Thursday, July 3, 2014

Adobe Hosts Symposium For Over 350 Photographers




In concordance with its vision of empowering the creative community, Adobe  organized a Photography Symposium to enable hobbyists and professional photographers enhance their skills, get inspired by transcendent creations and learn about ways to boost their photography brand and business.

The Symposium that was open to all connoisseur of photography, witnessed a healthy participation from over 350 individuals.

During the symposium, celebrated professionals including Sudhir Shivaram (Wildlife Photographer), Naina Redhu (Luxury & Lifestyle Photographer), Neeta Shankar (Wedding Photographers), Swapnil Rane (Creative Head- Films Division, Marching Ants Pvt Ltd) and Jayanth Sharma (Natural History Photographer and Co-founder of Toehold Travel & Photography) among others, led a number of specially tailored sessions for photographers.

In addition to sharing insights on their professional journey, these specialists covered many aspects of the changing landscape in professional photography like balancing between shoots and how to become a pro photographer.

Neeta Shankar, Wedding & Lifestyle Photographer shared her experiences and aspects of photography beyond shooting. She highlighted how critical it is to engage with clients prior to the shoot to understand their culture and customs and setting the right expectations in terms of the work. These soft chords play a large role in capturing the intimate moments and emotions.

Jayanth Sharma, Natural History Photographer & Co-founder Toehold Travel & Photography Pvt. Ltd. spoke about the need to recognize business potentials in the photography space. He gave examples to commercialize photography in the form of workshops, tours, photo vacations for honeymooners, to name a few.

The 4 pillars of photography – subject matter knowledge, core concepts of photography, equipment and shooting techniques, digital post processing, were taken up in detail by Sudhir Shivaram, the well-known Wildlife Photographer.

Naina Redhu a Luxury & Lifestyle Photographer & Brand Storyteller believes that showcasing your work to the world is of paramount importance in photography. She advised all participants to keep an open mind and click everything in the dawn of their career and subsequently decide their genre.

Adobe has always been dedicated to help the photography community enhance their creative work. The Adobe Photography Symposium is a part of the endeavor to work as a partner of the creative community.

Recently Adobe announced the availability of the new Adobe Creative Cloud Photography plan. Designed for anyone interested in photography, the new plan brings together –- for Rs. 499 per month -- Photoshop CC and Lightroom 5, two tools that have fundamentally impacted how photographs and imagery shape our visual culture, as well as Lightroom’s breakthrough mobile apps on iPad and now iPhone.

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