HSIL, India’s leading Sanitaryware Company, and makers of the
iconic brand Hindware have ventured into the household plumbing pipes segment
with the inauguration of their manufacturing facility in village Isnapur,
District Medak, Telangana. The move is aimed at providing integrated solution
for home building, enhancing customer convenience, facilitating cross-sale and
extending the existing building products distribution chain to the hardware
channel distribution chain for the pipes sub-segment.
The HSIL plant in Isnapur, Medak is the first of its kind
manufacturing facility in the state and currently has a total production
capacity of 30,000 metric tonnes with plans to scale up the production capacity
to up to 60,000 MT by 2020 in order to emerge as a key player in the CPVC and
UPVC pipes and fittings segment. This plant is the epitome of the best
manufacturing practices accumulated and market understanding from HSIL’s
existing operations.
The plant will manufacture all types of CPVC and UPVC pipes and
fittings, suitable for potable water transportation, water harvesting and
sanitation applications, primarily in building construction segment. With the
inauguration of the manufacturing plant, HSIL will be the exclusive company in
India that offers integrated homebuilding solutions through product offerings
such as plumbing, sewerage, sanitation, and underground drainage, besides the
existing products in sanitaryware and faucets segments.
At the plant inauguration, Sandip Somany, VCMD, HSIL
Limited said, “Venturing into pipes segment is a natural extension
of our portfolio of bathroom product streams from ‘front of wall’ to ‘behind
the wall’. We aspire to be among the top 4 brands in the country in the next 5
years and are confident of achieving this given that we plan to expand our
pipes business by leveraging our current brand, sales and distribution
network.”
Rajesh Pajnoo, President, HSIL Pipes Division, HSIL Limited, said “We are extremely excited to
launch our manufacturing plant in Isnapur, Telangana. To ensure product
and technological supremacy we have entered into an alliance with Japan’s
Sekisui Chemical Co. Ltd. which is a 70 year old $9-billion turnover company,
for supply of chlorinated polyvinyl chloride (CPVC) resin. We are confident
that our legacy of over five decades and this strategic partnership will enable
us to provide better quality heat-resistant pipes and fittings and offer best
in class products to the Indian market.”
The Indian market size of the Indian PVC pipes and fittings is
poised to grow at a double-digit CAGR over the period 2015-20 and is projected
to reach an estimated Rs 327 billion by FY2020. This remarkable
growth is going to be driven by the expansion of housing sector and increasing
water sanitary management. Rising demand from construction sector and
increasing recognition among people regarding the benefits of PVC pipes will
further fuel this demand.
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