Kotak Silk Celebrates Inspirational Women Champions

* Associates with BookMyShow for R Balki’s movie ‘Ghoomer’; offers a special cash back on the tickets

Kotak Silk, an exclusive banking programme designed to partner women in their journey towards financial independence, today announced its association with BookMyShow for R Balki’s movie Ghoomer, to celebrate inspiring women champions. With this association, Kotak Silk Platinum Debit Card customers will enjoy a special cashback of up to Rs. 250 on BookMyShow for ticket bookings of Ghoomer from 17th to 21st August, 2023. Kotak Silk caters to women from all walks of life, helping them Save, Invest, Protect as well as Indulge, as they pursue their ambitions.

Directed by R Balki, starring Abhishek Bachchan, Shabana Azmi, Saiyami Kher and Angad Bedi, Ghoomer features a young female batting prodigy who loses her hand, and goes against all odds to play for the Indian cricket team. Kotak Silk salutes women for being an inspiration and supports every woman in her journey towards achieving her dreams. The association showcases Kotak Silk’s commitment towards women empowerment and encourages them to pursue their goals through financial freedom.  

Rohit Bhasin, President, Retail Liabilities Product and Chief Marketing Officer, Kotak Mahindra Bank, said, “Kotak Silk has been designed keeping in mind the needs of the new age woman and has witnessed a resounding success owing to its unique customer-centric features. We are proud to associate with an inspiring movie Ghoomer. The film’s premise aligns with our commitment to empower women to achieve more, making it inspirational for all Kotak Silk customers.”

The programme offers women a host of benefits through partnerships with Urban Company, BookMyShow and Nykaa, rewards on Debit card and FD like interest with ActivMoney. In addition, Kotak Silk’s also offers special pricing on safe-deposit Lockers, Gold Loan, Two-Wheeler Loan, Personal Loan & Car Loan. Kotak Silk endeavours to help women customers master the art of personal finance with @silk.moneymatters, an Instagram community for women. The product also offers a dedicated query resolution desk especially for women.

About Kotak Mahindra Group

Established in 1985, Kotak Mahindra Group is one of India's leading financial services conglomerates. In February 2003, Kotak Mahindra Finance Ltd. (KMFL), the Group's flagship company, received banking license from the Reserve Bank of India (RBI), becoming the first non-banking finance company in India to convert into a bank - Kotak Mahindra Bank Ltd (KMBL).

Kotak Mahindra Group (Group) offers a wide range of financial services that encompass every sphere of life. From commercial banking to stock broking, mutual funds, life and general insurance and investment banking, the Group caters to the diverse financial needs of individuals and the corporate sector. The premise of Kotak Mahindra Group’s business model is concentrated India, diversified financial services. The bold vision that underscores the Group’s growth is an inclusive one, with a host of products and services designed to address the needs of the unbanked and insufficiently banked.

Kotak Mahindra Group has a global presence through its subsidiaries in UK, USA, Gulf Region, Singapore and Mauritius with offices in London, New York, Dubai, Abu Dhabi, Singapore and Mauritius respectively. As on 30th June, 2023, Kotak Mahindra Bank Ltd has a national footprint of 1,788 branches and 3,047 ATMs, and branches in GIFT City and DIFC (Dubai).

For more information, visit the Company’s website at https://www.kotak.com