Bosch Household Appliances, Europe’s
largest home appliances brand renowned for their superior quality and German
engineering launched a national media Campaign for their new range of washing
machines. Bosch’s Speed Range washing machines have first-of-its-kind
technology for a faster wash less than 60 minutes, available from 6 to 9 kg
laundry products.
From extensive surveys and research
conducted by Bosch team, one key insight developed was that most Indian
consumers wished to reduce time doing laundry and instead focus on spending
their time pursuing hobbies and recreational activities. Designed with
varioDrum Technology, with unique wave droplet design, the new Speed Range from
Bosch has special wash programs and wash options. It is specially customised
keeping in mind the Indian customers’ unique needs.
Speaking on this occasion, Gunjan Srivastava, MD & CEO, BSH
Household Appliances Manufacturing Pvt. Ltd said, ‘We believe
in addressing the customer feedback with innovation in technology. Our latest
SpeedPlus and SpeedProfessional range of washing machines eliminates up to 65%
of the washing time one invested without compromising on wash quality.
He added, “We have also ensured that
the consumers get the best after sales service. The entire installation of the
appliance would be done by trained professionals from Bosch.. We also offer
competitive costs for extended warranty and spare parts. In case any part of
the appliance is damaged accidently or malfunctions at a later stage of usage,
it can be replaced as the spare parts are available for 10 years.”
Bosch is at present Europe’s leading
household appliance brand that defines superior German technology which
facilitates convenience. Bosch Home Appliances is committed to creating some of
the world’s best household appliances that offer world class energy
efficient and water saving features.
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