Indian Gaming Market Now Ranked Third in Global Installs, Surpassing Brazil and Russia

Unity Technologies, creator of the world’s most popular creation engine that reaches nearly three billion devices worldwide, announced that India is now ranked third in global gaming installs, surpassing Brazil and Russia (source: Unity Analytics). This came from shared insights into the latest Indian gaming ecosystem trends that were presented at Unite India 2017 in Hyderabad. The debut of Unite India 2017 was hosted in collaboration with NASSCOM Game Developer Conference 2017, the premier event for the Game Developer Community in India.

According to Unity Analytics, latest market research shows that India has risen from the ninth position in January of this year to the third spot in global install rankings, surpassing Brazil and Russia to become one of the world's largest gaming markets. This is due to the spike in India’s adoption of high-end mobile devices with larger RAM size. In one year, mobile device count with 1GB RAM has grown from 31.6 million to 100 million in October 2017.

“Unity analyzed and studied the ongoing market trends and development in the Indian Mobile Industry,” said Quentin Staes-Polet, Director of South Asia Pacific at Unity Technologies. “Based on our findings, we believe the mass adoption of high-end mobile devices will give the Indian gaming ecosystem ample opportunity to innovate and provide compelling content to development platforms.”

“Driven by the massive rush of cost-effective, high-end smartphones and the 4G revolution that began last year, the Indian mobile gaming market has been expanding at a rapid pace,” said Rajesh Rao, Chairman at NASSCOM Gaming Forum. “Every Indian with a smartphone today is trying out games, and it’s not just young people. Additionally, the developer ecosystem is maturing rapidly, with several high profile games made in India seeing international commercial success. There has also been strong interest in the Indian market from venture capitalists. As a result, we expect this growth to increase and help the budding Indian gaming industry become one of the leaders in the global market.”

Unity is uniquely positioned to help understand trends across the mobile industry, with 87K made with Unity games and experiences generating 2.4 billion installs across 1.1 billion unique devices globally each month.

Unity Analytics research identified the following trends in the Indian gaming industry:

●        Card games, Word games and Sports games are the top three genres by time played per day in India in 2017.

●        Adoption of high-end mobile devices has dramatically changed the Indian gaming market in the last few years, which now includes over 200 games development studios and service providers.

●        User engagement sessions reveal that non-gaming genres such as Social, Medical, Financial, Food & Beverage and Travel, are growing faster in the application development industry.

Unite is Unity’s global developer conference hosted in eight countries and is the most important gathering of Unity developers, artists, publishers, educators and enthusiasts. The conference witnessed gaming industry experts and prominent spokespeople from the industry, under one roof, to give deep insight into the world of evolving technologies. More information on Unite India 2017 can be found here.

Unity exists to democratize development, solve hard problems and enable success -- three core values that are the driving forces of Unity’s adoption by millions of creators. Games and experiences made with Unity reach more than three billion devices worldwide and were installed more than 16 billion times in 2016 alone.

Cult.Fit Signs Up Indian Cricketer K L Rahul as its Fitness Ambassador

In a significant partnership to further expand its brand outreach, Cult.fit, a chain of premium fitness centers, one of the offerings from the parent company cure.fit, has announced cricketer K L Rahul as its brand ambassador. The deal was facilitated by Cornerstone Sport- a brand consultant and talent representation agency. 

The young and talented cricketer, who has created waves both in the domestic and international cricket, has visited Cult.fit centers couple of times as part of his workout, thus making him an ideal spokesperson for brand’s unique philosophy of equipment free fitness.   

Speaking on the occasion, Ankit Nagori, Founder of Cure.fit said, “At Cult.fit, we are dedicated to build a community of fitness enthusiasts. We are proud to associate with K L Rahul, an emerging talent in the Indian cricket team and a strong proponent of healthy living and an active lifestyle. With his firsthand experience of what we offer, we strongly believe that he would make a great influencer of our approach to fitness.”

Commenting on his association with Cult.fit, cricketer K L Rahul said, “I am extremely happy about my association with Cult.fit. As a sportsperson, fitness not only plays crucial role to enhance on field performance but also has a positive impact on wellbeing. I am impressed with Cult.fit’s machine-free workouts, which can be practiced by anyone who wishes to be fit and that too without using heavy equipment”

 CULT currently has 17 fully functional centers across Bangalore training more than 7500 people. Cure.fit will soon be launching CULT centers in Malleshwaram and Mahadevpura, increasing the total count of their offline centers to 19 in the city. 

“We have received a phenomenal response to our CULT programs and are looking to expand rigorously pan India by setting up more than 500 CULT centers across 15 key markets,”  Nagori said. 

Vivo Unveils Energetic Blue Colour Variant for the Vivo V7+ Available on Amazon.in from November 10

Vivo, the global premium smartphone brand, today launched an energetic blue colour variant of its best-selling V7+smartphone in India. Priced at Rs. 21,990, V7+ will be available in stores on November 15, 2017 onwards.  The customers can pre-book the all-new V7+ exclusively on Amazon.in from November, 10 –14, 2017. The device is currently available in Champagne Gold and Matte Black colour in the market.

The all-new V7+ energetic blue has been designed for the young and dynamic customer base of Vivo. The energetic blue colour variant further fulfils the desire and demand of the next generation customers with its contemporary and fluid design, and superior performance. Speaking at the launch,  Kenny Zeng, Chief Marketing Officer, Vivo India, said, “We are excited to bring our V7+ flagship in another stylish ‘Energetic Blue’ colour variant that complements the energetic personality of our young and fashion-conscious consumers. The superior features of V7+ along with the new colour gives consumer more reasons to click perfect selfies and flaunt their phones in style too.”

Vivo, a premium global smartphone brand, entered India in late 2014. With a strong focus on "Camera and Music", Vivo has established itself as one of the top smartphone brands in India. Manufacturing in Greater Noida, the company has a robust distribution network across the country both online and offline, catering the best in class quality services to over 400 cities, in 22 states backed by 400 service centres in India. 

Dedicated to the youth, Vivo became the title sponsor of the Indian Premier League (IPL) for 2016 & 2017 and recently bagged the title sponsorship for the next five years. Also have bagged the title sponsorship of Pro Kabaddi in 2017 for five years. Conquering the global stage, Vivo became the official sponsor of 2018 and 2022 FIFA World Cups.

FUT Hair Transplantation is Fast Becoming Most Popular Method of Hair Transplantation

By age 50, about 50% of substantial number of men and women-are affected by hair loss, much of which is hereditary. In men, the most common condition leading loss is called male pattern hair loss.  This affects only front & top of head. 

Hair transplantation surgery involves transferring the hair follicles from the donor area on the

back and the side of the head, which has genetically strong hair to the balding areas.

Hair Transplant does not increase the total number of your hairs in the scalp because here we redistribute the hair from the back in such a way that you grow sufficient hairs on the hair loss area to look good without the Donor area looking bad.We use the roots  of this permanent hair and graft them in the area where you have lost your hair.This can be done in two ways FUT and FUE.

The FUT hair transplantation or the strip method is surgery is the older method that involves removing a narrow strip of hair-bearing scalp from the back of the head and using it to fill an area with thin or no hair.. After removing the strip of scalp with a scalpel, the surgeon closes the scalp. This area is immediately hidden by the hair around it.

Next, the strip of removed scalp is divided under magnification into into multiple tiny grafts containing an individual hair or just a few hairs each. The number and type of graft used depends on the hair type, quality, and colour as well as the size of the area where it will be transplanted.

Then the surgeon cleans and numbs the area where the hair will be placed, creates holes or slits with a scalpel or needle, and carefully places each graft in one of the holes.

The FUE or Follicular Unit Extraction or root extraction is a minimally invasive hair transplantation technique in which follicular unit grafts (hair follicles) are individually removed from the patient’s donor area and then individually transplanted to the recipient  area. 

Follicular hair extraction (FUE) technique is the latest and fast becoming, the most popular method of hair transplantation. In this method, the follicular units (hair roots) are extracted as individual units and then transplanted, the advantage being minimal or no visible scarring in the donor area.These are removed using a power tool and then placed in the recipient area. The advantage is that there is no linear scar and no stitches are required, so the donor area will be minimally noticeable within just a few days and this technique is useful for men who want to keep their hair short. 

The patient lies with the face down on the operating table. The scalp is cleaned and a local anaesthetic is applied to it. Your surgeon may choose to give you oral or intravenous antibiotics before and for a few days after the procedure. Once the local anaesthetic has taken effect, the surgeon takes out grafts from the donor area using fine micropunches. The grafts are stored in saline solution and then grafted in the planned area.

After hair transplant, you may need to take pain medications and antibiotics for few days. Your surgeon will have you wear a surgical dressing over the scalp for at least a day or two.  Most people are able to return to work two to five days after surgery. The results of hair transplant are generally satisfying.

Sometimes additional sessions are needed if you continue to lose hair or decide you want thicker hair.

A10’s Software Subscription Model for Consumption of Secure App Services across On-Premise, Cloud and Hybrid Environments

A10 Networks, a Secure Application Services company, has announced A10 FlexPool, a software subscription model that provides enterprises and service providers with the ability to simplify the consumption of app services. The A10 FlexPool aggregated capacity model allows customers to flexibly allocate and re-distribute capacity across applications, multiple clouds and data centers.

As businesses attempt to balance workloads across hybrid cloud deployments, they need a flexible software delivery model to ensure their services and applications are consistently available whenever needed. A10 solves these challenges with FlexPool, a unique capacity pooling-based consumption model that allows customers to redistribute capacity across multiple sites as their business and app needs change. 

The introduction of A10 FlexPool represents a strategic step in the company’s business strategy and vision to help customers become more secure and agile as they bridge traditional and cloud application environments. A10 FlexPool allows customers to seamlessly use A10 services either on-premise or in the cloud, without service disruption, in a cost-effective, customer-friendly manner that eliminates unnecessary expenses caused by overprovisioning.

This software subscription-based capacity consumption model represents a more modern, customer-centric approach compared to perpetual, instance-based arrangements that force customers into numerous fixed capacity licenses that outlive their practical lifecycles. However, A10 FlexPool allows customers to purchase licensed capacity, then allocate and redistribute that capacity across applications and infrastructures as desired. Additionally, FlexPool simplifies the operational process by limiting the administrative task of centrally managing the license pool.

“Hybrid cloud is spurring greater innovation opportunities for IT to deliver business relevance and agility for network managers,” said Raj Jalan, CTO, A10 Networks. “Our new software subscription and capacity pooling model is designed to eliminate the traditional challenges of resource planning and portability across today’s hybrid network environments, offering greater flexibility and dynamic scalability to meet enterprise IT’s cloud environment needs well into the future.”

Whether A10 software is deployed on virtualized infrastructure, bare metal, or in the cloud, A10 FlexPool gives IT professionals and service providers the flexibility and portability across multiple application services and cloud infrastructure deployment models. With capacity pools that are sharable across on-premise, public and private cloud infrastructures, A10 FlexPool can help simplify cloud migrations, and at the same time eliminate costly overprovisioning and prevent service disruptions.

Availability:

·         A10 FlexPool is available now

·         A10 FlexPool annual subscription pricing begins at US $29,000

ICA Edu Skills’ Latest Course to Make Indian Youth Industry-Ready

ICA EduSkills, one of India’s leading vocational training and placement institute lately heralded the launch of an ICA-SAP Course christened SAP (FICO) End User.  ICA EduSkills targets at the countless employable youth to build a pool of industry-ready, technically-qualified professionals in the coming years with the introduction of this latest offering from their institution. SAP, enterprise resource software, is an accredited market trailblazerin ERP with a 68% shares,​ ​ and 2, 58, 000 customers in 188 countries and has 13 million SAP certified professionals worldwide.​

In order to realize the dreams of our Honourable Prime Minister Narendra Modi of making Digital India and contemporaneous operationalization of GST, the teeming population engaged in small and medium-size enterprises are embracing the digitalization thus, becoming GST-compliant. ICA’s SAP (FICO) End User course has been unveiled keeping in mind the huge demand for SAP consultants countrywide in order to bridge the gap of supply and demand in the future course.

SAP (FICO) intends at targeting undergraduates, graduates, management, HR&Finance aspirants and working professionals. ​It will impart them with basic training in SAP and endowthem to create Balance Sheet.

ICA EduSkills’ SAP (FICO) course will be of enormous value to students. It intends to provide 80 hours of theoretical and practical training and makes them industry savvy. On successful completion of the course, students will obtain certificate with SAP and ICA EduSkills logos respectively, which could ensure them a passport to success.

Heraldingthe launch of the ICA-SAP course, Dr. Narendra Kumar Shyamsukha, Founder Chairman, ICAEdu Skills said, “On one hand, India has a large number of educated unemployed, and on the other, Indian industry is short of skilled professionals. We are launching this course to help students equip themselves with the required skills and technical expertise. While our immediate aim is to train students and make them job-ready, our long term goal is to take the Indian economy to new heights.  We invite students to make the most of ICA EduSkills’ SAP (FICO) End User course.”

“Practical training is the key to proficiency and employability. Our strong in-house R&D team ensures that our courses are training-oriented and in sync with the needs of the industry. The USP of ICA’s SAP (FICO) course is that it provides students a customized SAP practicing software and makes them career-ready. We have a100+ training centres in 21+ states across India. Students can do this course from an ICA centre anywhere in India. The students will be trained on the latest technologies and tools with subsidised course fees by our experienced faculty,” Dr Shyamsukha added.

ICA Edu Skills has been tirelessly endowing youth across India the requisite skills for the last 18 years to make them job ready. ICA is the pioneer in skill enhancement. ICA has also aligned with the NSDC and is working concurrently with the Central and state governments to train and place aspirants in various fields.

Forcepoint’s Human-Centric Security Helps Financial Services Firm Protect Critical Customer and Business Data in Hybrid Clouds

Global cybersecurity leader Forcepoint today announced the company’s human-centric, real-time security technology has been deployed by Simplicity Credit Union to protect the financial services firm’s 23,000 members, prevent catastrophic data breaches, centrally manage a hybrid cloud environment and, critically important for businesses today, enable the secure use of cloud applications, such as Microsoft Office 365.

Financial services organizations like Simplicity require cyber security solutions that address regulatory compliance and, most importantly, protect member data, including personally identifiable information (PII). Simplicity chose Forcepoint to keep its employees, partners and members safe and prevent data breaches caused by accidental or malicious intent.

Simplicity established Forcepoint was the only security company delivering the range of capabilities that meet their needs and can efficiently manage their hybrid environment through a single management console. The company utilizes Forcepoint’s Email Security Cloud, Web Security Cloud and Data Loss Prevention (DLP) products to protect critical data at the human point - the intersection of users, data and networks – and understand normal user behavior patterns and flow of data, whether on-premises or in the cloud. Forcepoint’s human-centric approach to security has helped transform Simplicity’s security program and outlook.

“It’s more important than ever for financial institutions to protect against employee and user risk. Whether compromised maliciously or accidentally, credentials of users are the keys to the data kingdom,” said Thomas Frank, system administrator at Simplicity Credit Union. “In a highly regulated industry like financial services, we must consider strategies and technologies that are more intelligent and efficient than the traditional model, which clearly isn’t working, to protect our people and our business.”

Utilizing Forcepoint’s security expertise and integrated Web, Email and Data Security products, Simplicity has educated staff on cyber hygiene best practices and how to identify the digital signs of cyberattacks that seek to take advantage of human error and social engineering. In addition, Forcepoint’s Email Security has already proven its protection for Simplicity members’ personally identifiable information by preventing a catastrophic data breach disguised within fraudulent emails that ultimately impacted a number of local financial services organizations. 

Frank continued, “We’re preventing end-users from accidentally sending out PII, which now gets flagged, so they know to resend as an encrypted message. Forcepoint’s solutions help us protect users from inadvertent behaviors that could cause catastrophic breaches, and in the end, helps to protect member data.”

Forcepoint also consolidates management for on-premises and cloud services into a single system to help Frank and his team cut through feeds of false positives and quickly identify and drill down into incidents that require immediate remediation. The time saved allows Frank and the Simplicity IT team to focus on innovative projects and solutions for its members.

“We always knew we could build a future with Forcepoint. Forcepoint gives us more flexibility in how we manage cloud services such as Microsoft Office 365 together with our Exchange servers; as well as more flexibility in how we manage cloud services on or off our network,” said Frank.

“Financial services organizations are, and will continue to be, a prime target for cybercriminals. For customers like Simplicity, protecting the human point keeps their business safe and is strategic to their mission,” said Kris Lamb, vice president and general manager of Cloud Access and Gateway Security at Forcepoint. “We believe a human-centric approach to security is the key to stopping data breaches and preventing intellectual property theft from anywhere, and we continue to collaborate with our customers and partners to drive this paradigm in our industry.”