Dalmia Bharat Group Pays a Musical Tribute to Covid Warriors with Kailash Kher & Ricky Kej

 

* Jazbaa – e – Bharat, an online concert on 14th August, dedicated to celebrate the undying spirit of our Covid warriors

In its endeavor to celebrate the courage, commitment and unfathomable spirit of our Covid warriors, Dalmia Bharat Group is organizing Jazbaa-e-Bharat – an online musical extravaganza featuring Padma Shri. Kailash Kher and Grammy Award winner Ricky Kej, on 14th August, 2020 at 6:15 pm.

Speaking on this occasion, Mr. Mahendra Singhi, MD and CEO, Dalmia Cement (Bharat) Ltd. said, “We are honoured to have Padma Shri Kailash Kher and Grammy Award winner Ricky Kej at Jazbaa – e – Bharat, a musical concert aimed at honouring our nation’s resilience in the fight against this pandemic.

Words fall short in describing the unwavering dedication of our COVID warriors. Their commitment is inspiring and we salute their tireless efforts and undying spirit. We also take this opportunity to celebrate our global commitment towards sustainability and our operational performance.”

Padma Shri, Kailash Kher said “In the last few months, the world has adopted new ways of living and thinking. There has been a significant change in our priorities which we now call the ‘New Normal’. Individuals and corporates have come together to shoulder responsibility and help each other during these testing times. One such organisation is Dalmia Bharat Group that has worked continuously during this pandemic to support the citizens of our country. Through this musical salutation named after our frontline warriors called Jazbaa- e -Bharat, we aim to give a tribute to those unsung heroes who are fighting the pandemic across the country.”

Commenting on Jazbaa – e - Bharat, Grammy Award winner Ricky Kej said, “It gives me immense pleasure to be a part of this virtual musical concert organized by Dalmia Bharat Group. Their vision for a sustainable future is in sync with my beliefs about the environment. Together, we believe that we owe it to our children to leave behind a better planet than what we inherited. I have always believed in the healing power of rhythms to bring solace, motivation and guidance for people towards a greater good. Music has the power to inspire us to be sustainably conscious and live in harmony with nature.“

Jazbaa-e -Bharat will be a musical extravaganza in its truest sense as it will also host the evergreen Shri. Udit Narayan whose soulful voice rings of nostalgia. He will be joined by his son Aditya Narayan who started his musical career at a very young age and managed to win the hearts of everyone. They will be accompanied by the prominent multi-lingual singer, Benny Dayal who has always managed to make the audience groove to his lively tunes and the ever melodious Jonita Gandhi who has become an instant favorite of her audience in a short span of time.

The link to this musical salutation of our Covid warriors will be available on all social media platforms. Click on the link: https://www.dblconcert.com/ to join the event.

About Dalmia Bharat Group

Dalmia Bharat Group (www.dalmiabharat.com) is a leading Indian conglomerate with a strong presence in Cement, Sugar and Refractories. The Group has a turnover of over 12,000 crore. Dalmia Bharat commenced operations in 1939 and has played a defining role in India's manufacturing sector. The group has significant market presence in each of its sectors of operation. Its cement business has grown exponentially since 2006 in terms of capacity and production and the company is a leader in the specialty cements space. Dalmia Cement is the only cement company in the world to have the lowest carbon footprint.  In sugar, the group is a prominent generic player catering to most of the leading businesses in India. The Group also caters to an enduring and growing customer base in the refractories business and has forayed into sustainable power/energy.

Get Your Dance Mode On with Remo D’Souza at Cure.fit Live Digital Fitness Offering

 

* Cure.fit to launch ‘Moves Like Remo’ with Remo D’Souza under its Cure.fit live digital fitness offering

* Audiences can learn Bollywood, Street Style and Remo Special in a 4-part series starting 14th August

In what will be a perfect mix of dance, fitness and entertainment, fans of Cure.fit’s hugely popular Dance Fitness format can now get their dance mode on like never before with one of India’s most popular dancers—Remo D’Souza. A new 4-part show called ‘Moves Like Remo’ will be launched on the Cure.fit app from 14th August onwards with explosive sessions taught by the best in the business.  

In this 4-part series, Remo will teach audiences dance fitness routines across 3 popular styles—Bollywood, Street Style, and Remo Special—which will culminate in a Finale Dance Party blending all three. Moreover, he will also share exclusive behind the scenes stories from the most popular dance numbers as choreographed by him for the best in Bollywood.

These special episodes will go live on the app at 6pm on 14th, 24th and 31st August with the Finale Dance Party airing on 7th September. Each session guarantees an energetic workout session in 50 minutes at the end of which Remo will also teach a “FitStep” or a signature dance step to the audience. Attendees also have a chance to get featured in a 3-minute dance video curated by Remo which will feature clips of various customers dancing to different parts of the song.

The launch of ‘Moves like Remo’ is another step forward in the Cure.fit live fitness journey and adds another renowned name to its growing list of celebrity trainers. Cure.fit started offering live fitness classes across its various formats once the lockdown commenced in mid-March. On 3rd April, Cure.fit also launched its Cure.fit live Masterclasses—a series of workouts by a stellar lineup of celebrities, athletes, sportspersons, and other famous influencers such as Mandira Bedi, Yasmin Karachiwala, PV Sindhu, Mary Kom, Jonty Rhodes, Nora Fatehi, and so on.

Commenting on the launch of this new segment, Naresh Krishnaswamy, Growth & Marketing Head, Cure.fit, said: “We are so happy to have Remo D’Souza join in on our Cure.fit live journey with this exclusive 4-part special. Our users really enjoy the Dance Fitness format because it makes getting fit extremely fun and cuts through the monotony of regular workouts. Learning some dance moves from a renowned dancer like Remo will surely generate excitement and interest from the audience.”

Speaking on this collaboration, Remo D’Souza said: "I am who I am because of my audience. After being a judge for several years on dance shows, I felt that my viewers needed a more personal one-on-one interaction with me. This association with Cure.fit gives me the perfect platform to offer a more connected experience to my audience in my original avatar as a dancer and a choreographer. I am really happy to be a part of this initiative."

About Cure.fit

Cure.fit Healthcare Pvt Ltd is a holistic integrated healthcare platform headquartered in Bangalore. Founded in 2016 by Mukesh Bansal and Ankit Nagori, Cure.fit aims to address preventive healthcare through a combination of engagement, coaching and delivery using a mix of online and offline channels. Cure.fit caters to living a healthy life through four critical dimensions—eat.fit, mind.fit, cult.fit and care.fit. While cult.fit focuses on physical strength and fitness, eat.fit focuses on healthy and nutritive food, mind.fit on mental wellbeing and care.fit on integrated medical and lifestyle care. Cure.fit is an app-based service provider and is available on Android and iOS.

Sona Mohapatra’s to Release “Raat Ke Musaafir” Music Video on Independence Day 2020

 

Music Video

* Ultra Media & Entertainment to release “Raat Ke Musaafir” music video featuring Sona Mohapatra on Independence Day 2020

* Music video showcases struggles that women face when they dare to dream, especially in the context of safe spaces

* Sona Mohapatra’s new single highlights the need for solidarity when creating safe spaces for women in every sphere, including music

Ultra Media & Entertainment presents music video “Raat Ke Musaafir” featuring vocals by Sona Mohapatra. The song is an ode to the struggles that Indian women face when they dare to dream in the context of safe spaces whenever they work or travel at night. The music video will release on Independence Day 2020 on Ultra Bollywood You Tube Channel and later on Gaana,Spotify,Saavn itunes and other leading platforms.

 The music video produced by Kumar Bharti, and directed by Dehradun-based film maker, Ajay Govind, raises the issue of women’s safety at night in Indian cities. Accomplished artiste Sona Mohapatra, who has raised several women-centric issues, lends her powerful voice to highlight the problems working women face when travelling at night and sheds light on the power of female solidarity in building safe spaces for women in every sphere of life.

 “Raat Ke Musaafir” features actors Sakshi Hasija, who plays a female cab driver aspiring to become a civil servant, and Anupama Sunehria, a young hockey player. Sakshi’s character’s strong maturity and the vibrant energy of Sakshi’s character become the crux of the music video. To add an authentic touch, the producers invited a hockey coach, Sonal Shah, to train Anupama on set. The video has been shot in Dehradun.

 The powerful concept, developed by scriptwriter, Remya Sasindran, delves into the barriers that women face when they have to be out at night to achieve their dreams and how women continue to support each other to make the world a safer place.

The song featured in the video is composed by Nitin Krishna Menon, who last composed music for a short film ‘Missing’ directed by actor Vipin Sharma, which was selected for screening at NYIFF 2020.

 Rajat Agrawal of Ultra Media & Entertainment, says, “We are extremely happy to acquire the rights of the music video ‘Raat Ke Musaafir’, which highlights womens' safety issues on the eve of Indian Independence Day. We partnered with the producers because the creative energy of the entire team was infectious and the final output will definitely empower female viewers and raise awareness. Iconic Sona Mohapatra adds to the overall impact in her inimitable voice. We at Ultra intend to start and felicitate #RaatKeMusaafir safety drive for women working at night.”

 Iconic artiste Sona Mohapatra said, "Raat ke Musaafir immediately struck a chord with me. The narrative, both visually & in song was about women's right to public spaces, be it night or day and their right to be able to dream freely & make those dreams come true! There could be no better spirit to celebrate this Independence Day & one that has come right in the middle of a scary pandemic & health scare where it has become even more evident that in order for humankind to get through to the other side, all genders need to work together, with mutual respect, in harmony because there is a much bigger force at play that no one can control. This harmony can be brought about only if we free women from their shackles." Sona added, "This song has strong electric guitars & is a rock ballad. Unconventional in India since such ‘rockstar’ status is reserved for the men folk more often than not & this too breaks barriers subconsciously & overtly! I enjoyed singing this song straight from the heart because it tells a story without preaching or patronising anyone. Women have been trained to speak softly & are expected to sing like a high pitched bird in a sweet voice only & also be a damsel in distress. This is 2020. Those days are over." 

 “We decided to release the song on Independence Day because freedom is a core theme that runs in the song. Eventually the song is a take on everyone's freedom to be themselves and find others in that journey who will support you,” added Ajay Govind lyricist and director of the music video.

 About Ultra Media & Entertainment Group: Apart from producing 16 feature films, various TV programs and on-going content for IPTV, VOD, Internet, Mobile and more, Ultra Media & Entertainment (ULTRA) is one of the leading film acquisition and distribution companies in the Indian entertainment industry. With over 2000 titles across various languages, ULTRA offers movie licensing services, acquires TV rights, audio rights, VOD rights etc. of content belonging to a wide array of genres and formats. Its library of rich and varied content is sought after in the U.K, Middle East, the U.S, Africa, Asia, etc. Not just that, its post-production studio has been a part of some world-class film preservation and archival projects.

Season 2 of TLC’s Fashion Series ‘Decoded’ Brings Back the Golden Fashion Era on TV

Fashion Series  

* Renowned fashion designers Neeta Lulla, Ken Ferns, Ana Singh, Narendra Kumar and make-up experts Marvie Ann Beck and Clint Fernandes to feature in ‘Decoded Season 2’ on TLC

* Premieres on 27th July on TLC, TLC HD. Viewers can also stream it on Discovery Plus

After the stupendous success of Decoded Season 1, the short-format fashion series is back with its season 2, featuring some of the most celebrated fashion designers from the Bollywood industry like Neeta Lulla, Ken Ferns, Ana Singh, Narendra Kumar and make-up artists like Fernandes and Marvie Ann Beck. Starting July 27, on TLC, TLC HD and on Discovery Plus, the series is all set to take the viewers back in time from the decade of decadence to explore the best from the millennium decade as it decodes the fashion trends of multiple periods, right from the 70s onwards till now.

The 5 episodic series in partnership with leading brands such as OPPO, Bata & Fortune Edible Oils, will feature a celebrity fashion designer and a celebrity make-up artist every week, as they explore the fashion of a particular era and give tips on how to look your absolute best in the 21st century.

The first episode features Indian celebrity stylist Ken Ferns along with the make-up expert Clint Fernandes, where they decode the fashion of the 70s. Episode 2 features ace fashion designer Neeta Lulla and make-up expert Marvie Ann Beck highlight the returning styles and looks from the 80’s. Whereas episode 3 unravels the classic 90s looks in a modern avatar with Bollywood’s celebrated stylist Ana Singh and make-up artist Clint Fernandes. In Episode 4, fashion stalwart Narendra Kumar and make-up artist Marvie Ann Beck take a trip down memory lane to bring best from the early 2000s. The season finale episode brings together the best of fashion and make-up from all 4 episodes.

Talking about the series, celebrity fashion designer Neeta Lulla said, “Any fashion trend never really dies and is often revived after a particular time. We all admire the iconic looks of famous personalities of the 70s and 80s whether it is about those flared pants, polka dotted shirts of the 70s or the Midi dresses became a thing of the 80s Bollywood fashion. Season 2 of Decoded is all about going back in time and unravelling some of the most iconic fashion looks of the golden era, moving towards more recent times and how the styles from the 80s and 90s are returning with extra glam. It was an amazing experience shooting for the leading lifestyle channel TLC and reliving the fashion and make-up trends of the 80s.”

Celebrity make-up expert Clint Fernandes said, “Till now people take inspiration from the golden era when it comes to their look and make-up. Everyone remembers Zeenat Aman’s famous makeup look to have in the 70's included thin brows, bright lipstick and smudged eyeliner to Madhuri Dixit’s 80s look of bright eyeshadow, heavy highlight to metallic lips. Through this series we are going to relook at the make-up styles and the alluring looks of the past. It was fun and amazing experience showcasing how these trends have come back in time, still looking fresh, as the industry experiments with these fascinating looks.”

Watch DECODED SEASON 2, premiering on 27th July on TLC, TLC HD. Viewers can also stream the show by downloading the Discovery Plus.

About TLC

TLC is an in-home getaway for aspirational viewers who want to experience the best the world has to offer. Providing an extensive mix of programming on travel, cuisine, makeover, fashion, relationship, design and music, it encourages viewers to make the most of their time and live the most rewarding and exciting lives. Travel experts share insiders’ secrets of the world’s most fascinating destinations; celebrated chefs and restaurateurs prepare delectable cuisines; lifestyle personalities reveal their techniques for making body, hair, homes and lives more attractive and wandering cameras uncover the coveted lives of the rich and famous.

Randeep Hooda to Take Discovery India’s Message of ‘Restart Responsibly’ to the Masses

Discovery India, India’s most trusted and leading real-life entertainment network, has brought on board wildlife enthusiast and actor Randeep Hooda to urge India to exit the lockdown in a responsible manner with a unique campaign titled ‘Restart Responsibly’.  The campaign is Discovery’s humble appeal to the citizens of India to restart life, post the lockdown, due to pandemic, and subsequent unlocking, with a regard to environment. The campaign video, which is being played across all Discovery Network channels, has Randeep taking daily routine, but important actions, including placing water for birds, riding a bicycle, taking care of his pet etc while enlightening citizens about the impact that human action has had on environment.

“This campaign is close to my heart, as we are not asking people to take a pledge without any specific outcomes. The campaign aims to inspire people to take thoughtful steps, which can easily be added to their daily routines, in a more thoughtful way. Because, if everyone does small things right, then the overall impact on the environment will be huge,” said, Actor Randeep Hooda. “We all need to, and I can’t emphasize this enough, play our part to ensure that we create less pollution to ensure better quality air and water. An important observation we all need to make is that humans are not center of the universe, we are all a part of it, along with all flora and fauna – If we all just respect this fact and get on with life, I am sure tomorrow will be better.”

“Discovery is a powerful platform to tell critical stories, elevate cultural discourse and do the right thing. Through this campaign, we aim to bring the importance of individual behavior in shaping our environment. Often, we look at others for solutions, lets do our part – simple yet thoughtful steps – is our key message,” said, Vednarayan Sirdeshpande, Head of Marketing – South Asia, Discovery. “Randeep is a perfect face of our campaign. He is a passionate star, who lives the concept of responsible living, and has been actively contributing for the cause of environment both on and off the screen.”

Sharekhan Just Went Bollywood! Launches MoneyFLIX, World’s First Financial Movies Platform

Sharekhan Education, a separate entity under Sharekhan, one of the largest brokerage houses in India, has unveiled its maiden edutainment platform - MoneyFLIX - to lead a digital revolution in financial education in the country.

Catering to both, the digitally native millennials and the not so millennial, the platform will offer financial modules with a generous sprinkle of entertainment that aims to keep viewers engaged and hooked. Learning through entertainment and stories is not an entirely novel concept. In fact, it has been part of our tradition for ages, in the form of epics, fables and parables, driving home key values. Teaching consumers about money through ‘edutainment’ seems like an effective way to demystify a complicated subject by using compelling and familiar concepts.

MoneyFLIX’s purpose is to educate and help both, new to market and experienced investors & traders to better understand finance and consequently enable them to better take advantage of financial market opportunities. 

To start with, the platform already has nearly 100 videos ranging from being as small as 5 minutes in duration to almost up to 30 minutes in duration and this number is set to double within the first year itself. These movies cover topics from the simplest Investing principles all the way upto complex trading strategies in a bollywood styled manner.

Embedded with key features such as subtitling in local languages, the ability to capture voice notes on the go & easy references to important points by the click of a button, this state of the art edutainment platform has many technology offerings and thus expects to improve learning and retention.

On the occasion, Rahul Ghose who heads MoneyFLIX said: “The integration of technology in the financial services industry has been radical in uplifting customer experience. However efforts towards literacy have often been complex and hence, the idea was to create content that even millennials resonate with.

This is a significant step that emboldens the ideology and commitment to empower retail investors in the market. This new digital-first endeavour would help us take investing and trading education to even the remotest parts of the country.”

MoneyFLIX ’s yearly subscription for the platform will be at a special price of Rs 1,990+G.S.T. and the monthly subscription will be at Rs 990+G.S.T. Subscribers will have access to the entire premium content of the platform as well as access to 10min video snippets on fundamentals of trending companies, called MoneyFLIX Bytes. MoneyFLIX has ensured something for everybody - anyone who walks through the site will get to enjoy and learn from a vast pool of free movies and tutorials on Trading and investing.

MoneyFLIX APP is available on Google PlayStore.

iOS – App to be released in the end of the year

About Sharekhan Education:

Started over a decade back in the year 2010, our unique approach towards professional financial education helps create a distinctive learning platform for traders as well as investors and help them learn the skills necessary to trade and invest confidently like the professionals. Over the course of the last decade we had over 100,000 people from various walks of life who have attended our workshops and have trained more than 17000 people across the country.

We set up our first education center in Mumbai and since then we have expanded to 6 locations across the country namely, Bangalore, Ahmedabad, Hyderabad, Chennai and New Delhi with traders & investors having experienced our unique hands-on education across the country. Our courses cover a spectrum of trading styles and asset classes. One can learn Short Term Trading, Swing Trading, Position Trading & Pro active Investing, using an array of asset classes namely stocks, options, futures and currencies.

About Sharekhan  

Sharekhan has been founded in 2000 and is a full subsidiary of BNP Paribas, a leading European banking institution. Sharekhan services more than 20 lakh clients aggregating more than 45,848 Cr of assets*, operates via 142 branches all over India and more than 3050 franchisees. It provides equity & derivatives execution, DP services, Portfolio Management, Mutual Funds & Corporate Deposits. Sharekhan executes on average more than 8 lakh trades/day** and performed more than 170 CR trades since inception.

*AUM as of 30th June 2020

**Trades as average in Q1 of 2020

Ananya Panday in Awe of Project Runway Season 18, Streaming Exclusively on Discovery Plus

Bravo’s Emmy-winning competition series “Project Runway” returns for another season of high stakes and fierce fashions, this time exclusively on Discovery Plus, the exciting new D2C streaming app from Discovery India, from 1st July 2020. Bollywood star Ananya Panday, used this opportunity to binge on one of her favourite shows, Project Runway’s latest Season and she has been enjoying the experience a lot.

Excited about the latest season, Ananya Panday said she hasn’t missed a single season of Project Runway till date, “I am a big Project Runway fan! It is still one of the most exciting fashion-related shows I’ve ever seen. The moment the latest season dropped on Discovery Plus, I binge-watched it immediately. It is commendable how the contestants can create magic out of just a piece of fabric and sometimes, not even that. You know the iconic quote from the show - As you know in fashion, one day you're in. And the next day, you're out...it’s so apt. The most difficult part of the show is how these guys have to bring their best fashionable foot forward for every challenge and it is so inspiring,”

Talking about the show and her favourite judge, Ananya said, "I love the way Nina Garcia provides constructive criticism every single time to the contestants to help them grow. And while, of course, I do miss Heidi Klum and Tim Gunn, I think Karlie Kloss is doing a great job. Season 18 turned out to be just as awesome as I expected it to be.”

She added, “My favourite challenge this season was the one where they had to create victory outfits for real-life 2020 Olympic and Paralympic athletes. Only with real talent and eye for detail, one would be able to come up with something so fabulous that is going to be worn by achievers and real stars of sports!”

Catch Project Runway streaming exclusively on Discovery Plus from 1st July, 2020.

Is India among top 2 emerging markets for Yahoo!

Internet search giant Yahoo! on Sunday said India is one of the 'top emerging markets' and it would release a slew of products over next few months for further consolidating its position in the country.

"India is one of the top two countries in the emerging markets segment and holds a lot of promise for us ... Products developed in the Indian lab and centres abroad are part of the pipeline of innovative products that will help us in the Indian market," Yahoo! Head of Audience (Emerging Markets) Gopal Krishna told media.

He, however, declined to comment on the details of the products. "Innovations around mail, instant messenger and front page (landing page) would be prime focus areas. We would also look at news properties like News, Bollywood and Buzz," he said.

Emerging markets contributes up to 65 per cent to the total users for some of the key global Yahoo! properties and is the fastest growing region from business perspective as well, he added.

One of the leading properties/products is Yahoo! Cricket, which attracted 2.4 million unique users per month emerging as the top cricket site in India, according to Comscore April 2009 data.

In February this year, Yahoo! India had entered into a three-year partnership with the International Cricket Council (ICC), becoming the exclusive online partner for all ICC events, including ICC World Twenty20, ICC Champions Trophy and ICC Cricket World Cup.

It has also partnered with companies like LG, Pepsi, Maruti, Tata Xenon, Honda, ICICI, Citibank and Cisco for advertising on the microsite. Yahoo! India also has a two-year partnership with Reliance, Krishna said.

Yahoo! India is also focusing on building its mobile business in the country. It is working on developing products, apart from the ones available on web to build its presence on mobile websites.

"We are looking at presenting users with a experience that is different from using Internet on PCs. Apart from the usual things, we are looking at developing applications specific to mobile handsets as well," Krishna said, adding that the mobile segment also presents a good opportunity in terms of advertising.

Worldwide spending on mobile advertising is expected to reach USD 19 billion in 2012, while the APAC market is forecast to touch USD 6.9 billion, according to eMarketer (March 2008).

Agencies