Tourism New Zealand partners with Rajkummar Rao and Patralekhaa as Brand advocates, inviting Indians to experience New Zealand

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  The campaign’s evocative mini-series takes a refreshing approach to travel through the couple’s authentic discovery of Aotearoa New Zealand

 

Tourism New Zealand today unveiled its new campaign, #BeyondTheFilter, starring celebrated actors and real-life couple Rajkummar Rao and Patralekhaa. Set against the breathtaking, raw beauty of Aotearoa New Zealand, #BeyondTheFilter invites Indian travellers seeking more than a holiday, but a feeling of completeness, rejuvenation and discovery

 

In an era where travel is often reduced to perfectly curated Instagram posts and heavily filtered content, #BeyondTheFilter offers a refreshing alternative. The campaign addresses the growing fatigue among Indian travelers with manufactured 'Instagram-worthy' moments, instead celebrating genuine experiences that need no enhancement.

 

In the campaign’s cinematic mini-series, filmed across New Zealand’s North Island, Rajkummar Rao and Patralekhaa embark on a journey which is both visually captivating and emotionally enriching. From finding serendipity within the ancient Sanctuary Mountain and turning up the thrill along Auckland's pristine waters and Taupō’s majestic skies, to embracing the powerful expression of manaakitanga and whānaungatanga (Deeply-rooted expression of Māori hospitality and  kinship) at The Haka Shop, the couple shed their inhibitions as they experienced parts of New Zealand’s North Island in its most raw and authentic form.

 

“Travel for us has always been about connection — with each other, with nature, and with people we meet along the way. New Zealand gave us that and so much more, making our time together truly unforgettable”, said actor Rajkummar Rao.

 

"In a world where we're constantly curating our lives for social media, New Zealand gave us permission to just be present. The experiences were so beautiful and genuine, we found ourselves putting our phones down and simply living in the moment," said Patralekhaa.

 

As Indian audiences increasingly seek escape from digital pressure and crave authentic connections over manufactured moments, New Zealand emerges a strong antidote.  Ancient forests, majestic coastlines, and towering mountains breathe to life through the vibrancy of New Zealand’s people yielding unparalleled experiences that social media simply cannot capture or emulate.

 

“We’re seeing a strong shift among Indian travellers toward experiences that are personal, present, and emotionally meaningful, and New Zealand is uniquely positioned  to meet this growing demand. #BeyondTheFilter is part of our continued commitment to showcase New Zealand as more than just a beautiful destination — it’s a place where culture, nature, and connection come together to offer something truly enriching”, said Gregg Wafelbakker, Regional Director Asia, Tourism New Zealand. “Rajkummar and Patralekhaa bring this message to life with their honesty and relatability. Their love for mindful travel and grounded presence make them the ideal voices for a campaign that encourages Indian travellers to embrace what’s real, heartfelt, and 100% unfiltered”.

 

The mini-series will be released in phases on newzealand.com/in and owned channels; with advertising campaigns going live across digital channels and social platforms. Watch the first episode of the mini-series here: http://www.newzealand.com/beyondthefilter and here: https://www.youtube.com/playlist?list=PLG6IC2i5BIk5UUeDGbvnXGH3SjJMI2-_K along with the 60 second brand film

 

Whether you are planning your next escape or simply dreaming of one, #BeyondTheFilter is an invitation to experience Aotearoa New Zealand not through a screen, but with your whole heart — where the most beautiful moments are the ones you live, not the ones you post.

Australian Clean Energy delegation visits India to further deepen their engagements

A 30-member Australian Clean Energy Delegation representing 22 companies are in India between 7 – 11 July 2025 to showcase Australia’s innovative solutions across energy storage technologies; AI solutions for energy operations; solar technologies; green hydrogen, energy modelling and weather forecasting, education & capacity building and consulting.

The delegation is led by the Australian Trade and Investment Commission (Austrade) in partnership with the state governments of New South Wales and Victoria, and supported by the state governments of Queensland, South Australia and Western Australia.

The delegation is participating at the 11th edition of India Energy Storage Week in New Delhi between 8 – 10 July 2025, where Australia is a Country Partner.  The delegation will also visit Bengaluru to explore collaborative opportunities and fuel inspiration through site visits with leading clean energy organisations.

Australia has abundant and high-quality renewable energy potential, a highly skilled workforce, innovative research and development, strong trading relationships, a stable investment environment, and extensive mineral resources. 

Globally, Australia enjoys a reputation as a trusted and reliable energy partner. The Australian Government is investing in a Future Made in Australia and in making Australia a renewable energy superpower. Additionally, the new India-Australia economic roadmap identifies clean energy as a superhighway of growth between India and Australia.

Speaking about Australia’s participation at IESW 2025, Nathan Davis, Trade and Investment Commissioner, Australian Trade and Investment Commission said, “We are happy to be here again at IESW 2025 to showcase leading Australian clean energy capabilities and deliver solutions for Indian businesses on India’s path to net zero. The Australia–India Economic Cooperation and Trade Agreement (AI-ECTA) and A New Roadmap for Australia's Economic Engagement with India are deepening opportunities for Australian businesses.  The Austrade team in India is available to facilitate the development of business linkages between Australia and India in the clean energy sector to take best advantage of those opportunities”.

PNB to Organise Mega Agriculture Outreach Programme to Boost Rural Credit and Empower Farmers

Punjab National Bank (PNB), India’s leading public sector bank, will organise a nationwide Mega Agriculture Outreach Programme on 11th July 2025, reaffirming its commitment to financial inclusion and agricultural growth. 

The top management of PNB including MD & CEO, Executive Directors, and other senior officials from corporate office are also participating in the program. The programme will bring together farmers, Self-Help Groups (SHGs), Agri-entrepreneurs, and other grassroots stakeholders to facilitate on-the-spot credit access and expert financial guidance. 

The outreach will be conducted through Krishi Chaupals, Agri Service Booths and PNB Digital Zones to support inclusive, technology-driven agricultural financing powered by digital tools like Digi SHG Loan, Digi Gold Loan, and Digi KTR.

 Programme Highlights

• Empowering SHGs: Promoting Micro Credit Plan-based financing to help SHGs scale up business initiatives.

• Women-Led Growth: Focusing on sanctioning credit to women entrepreneurs, along with awareness on government subsidies and entitlements.

• Driving Rural Innovation: Prioritizing credit for Agri Infrastructure Fund (AIF), Micro Food Processing, Precision and Hi-Tech Agriculture, National Livestock Mission, and Agro-Processing Units.

Shri Ashok Chandra, MD & CEO, PNB said “Agriculture is not just the backbone of our economy but the soul of Bharat. With this mega outreach, we aim to simplify and amplify financial access for farmers and rural communities—making them digitally empowered and economically resilient.” 

For More Information, Customers are encouraged to visit their nearest PNB branch, log in to the PNB ONE App or Contact the Bank’s dedicated helplines.

OMRON, Tricog Health Launch KeeboHealth to Combat India’s Cardiac Crisis and Drive ‘Going for Zero’ Vision

KeeboHealth, a Transformational AI-Powered Platform Revolutionizes Remote Cardiac Care Across India

OMRON Healthcare, a global leader in innovative home health monitoring solutions, has expanded its collaboration with Tricog Health, an AI-driven cardiac care company, to launch KeeboHealth- an advanced connected health platform designed to transform remote cardiac care and accelerate progress toward OMRON’s ambitious ‘Going for Zero’ vision - a world with zero cardiovascular events.

KeeboHealth is a ground-breaking digital health ecosystem that leverages state-of-the-art AI technology, real-time data analytics, and home-based monitoring to empower healthcare providers and patients in managing heart conditions more effectively.  The data flows in real-time to Tricog’s AI engine, which continuously monitors heart health, flags early warning signs, and instantly alert medical teams when intervention is needed. This proactive system helps detect heart issues before a patient’s condition detoriates, significantly reducing the need for hospitalizations. The platform integrates seamlessly with OMRON’s range of connected devices-including home ECG monitors, blood pressure monitors, and weighing scales-enabling continuous and personalised care.

OMRON’s ‘Going for Zero’ vision represents its commitment to eliminating heart attacks and strokes through early detection, proactive monitoring, and patient-centric interventions. The integration of KeeboHealth into this vision is a significant milestone, combining Tricog’s cutting-edge AI capabilities and clinical expertise with OMRON’s trusted home health devices and global reach.

Ayumu Okada, Representative Director, President and CEO, OMRON Healthcare Co. Ltd. Commented, “For more than 40 years since we first launched our blood pressure monitor in India in the 1980s, we have been working to solve the health challenges faced by people living in India. In addition to popularizing “home blood pressure measurement,” we have launched innovative devices in India to support early detection of atrial fibrillation, a risky arrhythmia. “KeeboHealth“is a new solution that combines our innovative devices such as “OMRON Complete", an upper arm blood pressure monitor with ECG, with Tricog's ECG analysis AI technology. This will connect home and medical care, enabling early detection of deteriorating condition and appropriate intervention. It is also expected to improve the work efficiency of medical professionals. We are confident that this is a big step toward realizing our vision of “Going for Zero.” Through this strategic partnership, we will contribute to enhance the health and well-being of communities throughout India.”

 

Dr Charit Bhograj, CEO & Founder of Tricog Health, commented, “KeeboHealth is more than technology-it’s hope for millions living with heart failure. By continuously analysing patient data and detecting early warning signs, we can deliver timely, tailored interventions, even in regions where access to specialists is limited. Our collaboration with OMRON ensures we’re not just treating disease but actively preventing the devastating consequences of heart failure. Together, we are moving closer to a world where ‘zero cardiovascular events’ is not just an aspiration but a reality.”

 

Hokuta Kaya, Deputy Consul General of Japan in Bengaluru, “This ground-breaking partnership between Omron Healthcare and Tricog Health exemplifies the power of combining Japanese technological excellence with Indian ingenuity. Their remote heart monitoring service, which empowers patients to manage their heart health from home using advanced AI and connected devices, is a true game-changer for India’s healthcare landscape.  As both our nations work together to bridge the healthcare gap and foster new business opportunities, I am confident that the synergy of Japanese technology and Indian innovation holds immense promise for the future. I hope today’s event inspires many to discover and embrace these pioneering solutions.”

A multinational study involving Duke and UT Southwestern University hospitals in the United States, as well as Manipal Hospital in India, has demonstrated KeeboHealth’s significant impact on heart failure management. Patients demonstrated measurable improvements in exercise capacity and heart health biomarkers by 45%, while adherence to Guideline-Directed Medical Therapy (GDMT) increased to 44%, resulting in a reduction in hospital readmissions. These outcomes underscore how KeeboHealth facilitates early intervention, optimised medication titration, and sustained patient engagement-all critical pillars in reducing cardiovascular events and advancing the “Going for Zero” goal.

OMRON and Tricog plan to expand KeeboHealth widely across India in 2025, marking a paradigm shift in remote cardiac care. The combined expertise of both organisations promises a scalable, cost-effective solution that brings proactive, personalised heart health management to patients worldwide, propelling OMRON’s mission of Going for Zero.

About OMRON Healthcare

Committed to advancing health and empowering people worldwide to live life to the fullest, OMRON Healthcare is a global leader in the field of clinically proven, innovative medical equipment for home health monitoring and treatment. Aiming to realize its vision of “Going for Zero, Preventive Care for the Health of Society”, the company develops products and services for cardiovascular condition management, remote patient monitoring, respiratory care, and pain therapy devices. These help healthcare professionals and patients to reduce cerebro-cardiovascular events, aggravation of respiratory diseases and restrictions due to chronic pain.

 

With well over 350 million units sold globally*, OMRON provides the world’s most recommended blood pressure monitors by healthcare professionals**.  Throughout its history, OMRON Healthcare has been striving to improve lives and contribute to a better society by developing innovations that help people prevent, treat, and manage their medical conditions and provide products and services in over 130 countries***.

 

OMRON Healthcare Group is headquartered in Kyoto, Japan. Established in 2010, OMRON Healthcare India has established itself as a key player in the health monitoring segment in the country, providing high-quality blood pressure monitors, respiratory therapy devices, body composition monitors, digital thermometers, pain management devices, etc.

 

To learn more, please visit:

https://www.omronhealthcare-ap.com/in

https://www.omronbrandshop.com/

Global: https://healthcare.omron.com/

 

* Cumulative sales of home-use digital blood pressure monitors worldwide. (as of May 2023)

**1 Frost & Sullivan Survey, Blood pressure clinician perception tracker surveys. (November 25, 2019, and U.S. News Staff 2020, U.S. News & World Report, accessed June 9, 2020)

** 2   Kantar Health. Survey with cardiologists. (2019)

***  Number of the countries where OMRON products and/or services are available (as of March 2023)

 

About Tricog Health:

Tricog Health is a pioneering medical technology company transforming cardiac care through advanced AI-driven solutions. Founded in 2014 by interventional cardiologist Dr. Charit Bhograj, Tricog has grown rapidly and now partners with nearly 12,000 healthcare facilities across over 12 countries, including India, the Philippines, Malaysia, and Kenya. To date, Tricog has screened over 27 million patients, identifying more than 950,000 critical cardiac cases-significantly improving the early detection and management of heart disease.

 

At the core of Tricog’s mission are innovative platforms, such as InstaECG™ and InstaEcho™, which deliver AI-assisted interpretations of ECGs and echocardiograms, enabling fast and accurate cardiac diagnoses-even in resource-limited settings. Complementing these is KeeboHealth, Tricog’s comprehensive remote patient monitoring platform that supports personalised management of heart failure patients and has demonstrated success in reducing hospital readmission rates.Driven by innovation and a commitment to save lives, Tricog aims to make quality heart care accessible to 100 million patients by 2030.

 

For more information, visit www.tricog.com | https://keebohealth.com/

BattWheelz Partners with BGauss to Drive Clean Delivery Revolution in India

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• Launches New EV Hub in Bengaluru; 3,000 Electric Scooters to Power Zero-Emission Logistics

• This partnership signals a powerful shift toward cleaner, smarter logistics—one electric ride at a time.

In a major boost to India’s green mobility ambitions, BattWheelz, a fast-growing eMobility platform for last-mile deliveries, has joined hands with BGauss Auto Pvt. Ltd., one of India’s most trusted electric two-wheeler manufacturers, to fast-track EV adoption across the logistics sector.

As part of this strategic collaboration, BGauss will supply 3,000 electric scooters in FY25, enabling BattWheelz to transition thousands of petrol-powered deliveries into clean, efficient electric rides.

The partnership was announced alongside the launch of BattWheelz’s new Operations Hub in Bengaluru, strategically located on Sarjapur Road. This hub will serve as a key deployment and service base for Southern India—bringing down turnaround time and strengthening uptime for the fast-growing delivery ecosystem in the region.

BattWheelz is an E Mobility-as-a-Service (EMaaS) company revolutionizing last-mile delivery for India’s leading e-commerce and quick commerce platforms ” said Chetan Chaturvedi, Founder & MD, BattWheelz. With a differentiated business model focused on fleet utilization, service uptime, and operational profitability, Battwheelz is the fastest growing player in its segment. BattWheelz is scaling up rapidly to support high-demand platforms like Zepto, Blinkit, Zomato, and Bigbasket in high growth regions of Bengaluru, Chennai, Pune & beyond.

“At BGauss, we don’t just build scooters—we build long-term trust,” said Durgesh Guptaa, Senior Vice President – Sales & Network, BGauss Auto Pvt. Ltd. “We were the first brand in India to offer a 1,00,000 km battery warranty, underscoring our belief in quality, reliability, and robust after-sales support. Our products are engineered not just for years, but for decades.”

To enable a seamless rollout, Rosmerta Logistics has joined the partnership as the leasing partner. Known for its deep expertise in EV fleet enablement, Rosmerta will provide leasing and lifecycle support to ensure cost-efficient deployment and sustained operations. “This partnership reflects our long-term commitment to building scalable EV ecosystems that serve both economic and environmental goals,” said Hariansh Nagpal, President, Rosmerta Logistics.

Why This Matters

·         India’s urban air quality crisis is real – Bengaluru, Delhi, and Mumbai rank among the world’s most polluted cities.

·         Two-wheelers account for over 70% of vehicular pollution in Tier-1 cities.

·         Bengaluru alone witnesses 20+ lakh daily delivery trips, with 90% still running on petrol.

·         Transitioning just 1 lakh two-wheelers to EVs in top cities can eliminate over 1 crore litres of fuel use annually.

·         A full switch to EVs in the delivery segment could cut CO₂ emissions by over 55,000 tonnes annually—the equivalent of planting 25 lakh trees.

Yas Waterworld Abu Dhabi unveils 20 new adventures

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  A recent survey found 96% of Indian kids want water-based experiences on vacation, making Yas Waterworld a top choice this season.

• Signature rides include Al Falaj Race, the region’s first side-by-side dueling tube raft race, Al Sahel Junior, the first mini zero-gravity junior boomerango, and Bahamut’s Rage, a high-thrill log flume water ride and more

Miral, Abu Dhabi’s leading creator of immersive destinations and experiences, is thrilled to announce that the highly anticipated expansion of Yas Waterworld Yas Island, Abu Dhabi. This monumental phase of the waterpark’s development, spanning 13,445sqm, significantly enhances its world-class offerings, introducing a “Lost City” theme, a continuation of the park’s original story ‘The Legend of the Lost Pearl’, with an exhilarating collection of 20 new rides, slides and experiences, alongside a new dining experience, packed with splash-filled fun for guests of all ages. With this expansion, Yas Waterworld becomes home to more than 60 rides, slides, and attractions, offering more aquatic adventures than ever before.

The expansion also taps into a growing travel trend among Indian families. A recent global survey titled “What Kids Really Want on a Dream Holiday,” conducted by the Department of Culture and Tourism – Abu Dhabi, revealed that 96% of Indian children said they want to spend a day at a water park or enjoy water sports during their holiday. With Yas Waterworld’s exciting new offerings, the destination stands out as a perfect fit for Indian travelers seeking fun, active, and culturally rich holiday experiences.

Dr. Mohamed Abdalla Al Zaabi, Group CEO, Miral, stated: “The expansion of Yas Waterworld Yas Island, Abu Dhabi represents another bold step in our mission to deliver exceptional, world-leading and joyful experiences on Yas Island. These new rides not only transform water-based entertainment in the region but also reflect our ongoing commitment to creating innovative destinations that captivate visitors of all ages. As we continue to contribute to Abu Dhabi’s tourism growth and economic diversification, we’re proud to offer yet another reason for families and thrill-seekers to explore everything Yas Island has to offer, further positioning it as a top global destination for entertainment and leisure.”

Families can now dive into an array of new adventures including Al Mafras, a twisting, desert water slide for kids, featuring smooth turns, exciting slopes, and a fun-filled splash landing, Red Dunes, a twisting, closed aqua tube slide designed for maximum excitement or compete to become the champion of Al Falaj Race, the region’s first side-by-side dueling tube raft race, with high-speed drops, sharp twists, and head-to-head action.

The expanded waterpark also features Al Sahel Junior, the region’s first mini zero-gravity boomerango, featuring exciting drops, winding slides, and vertical zooms for a splash-filled adventure and young thrill-seekers can take on Dawwama Junior, a scaled-down version of the park’s iconic tornado slide.

Guests are invited to navigate the perplexing twists and turns of Mataha Madness or get caught in the swirling excitement of Sadaf Swirl. For those chasing the adrenaline, Bahamut’s Rage offers exhilarating drops on a high-thrill log flume water ride. Little ones, and adults too, will enjoy the interactive fun at Bandit’s Playground, a dynamic splash zone packed with surprises located within the all-new Bandit’s Village. These incredible additions are just a taste of what’s new, expanding the waterpark’s impressive collection to over 60 rides, slides, and attractions, promising endless fun for everyone!

Get ready to make a splash, discover hidden treasures and secret passageways while experiencing the “greater” of Yas Waterworld Abu Dhabi’s expanded park.

For more information and to purchase tickets, visit: YasWaterworldYasIsland.com.

About Yas Waterworld Yas Island, Abu Dhabi:

Yas Waterworld Yas Island, Abu Dhabi, operated by Miral Experiences, is a one-of-a-kind waterpark that draws inspiration from the UAE’s pearl diving heritage offering families fun-packed adventures, the warmest welcome, and the most engaging themed experience.

The opening of the highly anticipated phase one expansion makes Yas Waterworld Yas Island, Abu Dhabi home to more than 60 exhilarating rides, slides and attractions, in addition to a diversity of seasonal events and shows, which guests can enjoy creating new memories with every visit.

This monumental phase of the waterpark’s development, spanning 13,445sqm, significantly enhances its world-class offerings, adding an exhilarating collection of 15 new rides, slides and experiences, including region-firsts, and a new dining experience. The expansion also introduces a “Lost City” theme, a continuation of the park’s original story ‘The Legend of the Lost Pearl.’

Since opening its doors in 2013, Yas Waterworld Yas Island, Abu Dhabi took home over 65 accolades from prestigious industry entities. Most recently it received the second consecutive title of ‘Middle East’s Leading Water Park’ at the World Travel Awards 2023 and 2024 respectively. Additionally, Yas Waterworld Abu Dhabi was named ‘Best Water Park’ at the International Travel Awards.

Considered the pearl of Yas Island, the UAE’s premium leisure and entertainment destination, Yas Waterworld, Yas Island, Abu Dhabi combines fun aquatic adventures with local personality to provide guests with an experience unlike anything else.