Friday, October 17, 2025

Women Employment On The Rise: Justdial Data Highlights 93% Surge In Searches For Working Women’s Hostels


●     Hostels for Working Women searches rose 93% Pan-India (Jan–Jul’25 vs Jan–Jul’24), driven by higher female workforce participation and return-to-office trends

●        Strongest growth across metros: Pune (+178%), Bangalore (+168%), Ernakulam (+109%), Mumbai (+89%), Delhi (+89%), Hyderabad (+46%)

●        Hostels for Working Men searches increased 13% Pan-India, signalling steady relocation activity across urban centres

●        Broader Hostels for Women category grew 61% Pan-India, led by Delhi (+77%), Pune (+62%), Ernakulam (+58%), Coimbatore (+57%), Hyderabad (+41%)

●        Hostels for Men saw a sharper 97% rise Pan-India, with Pune (+180%), Delhi (+161%), and Bangalore (+130%) showing the highest spikes

●        Women entrepreneurship continues to expand, with women-led businesses up 8% (as on July’25 vs as on July’24), reflecting stronger economic participation and urban mobility.

India’s urban workforce is undergoing a significant shift, led by the rising participation and mobility of women professionals. According to data from Justdial, India’s No. 1 local search engine, searches for hostels for working women recorded a 93% increase across the country between January–July 2025 and the same period last year.

The highest growth was seen in Pune (+178%), Bangalore (+168%), and Ernakulam (+109%), followed by Mumbai (+89%), Delhi (+89%), and Hyderabad (+46%). The data reflects how India’s expanding female workforce is influencing demand for urban accommodation, where safety, convenience, and affordability have emerged as top priorities.

Searches for hostels for working men also rose 13% Pan-India, suggesting sustained relocation activity across key employment centres.

In the broader category, hostels for women saw a 61% increase in searches, led by Delhi (+77%), Pune (+62%), and Ernakulam (+58%). Meanwhile, hostels for men recorded an even sharper 97% rise, driven by spikes in Pune (+180%), Delhi (+161%), and Bangalore (+130%). Together, these findings point to a wider trend of professionals, especially younger cohorts, seeking shared, flexible, and community-oriented living solutions.

Complementing this, Justdial also reported an 8% year-on-year rise in women-led business listings (as on July 2025 vs as on July 2024), signalling growing entrepreneurship and economic participation among women.

The steady increase in demand for hostels catering to working women highlights the larger evolution in India’s work culture. As career opportunities widen across sectors, more women are choosing to relocate for professional growth, driving a parallel demand for secure, well-connected accommodation in major cities.

This upward trend underlines how women are reshaping India’s urban economy, not only through greater workforce participation but also by driving new patterns of urban living, entrepreneurship, and consumption. As mobility, safety, and opportunity continue to align, India’s cities are steadily transforming into more inclusive spaces for women professionals.

APPENDIX

Hostel Search Trends (Jan–Jul’25 vs Jan–Jul’24)

 

Hostels For Working Women:

●        Pan India – 93%

●        Pune – 178%

●        Bangalore – 168%

●        Ernakulam – 109%

●        Mumbai – 89%

●        Delhi – 89%

●        Hyderabad – 46%

 

Hostels for working men:

●        Pan India – 13%

Hostels for Women:

●        Pan India – 61%

●        Delhi – 77%

●        Pune – 62%

●        Ernakulam – 58%

●        Coimbatore – 57%

●        Hyderabad – 41%

●        Bangalore – 40%

●        Mumbai – 35%

●        Chennai – 20%

Hostels for men:

●        Pan India – 97%

●        Pune – 180%

●        Delhi – 161%

●        Bangalore – 130%

●        Chennai -104%

●        Mumbai – 73%

●        Hyderabad – 58%

About Just Dial Limited

Just Dial Limited provides local search related services to users in India through multiple platforms such as Desktop/PC website (https://www.justdial.com), mobile site (https://t.justdial.com), mobile apps (Android & iOS), over the telephone (Voice, pan India number 88888-88888) and text (SMS). Justdial’s latest version of JD App, is an All-in-One App, replete with features like Map-aided Search, Live TV, Videos, Stock quotes, etc. to make the life of the consumer infinitely smoother & more engaging.

The Company has recently launched its B2B marketplace platform, JD Mart. JD Mart platform, available at https://www.jdmart.com and via apps on Play Store and App Store, is aimed at enabling millions of India’s manufacturers, distributors, wholesalers, retailers to become internet-ready in post-COVID era, get new customers and sell their products online. The platform offers digital product catalogues to businesses and aims at digitalising India’s businesses, especially MSMEs, across categories. Buyers can discover quality vendors offering a wide selection of products to choose from, spread across millions of categories to suit all B2B needs.

Justdial has also initiated transaction-oriented services for its users. These services aim at making several day-to-day tasks conveniently actionable and accessible to users from one App. With this step, Justdial is transitioning from being purely a provider of local search and related information to being a direct/ indirect enabler of such transactions. Justdial has also recently launched an end-to-end business management solution for SMEs, through which it intends to transition thousands of SMEs to efficiently run business online and have their adequate online presence via their own website, mobile site. Apart from this, Justdial has also launched JD Pay, a unique solution for quick digital payments for its users and vendors.

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