MintMesh,
a US based technology solutions provider announced the launch of its smart
referral app that helps users find referrals from their trusted network.
MintMesh is a lead discovery platform that connects with the user’s phone
contacts to create a network of trusted connections. Leveraging this network,
users can set up referral campaigns for a variety of purposes.
MintMesh
is a one of its kind application that offers its end users an opportunity to
earn cash and build social currency points for helping their network. They do
so by responding to referral requests from their network. Amongst the
millions of apps in the marketplace, MintMesh stands out due to its unique
business model of sharing wealth with its users. It also aims at saving on time by
sending out the referrals in less than 15 seconds and receive real-time
responses that are algorithmically accurate, based on organized data within the
user’s database.
Speaking
on the launch Rahul
Shah, Co-founder and Director of MintMesh said, “This
is for the first time that an app will allow its users to earn money by making
referrals. We believe that word of mouth is a very effective medium to grow
your business, hire candidates, find service vendors and get a new job,
however, it suffers from the limitation of physical reach, thus reducing its
impact. With our smart referral app one can dramatically expand the reach of
this medium.”
“Additionally,
Small
and Medium Businesses who rely mainly on word of mouth will benefit greatly by
adopting this channel to grow their business. Service providers and businesses
can lower their marketing costs as the app does not charge a fee for posting a
request,” he
added.
Ajay Rayaroth, Managing Director of MintMesh in
India commented,
“Job referrals continue to be the most
effective source for hiring, yet the adoption and reach of these types of
referrals is not wide spread. Our differentiated model provides a discovery fee
for every qualified referral candidate, irrespective of the candidate getting a
job. This increases the chance that every user making a referral gets rewarded.
Recruiters can harness the power of their corporate and social networks. The
model is a win-win as it reduces recruitment costs, time to hire and encourages
engagement.”
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