President & Managing Director, Jaguar Land Rover India Ltd (JLRIL), said: “It will be a proud moment for Land Rover to bring the iconic New Defender for the first time in India since we entered the country in 2009. It will also be a significant milestone for the overall auto industry in India to witness the launch of a vehicle which enjoys legendary cult status across the globe. In line with its status, an immersive and highly engaging digital launch event has been planned to mark its arrival in India”

Bookings for the New Defender are open. More information can be found online on www.landrover.in

Customers can book their vehicles by visiting the online booking platform at www.findmeasuv.in for Land Rover.

Land Rover Product Portfolio in India

The Land Rover range in India includes the Range Rover Evoque (starting at ₹ 58.67 Lakh),  Discovery Sport (starting at ₹ 59.91 Lakh), the Range Rover Velar (priced at ₹ 73.30 Lakh), Discovery (starting at ₹ 75.59 Lakh), Range Rover Sport (starting at ₹ 88.24 Lakh) and Range Rover (starting at ₹ 196.82 Lakh). All prices mentioned are ex-showroom prices in India.

Jaguar Land Rover Retailer Network in India

Jaguar Land Rover vehicles are available in India in 24 cities, through 27 authorized outlets in Ahmedabad, Aurangabad, Bengaluru (2), Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi (2), Gurgaon, Hyderabad, Indore, Jaipur, Kolkata, Kochi, Karnal, Lucknow, Ludhiana, Mangalore, Mumbai (2), Noida, Pune, Raipur, Surat and Vijayawada.

Fintech Start-up GimBooks Introduces Indian Regional Languages on Its Accounting & Bookkeeping Platform

* With the integration of multiple local languages the platform, GimBooks aims to serve a wider and more diverse audience base

* Gimbooks’ mobile-first SaaS solution is empowering SME business owners across India to manage their accounts and inventory digitally

Raipur, Chattisgarh-based fintech start-up GimBooks has announced the addition of  9 regional languages on its Cloud-based ‘Made-in-India’ business management and accounting platform for small business owners and entrepreneurs. The newly incorporated languages on GimBooks’ mobile app and website (desktop version) are: Tamil, Telegu, Kannada, Malayalam, Marathi, Bengali, Gujarati, Odiya and Punjabi. Previously, GimBooks’ mobile-first, easy-to-use solution was available only in English and Hindi languages.

With the introduction of the latest feature, GimBooks’ users will now be able to view its ‘Easy Invoice Manager’ Android app and integrated website (www.gimbooks.com) in the default language of their choice, as per the ‘primary language’ option selected in their devices. The end-to-end vernacularization/localization within the platform will help the start-up to customize customer experiences and scale up vis-à-vis brand diversification.

This move by GimBooks comes at a time when regional language-based content consumption is exploding amongst Internet and smartphone users in India. In the recent past, many entertainment platforms, apps. etc. in our country had grown exponentially after launching in multiple vernacular languages. Taking a note of these aspects and also given the fact that the adoption of Hindi or English is still quite low in South Indian states and some other belts of the country, GimBooks’ team eventually figured out that they were losing out on a considerably large opportunity to add more customers, as their app did not support regional languages in the past. To overcome this issue and bridge the gap, GimBooks decided to come up with this new feature of deploying multiple regional languages on its platform.

Speaking about the newly-added functionality, Mr. Yash Raj Agrawal, Founder & CEO, GimBooks says, “By introducing 100 per cent localization on our platform through the integration of a number of regional languages, we at GimBooks want to capitalize on the wider market opportunity of Bharat, and enable our users to be able to see and read each and every word in their preferred local language. This new upgrade can be said to be entirely hassle-free and customer-convenience-oriented, as the user can seamlessly switch his/her language settings anytime. We are hopeful that by viewing content in their respective local languages, our customers will build a better rapport with the app and our company. On the other hand, we at GimBooks will have the chance to cater to newer demographics and audience base, thereby gaining competitive advantage in the market, and expecting to see increased customer adaptation rates.”

Highlighting the achievements and the future way forward for GimBooks, Mr. Agarwal adds, “We have hit the milestone of 1 Million downloads of our mobile app, and are on the verge of crossing a paid customer base of ten thousand. GimBooks was also recently announced the proud winner of the Aatmanirbhar Bharat Innovation App Challenge launched by Prime Minister Narendra Modi. Apart from our consistent focus on personalization and customization, we are soon planning to launch other useful, value-add features like cataloguing and invoice-based financing on our platform. We will also roll out neo-banking activities in the near future which will enable our users to send and accept payments from the app itself. In the long run, GimBooks wants to become the most preferred, one-stop business management solution for Indian traders, retailers, Kirana shop owners and millions of other small and micro-level businesses across the country.”

GimBooks, launched originally is an invoice-maker app in October 2017, modified over the years into a full-fledged book-keeping and accounting platform dedicated to SME entrepreneurs, that allows the users to digitally create GST-compliant invoices, waybills, purchase orders, challans, and further helps them to manage inventory and expenses, keep track of various business documents such as sales and purchase reports, notify payment reminders to customers, and so on. One major USP of GimBooks is that it offers domain-specific, ‘Do-It-Yourself’ bookkeeping solution, wherein invoices and other documents can be customized according to the specific industry where the user belongs to. The start-up runs on a freemium subscription model; it has a current active User base of 1.5 lakhs and growing at a rate of 15-20% MOM.

Esperer Onco Nutrition (EON) Announces No More Malnutrition, a Socially Responsible Mission

 

The occurrence of malnutrition in cancer patients varies from 30% to 80%. Malnutrition and Cachexia -associated weight loss in cancer patients is understood to be initiated by the grouping of inflammation, under nutrition and cancer-brought catabolism. Mission No More Malnutrition is a noble mission to combat and arrest the crucial issue of malnutrition plaguing the cancer care process in India. EON is a bioresearch organization in Mumbai making significant contributions in the nutritional therapy space for cancer patients since 2018. 

Esperer Nutrition undertakes intensive well-rounded cancer research and believes that the disease itself is somatic but the suffering and often death resulting from it is due to psychological reasons more than from the biological disease. Esperer Nutrition intends to re-inculcate faith in life and hope for life in patients. It is a mission that was envisioned when Esperer Nutrition identified the Indian market flooded with international nutritional formulas that weren’t best suited for Indian cancer patients; they were inaccessible and very expensive.  In its journey to discover its mission as cancer research organization, Esperer recognized this‘A3 Hurdle’ of accessibility, affordability and acceptability which is arising with an increasing number of international formulas in the Indian market. 

EON aims to address the problem of malnutrition by cracking the aforementioned dilemmas of accessibility, affordability and acceptability with a passion driven project. To accomplish this goal; narrowing the focus and getting more specific Esperer Nutrition is building an Indian gut specific nutritional product to combat Malnutrition. Esperer Nutrition deems it necessary for targeted nutrition to hold hands with nutritional therapy. 

Keeping ‘A3 Hurdle’ in mind Esperer Nutrition now has a mission, Mission No More Malnutrition. . No more Malnutrition is a moral initiative taken up by Esperer Nutrition to reach out a lending hand to financially challenged patients and help them by co-paying for Esperer’s research based condition specific nutrition products and supplements. This would cut the cord of the vicious circle of Malnutrition and help patients recover without bearing the financial brunt. The co-payment program undertaken by Esperer Nutrition would envisage Esperer Nutrition paying for the majority amount with a minimal contribution from the patient. In cases calling in for complete financial assistance Esperer will bear the complete cost to deliver the best and desired nutrition to the patient. Esperer’s Co-Pay program can be accessed from their website by a simple form or can also be availed by calling in the customer care services with the entire start-to-end budget decision process not taking more than 48 hours with the help of an expert committee set up for the cause by Esperer Nutrition. 

With NM, EON aims to make targeted nutrition easy to access and afford by the patient through as many convenient channels as possible. This mission will also ensure that the patient grasps beneficial and obtainable nutrition to deal with Malnutrition. Importantly, EON wants the patient to enjoy the product and in effect increase the resulting compliance and reduce patients succumbing to death due to malnutrition.

“Cancer care as a disease management program should keep widening its horizons from as many sighted and available areas as possible due to its large-scale effects on the patient more psychologically than somatically. We at EON grab every opportunity we can to make this deadly disease more manageable for our patients. NM is one such mission for us where we aim to save 30% of patients who could be possibly saved with efficient delivery of targeted nutrition by assisting them in bearing the financial burden”, says, Raktim Chattopadhyay, Founder & CEO at Esperer Onco Nutrition (EON). 

About EON

Esperer Nutrition strives to champion the role of nutritional therapies that have proven clinical & health economic value, & improve the quality of people’s lives. EON is destined to understand, treat & help prevent a range of medical conditions by leveraging nutrition and life sciences.  

Company  aims to address specific health conditions with special emphasis on Onco Nutrition &  intend to provide a 360 degree solution to global cancer portfolio right from Preventive Oncology to Cancer Disease Management using Nutraceutical as complementary therapy to stage & region specific cancer patients. 

EON aspire to become global pioneer considering Drug-Nutrient Interaction as major factor in chronic  disease management. 

upGrad Appoints Saranjit Sangar as the New CEO - UK, Europe, and Middle East

 

upGrad, India’s largest online higher education company, in a move to strengthen its penetration into the international markets, announced the appointment of Saranjit Sangar as the CEO - UK, Europe, and Middle East.

Saranjit is an experienced leader with a diverse international career across e-commerce (Amazon, UK), last-mile logistics (Amazon, UK, and Honestbee, Singapore), cloud kitchens (Grab, Singapore) & FMCG (Godrej, India). She has a successful track record of building and scaling businesses, growing teams, and creating value for customers and partners for over a decade. In her last role as Director - Grab Ventures and New Businesses at Grab, South East Asia’s first decacorn leader in ride-hailing, on-demand deliveries, and payments, she has been instrumental in building Grab’s cloud kitchens in Thailand, Singapore from the ground up while defining the country targets, building the organisation structure & owning the entire P&L.

On welcoming the new leader at the helm of its UK, Europe, and Middle East business, Ronnie Screwvala, Co-Founder & Chairman, upGrad, said, “upGrad's international expansion is a multi-pronged strategy. While last year we saw good traction for our existing programs from the large 40 million South Asian diaspora, we are now focused on leveraging our global tech platform, our strong wireframe model of deep learning, high-touch counselling in the digital world to replicate our success in these very large and interesting markets. Our goal was always to be a strong international edtech company and this is one step closer to achieving it. I welcome Saranjit whose passion for tech and building a consumer business resonates with upGrad’s vision of impacting a billion working professionals with LifeLongLearning.”

On her new role, Saranjit Sangar said, “In my personal experience, I have immensely valued and benefited from my education, guidance from my mentors, and their advice on continuous learning and self-improvement. But I also understand that these invaluable resources are not widely accessible to everyone. I want to help create a level playing field for the aspiring youth and professionals by democratizing education and making these resources available, to help them make the right choices through their careers. At upGrad, we will now be providing internationally, a) relevant programs to prepare them for the future of the workforce b) immersive learning experience with real-life work simulations c) mentors and counselors who are industry experts d) career services - matching the skills-sets of our students, and helping them achieve meaningful outcomes. And I am thrilled to be embarking on this mission with upGrad.”

Saranjit joins her new role from 1st October 2020 and will be based out of London UK.

“In line with our growth agenda to establish upGrad as the global leader in the Lifelong Learning space, we're setting up our subsidiaries in the international markets. We will soon announce the appointment of our CEO - APAC," concluded Ronnie Screwvala.

About upGrad

upGrad is India’s largest online higher education company, which has impacted almost 9 lakh individuals globally. upGrad has ranked No.1 in the #LinkedInTopStartups India 2020 list. This is the third time in a row that upGrad has been featured in the #LinkedInTopStartup list.