Tuesday, May 26, 2020

Full Stack Used Car Platform - Spinny - Sold 300 Cars in Two Weeks ‘With Extra Care’ in India


Spinny, a complete online to offline retail platform for buying and selling used cars has sold over 300 cars in lockdown 4.0. To ensure safety of the customers as well as its employees, Spinny has implemented contactless delivery system and has processed a considerable number of orders during this period #WithExtraCare.

Young India is gearing up against the odds to fuel the economy. During these uncertain times, owning a car is considered as the safest way of personal mobility. And, the liquidity crunch is shifting the demand towards pre-owned cars. Spinny provides a modern-day solution at each touch-point keeping ‘Customer Convenience’ at the center of every experience.

Introducing Home Test Drive #WithExtraCare, Spinny is rigorously following the necessary precautions, as per WHO guidelines with customer comfort and safety as the top priority. Once on the website or the app, buyers have to go through 3 simple steps for a zero-contact home-delivery of the car of their choice. To ensure safety of the customers as well as its employees, Spinny has implemented home test drives and home deliveries and processed a considerable number of orders Post lockdown 2.0. With Contactless Home Test Drives, Spinny to get back to pre CoVID numbers by June. Over the years, Spinny has earned trust of 10000+ customers and currently operates in 5 cities - Delhi, Gurgaon, Noida, Bangalore, Hyderabad and Pune, with 10 car hubs.

The automotive consumer behavior is increasingly being altered by the ongoing COVID-19 pandemic. As health and hygiene is at the paramount, Niraj Singh, CEO & Co-Founder of Spinny is leading a new way, and expressed, “This time has required us to raise our standards to an even higher level with strict protocols at every touch point. With complete ownership of the customer experience from inventory of cars, online ordering, home test drives and home deliveries, it’s our responsibility to set industry standards in zero contact processes with extra care. The customer recognizes this and we’re witnessing a sharp increase in inquiries of Home Test Drives. We are expecting to be back to the pre-covid numbers by June.”

Facilitating the users to make the purchase online, Spinny ensures to keep the process transparent. The entire car history is available online with HD images that cover each and every angle of a car. Customers get real-time virtual tour with the Spinny executive to see the car.  All Spinny cars that are available on the website are eligible for a test drive at the customer’s home. Spinny also ensures employee hygiene and have trained its employees, under WHO Guidelines, to ensure social distancing while attending customers and are screened for temperature daily. Spinny car hubs, across the cities, are functioning as deep sanitisation zones where each car is sanitised before and after every test drive with special focus on areas that are touched frequently. Further to this, they make sure that their customer safelty is paramount too thus, with each test drive, customers get a complimentary safety kit consisting of masks, gloves and sanitizers. Once satisfied, the customer can buy the car on the spot of the home test drive or call for a home delivery.

As we adjust to living with coronavirus; lifestyle preferences, buying behavior and even the way we travel is bound to change. Health and safety will be the top priority and people will prefer using their vehicles. Addressing the pain points in today’s time, Niraj Singh added, "The steps we’re taking on cleanliness and new service norms are as much about the health and safety of our employees as they are about our customers. From the beginning, spinny.com was developed with complete transparent details online about each car with the confidence of 5-day money-back guarantee. With our full stack retail platform model, we are more prepared to cater to the needs of this new normal. Our customers would now appreciate this stepped up way to buy a car.’’

Spinny is redefining the Auto retail of Used Cars with its seamless "Phy-gital Purchase" process. Over the years, Spinny has earned the trust of 10,000+ customers with a 4x growth in the last 9 months. With the assurance of a No Haggling Fixed Price Offering, 1-year Warranty and 5-Day No Questions Asked Money-Back Guarantee, the company has been able to gain trust and add premium-ness to the customer's buying experience.

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