Friday, August 30, 2024

Neokred Launches "Blutic": India's First futuristic Consent Manager At Global Fintech Festival


* This cutting-edge platform redefines data compliance, combining Neokred’s expertise with innovative solutions to safeguard user trust and privacy, enabling businesses to thrive in a rapidly evolving digital landscape.

Neokred, a leading name in tech infra innovation, has just announced the launch of its revolutionary product, "Blutic”, India's first futuristic consent manager. This comprehensive data compliance and user empowerment platform is designed to safeguard businesses against evolving regulations while building and maintaining trust with their users in the digital age.

In today's digital landscape, trust is as valuable as gold. A single data breach can compromise an entire business, turning a once-secure vault into a target for malicious actors. Blutic addresses this critical need by providing a solution that not only ensures compliance but also empowers users with unprecedented control over their data. Recognizing that compliance is not merely a protective shield but a delicate balance, Blutic helps businesses navigate the complexities of data privacy regulations with confidence. The platform anticipates changes in privacy laws, ensuring that companies stay ahead of regulatory developments and avoid costly penalties.

Blutic offers a suite of features tailored to modern data management needs. Users can choose which data to share and how it is utilized, granting permissions with complete transparency. This crystal-clear approach allows both businesses and users to know exactly what data is being used, how, and where. Trust is further reinforced through robust encryption, ensuring that data is securely stored within users' devices, and the platform's consent validity feature defines clear time frames for data retention.

For businesses, Blutic presents a range of B2B solutions designed to streamline compliance and boost operational efficiency. The platform automates regulatory workflows and dynamic consent management, eliminating the need for cumbersome paperwork with its streamlined onboarding and digital processes. With Blutic, businesses gain confidence and clarity, thanks to comprehensive audit trails and transparent user complaint mechanisms.

On Launching Blutic, Tarun Nazare, Co-founder and Managing Director of Neokred says, “Blutic is India’s first futuristic consent manager solution. With the introduction of the DPDP Act by the Government of India, focusing on enhancing data privacy of individuals. In the 21st century our basic needs are going through drastic changes, like Data. The DPDP Act enables the new generation to safeguard their data. Data is scattered across multiple platforms and apps in the country today and there is a need to empower the user and the businesses to manage consent in a responsible manner, and this is what Blutic intends to deliver through its revolutionary solution. Blutic helps both businesses and individuals to know what data is being shared, manage time-based consent for specific purposes, delete or revoke the consent as and when needed, and most importantly doing this from a centralised platform of Blutic. Blutic is the future of data privacy and consent management for India."

Blutic's offerings include an open-source login system, easily integrable into corporate infrastructures, and a versatile SDK for managing consent across both new and existing users. The Blutic Portal allows businesses to define consent scopes, edit and modify them as necessary, and maintain detailed consent logs. Key benefits of the Blutic platform include one-click login for seamless and secure onboarding via Blutic OAuth, multilingual options for a more personalized user experience, and dedicated support through a Customer Success Manager to handle client and user queries. Additionally, Blutic features a scoring mechanism to evaluate user authenticity, further enhancing trust, and a dedicated Consent Dashboard to view consent logs, analytics, and manage consent scope.

With Blutic, Neokred sets a new standard for data compliance and user empowerment, providing businesses with the tools they need to navigate the evolving digital landscape confidently and securely. 

About Neokred

Neokred stands at the forefront of India's digital revolution, driven by a passionate commitment to leveraging technology as a catalyst for profound change. Founded with the vision of revolutionizing the financial services industry, Neokred empowers brands to establish deep, trusted connections with their customers through seamless, personalized experiences. The journey began in the early days of Indian tech infra, where Neokred pioneered solutions that reduced go-live times from over 18 months to just three, freeing up resources for continuous innovation. Today, Neokred continues to set global benchmarks in customer experience, utilizing its expertise to shape a future where technology enriches human interaction and cultivates lasting customer loyalty.

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