Sunday, March 24, 2024

Thomson Launches An Exclusive Range Of Air Coolers Featuring Innovative Designs Powered By BLDC Technology

*  SPPL has invested INR 75 crore in a new manufacturing plant dedicated to air coolers

* The new Thomson air coolers have an exclusive patented design, making them one of the unique models in India

* The Cool Pro & Heavy Duty Series Air Coolers will be exclusively available for purchase on Flipkart starting March 23, 2024.

European consumer electronics brand THOMSON brings an all new range of Air Coolers this summer to provide relief from the hot months ahead. Sticking true to its ‘Make in India’ motto the brand is all geared up to start 2024 with a big bang by offering a large range of models. SPPL which is the exclusive brand licensee of THOMSON in India has invested INR 75 crore towards the new manufacturing unit in Noida. THOMSON currently has a market share of 10% in air coolers in the online space. The new Cool Pro & Heavy Duty series of Air Coolers will be available on Flipkart from 23rd March, 2024.

Thomson is set to give a tough competition to the home appliances market this summer. The brand offers an all new range of Air Coolers in Personal & Desert category available from 28 to 150 litres. THOMSON is launching the following models on Flipkart

Elated with the new launch Avneet Singh Marwah, CEO SPPL, Exclusive Brand Licensee of THOMSON in India, says “We are delighted to introduce our newest line-up of products to the Indian consumer, promising an exceptional experience in 2024 and beyond. Our commitment remains unwavering as we strive to provide cutting-edge technology crafted right here in India. We extend our heartfelt gratitude to our loyal customers, whose constant support has propelled our brand to unprecedented heights. Thomson’s innovative range of energy-efficient air coolers comes with features such as inbuilt auto swing technology, BLDC motor, and turbo air throw setting a new standard for savvy online shoppers. Embracing the forefront of e-commerce and the D2C market. Thomson has solidified its position as a leader in the smart TV category, consistently ranking among the top three best-selling brands online for over six years.” 

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