Adobe has launched a
milestone release of its flagship Adobe Creative Cloud tools and services. The
2015 release of Creative Cloud includes major updates to Adobe’s
industry-defining desktop tools, including Photoshop CC, Illustrator CC,
Premiere Pro CC and InDesign CC; as well as new connected mobile apps for iOS
and Android. The company also shipped Adobe Stock, the industry’s first stock
content service to be integrated directly into the creative process and the
tools creatives. In addition, Adobe announced an expanded Creative Cloud
enterprise offering that includes enterprise-grade administration, security,
collaboration and publishing services for design-driven brands, businesses and
large organizations.
“The 2015 release of Creative Cloud is packed
with innovation. Adobe Stock, our brand new stock service, makes 40 million
photos, vector graphics and illustrations accessible directly within your
favorite CC desktop apps. Our CreativeSync technology deepens the connections between
desktop apps and mobile apps on iOS and Android; and major updates to Creative
Cloud’s infrastructure and administrative capabilities makes this an essential
upgrade for enterprise customers,” said Umang Bedi, Managing Director, Sales & Marketing, South Asia. “Creative Cloud 2015 is our most powerful and
comprehensive release to date.”
At the heart of Creative Cloud is Adobe
CreativeSync, a signature technology that intelligently syncs creative assets:
files, photos, fonts, vector graphics, brushes, colors, settings, metadata and
more. With CreativeSync, assets are instantly available, in the right format,
wherever designers need them – across desktop, web and mobile apps. Available
exclusively in Creative Cloud, CreativeSync means work can be kicked off in any
connected Creative Cloud mobile app or CC desktop tool; picked up again later
in another; and finished in the designer’s favorite CC desktop software.
Desktop Tools Take
Giant Leap Forward
With the 2015 release of Creative Cloud, Adobe
magic and Mercury performance provide speed and technology breakthroughs across
15 CC desktop applications, including:
* Celebrating its 25th anniversary
this year, Photoshop CC introduces Artboards, the best way to
design cross-device user experiences in a single Photoshop document and quickly
preview them on a device; and a preview release of Photoshop Design Space, a
sleek new work environment focused on the needs of mobile app and web site
designers.
* Lightroom CC and Photoshop CC both
gain the new Dehaze feature, which appeared first as a MAX sneak in October
2014. Dehaze, eliminates fog and haze from photos, including underwater shots,
for startlingly clear images. Haze can also be added to a photo for artistic
effect.
* Premiere Pro CC furthers its lead in the market
with the addition of the Lumetri Color panel for powerful color corrections
using intuitive sliders and other simple controls; and Morph Cut, which makes
it easier to deliver polished interview content by smoothing out jump cuts in
talking-head shots to create a cohesive, polished sequence.
* After Effects CC now has Uninterrupted Preview
to allow artists to adjust a composition’s properties and even resize panels
without impacting playback. Also, the groundbreaking Adobe Character Animator
brings 2D figures to life using a webcam to track facial movements, record
dialog and apply movements in real time onto a pre-configured character.
* Illustrator CC is now 10 times faster and 10
times more precise than CS6. Powered by dramatic boosts to its Mercury
Performance Engine, users can now pan and zoom smoothly without delays. With
the new Chart tool (preview), designers can also create beautiful custom charts
and share them with others via CC Libraries.
* InDesign CC gets its own Mercury
performance surge with zooming, scrolling, and paging through complex documents
now twice as fast. InDesign now also allows users to publish and distribute
documents with a single click.
* Dreamweaver CC has new responsive web design
capabilities that let designers quickly lay out and build production-ready
sites that adapt to any screen size.
* Adobe Muse now includes instant access to
premium fonts from Typekit.
* And much, much more. Additional updates to these and
other CC desktop applications make this one of the biggest releases in years.
Mobile to Desktop
Workflows Enhanced with Android Support, New Mobile Apps
Since Creative Cloud was introduced in 2012,
Adobe has championed the idea that mobile devices should be integral to the
creative process, with free companion mobile apps working seamlessly with CC
desktop tools. Adobe today released Brush CC, Shape CC,Color
CC and Photoshop Mix on Android for the first time,
bringing connected mobile workflows to millions of creatives worldwide. Adobe
has also updated many of its popular Creative Cloud mobile apps for iPhone and
iPad, including Adobe Comp CC, Photoshop Mix, Photoshop Sketch,
Illustrator Draw, Brush CC, Shape CC and Color CC.
In addition to these updates Adobe debuted Adobe
Hue CC today. Hue CC provides an easy way to capture and share
production-quality lighting and color schemes – for video, film and broadcast –
by using an iPhone camera and then applying these light and color moods into a
Premiere Pro CC or After Effects CC project.
Adobe Stock Content
Service Launched, With Deep Creative Cloud Integration
Adobe Creative Cloud is evolving into a
vibrant global marketplace. Adobe Talent, introduced in 2014, connects the
world’s best creatives with work opportunities from major brands and agencies;
and today the company launched Adobe Stock, the first stock content service to
be integrated directly into the creative process and the tools that creatives
use every day (see separate press release). Now creatives can jump-start
projects, with access to 40 million images, right within tools such as
Photoshop CC, InDesign CC and Illustrator CC. Adobe also announced it will
offer industry-leading rates to photographers and designers contributing
content to Adobe Stock.
Creative Cloud Enabling
the Digital Transformation of Enterprises
Major enhancements to Creative Cloud for
enterprise were also announced: a solution for large commercial,
education and government customers who must radically speed the development and
publishing of customer experiences, as part of their digital transformation
strategies. This edition includes all the product features from today’s
Creative Cloud 2015 release, plus expanded security options and deep
connections with Adobe Digital Publishing Solution (DPS) and Adobe Marketing
Cloud. Two new security capabilities ensure protection of corporate assets,
including customer-managed encryption keys and a new managed service hosting
option, which offers dedicated storage behind a customer’s firewall. Creative
Cloud for enterprise also supports an upcoming release of DPS, empowering
existing teams in organizations to rapidly design and publish mobile apps
without writing code. A public beta of this major update to DPS is available
this week.
Content from Creative Cloud for enterprise also syncs with Adobe Experience
Manager (AEM), a key component of Adobe Marketing cloud, to accelerate
marketing campaigns by streamlining creative-to-marketing workflows.
Pricing and
Availability
Today’s updates to CC desktop and mobile apps
are immediately available for download by Creative Cloud members as part of
their membership at no additional cost. Membership plans are available for
individuals, students, teams, educational institutions, government agencies and
enterprises. When adding Adobe Stock to any paid yearly Creative Cloud
membership plan, creatives can save up to 40 percent over purchasing stock
content separately.