Microsoft's Bing search market share in the US grew by just 0.23 percent in August to 9.64 percent, the slowest monthly growth rate since its launch, according to analysis conducted by web analytics firm StatCounter.
The firm's research arm StatCounter Global Stats also finds that Bing and Yahoo! combined declined slightly in August to 20.14 percent from 20.36 percent in July.
"Perhaps a little worrying for Microsoft is that when you analyse the weekly data, Bing peaked for the week 10th - 16th August at 10.98 percent and has declined since then," commented Aodhan Cullen, CEO, StatCounter. Google increased its search market share slightly in the US in August from 77.54 percent to 77.83 percent.
Globally Microsoft and Yahoo! combined took 8.42 percent of the search market in August, a decline of 0.35 percent on July's figure (8.77 percent). Google remains the dominant force in the global search market with 89.57 percent in August (89.23 percent in July).
Data is based on an analysis of 1.073 billion search engine referring clicks (272 million from the US) which were collected in July and August from the StatCounter network of over three million websites.
StatCounter, which provides free website traffic analysis, is one of the largest web analytics companies in the world monitoring in excess of ten billion pageloads per month.
Agencies
Showing posts with label Bing. Show all posts
Showing posts with label Bing. Show all posts
Tuesday, September 1, 2009
Thursday, July 30, 2009
Indian Search Industry to experience stronger competition
Despite the search market in India being very small and amounting to less than $40 million in a year but the market is growing rapidly at about 33% yearly and so the Microsoft-Yahoo! deal is significant to India, Praveen Bhadada, engagement manager, Zinnov Management Consulting.
Speaking on the Microsoft-Yahoo! deal and its impact on India, Bhadada said, “Google is the dominant search engine in India and there are about 15 plus local search engines that have emerged in the last 2 years, for e.g. asklaila.com, justdial, guruji.com, mapmyindia.com, tolmolbol.com etc. covering niche areas. Unlike Baidu (search engine in China), they do not directly compete with the global giants such as Google, Yahoo or Microsoft.”
With presence of more than 35 million SMBs in India, and some of them relying heavily on search engine marketing to push their products across the globe, the
Microsoft-Yahoo partnerships can provide them a better second alternative, he said.
The rapid pace of broadband penetration in India will help both Google and Microsoft-Yahoo in the long run and help them gain larger share in markets such as India and China.
The deal will help both Microsoft and Yahoo! put a strong battle against Google, which currently enjoys more than 65% market share in the $25 billion plus global market for search engine marketing, said Bhadada.
In fact, Yahoo! globally accounts for close to 20% while Microsoft, with its new Bing search platform enjoys about 9% market share.
In the exclusive agreements, Microsoft will acquire a 10 year license to Yahoo’s core search technology and Bing will be the exclusive platform for all Yahoo! sites.
According to the official statement, Microsoft will compensate Yahoo! at an initial rate of 88% of search revenue generated on Yahoo!’s sites during the first 5 years of the agreement.
He said Microsoft will guarantee Yahoo!’s revenue per search in each country for the first 18 months following initial implementation in that country. “Complete integration may take anywhere between 18-24 months.”
The two will continue to compete in other common business areas such as email, web products, messaging etc.
However, dominance of Google may or may not be hampered, he said. Search major Google may be less worried with this agreement with Yahoo and Microsoft Google enjoys a big share in the market and the customer confidence is high on Google as compared to Yahoo and Microsoft. “Unless the actual number of searches increase for the user, this deal may not bring in any fruitful results for the two and the complete integration will only happen by 2011-2012 timeframe,” he said.
But some believe that the Bing platform for advertisers is relatively inferior to that of Yahoo and but alternatively, users will now have a stronger alternative that will provide them scale and if the combined search can provide users a better experience, then they may potentially eat up into Google’s share in the future.
CXOtoday.com
Speaking on the Microsoft-Yahoo! deal and its impact on India, Bhadada said, “Google is the dominant search engine in India and there are about 15 plus local search engines that have emerged in the last 2 years, for e.g. asklaila.com, justdial, guruji.com, mapmyindia.com, tolmolbol.com etc. covering niche areas. Unlike Baidu (search engine in China), they do not directly compete with the global giants such as Google, Yahoo or Microsoft.”
With presence of more than 35 million SMBs in India, and some of them relying heavily on search engine marketing to push their products across the globe, the
Microsoft-Yahoo partnerships can provide them a better second alternative, he said.
The rapid pace of broadband penetration in India will help both Google and Microsoft-Yahoo in the long run and help them gain larger share in markets such as India and China.
The deal will help both Microsoft and Yahoo! put a strong battle against Google, which currently enjoys more than 65% market share in the $25 billion plus global market for search engine marketing, said Bhadada.
In fact, Yahoo! globally accounts for close to 20% while Microsoft, with its new Bing search platform enjoys about 9% market share.
In the exclusive agreements, Microsoft will acquire a 10 year license to Yahoo’s core search technology and Bing will be the exclusive platform for all Yahoo! sites.
According to the official statement, Microsoft will compensate Yahoo! at an initial rate of 88% of search revenue generated on Yahoo!’s sites during the first 5 years of the agreement.
He said Microsoft will guarantee Yahoo!’s revenue per search in each country for the first 18 months following initial implementation in that country. “Complete integration may take anywhere between 18-24 months.”
The two will continue to compete in other common business areas such as email, web products, messaging etc.
However, dominance of Google may or may not be hampered, he said. Search major Google may be less worried with this agreement with Yahoo and Microsoft Google enjoys a big share in the market and the customer confidence is high on Google as compared to Yahoo and Microsoft. “Unless the actual number of searches increase for the user, this deal may not bring in any fruitful results for the two and the complete integration will only happen by 2011-2012 timeframe,” he said.
But some believe that the Bing platform for advertisers is relatively inferior to that of Yahoo and but alternatively, users will now have a stronger alternative that will provide them scale and if the combined search can provide users a better experience, then they may potentially eat up into Google’s share in the future.
CXOtoday.com
Thursday, June 18, 2009
Has Microsoft's Bing gained marketshare from Google?
Microsoft Corp's Bing search engine won more market share from rivals last week, according to new industry data, but still trails Google Inc and Yahoo Inc considerably.
Challenging market leader Google -- which in turn is looking to break into Microsoft's core software market -- is a long-term project, said Microsoft chief executive Steve Ballmer.
"We have had some very good initial response," Ballmer said at a conference in Detroit. "I don't want to over-set expectations. We are going to have to be tenacious and keep up the pace of innovation over a long period of time."
Microsoft grabbed 12.1 percent of U.S. Internet searches for the work week June 8-12, according to data released by industry tracker comScore earlier on Wednesday.
That is up from 11.3 percent in the June 1-5 period -- the week in which Bing was launched -- and up from 9.1 percent the week before that.
For comparison, Google got 65 percent of U.S. searches in May, the last full month for which figures are available, followed by Yahoo with 20.1 percent and Microsoft with 8 percent.
Analysts and investors are keenly awaiting data for all of June to see if Microsoft can hold onto early gains.
Ballmer acknowledged the tough task of beating Google, which he referred to as "a big dog competitor".
The world's largest software company has long been determined to play a major role in the lucrative Web search market after watching upstart Google take a stranglehold.
At the same time, Google is looking to take advantage of its popularity to launch software that competes with Microsoft's, which has created a new source of tension between the two companies.
Microsoft ratcheted up that tension on Wednesday by claiming that Google's new Apps Sync for Microsoft Outlook software -- which allows users to share data between their Outlook e-mail and Google's online offerings -- disables a key function in Outlook.
"The installation of the Google Apps Sync plugin disables Outlook's ability to search any and all of your Outlook data," Outlook product manager Dev Balasubramanian wrote on a Microsoft blog. "It is also important to note that uninstalling the plugin may not fix the issue."
The problem, though relatively unimportant to users, represents a crucial struggle between Microsoft and Google for e-mail customers.
Google's new product allows business users to continue using Outlook for email and other tasks, but the back-end functionality and data storage moves to Google, instead of residing on a company's internal servers running Microsoft software.
Google did not immediately return a call seeking comment.
Microsoft shares closed up just less than 1 percent at $23.68, while Google's fell 0.2 percent to $415.16, both on Nasdaq.
Agencies
Challenging market leader Google -- which in turn is looking to break into Microsoft's core software market -- is a long-term project, said Microsoft chief executive Steve Ballmer.
"We have had some very good initial response," Ballmer said at a conference in Detroit. "I don't want to over-set expectations. We are going to have to be tenacious and keep up the pace of innovation over a long period of time."
Microsoft grabbed 12.1 percent of U.S. Internet searches for the work week June 8-12, according to data released by industry tracker comScore earlier on Wednesday.
That is up from 11.3 percent in the June 1-5 period -- the week in which Bing was launched -- and up from 9.1 percent the week before that.
For comparison, Google got 65 percent of U.S. searches in May, the last full month for which figures are available, followed by Yahoo with 20.1 percent and Microsoft with 8 percent.
Analysts and investors are keenly awaiting data for all of June to see if Microsoft can hold onto early gains.
Ballmer acknowledged the tough task of beating Google, which he referred to as "a big dog competitor".
The world's largest software company has long been determined to play a major role in the lucrative Web search market after watching upstart Google take a stranglehold.
At the same time, Google is looking to take advantage of its popularity to launch software that competes with Microsoft's, which has created a new source of tension between the two companies.
Microsoft ratcheted up that tension on Wednesday by claiming that Google's new Apps Sync for Microsoft Outlook software -- which allows users to share data between their Outlook e-mail and Google's online offerings -- disables a key function in Outlook.
"The installation of the Google Apps Sync plugin disables Outlook's ability to search any and all of your Outlook data," Outlook product manager Dev Balasubramanian wrote on a Microsoft blog. "It is also important to note that uninstalling the plugin may not fix the issue."
The problem, though relatively unimportant to users, represents a crucial struggle between Microsoft and Google for e-mail customers.
Google's new product allows business users to continue using Outlook for email and other tasks, but the back-end functionality and data storage moves to Google, instead of residing on a company's internal servers running Microsoft software.
Google did not immediately return a call seeking comment.
Microsoft shares closed up just less than 1 percent at $23.68, while Google's fell 0.2 percent to $415.16, both on Nasdaq.
Agencies
Friday, May 29, 2009
Microsoft's Bing to take on Google
Microsoft has unveiled a new search engine named Bing, renewing its efforts to challenge the dominance of Google in the Internet search market.
The company said the new service will begin to roll out over the coming days and will be fully deployed worldwide June 3.
"Today, search engines do a decent job of helping people navigate the web and find information, but they don't do a very good job of enabling people to use the information they find," Steve Ballmer, Microsoft's chief executive officer, said in a statement.
"Bing is an important first step forward in our long-term effort to deliver innovations in search that enable people to find information quickly and use the information they've found to accomplish tasks and make smart decisions," he added.
Microsoft said the Bing service, billed by the company as a Decision Engine, will initially focus on shopping, travel, local business and information, and health-related research - areas in which people want more assistance in making key decisions.
The software giant still has a long way to go to increase its share in the search market.
According to latest analysis by market research firm comScore, in April this year, Google led the US search market with 64.2 per cent of the searches conducted, followed by Yahoo with 20.4 per cent, with Microsoft a distant third with 8.2 per cent.
CXOtoday
The company said the new service will begin to roll out over the coming days and will be fully deployed worldwide June 3.
"Today, search engines do a decent job of helping people navigate the web and find information, but they don't do a very good job of enabling people to use the information they find," Steve Ballmer, Microsoft's chief executive officer, said in a statement.
"Bing is an important first step forward in our long-term effort to deliver innovations in search that enable people to find information quickly and use the information they've found to accomplish tasks and make smart decisions," he added.
Microsoft said the Bing service, billed by the company as a Decision Engine, will initially focus on shopping, travel, local business and information, and health-related research - areas in which people want more assistance in making key decisions.
The software giant still has a long way to go to increase its share in the search market.
According to latest analysis by market research firm comScore, in April this year, Google led the US search market with 64.2 per cent of the searches conducted, followed by Yahoo with 20.4 per cent, with Microsoft a distant third with 8.2 per cent.
CXOtoday
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