HOOQ, a start-up joint venture between Singtel,
Sony Pictures Television and Warner Bros., empowers customers to enjoy
unlimited online streaming access and an offline viewing option to top
Hollywood and Indian movie and television content, via any device including
computers, smartphones, tablets and Android set-top boxes. The service
is available from June for just 199 Rupees a month.
HOOQ brings
to India the biggest Hollywood catalogue where customers can look forward to
more than 5,000 Hollywood movies and television series and TV shows. This
includes titles from Sony, Warner Bros., Disney India, Dreamworks, and Miramax
such as Harry Potter, Spider-Man, Iron Man, Pulp Fiction,
and TV series such as Nikita, The Shield and Friends.
In addition
to top Hollywood favourites, HOOQ offers customers an extensive range of over
10,000 Indian film and TV favourites. To deliver this, HOOQ has partnered
with the country’s top studios, including YRF, Disney India,
Rajshri, Reliance, Shemaroo, Sri Balaji, AP International, Whacked Out Media and over 50 other studios.
‘We are very excited to bring to Indian consumers the ultimate ad-free
video-on-demand service at an amazingly low price. HOOQ will offer India
the largest and best catalogue of Hollywood and Indian content of any service
available today,’ said HOOQ Chief Executive Officer, Peter Bithos. ‘Our
ambition is to always bring the best experience with no compromises.
We’ve built our service knowing the constraints and infrastructure issues faced
by customers every day. We have designed our service specifically for the
challenges of India and other countries like it. HOOQ offers features to
ensure you enjoy an uninterrupted viewing experience; including a custom
setting for your quality preference, a bandwidth indicator to assess your
internet connectivity and adaptive streaming to maximise available bandwidth,’
he added.
‘The growing
interconnectivity and rapid adoption of smart devices present a great
opportunity to enhance the way people live, work and play in Asia. With
HOOQ, we want to revolutionize entertainment for our customers.’ said Samba
Natarajan, Singtel CEO, Group Digital Life. ‘Our unique telco assets and
our partnership with Sony Pictures Television and Warner Bros. will position
HOOQ to become the largest over-the-top video service in the region.’
George Chien, Executive Vice President, Networks at Sony Pictures
Television, said: ‘We share the excitement of offering entertainment fans
across Asia access to high quality video services directly to their mobile
devices. HOOQ provides a unique combination of Hollywood and local
favorites while providing a high-quality viewing experience they’ve come to
expect in today’s digital world.’
Anuraj Goonetilleke, Vice President Corporate Business Development and
Strategy at Warner Bros. said: 'We’re very excited about the launch of our
joint video-on-demand business across Asia, starting with the Philippines,
Thailand and now in India. Providing world-class content to Asia’s
entertainment fans will meet a voracious appetite for new and classic videos
and TV episodes on-demand.’
The service will also be accessible to all customers in India through
its website www.hooq.tv. Customers can watch videos of their choice and pay for the
subscription through multiple e-payment options such as credit card, debit
card, cash card, internet banking and mobile wallet.
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