Google has its globally popular Internet search service to understand relationships between words, as the company bids to better grasp what Web users are looking for.
Along with taking into account intended meanings of search terms, Google beefed up results pages with longer snippets in summary paragraphs focused on what people appear to be seeking.
"We're deploying a new technology that can better understand associations and concepts related to your search," Google search quality team technical lead Ori Allon and snippets team engineer Ken Wilder wrote in a blog post.
"We are now able to target more queries, more languages, and make our suggestions more relevant to what you actually need to know."
Internet search services have traditionally been based on matching key words typed into query boxes with words at websites or in other online data.
There has been growing interest in "semantic searches" that are smart enough to go beyond simply matching words to understanding what sentences or combinations of words mean.
A longstanding concern has been whether companies will be able to implement technology that can process the increasingly complex searches with the high speed that Internet users have come to expect.
Microsoft recently confirmed it is testing a Kumo.com semantic search engine it hopes will be more popular than its Live Search service that has long been mired in a distant third place behind Yahoo and market leader Google.
Google on Tuesday rolled out semantic search capabilities in 37 languages. Examples given by Wilder and Allon included a search in Russian for "fortune-telling with cards" yielding search results that included "tarot" and "divination."
A Google search in English for "principles of physics" triggers suggestions to inquire about "big bang" and "quantum mechanics."
Agencies
Showing posts with label engineer. Show all posts
Showing posts with label engineer. Show all posts
Friday, March 27, 2009
Friday, February 13, 2009
Will Google, Yahoo and Microsoft collaborate to clean up web?
In a rare instance of collaboration among otherwise fierce rivals, Google, Yahoo and Microsoft said they would support a new web standard that will allow millions of publishers to remove duplicate pages from their websites. As a result, search engines would be able to make their search results more comprehensive.
"There is a lot of clutter on the web and with this, publishers will be able to clean up a lot of junk," said Matt Cutts, an engineer who heads Google's spam fighting efforts, the New York Times reported.
"I think it is going to gain traction pretty quickly," said Cutts.
The problem is the following: Many web publishers, especially those that have voluminous sites, like e-commerce companies, have multiple URLs that all point to the same page. This confuses search engines, sometimes causing them to index the same page multiple times. As much as 20 percent of URLs on the web may be duplicates, according to some estimates.
Engineers at Google came up with a simple way for web publishers to indicate when a URL is a duplicate, and if so, which is the principal, or "canonical," URL that search engines should be indexing. Yahoo and Microsoft, the no. 2 and no. 3 search engines, have agreed to support the same standard.
"We are happy that everyone is going to support the same implementation," said Nathan Buggia, a lead programme manager at Microsoft. "This is a clear benefit for publishers as it gives them an opportunity to get more exposure through search engines."
All search engines have developed technologies to detect duplicates that are more or less effective. The so-called Canonical Link Tag, as the standard is known, should make it easier for both publishers and search engines to address the problem, NYT reported Thursday.
"It is an important step because all the search engines are coming out with it," said Priyank Garg, director of product management for web search at Yahoo.
Agencies
"There is a lot of clutter on the web and with this, publishers will be able to clean up a lot of junk," said Matt Cutts, an engineer who heads Google's spam fighting efforts, the New York Times reported.
"I think it is going to gain traction pretty quickly," said Cutts.
The problem is the following: Many web publishers, especially those that have voluminous sites, like e-commerce companies, have multiple URLs that all point to the same page. This confuses search engines, sometimes causing them to index the same page multiple times. As much as 20 percent of URLs on the web may be duplicates, according to some estimates.
Engineers at Google came up with a simple way for web publishers to indicate when a URL is a duplicate, and if so, which is the principal, or "canonical," URL that search engines should be indexing. Yahoo and Microsoft, the no. 2 and no. 3 search engines, have agreed to support the same standard.
"We are happy that everyone is going to support the same implementation," said Nathan Buggia, a lead programme manager at Microsoft. "This is a clear benefit for publishers as it gives them an opportunity to get more exposure through search engines."
All search engines have developed technologies to detect duplicates that are more or less effective. The so-called Canonical Link Tag, as the standard is known, should make it easier for both publishers and search engines to address the problem, NYT reported Thursday.
"It is an important step because all the search engines are coming out with it," said Priyank Garg, director of product management for web search at Yahoo.
Agencies
Tuesday, December 2, 2008
Wipro BPO recruitments; Techies protest
Hundreds of students in West Bengal, protesting IT company Wipro's decision to recruit engineers as business process outsourcing (BPO) employees, met state IT Minister Debesh Das to air their problems.
The students, who were earlier selected for engineering jobs by the IT major, say the company is now recruiting them as BPO employees.
“We met the IT minister and he told us that he will look into the matter,” Sayantan Mukherjee, a student of Bengal Institute of Technology said.
"We were promised jobs in the company after we complete our engineering courses in 2009. But last week we were asked to join as BPO employees," he said.
Mukherjee got Wipro's offer in March 2007 for the post of project engineer, but was later asked by the company to join its BPO division.
"Moreover, the company is asking for a bond money of Rs 75,000 for the BPO job, which is unheard of in the industry. Usually project engineers are asked to deposit money, not BPO employees," he added.
However, when contacted, a Wipro official told the media that the decision was taken to give opportunity to graduates to start their work without any delay.
"Every year campus joining is spread out over the four quarters. This is done for logistical reasons of training and seating. Due to current business scenario we estimate delays in joining dates of some batches of recruits," Pradeep Bahirwani, VP (talent acquisition), Wipro, told from Bangalore through an email.
"We are providing them an option of a technical support role in our BPO division. The objective is to let engineering graduates commence work without delay," he said.
Bahirwani added that the employees would have an opportunity to move into the technologies business in 12-18 months based on business demand. "The annual compensation will remain unchanged as per the original offer letter and those not wishing to exercise this option would have to await their joining dates for the technologies division."
Mukherjee said similar things were happening in other states like Orissa and Andhra Pradesh. The students over there were also protesting against the decision, he said.
Source: Agencies
The students, who were earlier selected for engineering jobs by the IT major, say the company is now recruiting them as BPO employees.
“We met the IT minister and he told us that he will look into the matter,” Sayantan Mukherjee, a student of Bengal Institute of Technology said.
"We were promised jobs in the company after we complete our engineering courses in 2009. But last week we were asked to join as BPO employees," he said.
Mukherjee got Wipro's offer in March 2007 for the post of project engineer, but was later asked by the company to join its BPO division.
"Moreover, the company is asking for a bond money of Rs 75,000 for the BPO job, which is unheard of in the industry. Usually project engineers are asked to deposit money, not BPO employees," he added.
However, when contacted, a Wipro official told the media that the decision was taken to give opportunity to graduates to start their work without any delay.
"Every year campus joining is spread out over the four quarters. This is done for logistical reasons of training and seating. Due to current business scenario we estimate delays in joining dates of some batches of recruits," Pradeep Bahirwani, VP (talent acquisition), Wipro, told from Bangalore through an email.
"We are providing them an option of a technical support role in our BPO division. The objective is to let engineering graduates commence work without delay," he said.
Bahirwani added that the employees would have an opportunity to move into the technologies business in 12-18 months based on business demand. "The annual compensation will remain unchanged as per the original offer letter and those not wishing to exercise this option would have to await their joining dates for the technologies division."
Mukherjee said similar things were happening in other states like Orissa and Andhra Pradesh. The students over there were also protesting against the decision, he said.
Source: Agencies
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