Saturday, March 9, 2024

Titan Smart Wearables Announces strategic Collaboration With Leader In Generative AI, CueZen To Transform Experience In India

Titan, a key player in smart wearables and watch manufacturing, partners with CueZen, a global leader in Predictive & Generative AI for Health, to revolutionize the health and wellness industry in India. This collaboration combines Titan's technology with CueZen's AI-driven personalization engine, aiming to create impactful products and programs for hyper-personalized health experiences, enhancing consumer experience by improving the engagement while providing meaning full insights. 

This partnership is a shared vision to empower individuals with the tools and insights they need to take control of their health and well-being and work on behavior changes where consumers have a focused routine which helps them improve their lifestyle. By combining Titan's expertise in user-centric design and wearable technology with CueZen's AI-powered personalized nudges and recommendations, the two companies aim to develop a new generation of smart wearables & services that offer actionable guidance and support for a healthier lifestyle.

Forget counting steps and obsessing over calories, this partnership throws opens doors to a health revolution, empowering individuals to transform their lifestyles and make conscious choices for a healthier future. Imagine smart wearables that go beyond mere data trackers, becoming trusted companions offering personalized insights and actionable guidance. Titan and CueZen are creating a new era of mindful living, where technology seamlessly integrates with your daily routine, motivating you to make healthier choices, effortlessly.

Ravi Kuppuraj. Business Head COO - Titan Smart Wearables stated, "In light of the health challenges confronting India today, our collaboration is laser-focused on delivering customized solutions that cater to the diverse requirements of the Indian consumers. Leveraging the power of AI and wearable technology, Titan Smart Wearables and CueZen are committed to developing products and services that profoundly influence individuals' fitness endeavors. This strategic alliance seeks to revolutionize the paradigm of wellness management, providing actionable insights and support to foster healthier lifestyles among users."

"We believe that personalization is the future of healthcare. Our collaboration with Titan Smart Wearables will allow us to leverage cutting-edge technology, behavioral science and hyper-personalization to meet the diverse healthcare needs of the Indian market," said Ankur Teredesai, CEO of CueZen.

The strategic investment underscores Titan's belief in the potential of CueZen technology and the pressing need for hyper-personalized health programs in the rapidly expanding Indian wellness and health market. The collaborative efforts of Titan Smart Wearables and CueZen hold the promise of a brighter, healthier future for consumers in India. As we embark on this journey together, we envision a landscape where wearables serve as catalysts for positive change. Over time, these nudging ecosystems will undoubtedly contribute to improved health outcomes, facilitating sustained behavior changes and lifestyle modifications across Tata ecosystem. This partnership is poised to empower individuals across India to prioritize their fitness and wellness journeys, ushering in a new era of holistic well-being and vitality.

About Titan Smart Wearables:

Titan Smart Wearables, a division of Titan Company Limited, is a leading force in the world of smartwatches, dedicated to crafting smart wearables that redefine personal style and enhance well-being. With a strong commitment to pushing the boundaries of technology and fashion, Titan Smart has consistently set new standards for a holistic lifestyle.

About CueZen:

CueZen is a Seattle-based Health AI company with a global mission to empower large health enterprises to harness the potential of lifestyle and wearable data, ultimately enhancing outcomes across the wellness and poly-chronic disease spectrum. CueZen's AI-driven personalized nudges and recommendations optimize and engage patients/members based on their digital twin and lifestyle behaviors, significantly improving outcomes and adherence to care protocols.

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