Wednesday, December 13, 2017

Lenskart Invests $1 Million in Israel Based Start-Up 6over6 to Move Eye Check Up to Smartphone App

Continuing with its efforts to revolutionize eyewear globally, Lenskart partners with Israel based start-up 6over6. The revolutionary technology of 6over6 will enable users to determine power of their eyes as well as lenses fitted in their eyeglasses through a smartphone application. Lenskart has invested 1 million USD to introduce this revolutionary technology which is one-of-its-kind and is exclusive to Lenskart in India. 

Lenskart will partner with 6over6 to co-develop and test the product in its domain before taking it to the market.

Commenting on the announcement, Peyush Bansal, Founder and CEO, Lenskart.com said“Technology stays to be at the heart of Lenskart.com as we are the largest tech focused eyewear company globally. 6over6 is a groundbreaking technology that acts as an auto refractor and lensometer to retrieve the prescription of your eyes and current spectacles using nothing but your smartphone. This partnership will further enhance Lenskart’s online engagement with consumers. We are pretty confident that by joining hands with 6over6, we will be able to make eyewear experience fun.”

Sharing his thoughts, Ofer Limon, Ph.D, CEO & Co-Founder, 6over6 said, "We are excited to join forces with Lenskart, a world class leader in the online eyewear space, to enable each and every person, in India and beyond, to gain perfect vision. We are determined that the collaboration between the innovative platform and exceptional execution of Lenskart and the disruptive technology of 6over6 Vision would give genuine access for vision-care for everyone everywhere."

6over 6 technology has already been piloted by Lenskart through the Lenskart Home opticians who do more than 1000 appointments in a day. Lenskart.com also employs a 3D try-on services on its website and app which witnesses 10,000 trials per day. The company recently picked up a minority stake in US-based frame recommendation startup Ditto for $1 million. Lenskart plans to have 460 stores selling 400,000 frames every month by March 2018. It currently has about 365 stores across 95 cities in India.

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