Tuesday, March 28, 2017

Mahindra First-Ever 'Mojo Exclusive' Showroom Now Opened in Bengaluru

Mahindra opens Exclusive MOJO dealership in Bengaluru Mahindra Mojo exclusive dealership was launched today in Bengaluru. This exclusive Mahindra Mojo dealership is located in Banaswadi of Bengaluru.
NAFS Motors, the exclusive Mahindra Mojo dealership is located at 100 feet Road, Doddabanaswadi, Bengaluru. This is a first of its kind two-wheeler brand specific dealership in the country.
The exclusive Mojo dealership, NAFS Motors comes with a workshop that has been designed to promote one-stop destination for all the biking needs of a biker. The MOJO showroom also sells accessories and merchandise of Mahindra Mojo motorcycles. Apart from accessories, the dealership will also provide customisation and servicing attributes. The exclusive Mahindra Mojo dealership is driven by young and vibrant team who are passionate about biking.
The “MOJO TRIBE” – community of owners of Mojo motorcycles translates the brand ethos into brick and mortar, having meticulously planned sections showcasing the essentials of riding and the adventure of ‘Trails of Mojo Tribe‘.
Naveen Malhotra,  senior General Manager – Sales, Marketing and Product Planning, Mahindra Two Wheelers said, “We have always believed in biking being a lifestyle and attitude than just a product and hence we look the unconventiopnal route right from the launch of the “MOJO Tribe” for MOJO owners to the “Trails of MOJO Tribe” which took the owners to experience the bike in diverse terrains.”

The company had also announced that they are working on an adventure, street and cruiser models based on the Mojo platform. With 4 new models confirmed to join the Mojo family; prime contenders being production versions of the Scrambler and Adventure version displayed at the 2016 Auto Expo. A low-cost version with standard telescopic forks and a single sided exhaust too is on the cards!
Launched in 2015, the Mojo currently retails at Rs. 1.70 lakh (ex-showroom, Delhi). The move to separate the Mahindra Mojo from the rest of the line-up, which includes products like the Centuro and Gusto, is to add value for buyers paying this premium price by offering more exclusive experience and premium treatment. 

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