Godrej & Boyce Wins Trademark for Unique Retail Format – 1st Indian Company to Set Benchmark

 

Godrej & Boyce, the flagship company of the Godrej group announced that its brand - U&US - had become the first Indian company to have its specialised retail store format - U&Us Home Design Studio - registered as a trademark for its distinct character and concept with additional trademarks for its innovative layout, format as well as appearance and ambience.

Part of G&B’s business unit, Godrej Interio, U&Us delivers a world-class co-creation experience for with an end-to-end solution for designing and building home interiors. Present in Mumbai, Thane, Pune, Bangalore and Hyderabad, U&Us Home Design Studios are equipped with state-of-the-art digital technologies and dedicated Design Experts.  Using design thinking at the core of its customer-centric framework, U&Us Home Design Studios creates a seamless journey for consumers using collaborative design choices, high quality materials and project management tools, backed by innovative and patented technologies.

Anil S Mathur, Chief Operating Officer, Godrej Interio, a key business unit of Godrej & Boyce said, “Today’s top global retailers have seamlessly harmonised their physical and digital presence to render a distinctive personality to their retail operations through similar trade dress registrations. U&Us’ retail store design trademarks is a first in India and it not only sets the benchmark for specialised retail formats and puts us at par with leading global blue-chip peers but also is another milestone in our customer-centric journey.”

Manoj Rathi, Head, U&Us Home Design Studio added, “The U&Us trademark will help set new standards in collaborative and personalised retail in India. At our studios or through virtual consultations, consumers can work with Design Experts to convert their dream homes into a customised reality and remain engaged through virtual renditions of their final designs with detailed space layouts, décor and furnishings with help of technology.”

The U&US home design studio brings together a team of Design Exerts and local skills to collaborate with the consumer and co-create personalised spaces that are agile, contemporary and fit for the customer’s purpose.

About U&Us Design Studio

Godrej Interio brings to you a novel concept in furniture designing through its U&US Design Studio. Our product innovations, expertise and valuable customer insights have helped identify furniture ‘Co-creation’ as the need for the hour. At U&Us, we offer our customers an opportunity to create their own furniture designs by combining their ideas and our expertise at a state-of-the-art Design Studio. We employ an innovative and socially responsible business model to train and provide a perennial source of income for the carpenters, leading them towards a sustainable means of livelihood.

U&Us Design studio is aimed at using state-of-the art technology to create lasting customer experience in retail. Resultant was a retail space that uses augmented reality to its best, offering customers a real-life experience of spaces they configure and create.

SunnyBee Unveils India’s First Self-Checkout Grocery Store in Chennai

SunnyBee Market, a chain of food stores in Chennai has introduced India’s first-of-its-kind self-checkout store in Besant Nagar, Chennai, considering the need for a safe shopping experience by limiting contact and to improve overall speed of checkouts.

WayCool Labs – the technology arm of WayCool Foods & Products, a leading agritech firm based in Chennai has developed this custom solution for SunnyBee.

An integrated hardware and software solution, the self-checkout counter occupies a minimal 4 sq.ft. floor space with a built-in high-speed scanner, touchscreen panel, and a billing printer. The counter eliminates the need to interact with the store staff altogether. Shoppers scan their purchases on their own and place the scanned products in the conveniently hanging bags or use their own bags. With a single click on the touch screen to pay, a QR code will pop up on the screen. Customers scan this QR code on their mobile using any one of the numerous UPI payment methods such as GPay, PhonePe, Paytm, etc.

This solution frees up the store billing staff to manage the store operations and improve customer service. The only place where there is an interaction with store staff is when staff will assist the customer for F&V produce to weigh, pack, and print/paste a barcode. The F&V bags with barcode can be scanned at the Selfie counter as well.

Sriram Sridharan, Business Head, SunnyBee Market said, “There has been a steady flow of shoppers as they look to stock up during these uncertain times. Though several retailers are open through the lock down with strict enforcement of safety measures, there is a sense of uncertainty among shoppers due to multiple interactions within the store. Hence, the self-checkout solution was designed, developed, and implemented in 15 days despite the lockdown. The initial response from customers is very positive and this is evident from their excitement to use the self-checkout counter every time they walk into the store.”

SunnyBee Market, founded in July 2015, is a one-stop premium food store that offers a wide assortment of more than 5,000 SKUs across multiple categories like regular & exotic F&V, Dairy, Staples, Indian and International foods. Operating 6 stores in Chennai, SunnyBee Market also conducts SunnyBee Santhai, a farmer and consumer connect platform where farmers sell their produce directly to consumers.

Airtel Unveils New Prepaid Packs with Premium Content from ZEE5

As part of its strategic alliance with ZEE5, India’s Entertainment Super-app, Bharti Airtel (“Airtel”) today launched new propositions for its mobile customers in India.

These prepaid propositions are designed to deliver an exciting digital entertainment experience to Airtel smartphone customers by unlocking the full ZEE5 premium content catalogue to go with generous high speed data allowance and unlimited calling benefit.  

1.      The New Rs 289 prepaid bundle offers Unlimited Calling, 1.5 GB/day, 100 SMS/day plus full access to the entire ZEE5 catalogue, which includes hits such as Ghoomketu, Chintu Ka Birthday, Rangbaaz Phirse, Lalbazaar to name a few. The bundle comes with a validity of 28 days. In addition, as part of Airtel Thanks benefits the customer also gets access to Airtel Xstream content and Wynk Music subscription [check].  

2.      The Rs 79 top-up offers subscription to the entire ZEE5 catalogue for 30 days. The convenient top up will be available to all Airtel customers through the Digital Store Section on Airtel Thanks App. 

Customers can purchase the new prepaid pack on Airtel Thanks app, www.airtel.in and at all Airtel retail stores across India.

Shashwat Sharma, Chief Marketing Officer, Bharti Airtel said: “With massive surge in consumption of digital content on smartphones, Airtel’s new prepaid packs make it simpler for millions of customers to access rich content from ZEE5 without having to worry about managing separate subscription charges. Our users can enjoy this exclusive content offering on Airtel 4G, which has been consistently rated as India’s top mobile network for video by global experts.”

Manpreet Bumrah, Vice President – Business Development & Commercial Head, ZEE5 India said, “During such unprecedented times, we urge all the citizens to stay home and stay calm, while we continue to serve the best of entertainment content across languages, genres, and a spectrum of devices. Our partnership with Airtel enables us to maximise reach by appealing to a large base of Airtel consumers present across the country. With this proposition, we are enhancing our existing relationship and reach through prepaid bundle & top-up plans further democratising access to world class entertainment at consumer’s fingertip.”

About Bharti Airtel Limited

Bharti Airtel Limited is a leading global telecommunications company with operations in 18 countries across Asia and Africa. Headquartered in New Delhi, India, the company ranks amongst the top 3 mobile service providers globally in terms of subscribers. In India, the company's product offerings include wireless services, mobile commerce, fixed line services, high speed home broadband, DTH, enterprise services including national & international long distance services to carriers. In the rest of the geographies, it offers wireless services and mobile commerce. Bharti Airtel had over 423 million customers across its operations at the end of March 2020. 

Launch of JADE N TAN – Adorning Home Store Now in Bengaluru

A much awaited JADE ‘N’ TAN – Adorning home store was launched at Kundanahalli Gate, Varthur Road, Benglauru conceptualised by  Dr. Thomas Johan  with 26 years of international & India experience in home retail and furnishing sector has headed many big box retail brands like Home Centre in Middle East, @home, EVOK by hindware, Home town in India & a award winning social entrepreneur.

Jade ‘N Tan home retail  Pvt Ltd, the boutique is located on varthur road, near Kunadanahalli gate  , the most happening place of Beangaluru. Speaking  on the launch Dr. Thomas Johan, Founder Jade ‘N’ Tan  said that the store has  wide range of Wall Arts, table decor artisan product lines ranging from Rs. 99/- up to 9999/, the  USP of the store which is mainly of wall and table related gallery. The products are 100% Indian hand crafted to help the artisans to portray their works, 40% of the products are unique and designed in-house by Team Jade N Tan .

The store is built as a restoration model by using all Old and used materials for both interiors and exterior, through this we have reduce the  capex in order to  pass on the benefits to the end-users he added.

He also stated that the  reason for choosing bengaluru as destination is because of its life style and passion  to explore all possibilities to retain their home atmosphere in a good condition, we also welcome customisation of designs.

The brand is now ready for franchisee model...

* Soon we will venture in to  E-commerce and enable the online platforms to sell our products .

* Some of  product categories are : Metal wall arts, fine art paintings, clocks, lamps, Photoframes, table decor, Gifts.

* The brand Promises best price challenge by offering the lowest price in the city/country for all comparable products.

Walk in at Jade ‘N’ Tan ,# 43/1, Muni Reddy Compound, Kundanahalli Gate, Varthur Road, Bengaluru,  for more details call: 9958805522 & +91 96862 97236.

https://www.youtube.com/embed/e3H5vNTh_Gw

PayMate takes giant stride in retail segment

In what is probably the largest deployment of mobile payments at the retail level, PayMate, one of India's leading mobile commerce companies, will offer comprehensive Point of Sale solutions (E-POS) across MobileStore's 1,300 stores in over 200 cities.

The service will allow MobileStore customers to pay for their purchases, recharge talk-time and even buy or send gift vouchers instantly and securely via the mobile. The MobileStore is a part of the Essar Group.

Ajay Adiseshann, founder & managing director, PayMate, said, "The MobileStore's reach across 200 cities will act as a catalyst to help us popularize mobile payments rapidly and effectively."

With PayMate's mobile payment platform, customers shopping at The MobileStore can link their credit card to their mobile phone and thereafter make payments on their mobile over an instant auto-IVR call-back, without having to share any further details.

Once registered on PayMate, customers can do retail shopping, online purchases, utility bill payments, etc at over 15,000 PayMate accredited merchants via the mobile.

Rajiv Agarwal, CEO & Director, The MobileStore, said, "We are constantly innovating and concentrating efforts to enhance the shopping experience for our customers. With the increasing penetration of cell phones, mobile commerce is set for tremendous growth over the coming years."

Additionally, The MobileStore will also sell GiftMate vouchers (PayMate's pre-paid mobile voucher) and remote mobile top-up via PayMate's consolidated interface. This means PayMate registered users and GiftMate users can top-up their pre-paid mobile anywhere, anytime over an instant auto-IVR call back.

CXOtoday.com