Saturday, July 14, 2018

Infinix Mobile Brings Superior Video Viewing Experience to Sub 8k HOT 6 Pro Smartphone Priced at Rs 7999 on Flipkart


Infinix Mobile, an online smartphone brand from TRANSSION Holdings with presence in over 50+ countries, made its inroads in the country last year in August. As the brand is celebrating its one-year anniversary in the Indian market by further strengthening its product base by launching HOT 6 Pro today.

With a promise to provide an ultimate video watching experience, HOT 6 Pro is designed to match on-the-go streaming lifestyle of millennials. Priced at Rs 7999, HOT 6 Pro is a dual Rear camera smartphone that flaunts a 5.99-inch HD+ screen with 18:9 full view display, 83.4% Screen-to-body ratio and packed with 4000mAh battery. The smartphone will be exclusively available on Flipkart in three trendy colours of Bordeaux Red, Sandstone Black and Magic Gold.

Anish Kapoor, CEO, Infinix said, “With data revolution and digital content platforms sprouting to provide online streaming and video on demand has led to personal screen becoming the first choice among millennials. There is a dire need for video viewing device in mid-budget segment that can offer all host of features in one device such as bigger screen, long battery, loud sound and bright display. We, at Infinix, are committed to adhering to our consumer centric approach and with HOT 6 Pro, we are certain to fulfill the consumer video watching pain points in the budget segment with Superb 6 inch full view display along  with Eye care feature which is supported by long battery for binge watching.

He continued further saying, “It’s been a year since we launched Infinix in India. These twelve months have been an incredible ride for us. We have successfully made inroads in the online space and launched a global portfolio consisting of four product lines – HOT, NOTE, HOT S & ZERO that received overwhelming response from the consumers on Flipkart.” 

To celebrate the launch of Infinix HOT 6 Pro, Ayyappan Rajagopal, Senior Director Mobiles Category, Flipkart said, “We are excited about the new Infinix launch on Flipkart. With this, we have unlocked a completely new category of phones specialized for video viewing. Flipkart has always offered customer centric solutions and with the new Infinix Hot 6 Pro, we have a special phone that offers one of the best viewing experiences at its price point.”

Up your multimedia experience and style quotient

Notching up its game, the phone is equipped with a 5.99-inch HD+ Full View display with 18:9 aspect ratio, perfect for watching videos, reading, and browsing. HOT 6 Pro has an exceptionally high category defining 500 nits screen brightness and 1000:1 Contrast ratio which accentuate the brightness even in the sunlight, so that videos watching experience is always amazing. And it can be used with ease even in the dark with Eye care mode which produces warm colours in the display that go easy on your eyes. With 2.5D curved edges, 83.4% screen-to-body ratio, slim bezels & matte finish coming together, HOT 6 Pro’s exquisite looks makes it an ideal device for consumers who want their brand to reflect their personal style.

Uninterrupted movie marathon experience

While HOT 6 Pro’s display steals the spotlight, it comes with a massive 4000mAh battery capacity which empowers users to stream content without interruption. Once fully charged HOT 6 Pro, you can enjoy 12 hours’ uninterrupted video playback or 37 hours’ music playback.

Superior surround sound

To enhance the overall multimedia experience, HOT 6 Pro pumps rich audio output from phone speakers that comes with 83dB surround sound.

Dual Rear camera

Setting it apart in the camera optics, the HOT 6 Pro comes with a category defining dual-lens camera sporting a 13MP f2.0 primary sensor which captures perfect portraits with the help of its depth sensing 2MP secondary sensor. While phase detection auto focus (PDAF) helps the camera in fast focusing, it’s Dual LED soft light lets your beauty shine through even in the dark. Other features include Portrait Mode, HDR, Beauty, Panorama, Night Mode, Time Lapse and professional camera settings for enhancing the overall photography experience.

Selfie Camera

While the 5MP f2.0 front camera is clubbed with soft LED flash which helps in capturing the perfect selfies and making clear video calls regardless of the lighting condition. Also its live focus lets you take beautiful Bokeh shots where you make your subject stand out and blur rest everything in background. The Beauty Mode enhances your skin tones and other blemishes to present the perfect selfies.

Hardware and performance

Equipped with a Qualcomm Snapdragon 425, 64 bit Quad-core processor, the HOT 6 Pro is snappy and runs efficiently without any lag. The smartphone comes with 3GB RAM and 32GB storage which lets you reap the benefits of multi-tasking on the immersive 5.99” HD+ screen. HOT 6 Pro comes with 3-in-1 multi card slot where you can put Dual nano SIM along with a dedicated microSD card.

Moreover, the advanced integrated Face Unlock and fingerprint sensor enhance security of your smartphone. It also offers a smooth and faster software experience with XOS 3.2 powered by latest Android Oreo operating system. All of that put together makes the HOT 6 Pro a perfect smartphone for multimedia enthusiasts.

With launches like HOT 4 Pro for entry level followed by NOTE 4 and HOT S3 for mid- level and ZERO 5 as a flagship Dual Camera smartphone, Infinix has been successful in cultivating a devoted consumer base and gain immense appreciation over the past year.

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