India's Fitness Studio cult.fit Opens its First Center in Jammu

Integrated healthcare start-up, cure.fit officially announced the opening of its first cult.fit studio here at Jammu. cult.fit is the fitness vertical of cure.fit; India’s largest and most loved fitness studio with over 270 outlets across India and Dubai.

cult.fit offers different workout formats like yoga, boxing, strength & conditioning, sports conditioning, dance fitness, HIIT, HRX, PROWL; these sessions are train led, non-equipment based and crafted by our team with a proper warm up, balanced full body workout and cool down. We ensure our customers stay fit the right way and help them explore different group workout formats that impacts them the most and help achieve their fitness goal.

Speaking about the launch, Naresh Krishnaswamy, Growth and Business at cure.fit said, “As announced earlier this year, we have launched our first center in Jammu. We are delighted to be amongst the first private companies to be offering our services and creating employment in the newest formed union territory in India.

We have had a great response to our pre-opening offer . We will soon be launching a few more cult centers and offer our other services here.”

About cult.fit workout formats:

* Yoga – The cult instructors infuse every class with an array of breathing techniques, a variety of postures and meditation techniques that helps in improving self-confidence and balance while gaining a stronger body in the process.
* Boxing - This class is designed to help one hone self-defense skills and release stress by practicing powerful punches and knock-out kicks.
* Strength & Conditioning – A combination of compound movements and high-intensity interval training that provides lasting fitness and enhanced endurance.
* Sports Conditioning – Designed to train an individual like an athlete by putting oneself in situations that will help gain an edge through a series of resistance workouts.
* Dance Fitness - A full body aerobic workout, divided into different genres of music providing peaks and troughs of intensity. Help boost confidence, ease stress, burn a lot of calories, improve cardiovascular & muscular endurance, lose weight, have fun and leave the room sweaty, happy and healthy.
* HIIT - A training methodology which incorporates high intensity exercises followed by planned intervals, repeated over multiple rounds to achieve faster result.
* HRX - The workout is a combination of Primal movements, Zero momentum rep, compound movements & conditioning routines designed to challenge the human body and accelerate growth.
*PROWL - A unique mix of combat, dance and functional fitness done to foot tapping music. The session will consist of skill teaching for combat like boxing, muay thai, mma etc, skill for dance and functional fitness.

The cure.fit app also offers cult.fit’s popular Do-It-Yourself (DIY) workout videos, where customers can work out at their own place. Downloads of the cure.fit app have crossed two million.

At cure.fit, we make group workouts fun, daily food healthy & tasty, mental fitness easy with yoga & meditation, and medical & lifestyle care hassle-free. #BeBetterEveryDay.

Deepak Jain Appoints as its Chief Financial Officer at Ather Energy

Ather Energy’s senior leadership team is joined by Deepak Jain as Chief Financial Officer. Deepak, brings over 20 years of experience across global brands like First Advantage, Apple India, P&G and Gillette. He joins Ather after a five year stint at First Advantage as CFO for their India Business.

Deepak has been a finance leader with exposure to large multi-location and transnational revenues. He began his career at E&Y before moving on to Gillette and Procter & Gamble, where he took on key leadership roles in distribution modeling & sales finance. In 2010, he joined Apple India as the CFO and led the finance team during a period of exponential growth for five years. Specialising in conceptualizing, leading and executing business expansion strategies in manufacturing, trading and services business environments, Deepak will play a key role in Ather’s aggressive expansion plans.

Tarun Mehta, Co-founder & CEO at Ather Energy: says, "In his prior roles, Deepak has scaled up technology and product led companies making him an ideal addition to Ather’s team.  For a rapidly expanding company like Ather, an important focus area is laying the structure for effective processes. We are scaling up to meet the demand for the Ather 450 across the country and this requires robust systems and operations. Deepak’s experience in leading teams and integrating manufacturing and business processes will play a key role in the next part of our story."

Deepak Jain, Chief Financial Officer, Ather Energy remarks, "Working with Ather is a rare opportunity to work on cutting edge technology and building products that are setting the bar in the two wheeler category. Tarun and Swapnil’s vision for electric vehicles and automobiles will serve as a lighthouse for the industry. I look forward to working with the team as we enter new markets and increase our footprint across India."

Masai School Launches Online Coding Program for Women and Working Professionals

Masai School, India's first Military style coding school, announced the launch of its first online coding program, primarily targeted towards giving a head start for women beginning the second innings of their career. This part time evening course focuses on building a strong foundation in backend software development and computer science. The course is open to all working professionals and registration for the same can be done on the Masai School website.

Masai School launched in June this year with an on-campus program on full stack software development. Masai School introduced this online coding program with the aim to help working professionals upskill and strengthen their profile to enhance career growth. The course consists of 600 hours of coding, 30 hours of Soft Skills and 60 hours of building mathematical abilities in the time period of 30 weeks. Along with this, the course also brings 24 Guest Lectures, 2 Demo Days, 2 Hackathons, 10 Projects, 50 Challenges and 5 Mock interviews.

At the outset of the launch, Prateek Shukla, Co-founder and CEO, Masai School, said,  "Post our launch this year, we have received great feedback not just from our students but also from working professionals across the country. Many of them were keen on joining Masai School but could not think of quitting their jobs. It was this positive response that made us design this part - time course which would cater to this genre of learners." He further added, "Coding is soon going to be the world's second language. With the rapid evolution of technology, this will also create a demand for professionals with specific skills. These are clear indicators that professionals need to upskill to avoid getting redundant. Through Masai School's backend developer program, our aim is to help working professionals FastTrack their career graphs."

Masai School recently graduated its first batch with 90% placements for its students. One such student is Hassan. He hails from Salem, Tamil Nadu. He does not belong to a privileged family and did not have access to quality education. Though he graduated as a Mechanical Engineer, he lacked the right exposure to the world outside. This made him take up a job as a mechanic in a local workshop with a monthly income of Rs.18,000. Today, Hassan has cracked one of the toughest technical interviews and joined one of the fastest growing startups of our country. His new job includes 3 months of apprenticeship (Paying 4.5X his previous salary) followed by a full time role as Full stack developer, with a salary that is 8X times of his previous salary.

Another inspiring student is Mahesh. He hails from the town of Sangli in Maharashtra. He has done his Masters in MCA, post which he joined his father in running the family business. A year and a half later, he decided to look for a job relevant to his line of studies. Mahesh applied to more than 25 companies who were offering an average of 2.5 lac per annum, but got rejected everywhere. It was at this stage that Mahesh applied to Masai School. Today, almost at the end of his course, he has been placed as a full-stack developer with a salary of nearly 4 times of what companies were offering him prior to joining Masai School.

Masai School began operations in the month of June 2019, in the city of Bangalore. At present, it also has a branch in Patna and plans to graduate 2000 students in the next 10-12 months.

Celebrate this Holiday Season with TECNO Spark Power, Camon 12 Air & Spark Go

TECNO, the premium smartphone brand from TRANSSION India, has set the market ablaze with new range of affordable smartphones all priced between INR 5K to 10K. SPARK series followed by the launch of CAMON 12 Air are the latest offerings by the brand targeted at the first-time smartphone buyers, feature phone to smartphone upgraders and for consumers who are looking for premium specifications at pocket friendly price.

If you have a budget under INR 10K and are looking for smartphones with Bigger screen & vibrant display, contemporary design, advance AI camera and long lasting battery then your search ends with TECNO offering multiple choices at every price-point under INR 10K.

With data revolution and digital content platforms sprouting to provide online streaming and video on demand has led to personal screen time on the rise amongst the millennials. There is a dire need for multimedia device with best in class features in the budget segment. Understanding this consumer need, TECNO’s affordable range of smartphones sports best in class features including bigger screen, Dot-in display, exceptional camera with AI capabilities and bigger battery amongst other features at an attractive price point that is only available at flagship prices in other brands.

* BEST SMARTPHONES UNDER INR 9,000 WITH MASSIVE BATTERY

o   Tecno Spark Power:

Priced at INR 8,499, Spark Power is a game-changer in the sub-9k category owing to its segment-first 6000 mAh battery – a monster that can make the phone last up to five days giving users 29 hours of video playback, 35 hours of calling, 17 hours of gaming or 200 hours of music – all in a single charge! Additionally, it has a brilliant 6.35-inch HD+ dot notch display with AMOLED Screen. The ‘category defining’ 6000 mAh battery of TECNO Spark Power with AI power saving & safe charging addresses the most important need of the category consumers -- enjoy uninterrupted entertainment on the go.

* SMARTPHONES UNDER 10K WITH ‘DOT-IN DISPLAY’

o    TECNO CAMON 12 Air:

The newly launched phone has a 6.55-inch HD+ display, AI triple rear camera (16MP+ 2MP+ 5MP), 4GB RAM, 64GB of internal storage and 4000mAh battery available for purchase at just INR. 9,999. A power-packed performer, the phone is powered by the Helio P22 Octa-core system-on-chip, mated with 4GB RAM & 64GB ROM and 256GB expandable storage handles everyday operations and heavy-duty tasks with ease. Moreover, the phone is secured with advanced face unlock 2.0 and superfast anti-oil fingerprint sensor which unlocks the phone in just 0.27 seconds.

All new TECNO portfolio is available across 35,000+ offline retail stores.  Extending more power in the hands of consumers, all TECNO smartphones come with a unique promise of “111” under which the brand offers 1-time screen replacement in six months, 100 days’ free replacement, and 1-month extended warranty over 12 months on all the devices.

*  BEST BUDGET SMARTPHONES UNDER 6K

o    TECNO SPARK GO:

Priced at INR 5499, TECNO SPARK Go has been the best-selling device and is a game-changer as it comes with ‘segment-first’ 6.1” HD+ dot notch display. The device comes with a unique AI Read mode that automatically adjusts the screen brightness and colors while reading to provide extreme comfort to your eyes and an ease of reading like never-before. It sports front flash in 5 MP AI selfie and 8MP AI rear camera with dual flash light. The phone is available in the capacity of 2GB + 16 GB storage and 3000mAh battery with safe charging.

JLL Facilitates Sale of Prime 8 Acre Prime Land in Pune to Singapore Based Mapletree

The transaction marks the entry of Mapletree into Pune office market. With an estimated project cost of INR 1,000 crores, it plans to develop over a million sq ft of world class office space

JLL India, the country’s largest real estate consultancy and professional services firm, has facilitated the entry of Mapletree, a Singapore-based real estate developer, in Pune through a mega land deal in the city. Mapletree has acquired a prime 8 acre land parcel for INR 170 crore from Ajanta Enterprise, an SPV held 50% by Vascon Engineers Ltd, a real estate construction company.

The new owner, Mapletree plans to develop over a million sq ft of world class office space with an estimated project cost of INR 1,000 crores. As at 31 March 2019, globally, Mapletree owns and manages S$55.7 billion of office, retail, logistics, industrial, residential and lodging properties, this is Mapletree’s first land deal for development outside of Bengaluru.

JLL’s mandate to sell the land parcel included offering end-to-end consulting services as well as managing the entire transaction for both the parties. The capital markets team at JLL facilitated the transaction.

Commenting on the development, Sanjay Bajaj - Managing Director, Pune & Oversight – West India, Land & Industrial at JLL said, “Our work on the transaction is an evidence of our active role in shaping the city’s real estate landscape. The transaction also proves that we are the best in the business when it comes to managing multiple mandates from our clients across asset classes.”

“The deal in particular is important for Pune’s real estate market, as it offers the region to develop and grow its commercial footprint at the national level. In the past, we have facilitated developers like Kalpataru, Lodha Developers, K Raheja Corp, Prestige, Godrej Properties, Puravankara and many more for their land deals in Pune.”

Located close to Pune Airport, the sale of the land in Kharadi will prove to be a big boost to the micro market and to the city’s real estate. Kharadi is now the go-to location for IT/ITeS occupiers in East Pune in addition to other marquee occupiers from core industry segments. Over the last few years, it has become the hub for numerous BFSI occupiers who have acquired space and have up their presence here. Kharadi has a well-established support infrastructure, including numerous residential options across various price points, along with world-class healthcare, hospitality and retail infrastructure within close vicinity.

In addition to a planned grid-like road development connecting the micro-market seamlessly, there are other infrastructure initiatives which will extend the access and connectivity to this location.

Along with Hyderabad and Bengaluru, Pune has emerged as the favoured city among the IT/ITES companies. The city, according to JLL, has witnessed over 6 million sq ft of leasing activity in 2019.

Detel Unveils New Range of Trolley Speakers to Make you Party-Ready this New Year

Detel the world’s most economical feature phone, accessories, and TV brand announced two new additions to its Speakers range - Thump and Thunder Trolley Speakers. Priced at Rs 10,999/- & Rs 12,999/-respectively, the trolley speakers can be purchased through Detel’s website, Mobile app and e-commerce platforms- Flipkart & Paytm mall.

Thump and Thunder are equipped with 70 RMS and 100 RMS output power with an impedance of 6Ω and 6.2Ω respectively.  The two speakers are backed by 12V/4500mAh and 12V/7000 mAh battery each with a frequency of 40Hz~20KHz. Both the trolley speakers have FM Frequency  87.50 - 108.00 Mhz and input 100-240V 50/60Hz, besides signal noise of 80db and Isolation Sensitivity of 45db each.

The New Year season brings on parties and gatherings galore. This is the time when some people prefer taking a break from their hectic schedules and go out to explore new places while there are some people who like to stay in and spend quality time. The two trolley speakers are designed to suit these varied situations. The two speakers are perfect for large gatherings of people to give the party goers the freedom to take their party anywhere they go. These speakers are the perfect gift for your near & dear ones. As a New year offer, Detel is providing a 10% discount to its customers on the purchase of trolley speakers from 28th December till 5th January.

Speaking on the launch Mr. Yogesh Bhatia the founder and MD of Detel says “We are excited to our all-new range of Trolley Speakers which are radiantly designed and developed exclusively for Millennial customers. The trolley speakers are made portable with a handle and castor Wheels which makes them easy to carry around and make for a perfect music accessory for Backyard parties, Weddings or even while Traveling.”

Consumers can also use these portable speakers for their karaoke sessions as these speakers comes with a wireless microphone. Detel Thunder also supports TWS function that enables bluetooth to connect with two speakers simultaneously, which is an outstanding feature for outdoor entertainment.

House of Paragon Launches Designed in London - Lifestyle Label EEKEN for Trendy Millennials

Paragon Footwear, the pioneer Indian footwear company launched its athleisure and lifestyle brand EEKEN, for the young, fun and active Gen Z audience. Brand EEKEN is created with the intention of injecting moments of unadulterated cool into the daily lives, routines and fashion of young and energetic consumer by offering a range of lifestyle sneakers that are accessible, durable and attuned to ‘weekend life’. The name ‘EEKEN’ comes, quite literally, from the middle of the ‘weekend’. EEKEN range will focus on shoes (Lifestyle, Canvas and Athleisure); Sandals & Flip-flop segments which are designed in London UK and made in India.

The EEKEN range will have over 80 unique shoe designs in the first phase. Over the next quarter, the consumers will have the option of picking from open footwear including flip-flops and sandals. The price range of the segment is from Rs. 999/- to Rs. 2999/-.

Out of the overall market for open and closed footwear, nearly 60% of the market is unorganised and 40% of the market is organised. Having said that the market is moving towards organised segment. In next 3 years the company plans to target INR 500 Crores from the brand.

The men’s footwear category makes up approximately 60% of the market and is growing at a CAGR of 10% while women’s footwear accounts for 30% and is expected to grow at a CAGR of 20% & Kids contribute to 10% of the market and growing at a CAGR of 12% to 15%.

The footwear category is seeing a lot of action with various global brands entering the market and Indian brands making a big play with new designs. The price point in the category has certainly moved up in a big way for casual shoes. While men’s footwear category always had brands, the women’s category has no major national footwear brand and hence there is a huge untapped market potential.

Commenting on the launch, Mr Sachin Joseph, EVP Marketing, EEKEN & Information Technology, Paragon Footwear, said, “India is the fastest growing market for athleisure and sportswear. We are thrilled to bring our top of the line offering to our loyal consumer who are young, ambitious and always on the move. The EEKEN range will please discerning audience across age groups. Paragon is renowned for quality, durability and value for money amongst its consumer. With EEKEN we will push the envelope for design and style in athleisure and lifestyle segment. EEKEN products will be designed in London and to suit the taste of fashion-conscious men and women.”

“Youngsters today are opting for sporty looks and this trend is driving the growth of athleisure market. EEKEN will operate in the mid-priced segment but in the affordable lifestyle segment. We are coming up with 80 designs to suit the aspirations and need of 18-25 years age group across middle class income household. Our offering is designed to please,” said Mr Joseph Zachariah- Director Sales & Marketing, Paragon Footwear at the conference.

During the first phase of EEKEN launch, the company will enter markets like Mumbai, Pune, Nagpur, Nasik, Ahmedabad, Hyderabad & Bangalore and the second phase expansion will cover other metros and cosmopolitan cities throughout the country. Paragon Footwear’s key strength is its widely spread dealer and distributor network. The company boasts of brand presence through 2.5 Lakh retailers nationwide.