Reliance General Insurance Unveils "Health Insurance Matlab Reliance General Insurance" Campaign

Reliance General Insurance is excited to launch its latest campaign, "Health Insurance matlab Reliance General Insurance” with customisable health plans, unlimited refill on sum insured, women and girl child discount, and many more features, Reliance General Insurance Hai aapke coverage ka right choice – because your health deserves the best!

Health insurance is more than a safety net; it is a crucial financial safeguard that protects you from the excessive costs of medical emergencies. With healthcare expenses continually rising, having a health insurance plan which offers customisable health plans, and many more features is the next step in making sure you and your families well being under any unforeseen circumstances.

Mr. Rakesh Jain, Chief Executive Officer at Reliance General Insurance, shared his thoughts on the initiative, “At Reliance General Insurance, our commitment has always been to put our customers first approach by offering innovative and customisable health insurance solutions. With our latest campaign, we reinforce our promise to provide comprehensive coverage that truly prioritises the well-being of every individual and family.”

Conceptualized by ^atom network the goal is to firmly establish a connection in the audience’s mind: when they think of health insurance, they think of Reliance General Insurance. This film in a very quirky way draws a comparison between not buying Health Insurance by Reliance General and committing a sin which is equivalent to being punished. Exploring the fact that in today’s day and age kids are also aware of the benefits of having a Health Insurance by Reliance General Insurance reiterates the fact that such a kiddish mistake it is when a person chooses any other health insurance provider instead of the new-age customisable policy offered by Reliance General Insurance through its health products.

Reliance General Insurance Brand Team: Tarun Khanna, Rahul Sharma, Srilekha Murala

Creative Team: Yash Kulshresth, Ruchika Guha, Anil Nair, Sourabh Dhabhai  

Account Management: Abheek Chatterji, Ashutosh Nadkarni

Production House: ATARKYA CREATIVES MEDIA LABS

Directors: Shiva Varma & Saptaraj Chakraborty

Producer: Aditya Sharma

https://www.youtube.com/watch?v=LE26ajFkse8