The potential market size of co-working across India is expected to be 13.5 million users by 2020 about half of which will be from enterprises, which are expected to take up 10.3 mn seats.
Freelancers and Small & Medium Enterprises (SMEs) are expected to contribute 1.5 million users worth of demand, while it is anticipated that startups will demand upto 100,000 seats by 2020. The report further indicates, that the top 6 cities will require an estimated 5 million seats in co-working spaces, while, 8.5 million of the projected demand will be in Tier 2 and 3 cities.
The report, which looks at major coworking and serviced office operators in 12 Asia Pacific markets, including India, reveals that the number of major flexible space operators has doubled, while flexible floor space has increased by 150 per cent between 2014 and 2017.
“In India, the coworking segment is expected to grow by 40-50% in 2018 alone. By the end of the year, we anticipate flexible workplaces would attract investment upto US$ 400 mn. With over 200 premium business centers across the country, set to double by 2020, co-working spaces will reflect the global trend of being closer to 20% of total workspace”, mentioned Sandeep Sethi - MD, Integrated Facilities Management West Asia, JLL. He highlighted that rise of the millennials and a large, vibrant start-up ecosystem are the key factors contributing to this trend in India. However, while the growth of this segment in India has been phenomenal, most corporates are in pilot or experimentation phases - revealed a high-powered panel discussion comprising of real estate thought leaders and influencers at a recently held thought leadership event ‘JLL Perspectives’. Furthermore, corporates hin India want to better understand and mitigate, the potential challenges before adopting the model .
Implications for real estate investors
In response to growing demand, JLL notes that landlords will continue to form joint ventures with coworking operators, or create their own flexible space offerings to meet tenants’ needs. Meanwhile developers are adapting to what could be a new standard in property development whereby flexible workspace will be an amenity as essential in a commercial building as food and beverage outlets or a gym.
“By 2030, flexible work spaces could comprise 30 per cent of corporate commercial property portfolios worldwide,” said Jeremy Sheldon, Managing Director, Markets & Integrated Portfolio Services, JLL Asia Pacific. “Although corporate adoption is still in its early days, there are certain factors that will continue to make this region a hot spot for coworking growth.”
One of the key drivers of the surge in corporate demand for flexible spaces, identifies the report, is plug-and-play simplicity, particularly for larger companies. The ability to move in and out of an office at short notice, avoid complicated contract negotiations and fit-out work is a convenient option for many occupiers.
At the same time, businesses are looking to encourage collaboration among employees and are using shared workspaces as a way to foster innovation through exposure to new ideas and ways of working.