Tuesday, October 27, 2020

Vu Unveils the New Masterpiece 85-Inch Screen TV with Armani Gold Finish and QLED Technology


The Vu Group has played a pioneering role in bringing high luxury and solid craftsmanship into televisions since it began operations over 10 years ago. As part of its commitment to impeccable design and a no-holds-barred approach to build quality, the company announces its latest flagship television – the exquisitely crafted Vu Masterpiece TV – a landmark not just for Vu Televisions but for the entire industry.

Vu’s new 85-inch flagship TV features class-leading QLED technology, beautiful craftsmanship in terms of a stunning bezel-less screen and exquisite build quality. The Vu Masterpiece TV has been designed with great attention to detail, and is clad in a striking black and Armani Gold finish that has hints of rose gold and champagne. Additionally, there is an emphasis on stylised textures such as the diamond-cut accents on the sides, and a metal alloy grill at the base, which also houses a powerful and discreet soundbar.

The flagship television can optionally be upgraded to The Vu Group’s revolutionary all-in-one video conferencing system, Meeting by Vu that includes a 4K wide or sharp camera with autofocus, a built-in Core i5 PC running Windows 10, a wireless beamforming microphone and a wireless keyboard with a built-in trackpad.

The Vu Masterpiece TV offers compelling technical features such as an 85-inch, 4K HDR screen based on quantum dot i.e. QLED technology, a backlight with full array local dimming, and a 10-bit panel that can accurately reproduce over one billion colours. The TV comes with an integrated 50-watt soundbar and sports a high brightness of 1,000 nits. It also features Vu’s celebrated Pixelium Glass technology that enhances the brightness by optimising light reflections by 40%.

“A person who chooses the Vu Masterpiece TV understands sophistication and luxury, and this exquisitely crafted television stands for success and makes an authoritative design statement. Vu Televisions is the pioneer of luxury technology in the world, starting in 2006 in California. Beautiful design encasing pathbreaking technology has always been our forte, and we are proud to present another product that would make a stunning statement in any home or office.” says Devita Saraf, Chairman and CEO, The Vu Group.

The Vu Masterpiece TV – features and pricing

●        The Vu Masterpiece TV sports the industry-leading quantum dot (QLED) technology. This allows for superlative contrast ratios and inky blacks that rivals much more expensive technologies like OLED.

●        1,000-nit brightness makes it ideal for watching jaw-dropping HDR10+ or Dolby Vision footage

●        10-bit panel and support for DCI-P3 wide colour, it can accurately reproduce over 1 billion colours

●        Custom-designed LED backlight is divided into 256 zones. Each of these zones can be switched on and off individually for much greater control over brightness and contrast

●        50-watt integrated soundbar has been expertly engineered to provide an immersive experience. It comprises 6 speakers including two sets of woofers and tweeters for deep bass and crystal-clear highs

●        Displays content at 120Hz refresh rate, 240Hz Motion Rate 

●        Full smart TV functionality via Android 9.0 Pie operating system that gives access to certified streaming apps such as YouTube, Netflix, Amazon Prime Video, etc. Other features include support for Dolby MS12 and DTS Virtual X surround sound

●        The Masterpiece TV is also optionally upgradeable into the Meeting by Vu – an all-in-one Windows 10-based video conferencing system, which will work with a variety of apps including Zoom, Microsoft Teams and Cisco Webex.

●        Price: Rs 3.5 lakh across retail stores nationwide

About The Vu Group

Founded in 2006, The Vu Group is a new age technology conglomerate focused on the display industry. The lifestyle brand of the group, Vu Televisions, is a Rs 1000 Cr ($130 Million) revenue company and the leader in premium televisions in India. The workstyle division is responsible for the newly launched Meeting by Vu that is focused on working smarter. The group has been built on the values of innovation, quality, sustainability, design and luxury. Vu is pronounced as “view”, inspired by one’s vision and view of the future.

About Devita Saraf

Devita Saraf is the Chairman and CEO of The Vu Group, a new age technology conglomerate. Devita studied management at Harvard Business School and is one of Fortune’s Top 50 Most Powerful Women in India.

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