ZT Analytics (www.ztanalytics.com) launches its elections analysis portal “A Social View of India Elections 2014”. The site uses tools and techniques from sentiment analysis to study and present the social and media sentiment around the candidates, parties and issues that dictate the 2014 elections.
The world is watching the coming elections in India with great interest. The largest democracy of the world, with an electoral strength of 81.45 crores (814.5 million), goes to the polls in 9 phases from 7th April, 2014 to 12th May, 2014. Voting will take place in 543 parliamentary constituencies.
The co-founders - Madhu Jalan, Raghuram Lanka and Reva Maheshwari, who met as part of the Certificate Program in Business Analytics at ISB Hyderabad said, “The analyses presented show daily sentiment for particular parties and candidates. These have been correlated with news events to verify their accuracy and provide even better insights. Enthusiasts around the world who are keen on following the sentiment in both social and news media can visit our site for the latest updates.”
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