Brigade Group, a
Bengaluru–based real estate developer, has launched Brigade Real Estate
Accelerator Program (REAP).
REAP initiative is first of its kind in the Indian real estate sector and will focus on five technologies namely - Internet of Things; Nano Technology;
Cleantech and Renewables; Visual Computing; and Logistics and Supply Chain to
begin with in the first year. The new initiative will move to a new premises, located next
to District 6, on a 5000 square feet of office space. But it has limited the number of seats to 46 and so it will be a rigorous process for the startups to get selected.
“REAP is being set up with
the aim to give real estate innovators and inventors in the country an
organised approach to help build sustainable and scaleable businesses,” said
Nirupa Shankar, brainchild of this new initiative, and director, Brigade
Hospitality services.
The real estate sector is one of the most globally recognised
sectors contributing a significant number of jobs and GDP growth. In India,
real estate and allied industries are the second largest employers after
agriculture and are slated to grow at 30 per cent over the next decade, she
adds.
“To keep pace with the ever-changing needs of the business, it
is imperative to accelerate the pace of adoption of innovation and disruptive
technologies in the industry,” said M R Jaishankar, CMD Brigade Enterprises.
“Brigade REAP has been conceptualised to combine resources
within the group, as well as with partners and well-wishers to add value to
young companies and help them build innovative and path-breaking companies from
India,” he said.
REAP has called for online applications at www.brigadereap.com that opens on August 24, 2016 and closes on September 15, 2016. “All the suitable
applications will be screened by a panel of experts and shall go live from
October 3, 2016,” adds Jaishankar.Speaking on the objective of Brigade REAP, John Kuruvilla, Chief Mentor, Brigade REAP said, “At REAP we work on ensuring that innovative ideas are not lost in execution and find the perfect application in the real estate industry”.