Ulan-Ude Aviation Plant Launches a Certified Process Simulation Facility

The Ulan-Ude Aviation Plant of the Russian Helicopters holding (part of the Rostec State Corporation) has launched a certified process simulation facility in its premises. The facility works as a platform for interactive training by the principles of lean production, and was created at the enterprise as part of the Russian governmental project for improving labor productivity and employment.

"Factory specialists were the first in the region to receive certificates and the right to train employees of enterprises participating in the Labor Productivity and Employment program." Opening of the process simulation facility at U-UAP was an result of effective interaction between the Ministry of Economy of the Republic of Buryatia and the Russian Federal Center of Competences in Labor Efficiency, which provided methodological assistance in its creation", - pointed out the Managing Director of JSC U-UAP Leonid Belykh

The training platform allows to conduct interactive workshop training for employees. The facility reproduces a real mechanical engineering production chain and simulates real production processes.

The training format consists of eight-hour business game, in which a team of 15 people gets acquainted with methods for identifying losses and determining reserves in workflow optimisation. Its unique format allows the process simulation facility to quickly teach crucial skills associated with the lean production approach.

The simulator provides an opportunity to consciously apply lean production tools to increase labor productivity, gain practical experience and knowledge about improvements in the production process that can affect the operational and economic performance of an enterprise.

Modern enterprises are not only interested in maintaining the already achieved level of production, but also strive for increasing its efficiency. The certified trainers of the simulator are tasked to teach the employees to speed up their workflow processes and, in doing so, augment the potential of their department, workshop or factory.

Ulan-Ude Aviation Plant JSC is one of the production enterprises of the Russian Helicopters holding. The modern production and technological capacity of the plant makes it possible to manufacture new types of aircraft quickly and combine the creation of prototypes with the line production of equipment. In over 75 years of existence, more than 8,000 aircraft have been built at the plant. Today, the plant specializes in the production of Mi-8AMT (Mi-171E), Mi-171 and Mi- 8AMTSh (Mi-171Sh) helicopters.

JSC “Russian Helicopters”, a part of Rostec State Corporation, is a leading player in the global helicopter industry, the sole Russian designer and manufacturer of helicopters. The Holding Company was established in 2007 and is headquartered in Moscow. We operate five helicopter assembly plants, two design bureaus, component production and maintenance enterprises, aircraft repair plants and one helicopter service company providing after-sales support in Russia and abroad. The customers of the Holding Company are the Ministry of Defense, the Ministry of Home Affairs, EMERCOM of Russia, and other state customers, Gazpromavia, UTair Aviation company, large Russian and foreign companies.

State Corporation Rostec is one of the largest industrial companies in Russia. It unites more than 800 scientific and industrial organizations in 60 regions of the country. Its key areas of activity are transport engineering, electronics, medical technology, chemistry and innovative materials. Rostec holdings form three clusters: electronics, weapons and aviation. The corporation’s portfolio includes such well-known brands as AvtoVAZ, KAMAZ, Kalashnikov, Russian Helicopters, Uralvagonzavod and others. Rostec is active in the implementation of all 12 national projects. The company is a key provider of Smart City technology, it is engaged in the digitalization of public administration, industry and social sectors, and it is developing plans for the development of 5G wireless technologies, an Industrial Internet of Things, big data and blockchain systems. Rostec partners with leading world manufacturers such as Boeing, Airbus, Daimler, Pirelli and Renault. The corporation’s products are delivered to more than 100 countries worldwide. Almost a third of the company's revenue comes from the export of high-tech products.

IDRBT Outlines Strategy For AI Adoption in Indian Banking System

* Releases a white paper, AI in Banking: A Primer, in association with Microsoft India

* Calls upon sector to increase focus on AI strategy, data management, internal digitisation, talent creation and developing safe systems  

Underlining the role and potential of AI in transforming India’s BFSI sector, the Institute for Development and Research in Banking Technology (IDRBT) released a whitepaper titled ‘AI in Banking: A Primer’ in association with Microsoft India today. The Institute for Development and Research in Banking Technology (IDRBT) is the premier Institute of Banking Technology in India. Established by Reserve Bank of India in 1996, the Institute spearheads efforts in providing state-of-the-art technologies for the Indian Banking and Financial Sector.

Aimed at supporting banks in their AI journey, IDRBT in association with Microsoft has worked out a framework and strategy for the successful adoption of AI for accelerated innovation and growth. IDRBT urges the BFSI organisations to increase focus on AI strategy, data management, internal digitization, talent creation and developing safe systems to improve their AI readiness.  The white paper also introduces an AI maturity assessment model developed by Microsoft.

As India progresses in its economic journey, financial infrastructure will play a vital role in achieving India’s vision of an inclusive financial system. The Indian banking sector, which is already at the forefront of the fintech revolution, will be an integral part of this journey. The government has stated that for banks to transform and fulfil India’s growing needs, they must harness technologies such as AI and Big Data. 

Shri Saurabh Mishra, Joint Secretary, Dept. of Financial Services, Ministry of Finance, Govt. of India released the White Paper, at an event organised by the IDRBT for the Board members of banks, in the presence of Microsoft India executives, on September 11, 2020 (Friday).

Speaking on the occasion, Dr. A. S. Ramasastri, Director, IDRBT said, In the coming years, Artificial Intelligence in Banking is expected to be as normal as using any office productivity tools. AI in combination with Cloud Computing, IoT, Blockchain, 5G and emerging technologies will increase customer experience and agility in product release. We are confident these technology collaborations will draw synergies across stakeholders. 

Anant Maheshwari, President, Microsoft India said, “The adoption of Data & AI has accelerated exponentially in the new normal, enabling organizations, individuals and governments to not only rebound stronger from the crisis but to reimagine a new future. The banking and financial services industry, a critical determinant of India’s economic success, has been at the heart of this change. Building a scalable, trusted model to leverage the full potential of data and AI will be central to driving meaningful innovation and digital transformation in the sector. This also has deep implications for financial inclusion and access. It is an honour for us to collaborate with IDRBT in the development of this paper and support its efforts to empower the BFSI industry in India to leapfrog into the future.”

Strategy for AI adoption in banking

While the sector is now increasingly adopting AI, according to AI in Banking, addressing the key challenges facing it today is critical. This includes the need for a trained workforce; lack of uniform data digitisation standards; varying enforcement approaches across countries; differing levels of digital literacy and capacity among users; and concerns around data protection & privacy. Multiplicity of vernacular languages is another factor that inhibits the effectiveness of AI in the Indian banking ecosystem.

The white paper recommends banks embrace IDRBT’s Data, Process, People and Technology framework, developed with techno-bankers and analytical industry experts. It also stresses the urgent need for banks to assess their AI readiness using an AI maturity model and increase focus on: 

* AI strategy: banks need to have a clear vision on what AI is to achieve; how they want to integrate it within their organization; feasibility and impact of investments and possible consequences on their internal dynamics.

* Data management: invest in the creation and storage of a large amounts of data to train the AI algorithms. Dividends yielded by AI are related to the quality and the quantity of the data recorded or stored.

* Internal digitization: digitize processes and operations, promote a pro-technology culture, and familiarize their employees with emerging technologies. It is important to educate them AI will complement and enhance their work and not replace them.

* Talent creation: develop and reskill their own talent pools in addition to hiring experts.

* Developing safe systems:  banks need to increasingly invest in cybersecurity collaborations with technology firms to identify and plug potential threats.

A two-phase approach: The white paper suggests a two-phase approach viz., pre-adoption and during adoption for the effective development and implementation of AI tools. The pre-adoption stage would require familiarising the workforce with the required skills and a careful ROI assessment. During the adoption stage, banks and financial institutions must focus on making data secure, provide proper training to employees, and close the talent gap. It is also important to ensure that AI algorithms are ethically designed to avoid bias and are compliant with regulations to ensure fairness, accountability and transparency, and prevent incorrect decision-making.  

AI in Banking also showcases successful use cases of public and private banks in the country that are already deploying the technology effectively. These include State Bank of India (SBI), Punjab National Bank (PNB), Bank of Baroda, ICICI Bank, HDFC Bank, and Citi Bank. According to the whitepaper, AI is demonstrating a huge impact for the early adopters at three fundamental levels: (i) the processes they adopt, (ii) their products and services and (iii) user experience. Predictive and ML-based analytics models are also helping banks increase revenue, reduce cost and improve risk profile by facilitating informed decisions on credit underwriting, detecting frauds and defaults early, improving collections, increasing employee efficiency and transparency.

The whitepaper can be accessed from the following link: https://www.idrbt.ac.in//assets/publications/Best%20Practices/2020/AI_2020.pdf.

About IDRBT:

The Institute for Development and Research in Banking Technology (IDRBT) is a unique institution focused exclusively on Banking Technology. Established by the Reserve Bank of India in 1996, the Institute works at the intersection of Banking and Technology. Right from carrying out cutting-edge Development and Research, enabling creation of technology infrastructure to moulding the technology talent required for the Banking and Financial Sector, IDRBT enables the technology transformation of the Indian Banking and Financial Sector. While addressing the immediate technology concerns of the Banking and Financial Sector, the Institute focuses on anticipating the future needs and requirements of the Banking and Financial Sector and developing technologies to address them.

About Microsoft India:

Founded in 1975, Microsoft (NASDAQ “MSFT” @ Microsoft) is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more. Microsoft set up its India operations in 1990. Today, Microsoft entities in India have over 11,000 employees, engaged in sales and marketing, research, development and customer services and support, across 11 Indian cities – Ahmedabad, Bangalore, Chennai, New Delhi, Gurugram, Noida, Hyderabad, Kochi, Kolkata, Mumbai, and Pune. Microsoft offers its global cloud services from local data centres to accelerate digital transformation across Indian start-ups, businesses, and government organizations.

JK Tyre Launches Smart Range of Tyres Across India on Amazon.in

In line with its customer first philosophy, JK Tyre & Industries Ltd - Indian tyre industry major and pioneer of radial tyre technology, has associated with the leading online marketplace – Amazon.in. The association aims to serve the buyers in the era of contactless purchase. Customers can avail doorstep delivery of JK Tyre’s entire range of premium tyres leveraging the seamless connectivity offered by Amazon India’s widespread network.

This association commenced from August 1, 2020, and has allowed the customers of JK Tyre to get access to entire range of premium tyres from the comfort of their homes. Selection on Amazon.in includes marquee products from JK Tyres for both passenger vehicles and two wheelers.  The company also participated in Amazon Prime Day from 6-7th August and registered significant sales.

Commenting on the association, Mr. Srinivasu Allaphan, Director - Sales & Marketing, JK Tyre & Industries said, “At JK Tyre, we are always mindful of the preference of our customers. In the altered normal, customers have become more inclined towards e-commerce due to its contact-free nature, from payment to procurement. Our association with Amazon India is a concerted effort to deliver the buyer community a seamless purchasing experience while simultaneously ensuring their safety. We are optimistic that this association would further strengthen JK Tyre’s brand connect and enhance our market presence. We look forward to a long & fruitful association with Amazon India.”

Ms. Shalini Puchalapalli, Director – Category Management, Amazon India said, “JK Tyre is a trusted brand, providing customers with great quality tyres since decades. We’re excited to offer their premium range of tyres for customers on Amazon.in. With this launch, we continue to build a strong portfolio in the automotive category, providing customers with a vast selection and a safe shopping experience.”

Amidst the ongoing disruption in the retail industry, virtual is the new way for brands to stay connected with their customers. Thus, this strategic association between JK Tyre and Amazon India has enabled the buyers to choose the products from JK Tyre without putting their safety and wellbeing at risk. The customers just need to visit www.amazon.in and search for JK Tyre.

JK Tyre and Industries Limited

The flagship company of JK Organisation, JK Tyre & Industries Ltd is one of India’s foremost tyre manufacturers and is also amongst the top 25 manufacturers in the world.

Pioneers of radial technology, the Company produced the first radial tyre in 1977 and is currently the market leader in Truck Bus Radial segment. In 2019, the Company achieved a remarkable feat by entering the coveted Limca Book of Records with the country’s largest off-the-road tyre - VEM 045.The Company provides end-to-end solutions across segments of passenger vehicles, commercial vehicles, farming, Off-the-Road and two & three-wheelers.

JK Tyre’s unwavering commitment towards innovation is reflected through the concerted efforts at its state-of-the-art global research and technology centre – the Raghupati Singhania Centre of Excellence - in Mysore. The Centre houses some of the world’s finest technologies and techniques, thereby, adding to the larger efforts of the Company to put India on the global innovation map.  The Hari Shankar Singhania Elastomer and Tyre Research Institute (HASETRI) - which fulfils need for globally competitive technologies for tyres and polymers and the JK Tyre Tech Centre, a hub for new product development catering to current and emerging needs of customers.

JK Tyre launched India’s first ever ‘Smart Tyre’ technology-and introduced Tyre Pressure Monitoring Systems (TPMS) by offering TREEL Sensors, which monitors the tyre’s vital statistics, including pressure and temperature. Keeping its commitment to grow the radial market, through technological innovation and new product introduction, it has rolled out its 20 millionth Truck/Bus Radial tyre in May becoming the First and the only Indian company to achieve this milestone.

A global force, JK Tyre is present in 105 countries with over 180 Global distributors.  The Company has 12 globally-benchmarked ‘sustainable’ manufacturing facilities - 9 in India and 3 in Mexico – that collectively produce around 35 million tyres annually. The Company also has a strong network of over 4000 dealers and 500+ dedicated Brand shops called as Steel Wheels and Xpress Wheels. JK Tyre is also synonymous with motorsport in the country. For over three decades, the Company has relentlessly worked towards shaping India’s positioning as the motorsport hub of Asia, developing the right infrastructure for the sport and promoting young talent in the arena.

It is the only Indian tyre manufacturer to be included in the list of Superbrands India in 2019 for the seventh consecutive year. Additionally, JK Tyre was featured among India’s Best Companies to Work For in 2019 by Great Place to Work®. JK Tyre recently was awarded the most coveted Safety award in the world -the Sword of Honour for Safety across its plants by the British Safety Council, UK.

Garware Technical Fibres Consolidated Net Profit Falls by 40.3% in Q1 FY21

Garware Technical Fibres Ltd. (Formerly Garware-Wall Ropes Ltd.), a leading manufacturer of technical textiles for the Indian and global markets, today announced its financial results for the first quarter ended June 30, 2020.

Consolidated: Q1 FY21 Highlights:

Net Sales decreased by 34.4% to Rs. 152.4 Cr in Q1 FY21 as compared to Rs. 232.3 Cr in Q1 FY20

Profit before tax reduced by 46.6% to Rs. 22.6 Cr in Q1 FY21 as compared to Rs. 42.3 Cr in the same quarter last year

Net profit after tax has dropped by 40.3% to Rs. 17.7 Cr in the quarter as against Rs. 29.6 Cr in the corresponding period of FY20.

EPS for Q1 FY21 is at Rs. 8.08; this is a de-growth of 40.3 % over Q1 FY20

Management Comments:

In a statement, Mr. Vayu Garware, CMD, Garware Technical Fibres Ltd. said, Business in Q1 was deeply impacted due to the COVID 19 induced lockdown. Manufacturing and sales activities came to a  standstill  across the country.  During the lockdown period,  we prioritized  the health and  well- being of our team and their families with strict SOPs and regular communications. We further focused on  collection  of  receivables,  reduction  of  costs  and  Cash  flow.  Towards  the  later  part  of  Q1, manufacturing started in a phased manner.  Domestic Market activity remained on a very low scale. We could gradually pick up supplies to the international market and were thereby able to deliver a reasonable result despite the challenges.

About Garware Technical Fibres Ltd. (Formerly Garware-Wall Ropes Ltd.): (BSE: 509557 / NSE: GARFIBRES)

Garware  Technical  Fibres  Ltd.  (formerly  Garware-Wall  Ropes  Ltd.),  an  ISO  14001:2015  and  ISO 9001:2015  certified  company  is  a  leading  player  in  Technical  Textiles  specializing  in  providing customized  solutions  to  its  customers  worldwide.  Globally,  the  company  is  known  for  its  applied innovation in the field of sports, fisheries, aquaculture, shipping, agriculture, coated fabrics and geo- synthetics. The company`s products are manufactured in state-of-art facilities at Wai and Pune and marketed in more than 75 countries.

Toyota Announces Unique ‘Respect Package’ Celebrating the Overwhelming Response Received for the Urban Cruiser

* Expresses its gratitude towards customers who pre book the Urban Cruiser

Following the overwhelming response from customers to the ‘opening of bookings’ for the soon-to-be-launched Toyota Urban Cruiser, Toyota Kirloskar Motor (TKM) today announced a ‘Respect Package’ as an early-movers advantage for customers who pre-book the Urban Cruiser. Aligned with the overall theme for the upcoming Urban Cruiser, the Respect Package is crafted in-line with Toyota’s ‘Customer-First’ philosophy and is initiated keeping in mind the trust & faith our loyal customers have placed on the brand.

As a special gesture towards customers who have shown their faith in Toyota products and have booked the Urban Cruiser before the official launch of the product (before seeing the vehicle or the price), will enjoy “a no-cost periodic maintenance” for up to 2 years*. Over the years, customers have bestowed their trust in Brand Toyota and this gratitude program aims to respect their faith in the brand.

Commenting on the announcement of the Customer Appreciation Package, Mr. Naveen Soni, Senior Vice President, Sales and Service, TKM, said, “We are truly touched by the response the ‘Opening of Bookings’ for the Urban Cruiser has received, across the country. The Respect Package is our way to express our gratitude to our customers and welcome them to the Toyota family. Customer trust and brand loyalty spur us to push ourselves harder to deliver the Urban Cruiser to them on time. The all-new Toyota Urban Cruiser introduces the customers to Toyota’s SUV design and world-class after-sales experience. The Urban Cruiser will be fully revealed in a launch event this festive season, with announcements on the pricing, variants and delivery schedule.”

The Urban Cruiser is powered by a new K-Series 1.5 litre, four-cylinder Petrol Engine available in a choice of Manual Transmission (MT) and Automatic Transmission (AT) with superior fuel efficiency. All AT variants will be equipped with advanced Lithium-Ion battery and an Integrated Starter Generator. The exteriors boast of a Distinct and Dynamic Bold Grille along with Bold Trapezoidal Fog Lamp design and Dual Chamber LED Projector Headlamps with dual function LED DRL-cum–indicators. Customers will have the option of 16-inch Diamond Cut Alloy Wheels and an exciting choice of vibrant colours in dual-tone, including a unique brown colour.

To enable customers to plan their festive season car purchase, TKM opened bookings for the Urban Cruiser for a nominal amount of INR 11,000 through online orders or dealerships. For more details, customers can simply log on to www.toyotabharat.com.

*Subject to terms and conditions: Free maintenance up to 2 years or 20,000 KMs, whichever comes earlier.

Banking of Tomorrow with Human and Artificial Intelligence

By Anant Maheshwari, President, Microsoft India

The new normal has accelerated Data and AI adoption manifold, and this has clearly shown the benefits of investing in a tech enabled future. This is enabling organizations, individuals and governments across the country and the world to not only rebound stronger from the crisis, but to reimagine a new future. The banking and financial services industry has been at the heart of this change. A critical determinant of India’s economic success, we’ve seen the sector embrace large scale digital transformation in the last few months, paving the way for the future of banking in India.

Harnessing the power of AI will continue to be a vital enabler in that journey. It is becoming existential for every business and will play a key role in India’s economic and social value creation. AI has supported the government and businesses with containment efforts, workforce planning and protection, as well as in restarting the economic engine in a systematic and secure manner. Driving utilization of Data and AI will also be a catalyst in realizing India’s 2025 vision of inclusive development, and a recent NASSCOM report shows that it has the potential to deliver $450-500B for the economy by 2025.

In this environment, building a scalable model for leveraging the full potential of Data and AI will be central to driving unbridled innovation and digital transformation across industries, and particularly in the banking and financial sector. We’re already seeing more innovation than ever in fintech as people are depending less on physical wallets and using more of digital payment mechanisms. Financial services organizations have been leveraging AI to enhance customer experience, improve operational efficiency, manage risks, detect frauds, gather data-driven insights, and even streamline regulatory compliance. We’re seeing innovative lending products with data driven insights enabling the ability to predict and minimize credit risk as well as analytics-based collection models.

This also has deep implications for financial inclusion and access. Technology platforms built with strong data and AI foundations are enabling contactless banking and remote operability for millions across India. AI is helping build the critical digital infrastructure that will allow every community, urban and rural; every business, small and large; every worker, first-line and knowledge workers; and every person, including people with disabilities to benefit from tech intensity.

AI should be defined not just by what technology can do on its own, but by how it can augment and amplify human effort for people to do more. Banking of tomorrow will combine artificial and human intelligence (AI+HI) to be more collaborative, personalized, inclusive, deliver better products and consumer experience, and built on trust. It is a privilege to collaborate with IDRBT to introduce this paper, and we stay committed to working together with everyone to innovate and reimagine the next phase of growth. Creating an-AI ready ecosystem that enables everyone to leverage the technology for productivity and growth is an imperative for India to leapfrog into the future. This will accelerate the progress towards the mission to empower every person and every organization in India to achieve more.

This post was originally published as a foreword in ‘AI in Banking: A Primer’, a whitepaper published by the Institute for Development and Research in Banking Technology (IDRBT) in association with Microsoft.

Vice President of India - Venkaiah Naidu - Launches “Heartfulness Essay Competition”

‘Heartfulness Essay Event 2020’ jointly organised by the Heartfulness Education Trust, Shri Ram Chandra Mission (SRCM) and United Nations Information Centre for India and Bhutan(UNIC), was launched by the Vice President of India Mr. Venkaiah Naidu, in the presence of Daaji, guide of Heartfulness. The event was attended by leading educationists, academicians and students from across the country.  

Speaking on the occasion, Mr. Venkaiah Naidu, Vice President of India said, “I am extremely delighted to launch ‘Heartfulness All India Essay Writing Event’ organized by Shri Ram Chandra Mission in partnership with the United Nations Information Centre for India and Bhutan. We need to recognise the importance of value-based learning for our youth. The Government of India is undertaking several reforms in the education sector to ensure education in the country meets the requirement of tomorrow and at the same time it is very cognizant that the foundation of system is based on imparting the right values. We are glad that organisations such as Heartfulness Institute are investing their time, energy and efforts over several decades to guide the youth in the right direction.”     

Initiated 28 years ago with a vision of inculcating value-based thinking through reflection, discussion and contemplation, the ‘Heartfulness Essay Event’, held annually is unique as a competition. It gives ample time for the participants to delve on the topic of the essay, discuss with peers, teachers, parents and friends, contemplate and reflect and give shape to the essay from the individual’s personal experience. It is held across the country in national and regional formats in English, Hindi and nine other regional languages and has helped shaping the minds and hearts of millions of youth across the last 28 years.   

Or  

This unique annual Essay competition tries to inculcate value-based thinking, shaping the minds and hearts of millions of youth for the last 28 years. Participating students get an opportunity to contemplate and reflect on the topic chosen to write from personal experience. Students can submit their essays at www.younghearts.org in English, Hindi and nine regional languages. 

Commenting on the occasion, Mr. Kamlesh Patel (Daaji), Guide of Heartfulness said, “The youth forms the fabric of the nation and they need to be delicately treated. It is very critical that they are inspired from within to find the answers, to know what is right and pursue that path. In this fast-paced world, the importance of reflection, discussion and contemplation is lost, this has an impact on the development of the intellect and value system amongst the youth. Through the essay event we are trying to preserve and encourage the wisdom of the traditional learning methods so that fabric remains strong and intact.”  

The ‘Heartfulness Essay Event 2020’ – Details of Participation: 

Participants can log on to www.younghearts.org for guidelines  of participation and for submission of entries. The last date to submit entries is October 10, 2020. There is no charge associated for the event. Entries are invited in English and Hindi at National Level and 9 regional languages including Bengali, Gujarati, Kannada, Malayalam, Marathi, Oriya, Punjabi, Tamil, and Telugu, at state level - under the following categories: 

Category I - Classes 9 to 12. Topic: Thought pollution - root cause of all ills. with a word limit – [500 words] 

Category II – UG&PG (Age Limit Less than 28 years and unemployed): Topic: Poverty is not just a lack of money with a word limit – [750 words] 

The much-anticipated event has seen an incremental increase over the years with 18,000 - 20,000 institutions participating, and a million plus essay entries being received for evaluation. The evaluation process is at several levels including at the institutional level, state level and national level panels. The final evaluation committee consists of an eminent panel of 8 members who are educationists, PhDs, IITs or professionals- all are well qualified to evaluate the entries.  

Prizes : Top 10 essays at national level (English & Hindi) and state level (English, Hindi and regional languages) will be given prizes which include mementoes for top three winners at National and State levels and Certificates jointly signed by the Director, UNIC and President, SRCM.  Certificates of merit for top 5 entries at institutional level and participation certificates for all will be given. 

About SRCM:  

Shri Ram Chandra Mission (SRCM) is a non-profit organisation which provides spiritual training to interested seekers from around the world, through Heartfulness meditation, which has its roots in the Sahaj Marg system. It offers a way for balanced living in a heart-based way. SRCM was founded in 1945 by Shri Ram Chandra of Shahajanpur, in honor of his spiritual teacher and guide, Shri Ram Chandra of Fatehgarh. With a presence in over 100 countries worldwide [SRCM Centers] and on every continent of the globe, it has its world headquarters in Chennai, India.  

About Heartfulness: 

Heartfulness is a lifestyle based on simple meditative practices and skills. It has been around for over 100 years. Heartfulness helps people find inner calm, peace and stillness. The simple practices are offered to people of all walks of life, cultures, religious beliefs and economic situations, over the age of 15, free of charge. With over 4 million practitioners, Heartfulness has been adopted in thousands of schools and colleges, and over 250,000 professionals have been introduced to Heartfulness in corporations, non-governmental and government bodies worldwide. More than 5,000 Heartfulness Centers are supported by over 13,000 certified volunteer trainers in 160 countries.