Tuesday, July 12, 2022

Attentive Raises $5M From Sequoia India’s Surge & InfoEdge Ventures

Attentive Inc, an AI based SaaS startup has raised US $5M from Sequoia India’s Surge Fund and InfoEdge Ventures. Attentive has built the first of its kind SaaS-based sales automation platform for the $200B+ outdoor service industry that includes landscaping, snow removal, paving, and pest control businesses. They are the only AI-based solution in the market and the platform is already used by major commercial landscaping companies in the US. The funds will be used to further build the platform and add more modules to automate the remaining landscaping workflows.

Shiva Dhawan, co-founder & CEO of Attentive, comments on the funds raised, “With rising inflation and labor rates, landscapers are looking to automate archaic manual workflows and gain efficiencies. We are the only ones with the technology infrastructure to truly automate traditional workflows and save time on manual tasks like measuring each and every site feature to bid on a new property. ”

“Raising funds in today’s market is strong validation of our business fundamentals. The funds will allow us to hire and retain the best talent across product, technology, and sales and expand our operations across the US and Canada” adds Sarthak Vijay, co-founder of Attentive.

In his comments, Amit Behl, Partner at InfoEdge Ventures said “Shiva and Attentive team have been very impressive in molding their expertise in geospatial AI into an AI-led product that holds its own in front of global competition. It's rare to see a product company from India get the kind of acceptance, appreciation, and customer love that Attentive is getting from its early client base in the US. With this round,  the company is well capitalized on its journey of being responsive and diligent as it builds out an AI-led vertical SaaS product for the $200B large but fragmented landscaping and outdoor services industry in the US.”

About Attentive: Founded by ex-IIT Delhi graduates Shiva Dhawan and Sarthak Vijay, Attentive’s vision is to create software that solves the most pressing concerns of 600K+ landscaping and outdoor service businesses by changing the way they perform sales and operations. The biggest names in the industry already use Attentive including the likes of Juniper, US Lawns, Beary Landscaping, Greenscape, Nanak, Perficut, United Land Services, Merit, Continuum Services, and East Coast Facilities.  


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