Maharaja Whiteline, a
brand of Groupe SEB India (P) Ltd. is the country’s leading consumer durable
brand and after an extremely successful year in 2015, it is all set to
supersede the expectations this year. Maharaja Whiteline is also the no. 1
brand in North India in food preparation category as per Francis Kanoi report
2015.
The brand is bringing the next level of innovation to
the market with the most innovative and stylish range of mixer
grinders from its 750 watt series – Easylock.
In line with its name, the range boasts of a unique audible and visible locking
system which has proven to be a success across the globe. This distinctive
mechanism does not let the mixer start until the jar is correctly locked on the
main unit with the motor, hence making it extremely safe for use, especially
for use in a home with small kids. 750 watt power makes this product
all the more efficient. This enables it to grind even the hardest food
ingredients in minutes and gives perfect results. Easylock Mixer Grinders are
certainly a stylish addition for any kitchen given their international design
and premium color scheme. With high aesthetic quotient, the range also
guarantees best-in-class performance with superior user convenience.
Commenting on the
launch of this Easy Lock range of Mixer Grinders, Shirish
Khedkar, Senior Vice President – Sales, Groupe SEB India (P) Ltd. said “As a brand which has been a leader in the mixer
grinder’s category, our objective has always been to create well thought
out solutions that make life easier, with beautiful and tasty results. Easy
Lock is one such revolutionary range which is certain to appeal to the
consumers given the provision of all new enhancements which a person can ask
for in new-age mixer grinder. Its visible and audible locking mechanism makes
it exceptionally safe for use by making the daily household chores safer.”
The range has been developed
in-house by the RnD and Design departments of Groupe SEB India and it includes
2 mixer grinders – Easy
Lock King and Easy Lock Queen. Both mixer grinders come with a powerful 750 Watt
power rating, which is well complemented with heavy
duty stainless steel jars. All the jars are equipped with efficient
super sharp blades.
A look at the 2
Models:
Easylock King
· Premium Black and Silver
color scheme to add a dash of style to your kitchen
· It comes with 4 jars i.e. one for liquidizing, one
for dry and wet grinding and one for chutney grinding while the fourth one is
a blending jar with fruit filter; with its help you can easily extract juices
or even make purees etc.
Easylock Queen
· Happiness Red and White
color scheme to add a splash of color to your kitchen
· It comes with 3 jars,
one for liquidizing, one for dry & wet grinding and one for chutney
grinding
2 years product warranty and 5 years motor
warranty complements the promise of durability which comes with each product of
the range.
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