Yamaha Launched ‘The Call Of The Blue’ Version 4.0 Brand Campaign For The Young And Dynamic Customers

* The latest version of the brand campaign reinforces Yamaha’s ethos, core values and global heritage,

* while re-igniting the brand’s aspirational appeal

Carrying forward the momentum of the previous versions of ‘The Call of The Blue’, India Yamaha Motor (IYM) today launched the version 4 of its flagship brand campaign, reinforcing its premium positioning in the Indian two-wheeler market. The campaign slogan - ‘Hear the Call Now’ is a progression of the previous one - ‘Have You Heard the Call?’ and targeted towards reaching out to new motorcycle riders who are coming of age, adding to their aspirations for Yamaha products.

The latest campaign is designed for the youth and primarily emphasizes on Yamaha’s ethos, core values and global heritage. Further, it also focusses on elevating their desire to become a true riding enthusiast. It aligns perfectly with the shift in taste and preferences of today’s customers toward superior performance as well as premium experiences in the country. Through the introduction of world-class products across higher engine displacements and immersive consumer engagement initiatives that this campaign will drive, Yamaha intends to grow its market share in the premium segment and underpin itself as the brand of choice for India’s most ardent motorcyclists.

Speaking on the occasion, Mr. Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, said, “At Yamaha, we are extremely proud of extending the joy of motorcycling to Indian consumers through our impeccable product portfolio and immersive ownership experience over the years. We are streamlining our strategies to the unique needs of the youth of today. By introducing the 4th edition of ‘The Call of The Blue’ brand campaign, we are reinforcing our brand values by inspiring young afficionados to awaken the rider within them. We are confident that this new version will be a success and will help in strengthening our position in this dynamic market, while also differentiating us from others.”

Yamaha has also launched a new film to announce the latest campaign. In the film young kids are seen captivated by a film in the theatre, showcasing Yamaha’s iconic two-wheeler models, including global favourites. As they step out, they are thrilled to find these models right in front of them on the road. Taking it a notch up, the film also features a new “The Call of The Blue” anthem, tailored to resonate with the musical preferences of today’s youth.

YouTube link of the latest Brand Campaign film : The Call of the Blue Version 4.0

Since its inception in 2018, in each iteration of ‘The Call of The Blue’ campaign, India Yamaha Motor has realigned its product planning, marketing and customer strategies with the brand’s image of ‘Excitement, Style and Sportiness’. Along with the product line up, Yamaha will also revitalise its customer engagement activities like Track Day, The Call of The Blue Weekends, Overnight Tours, and Blue Streaks Community rides, and penetrate even deeper into the country.

About Yamaha Motor India group of companies:

Yamaha Motor made its initial foray into India in 1985 as a joint venture. In August 2001, it became a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co., Ltd. entered into an agreement with YMC to become a joint investor in India Yamaha Motor Private Limited (IYM). IYM's manufacturing facilities comprise State-of-the-art plants at Surajpur (Uttar Pradesh) and Kanchipuram (Tamil Nadu). The infrastructure at these plants supports the production of motorcycles and parts for the domestic as well as overseas markets. YMC has established its subsidiaries - Yamaha Motor Research and Development India Pvt Ltd. (YMRI), Yamaha Motor India Sales Pvt Ltd. (YMIS) and Yamaha Motor India Pvt Ltd. (YMI) in India to independently support IYM in the development, sales & marketing of its products and overall business planning & regional control respectively. Presently, its product portfolio includes YZF-R3 (321cc), MT-03 (321cc), YZF-R15 V4 (155cc), YZF-R15S V3 (155cc),  MT-15 V2 (155cc); FZS-Fi Version 4.0 (149cc), FZS-Fi Version 3.0 (149cc), FZ-Fi Version 3.0 (149cc), FZ-X (149cc), AEROX Version S (155cc), AEROX (155cc) and scooters like Fascino 125 FI Hybrid (125cc), Ray ZR 125 FI Hybrid (125cc), Ray ZR Street Rally 125 FI Hybrid (125cc).

MAHE Researchers Ranked Among The Top 2% Globally For 2024 In Prestigious Citation Database

Manipal Academy of Higher Education (MAHE) is thrilled to announce that 36 of its eminent researchers have been recognized among the top 2% of scientists worldwide, as per the latest citation rankings. This recognition, which honors their outstanding contributions to global research during the previous year, is based on the "August 2024 data update for Updated Science-Wide Author Databases of Standardized Citation Indicators," released by renowned scholar Prof. John P.A. Ioannidis on September 16, 2024. Additionally, six distinguished MAHE researchers have been lauded for their remarkable career contributions to their respective fields.

This achievement is a testament to the relentless dedication, innovation, and excellence of MAHE’s academic community. In comparison, 19 of the university’s researchers were honored in 2023, marking a significant rise in the number of scholars recognized this year. The list, offers a transparent evaluation of citation metrics, including h-index, co-authorship-adjusted hm-index, and citations across different authorship roles. It highlights the global impact and significant contributions of researchers worldwide, placing MAHE’s researchers at the forefront of academic excellence.

Lt. Gen. (Dr.) M.D. Venkatesh, VSM (Retd), Vice Chancellor of MAHE, expressed his immense pride on this recognition: “This is a remarkable achievement for MAHE and a reflection of our researchers' relentless pursuit of knowledge. Their hard work and dedication not only elevate the university’s standing but also push the boundaries of global research and innovation. We are committed to supporting pioneering research and fostering a thriving academic environment.”

The six researchers recognized for their career contributions are:

1.Dr. Unnikrishnan (KMC Mangalore, MAHE)

2.Dr. Srinivas Mutalik (MCOPS, MAHE Manipal)

3.Dr. Shashidhar Acharya (MCODS, MAHE Manipal)

4.Dr. Satheesha B. Nayak (DBMS, MAHE Manipal)

5.Dr. Kulmani Mehar (MIT Manipal, MAHE)

6.Dr. Ranjeet Kumar Mishra (MIT Manipal, MAHE)

The following are the other researchers recognized for their contributions in 2023:

1.Dr. Raja Selvaraj (MIT Manipal, MAHE)

2.Dr. Ramesh Vinayagam (MIT Manipal, MAHE)

3.Dr. Nithesh Naik (MIT Manipal, MAHE)

4.Dr. Thivaharan Varadavenkatesan (MIT Manipal, MAHE)

5.Dr. Shiva Kumar (MIT Manipal, MAHE)

6.Dr. Tanweer Ali (MIT Manipal, MAHE)

7.Dr. Nitin Joseph (KMC Mangalore, MAHE)

8.Dr. P. Dinesha (MIT Manipal, MAHE)

9.Dr. U. Raghavendra (MIT Manipal, MAHE)

10.Dr. Prasanna Mithra (KMC Mangalore, MAHE)

11.Dr. Ravilla Dilli (MIT Manipal, MAHE)

12.Dr. Choudhari Rajashekhar (MIT Bangalore, MAHE)

13.Dr. Nirmal Mazumder (MSLS, MAHE)

14.Dr. Vakkalakula Sreenivasulu Bharath (MIT Bangalore, MAHE)

15.Dr. Dhanya Sunil (MIT Manipal, MAHE)

16.Dr. Mohammad Hifz Ur Rahman (MTMC, MAHE)

17.Dr. Usha Y. Nayak (MCOPS, Manipal, MAHE)

18.Dr. Nithin Kumar (KMC Mangalore, MAHE)

19.Dr. Chythra R. Rao (KMC Manipal, MAHE)

20.Dr. Rekha Thapar (KMC Mangalore, MAHE)

21.Dr. Bhageerathy Reshmi (MCHP, MAHE)

22.Dr. K. Devaraja (KMC Manipal, MAHE)

23.Dr. Sajan D. George (DAMP, MAHE)

24.Dr. S. Varadharajan (MIT Manipal, MAHE)

25.Dr. Vinod C. Nayak (KMC Manipal, MAHE)

26.Dr. Kavitha Saravu (KMC Manipal, MAHE)

27.Dr. E. Dawson Varughese (MCH, MAHE)

28.Dr. Ashwin Kamath (KMC Mangalore, MAHE)

29.Dr. Ramesh Holla (KMC Mangalore, MAHE)

30.Dr. Jagadish Rao Padubidri (KMC Mangalore, MAHE)

The full list of recognized researchers is available in the publicly accessible citation database, reinforcing MAHE’s position as a leader in research excellence. The university’s growing representation in these rankings underscores its commitment to fostering cutting-edge research and contributing to the global scientific community.

As MAHE continues to excel in academic research, this prestigious recognition serves as inspiration for future generations of scholars. The university remains dedicated to addressing global challenges and advancing knowledge that benefits society at large.

For further details, the complete list of recognized scholars can be accessed at https://elsevier.digitalcommonsdata.com/datasets/btchxktzyw/7

This Daughter Day Celebrate Her Brillance With A De Beers Forevermark Diamond

This Daughter’s Day, take a moment to celebrate the unique brilliance your daughter brings into your life. De Beers Forevermark presents a specially curated collection of natural diamond pendants - each piece thoughtfully designed to honor her strength, grace, and individuality. These timeless pendants serve as a beautiful way to express your love and admiration.

Today’s daughters symbolize so much: strength, resilience, and boundless potential. They are shaping the future with confidence and determination. A De Beers Forevermark pendant is a meaningful gift, a tribute to her unique spirit, and a reflection of the love she brings into your life. Every pendant features a natural diamond as rare and precious as she is, offering a lasting symbol of your bond.

Crafted in 18k gold, Forevermark pendants seamlessly blend modern elegance with classic design, making them perfect for daily wear. Whether dressing up or staying casual, these versatile pieces add a touch of understated luxury to any look. Each pendant becomes a reminder of the love, support, and recognition she carries with her every day.

A De Beers Forevermark natural diamond symbolises uniqueness, beauty and strength. The designs are created with attention to detail, highlighting the brilliance of each Forevermark diamond reflecting the essence of the wearer to serve as a reminder of her inherent qualities and potential.

For more information or to explore the collection, visit the brand's official website or find the nearest De Beers Forevermark store to shop for these exquisite pieces. To locate a store near you, click here.

For more information, please visit Forevermark.com

Visit the De Beers Forevermark boutique in Mangalore: Shop no 9 & 10, Souza Arcade, Balmatta Rd, Hampankatta, Mangaluru

About De Beers Forevermark 

De Beers Forevermark is a Jewellery House offering contemporary designs featuring responsibly sourced diamonds that are hand-selected for their beauty. Created for marking special moments and wearing every day, Forevermark diamond jewellery is timeless with a twist.

The unique Forevermark inscription is proof that each diamond is beautiful, rare and responsibly sourced. De Beers is committed to Building Forever, ensuring that every diamond it discovers creates a lasting positive impact for the people and places where it is found. This comes with a pledge to build a better future – one that is fairer, safer, cleaner and healthier, ensuring communities thrive, ethical practices are maintained and the natural environment is protected.

De Beers Forevermark jewellery is sold through www.forevermark.com

Make Your Festivities Unforgettable With The G0VO GoSurround 320 Soundbar

G0VO, a pioneer in home audio innovation, has raised the bar with the launch of its latest product – the GoSurround 320 Soundbar. This compact audio system is a remarkable addition to G0VO's home audio line-up, delivering exceptional sound quality and a range of versatile features. Engineered to provide a deeply immersive entertainment experience, the GoSurround 320 Soundbar is at the forefront of advanced home audio technology.

Globally, the soundbar market is experiencing remarkable growth, projected to soar from USD 8.80 billion in 2024 to USD 13.12 billion by 2029, with a robust CAGR of 8.30%. G0VO’s new launch underscores the increasing consumer demand for high-quality audio solutions in home entertainment systems.

Commenting on the launch of the GoSurround 320 Soundbar, Mr. Piyush Jalan, Co-founder and COO of G0VO expressed his happiness, stating, “We are excited to introduce the GoSurround 320 Soundbar, our newest innovation designed to improve users’ music experience. Our latest product aims to meet our vision of delivering top-notch audio quality, and can turns any event into a party. We are seeing increasing demand for Soundbars, and with every new launch we keep innovating to meet the evolving needs of our customers."

Salient features of the GoSurround 320 Soundbar include:

·         Immersive 3D Surround Sound: The soundbar has a portable speaker, powered by 58mm drivers, delivers a potent 50-watt output, and provides a cinematic audio experience at home. It can be used for gaming marathons, movie nights, and everyday music listening

·         Dynamic LED Lights: Take your acoustic experience to the next level with G0VO's signature RGB colours. The dynamic LED lights create the perfect ambiance for any occasion, whether you are enjoying some alone time or hosting a hangout with friends

·         Long-lasting Battery: It is equipped with a 4000mAh battery, offering up to eight hours of playtime. Enjoy your favourite music, movies, or games for longer without worrying about interruptions

·         Multiple Connectivity Options: It offers a variety of connectivity options for your convenience. Connect your devices via Aux, USB, TF Card, FM Support, or stream music wirelessly with Bluetooth. It is all about offering you the flexibility to enjoy your music your way.

·         Bluetooth V5.3: Enjoy a seamless, high-quality audio experience with the latest Bluetooth V5.3 technology. Connect your mobile device automatically and play your favourite tunes louder and clearer than ever

·         Warranty : 1 year

The G0VO GoSurround 320 Soundbar is available on Amazon at an exclusive launch price of just Rs. 1,999/-.

About G0VO:

G0VO is an emerging audio technology company that is making waves in the industry. With a passion for innovation and a commitment to delivering exceptional audio experiences, G0VO is quickly gaining recognition for its cutting-edge products. From wireless Bluetooth speakers to powerful Soundbars, G0VO seamlessly integrates advanced technology with sleek designs to create immersive audio solutions. With a strong emphasis on quality, performance, and customer satisfaction, G0VO is poised to become a leading player in the competitive audio technology market.

BLS E-Services Partners With SBI General Insurance To Enhance Customer Access To Essential Insurance Products Pan India

*        The partnership offers Hospicash, providing daily hospitalization benefits tailored to customer needs

*        It will also streamline insurance access to regional rural areas of India

BLS E-Services has partnered with SBI General Insurance to offer a range of essential insurance products directly to customers across India. This partnership aims to broaden access to key insurance offerings, such as Hospicash, vehicle insurance, personal accident insurance, and shop insurance, leveraging BLS’s extensive network.

Hospicash, a flexible income protection plan that offers daily hospitalization benefits to those who are primarily earning their livelihood daily and giving a security of not losing on it. Customers can choose between ?1,000 and ?2,000 daily benefits, tailoring the coverage to their specific needs to secure their financial well-being during medical emergencies. The partnership has enabled BLS E-Services to leverage its strong presence in the E-Governance sector - where it has already benefited over 40,000 customers - to provide these crucial insurance products.

This strategic partnership aims to simplify the insurance acquisition process, making it more efficient and user-friendly. Customers will benefit from:

*       Easy access to a wide range of insurance products

*       Simplified policy management through BLS E-Services

*       Faster claim processing and enhanced customer support

Commenting on the partnership, Mr. Shikhar Aggarwal, Chairman, BLS E-Services said, "This collaboration represents a pivotal moment in our journey towards financial inclusion. By bringing insurance products, we're not just facilitating transactions – we're empowering individuals and businesses also to secure their futures with confidence. This is about transforming the way India thinks about and accesses insurance."

SBI General Insurance, Business Head, Ms. Priya Kumar said, "Our partnership with BLS E-Services isn't just about expanding our reach – it's about reimagining the insurance experience for customers in the current digital era. We're excited to leverage BLS's innovative platform to create more responsive insurance solutions fulfilling the mission of improving insurance penetration in rural areas. This collaboration will allow us to gather real-time insights into customer needs, driving product innovation and setting new benchmarks in customer-centric insurance services."

About BLS E-Services:

BLS E-Services, a subsidiary of BLS International, stands as a leading technology-enabled digital service provider in India, offering a diverse range of services that encompass Business Correspondent (BC / Rural Banking Outlets) services, Assisted E-services, and E-Governance Services. These offerings are all geared towards grass-roots empowerment, revolutionizing how essential services are accessed. Through its robust network, BLS E-Services plays a pivotal role in facilitating access to a wide spectrum of essential public utility services, social welfare programs, healthcare, finance, education, agriculture, and banking services. This array of services caters to governments (G2C) and businesses (B2B), while also catering to the diverse needs of citizens (B2C) across urban, semi-urban, rural, and remote areas. Operating within a unique integrated business model, BLS E-Services bridges the digital gap in areas with low internet penetration by offering solutions through phygital strategy, i.e., physical, and digital.

About SBI General Insurance:

SBI General Insurance, one of the fastest-growing private general insurance firms, backed by the robust support of SBI upholds a legacy of trust and security. We position ourselves as India's most trusted general insurer amidst a dynamic landscape. Since our establishment in 2009, our expansion has been substantial, growing from 17 branches in 2011 to a nationwide presence of over 143 branches. In FY 2023-24, SBI General Insurance achieved significant growth, with a notable 17% increase in Gross Written Premium (GWP), reaching INR 12,731 crores.

The company has also received notable accolades including the ‘Domestic General Insurer of the Year’ - India at the Insurance Asia Awards 2023 in Singapore, recognition as one of the Best Brands 2023 at the ET Edge Best Brands events and being honoured as one of the Best BFSI Brands at the ET Now Best BFSI Brands Conclave 2024. We have also received recognition as the runner-up for Highest Growth – General Insurance at the ASSOCHAM 15th Global Insurance Summit & Awards and were named the winner in the ‘Best Large General Insurer’ category at the Mint BFSI Summit & Awards 2023.

PAFI Annual Forum Discusses Pathways To The Smart Route To A Global Export Powerhouse

* India has showcased significant potential in the services sector, which continues to grow well and will lead the runway to a trillion dollars of service exports

At the 11th Annual Forum of the Public Affairs Forum of India (PAFI), Mr. Piyush Goyal, Minister of Commerce and Industry, Government of India, discussed India's focus on innovative strategies and actionable insights to enhance economic growth.

Mr. Goyal said, If you see the Journey of the last 10 years or even the last 100 days, every effort has been made to strengthen the foundation on which we hope to make India a developed nation by 2047.” Efforts are underway to realize the vision for 2047, focusing on making work more intelligent and effectively engaging with modern technology. Every effort has been made to strengthen the foundation on which we hope to make India a developed Nation by 2047.

The nation is preparing in diverse ways to compete globally, particularly through foreign trade initiatives and collaborations. India has showcased significant potential in the services sector, which continues to grow well and will lead the runway to a trillion dollars of service exports. The manufacturing sector is also evolving through innovation and close collaboration with various industries. Our focus is on fostering growth across all sectors. Additionally, India should prioritize increasing Purchasing Power Parity (PPP), as there remains a considerable gap between GDP and PPP.

The Minister said, “In the last 9 to 10 years, we have increased the patent approval from 6000 to 103,000 last year. “Work is being done in the area of trademarks. AI has been brought in to improve efficiencies to expedite the process with an aim to reduce six months’ time frame to a week or two. The goal of renewable energy has been achieved in 2022 which was targeted for the year 2030. We are preparing in various ways to engage with the world on equal terms in a position of equal strength with a spirit of competitiveness.

The Minister said the close coordination with which the Commerce Ministry and the Foreign Ministry are working is remarkable. This has led to improved trade agreements, enhanced diplomatic engagements and targeted outreach to key markets.

He highlighted that today, India, charting its own course and protecting its national interest, has helped us remain a robust economy and bridge our trade deficits with significant foreign inflows.

The welcome note was given by Virat Bhatia, Past President PAFI and Co-Chairman PAFI Annual Forum and the vote of thanks was given by Maj. Ranjeet Goswami (Retd.), Member, Managing Committee, PAFI, Global Head, Corporate Affairs, Tata Consultancy Services.

PAFI (Public Affairs Forum of India)

Founded in 2008, the Public Affairs Forum of India (PAFI) is India’s premier organization focused on public affairs, policy advocacy, and corporate affairs in India. PAFI represents a diverse array of Indian and foreign companies, promoting ethical dialogue and professional growth. Its objectives include aligning business, society, and government, fostering trust, and developing collaborative policies. PAFI organizes impactful events, including its annual forum, which unites industry leaders and policymakers for meaningful discussions. With a strong commitment to transparency and inclusion, PAFI aims to build a well-informed public affairs community to address contemporary challenges in India.

For more details:

Visit: www.pafi.in and Twitter: @PAFI_India

Freshworks Appoints Shelton Rego As Vice President Of Sales To Drive Growth

Freshworks Inc. (NASDAQ: FRSH), announced today the appointment of Shelton Rego as the new vice president of sales to drive growth in India to strengthen the company’s market presence and deliver value to customers in the region. Freshworks currently serves over 68,000 customers worldwide and in India and works with recognizable household brands like Mahindra & Mahindra, Tata Consumer Products, Asian Paints, Dunzo, PhonePe, Purplle, WinZO Games and more. 

Rego brings extensive experience in sales leadership, business development, and customer acquisition, and has a strong track record of building successful teams. He previously worked at Jio Platforms, the technology subsidiary of the Reliance Group, where he served as country head for its cloud business, Jio Cloud. Prior to Jio, Rego held roles at business software companies including Google Cloud, SAP Concur, and Oracle.

“Shelton Rego has the experience and accomplishments building exceptionally strong market share for SaaS industry giants in India. We believe he can do the same for Freshworks,” said Abe Smith, Chief of Global Field Operations at Freshworks. “His home court advantage will serve our customers and employees well as we continue to gain traction in Freshworks’ home country.”

In his new role, Rego will oversee regional business strategy for India, focusing on expanding market share, fostering customer relationships, and identifying new partnership models for growth. He will take Freshworks’ AI-powered customer experience and employee experience solutions to Indian businesses and work closely with the global go-to-market leaders as Freshworks aims to reach $1 billion in annual revenue in 2026. 

Rego said, “I am thrilled to take on this new role at Freshworks, an Indian-founded company that has built a significant global business. Freshworks stands out from competitors with its simple and effective software that delivers near immediate return on investment. I’m excited to contribute to Freshworks' mission of helping businesses forge meaningful customer relationships while empowering teams with technology powered by generative AI. As businesses navigate the Gen AI wave, I believe Freshworks, with Freddy AI, will be the de facto solution for those eager to lead and build the future.”

About Freshworks Inc.

Freshworks Inc. (NASDAQ: FRSH) makes it easy for companies to delight their customers and their employees. Our AI-powered customer and employee-experience solutions increase efficiency and improve engagement for companies of all sizes. The result is happier customers and more productive employees. Headquartered in San Mateo, California, Freshworks operates around the world to serve more than 68,000 customers, including American Express, Bridgestone, Databricks, Fila, Nucor and Sony. For the latest company news, visit www.freshworks.com and follow us on Facebook, LinkedIn, and X.

BITS Design School Hosts Exclusive Event With Father Of UX, Don Norman

BITS Design School, Mumbai, in collaboration with Design Up, hosted an exclusive event in Bengaluru featuring the legendary Don Norman, widely regarded as the father of user experience (UX) design. Themed around exploring the synergy between design and technology, this event is part of Don Norman’s three-city tour across India, which also includes Pune on 22 Sep and Delhi on 30 Sep.

Don Norman’s visit to India comes at an opportune moment when the growth in design education is accompanied by a need for a focus on humanity-centered design. Known for having coined the term, User Experience or UX as far back as 1988, Don Norman has inspired generations of designers. The event provided a unique opportunity for today’s generation of designers to engage directly with him to gain from his insights on the latest trends and breakthroughs in the design world including the influence of AI or artificial intelligence.

Don Norman, who also serves on the advisory board of BITS Design School, Mumbai, has been instrumental in shaping the school’s design philosophy and guiding its educational direction. His vision continues to elevate global design thinking and influence the school’s drive towards of excellence. Don Norman spoke to designers on the need for a holistic understanding of the business. He said, "Designers have little power in companies. They must understand the language of business—spreadsheets, money, schedules—to make an impact. Showing good design work is not enough. Designers need to know finance, business models, supply chains, manufacturing, and even politics to create real change. We aren’t teaching this in design schools, where design is often grouped with art. Design is about people and technology, not just aesthetics. If we want to change the world, we must rethink how we educate designers and give them the tools to influence business decisions."

During the session, Nandita Abraham, President of BITS Design School, shared her vision for transdisciplinary education, stating, "We are aiming to be transdisciplinary, meaning students will learn about technology, engineering, law, management, alongside design and how design plays a role in each. If you're designing for the industry, you need to engage with it—ask what they need, what they want, and how they plan to support it. This is just the first step in that direction."

In response to a question on AI's impact on designers, Prof. Norman emphasized the importance of collaboration between designers and AI: "Designers should work together with AI. It should be a collaborator that makes our jobs better, not takes over. AI is changing every month, but it has zero human intelligence. We should use AI, not completely trust it. You need to learn how to use it—if you don't, it will replace you. If you use it and become an expert, you'll be more valuable than ever before. Your work will be different."

The event brought together 40 industry leaders and professionals, including Navneet Nair, Founder of Navneet Nair Designs; Hriday Bhatia, Product and Brand Designer at Ownpath; Parameswaran Venkataraman and Shalini R, Co-Founders of Studio 3 Big Things; and Hemanth Sharma, Design Director at Design Brained Studio. Esteemed leaders such as Naresh Narasimhan, Architect at VA, and Suresh Halarneker, Director of Product Design at ServiceNow, also joined the gathering.

About BITS Design School

BITS Design School is conceived and established by the Birla Institute of Technology and Science, Pilani (BITS Pilani), one of the first private institutes in India to be granted 'Institute of Eminence' status in 2020 by the Government of India.

Bestowed with the status of a Deemed University in 1964, BITS Pilani is a prestigious institution for higher education in science, technology, management, humanities, law, and now, design.

Over the last 3 years, BITS Pilani has expanded from Technology into Management and Legal Education with BITS School of Management (BITSoM) established in 2021 and BITS Law School (BITSLAW) in 2023, respectively.

With a foray into the world of design in 2024, BITS Pilani begins another chapter. BITS Design School is founded with the objective of creating an inclusive and inspiring space where design students and educators from around the world can come together to learn, collaborate and create.

SOM Distilleries And Breweries unveils India’s First Beer With A Twist Cap "Woodpecker"—A Revolutionary Entry Into The Indian Market

* 'Karnataka, The Beer Capital Of India, Welcomes Grand Debut Of Woodpecker Beer'

SOM Distilleries and Breweries Ltd. is set to revolutionize the Indian beer market with the introduction of India’s First Twist Cap Beer with its "Woodpecker premium Beer". Woodpecker Premium Beer which will be a first in India will feature a never seen twist-style cap. This pioneering innovation marks a significant shift in how beer is enjoyed in the country, providing beer lovers with novelty and unprecedented ease and convenience. Not only is SDBL launching the first twist cap in India for the first time, but Woodpecker Premium Beer is also making its debut in Karnataka—one of SDBL’s  fastest-growing and most promising markets.

This launch represents more than just a new product innovation—it’s a turning point for India’s beer industry. By introducing the first-ever twist cap beer to the Indian market, SDBL is transforming the beer experience, offering a more accessible and stylish way to enjoy beer. The Woodpecker Premium Beer range includes two standout variants: Woodpecker Glide, a premium mild beer, and Woodpecker Crest, a strong, bold beer—catering to the diverse tastes of Karnataka’s beer enthusiasts.

Crafted with imported  two-row barley & Indian malts and hops sourced from the Rainier region of Germany, the beer stands out as India’s first to incorporate a blend of two malts, setting a new benchmark as India’s first cross-malt beer. Woodpecker beer undergoes a meticulous brewing process of 30 days, with only one batch brewed per month to ensure unmatched consistency and flavor.  This dedication to precision makes Woodpecker India's most consistent, matured, and richly flavored beer. Woodpecker Glide, in particular, stands out as a 100% natural brew, free from adjuncts like rice and sugar, embodying purity and taste.

The twist cap design itself is a game-changer, eliminating the need for a bottle opener and offering a hassle-free drinking experience. With vibrant yellow caps for Glide and sleek black caps for Crest, each bottle is distinctly marked with a "Twist to Open" instruction, ensuring simplicity with style. This small yet impactful change promises to redefine convenience for beer drinkers across India. With a special emphasis on security and to prevent counterfeiting  a customised neck profile  has been designed  which can’t be reused.  Woodpecker's use of direct print on bottle technology, (eliminating traditional paper labels), reinforces its commitment to sustainability while maintaining its sleek and modern aesthetic.

“We are proud to introduce India’s first-ever twist cap beer, Woodpecker, to the Karnataka market,” said JK Arora, Chairman and MD of SOM Distilleries and Breweries Limited “This innovation underscores our commitment to quality and innovation, and we are thrilled to set a new benchmark in quality and convenience for beer lovers without compromising on the rich, smooth flavor they expect from us.”

In addition to the revolutionary cap, Woodpecker Beer’s packaging is a modern marvel. Available in 650ml,330ml bottles, and 500ml cans, each unit boasts a sleek design with a textured surface, elevating the overall drinking experience. Whether it's the bright yellow of Glide or the sophisticated black of Crest, the brand maintains a premium look across all variants. It is to be noted that SDBL has been innovating on this brand and came up with an in home pack of 5 litres last year in Karnataka to gauge the consumers’ feedback and experience. After a great initial success, SDBL is launching the entire range of SKUs to meet the desired consumer packs.

“We’ve already been making waves in Karnataka with our various product portfolio over the past three years, and we are the fastest-growing beer brand in the state” added  Mr.Arora. “Now, with Glide and Crest, we’re taking our presence to the next level. The introduction of the twist cap is a great revolution in beer drinking, offering a new and effortless way to enjoy it. We hope the customers will like our innovation and our market share will further rise”

COO Diwakaran Suryanarayana also said, “The launch of Woodpecker Glide and Crest is not just the expansion of our portfolio but an innovation that strengthens our legacy in brewing. This isn’t just another beer—it’s an experience rooted in our expertise and craftsmanship.” We had designed a unique marketing campaign which is around “Make Space” in consumers life. The campaign is themed around a lifestyle of celebration, friends, and living in the moment, perfectly suited to today’s experience-driven consumers and will come alive at market place. Woodpecker “Make Space” campaign touches every aspect of young consumers for things which truly matters. You make space for friends, you make space for celebrations, fun and whole lot of great things.

The beer is themed around a lifestyle of celebration, friends, and living in the moment, perfectly suited to today’s experience-driven consumers. With its first-of-its-kind twist cap and premium quality, it promises to create a new wave of excitement among beer lovers.

Woodpecker Beer is now available across Karnataka, inviting beer lovers to twist open a new era of beer enjoyment.

About SOM Distilleries and Breweries Ltd:

SOM Distilleries & Breweries Limited, headquartered in Bhopal, India, is a prominent manufacturer of alcoholic beverages. The company is listed on the NSE and BSE. SDBL specializes in Manufacturing beer and blending and bottling Indian Made Foreign Liquor (IMFL). Its diverse product portfolio includes beer, rum, brandy, vodka, and whisky, catering to a wide array of consumer preferences. The company boasts three key millionaire beer brands - Hunter, Black Fort, and Power Cool. The company operates three breweries across the key states of Karnataka, Madhya Pradesh and Odisha and has a combined capacity of 35 million cases. An advantage for the company is its unique position as the only listed company in India operating in both the beer and IMFL segments. This dual focus mitigates the risk of seasonality and provides marketing efficiencies, allowing the company to address a broad spectrum of consumer preferences and capitalize on opportunities in both segments. By combining beer and IMFL, SOM Distilleries & Breweries Limited aims to drive growth, expand market share, and deliver value to its stakeholders.

The New BMW X7 Signature Edition Debuts Across The Indian Market

* Swarovski Crystal DRLs with Iconic Glow Pattern

* Exclusive Elements such as Instrument Panel in Individual Leather,

* Crystal Door Pins and Alcantara Comfort Cushions

* Exclusive BMW Individual paintworks: Tanzanite Blue and Dravit Grey

* Limited units exclusively available on BMW Online Shop.

* #X7 #SignatureEdition #BMWIndia

BMW India launched the new BMW X7 Signature Edition today. Locally produced at BMW Group Plant Chennai, the car will be available exclusively in the petrol xDrive40i variant.

The new BMW X7 xDrive40i M Sport Signature Edition will be available in limited units and can be exclusively booked via the BMW Online Shop.

The car is available at an ex-showroom price of INR 1,33,00,000.

*Price prevailing at the time of invoicing will be applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as applicable but excludes Road Tax, Tax Collected at Source (TCS), GST on Tax collected at source, RTO statutory taxes/fees, other local tax cess levies and insurance. Price and options are subject to change without prior notice. For further information, please contact the local authorised BMW Dealer.

The car is available in two exclusive BMW Individual paintworks: Tanzanite Blue and Dravit Grey. Upholstery features the exquisite BMW Individual Leather ‘Merino’ upholstery in Tartufo and Ivory White shades.

Thanks to BMW India Financial Services, customized and flexible financial solutions are designed as per individual requirements. Customers enjoy great value and complete peace of mind with BMW 360? Finance Plan. It includes attractive monthly instalments, assured buy-back option up to five years, flexible term-end opportunities, and options to upgrade to a new BMW among other benefits.

The new BMW X7 Signature Edition.

The generous exterior dimensions and expansive surfaces of the new BMW X7 radiate an expression of grandeur. The new imposing yet progressive front clearly differentiates it from its predecessor and other X models. The large kidney grille comes with a newly designed intricate double bars with chrome highlight. The Crystal Headlamps with Swarovski glass cut crystals in the front create a unique light effect. The Aluminium Satinated Roof Rails and Aluminium Satinated Exterior elements add to the luxury appeal of this Sports Activity Vehicle. The central air intake is framed by two eye-catching chrome air vents. Modern impulses such as 3D taillights with a new inner graphic and connecting chrome bar covered by smoked glass are real eye-catchers.

The interior of the new BMW X7 M Sport Signature makes for an innovative and exclusive ambience. The first element to catch attention is the new digital BMW Curved Display which is harmoniously unified into the cockpit area, so it almost looks like it is floating. It’s typical BMW driver-orientation, clear reduced design along with an interplay of eye-catching graphics, modern colours and futuristic textures create an immersive visual appearance. The Individual Instrument Panel lapped in genuine leather brings a particularly progressive feel to the modern premium ambience. Another premium feature is the ambient light bar extending from the centre stack to the passenger side. It beautifully elevates the overall Ambient Lighting effect available in 14 colors. Moreover, its crystalline appearance and prismatic structure perfectly complement the crafted clarity components such as the gear selector, iDrive control wheel, audio control button and start/stop button. The overall experience of the occupants of the new BMW X7 M Sport Signature is further enhanced by the Ambient Air Package. Filling up the cabin with a sense of space and natural light flow is the large Sky Lounge Panoramic glass sunroof extending till the third row. The Sky Lounge comes with over 15,000 individual light points which can be altered via the ambient light setting to create a stunning light pattern. Crystal Door pins add to the overall aesthetic appeal inside the car. Also available as standard are Backrest cushions in Alcantara for the rear seat passengers. Captain Seats lapped in genuine leather Merino offer the perfect individual luxury experience for rear seat passengers. Harman Kardon surround sound system with 16 speakers provides an intense musical feast for the ears. Handsfree operation of split tailgate gives easy access to a boot capacity of up to 2,120 litres.

Thanks to unrivalled BMW TwinPower Turbo technology, the petrol engine melds maximum power with exemplary efficiency and offer spontaneous responsiveness even at low engine speeds. The 3-litre 6-cylinder in-line petrol engine of the new BMW X7 xDrive40i M Sport Signature Edition produces an output of 381 hp and maximum torque of 520 Nm at 1,800 – 5,000 rpm. The car accelerates from 0 -100 km / hr in just 5.8 seconds. Additionally, the engine features a 48V Electrical Motor that with a power output of 12 hp and torque output of 200 Nm, helping achieve even better efficiency and dynamics.

The eight-speed Steptronic transmission performs smooth, almost imperceptible gearshifts. At any time, in any gear, the transmission collaborates perfectly with the engine, enabling it to develop its full power and efficiency. The driver can access distinct driving setups in both automatic and manual mode – COMFORT, EFFICIENT, SPORT and SPORT PLUS.

BMW xDrive, the intelligent all-wheel drive technology monitors the driving situation and is quick to respond to ensure maximum traction, agility and vehicle stability. Electronically controlled ‘Automatic Differential Brakes/Locks’ (ADB-X), extended ‘Dynamic Traction Control’ (DTC), Hill Start Assist and Hill Descent Control help to conquer every terrain. Adaptive 2-Axle Air Suspension enables raising and lowering of vehicle at the touch of button and automatically adjusts the height of the car to suit any given driving situation.

BMW ConnectedDrive technology breaks the innovation barrier and turns the car into an interconnected digital device. Host of connected drive features include BMW ID, BMW App, Digital Key, Emergency Call, Real-time Traffic Information, Remote Services and smartphone parking. BMW Live Cockpit Professional includes the freestanding BMW Curved Display with Navigation with real-time traffic information and augmented view, a 12.3-inch digital information display behind the steering wheel, a 14.9-inch Control Display and BMW Head-up Display.

The latest BMW iDrive with Operating System 8.5, offers all the possibilities for interaction between occupants and the vehicle – using touch, gesture or speech. It is complemented by the BMW Intelligent Personal Assistant system which has a self-learning intelligence that adopts a driver’s individual habits, proactively provides useful tips on new driving functions and seamlessly integrates smartphone apps. Wireless smartphone integration and regular Remote Software Upgrades ensure that the car is always up to date.

My BMW app functions include popular options for keeping an eye on the current vehicle status at all times as well as Learning Navigation, which offers destination suggestions and traffic information based on the owner’s driving habits. In addition, customers can use the My BMW app to generate the BMW Digital Key Plus, which turns a smartphone into a digital vehicle key. It will enable customers to physically open the doors when unlocking them this way. If the Digital Key Plus is activated, it’s also possible to perform automated parking manoeuvres.

The spread of Driver Assistance Systems is more extensive than ever. They support and relieve the driver, thus increasing comfort and safety. Standard equipment includes functions like Cruise Control, the Attentiveness Assistant, Parking Assistant Professional with Surround View Camera, Drive Recorder, remote parking via smartphone and Reversing Assistant.

Kotak Mahindra Bank To offer An Exciting Cash-Back On The All-New iPhone 16 Lineup In India

* Instant Cash-back up to Rs 5000 on purchase of iPhone 16 lineup using Kotak Credit Card & Credit Card EMI

Kotak Mahindra Bank Limited (“KMBL/Kotak”) is o?ering exciting deals on the new iPhone 16 line up, featuring larger display sizes, Camera Control, innovative pro camera features, and a huge leap in battery life — powered by the fast, efficient A18 Pro chip and built for Apple Intelligence.

Through this special o?er Kotak’s credit card customers will enjoy an instant cash-back of Rs 5000 on the purchase of the new iPhone 16 series using Kotak Credit Card and Credit Card EMI. The o?er is also valid on Apple Watch Series 10, Apple Watch Ultra 2, AirPods 4 and AirPods 4 with ANC.

The purchases becomes even more a?ordable with the Credit Card EMI, where the bill amount is split into a?ordable monthly payments with 6 month No Cost EMI.

The offer can be availed at select Apple Authorised Resellers in India.

O?er details: For complete o?er details, refer the link below: https://images.kotak.com/bank/mailers/ 2024/files/Applenewlauncho?er.pdf

About Kotak Mahindra Bank Limited

Established in 1985, Kotak Mahindra Group is one of India's leading financial services conglomerates. In February 2003, Kotak Mahindra Finance Ltd. (KMFL), the Group's ?agship company, received banking license from the Reserve Bank of India (RBI), becoming the first non-banking finance company in India to convert into a bank - Kotak Mahindra Bank Limited. The Bank has four Strategic Business Units – Consumer Banking, Corporate Banking, Commercial Banking, and Treasury, which cater to retail and corporate customers across urban and rural India. The premise of Kotak Mahindra Group’s business model is concentrated India, diversified financial services. The bold vision that underscores the Group’s growth is an inclusive one, with a host of products and services designed to address the needs of the unbanked and insufficiently banked. As on 30th June 2024, Kotak Mahindra Bank Ltd has a national footprint of 1,965 branches and 3,279 ATMs (incl. cash recyclers), and branches in GIFT City and DIFC (Dubai).

For more information, please visit the company’s website at https://www.kotak.com/

Cleartrip Signals A New Era Of Travel With The Big Billion Days 2024

* Partners with nearly 50 airlines, 15k+ hotel partners, and 100+ bus operators to redefine travel this festive season

Cleartrip, a Flipkart company announces its highly anticipated year-end travel sale with The Big Billion Days (TBBD) from 26 September - 6 October 2024. This year, Cleartrip aims to set a new standard in India’s travel aspirations during the festive season with great deals on flights, hotels, buses, and holiday packages, empowering customers to escape their daily routines and embark on much-needed getaways. 

As consumer priorities shift towards valuing experiences alongside material purchases, travel has become a core part of festive celebrations. TBBD is perfectly aligned with this growing trend, offering value-driven travel deals that make the perfect festive escape possible while also making it affordable.

Speaking on the occasion, Anuj Rathi, Chief Business and Growth Officer, Cleartrip, stated, “We are witnessing a profound shift in Indian consumerism and travel is at the heart of this transformation. At Cleartrip, we are leading the charge to democratise travel by building an integrated ecosystem that connects airlines, hotels, and key travel partners, making us a one-stop destination for all.”

He added, “With 120 million leisure travellers and 27 million outbound travellers, India’s demand for international travel is stronger than ever. In response, Cleartrip has curated an exclusive selection of long-haul destinations to help users elevate their travel experience to luxury. Through strategic partnerships with airlines and hotel chains, we make these curated, high-end experiences not just aspirational but accessible and affordable.”

Cleartrip has introduced these specially curated offerings for TBBD to help customers avoid price surges closer to the booking date:

5-Star Hotels starting from INR 2499

Minimum 40% off on Hotels (Flash Sale - every day at 7 pm (until 9 pm)

Special Discounts from key chain partners such as Royal Orchid, Ferns, Clarks, Pride, Sterling, Mayfair, and Summit

International destinations starting at INR 5999

Special fares from Air India, British Airways, Lufthansa, Etihad, etc. for long-haul destinations such as London, Australia, Berlin, and Paris

Domestic destinations starting at INR 999

Child Flies Free - Family travelling with 1 child less than 12 years can opt for this (Flash sale - for a limited period and subject to availability.)

International Holiday Packages starting at INR 9999 per person for destinations such as Bali, Dubai, Maldives, and Thailand

Up to 30% off on Bus Bookings

Flipkart and Myntra users can avail of additional discounts of up to 15% over and above other discounts on hotels; cancellation of flights at INR.1, and can redeem extra discounts up to INR 1500 with Supercoins.

Cleartrip has continued to redefine travel with customer-centric innovations. The company’s latest offerings, Cleartrip For Work and Bus Pass, highlight its commitment to enhancing travel with exclusive benefits and unmatched convenience. The company recently clocked a remarkable 150% growth in the bus category since its launch in 2023.

About Cleartrip

Launched in July 2006, Cleartrip Pvt Ltd., a Flipkart company, has emerged as India’s fastest-growing online travel technology company. In April 2021, Flipkart acquired a majority stake in Cleartrip. Cleartrip recently emerged as the no. 2 OTA player as per a study by VIDEC. With an aggressive plan to emerge as a leading innovator in the industry, Cleartrip is on its way to building a differentiated value proposition for its customers looking for end-to-end travel solutions. With industry-first offerings including ClearChoice Plus, ClearChoice Max and Cancel for No Reason’, Cleartrip has a clear vision to provide innovative solutions in the OTA segment. Combining intuitive products with a customer-centric approach and a wide selection of flights, hotels, and buses, Cleartrip brings a unique selling point to the market, offering its customers convenience, choice, competitive prices, and premium content.

AIFI Announces New Leadership Team for 2024-26: Mr. Yash Munot As President, Mr. S. Ravishankar As Vice-President

The Association of Indian Forging Industry (AIFI), the apex body representing the Indian forging industry, proudly announces the election of Mr. Yash Munot as the new President of AIFI for the term 2024-26. Mr. S.  Ravishankar  has been elected  as the Vice President of AIFI, marking the beginning of a new chapter in the organization's leadership.

Mr. Yash Munot, who previously served as Vice-President of AIFI from 2020 to 2024, is the youngest  to undertake the role of President in the organization's history. He succeeds Mr. Vikas Bajaj, who served as President from 2020 to 2024.

Mr. Munot currently serves as the Chief Executive Officer at Varsha Forgings Private Limited and the Managing Director at KCTR Varsha Automotive. His journey in the forging industry began in 2005 with him being inducted into Varsha Forgings Private Limited, the  family business.  Beyond his industrial achievements, Mr. Munot is recognized for his diversified business ventures in sectors such as lifestyle products, health food, hospitality and philanthropy, including the adoption of an orphanage and medical aid distribution during the pandemic.

His leadership within AIFI has been marked by significant contributions, including his contribution  in organizing major industry events like IFC 2011, Forgetech  India 2016, Asia Forge 2019 and ForgeTech India  2023. He has served as the Western Region Chairman from 2018 to 2020. He holds a Bachelor of Arts (Honors) in Finance and Marketing from Regents Business School of London and a leadership degree from the London Business School. He is also a member of EO, an esteemed organization for entrepreneurs.

Mr. Yash Munot, President of the Association of Indian Forging Industry said “I am deeply honoured to take on the role of President of the Association of Indian Forging Industry. The forging sector in India is at a pivotal juncture, with tremendous opportunities for innovation and growth. Our focus will be on fostering collaboration within the industry, driving technological advancements and promoting sustainable practices. I am committed to working closely with all stakeholders to ensure that our industry not only thrives domestically but also strengthens and enhances its global footprint. Together, we will build on the strong foundation laid by my predecessors and strive for excellence in every aspect of our work."

Mr. S. Ravishankar, Vice-President of the Association of Indian Forging Industry said, “I am truly honoured to take on the role of Vice-President of AIFI. Collaborating with Mr. Yash Munot and the committed AIFI team, I will strive for advancing our industry’s progress and tackling the challenges presented by a rapidly changing global landscape. Our priorities will include boosting competitiveness, driving innovation and equipping our members for future opportunities. I look forward to embracing the exciting prospects ahead and contributing to AIFI’s continued success during this transformative era”

Mr.  S. Ravishankar  currently serves as the Managing Director  at Super Auto Forge  Private Limited . Mr.  Ravishankar has over 25 years of experience in the Auto component manufacturing Industry. He is a Manufacturing Engineer with  Bachelors degree from Annamalai University and  Masters degree from The Ohio State University.

After working in Detroit for 2 years, Mr. Ravishankar returned to India and joined his family business at Super Auto Forge(SAF) in 1997 . He has been  instrumental in developing the international  business of SAF and led the initiative to establish marketing offices  in Detroit in 2001 and followed by Belgium in 2011. Mr. Ravishankar has been the Chairman of Indo American Chamber of Commerce for the period 2008 - 2009– Tamilnadu Branch and currently serves on the Southern Regional Committee of ACMA since 2021.

The Association of Indian Forging Industry community warmly welcomes Mr. Yash Munot and Mr. Ravishankar in their new roles and looks forward to their leadership in steering the forging industry toward a prosperous future.

EKA Mobility Partners With Skyline Motors To Deploy “Electric Buses” In Uttarakhand, Marking Its First Intercity Operations

EKA Mobility (Pinnacle Mobility Solutions Pvt. Ltd.), a leading electric vehicle manufacturer and a subsidiary of Pinnacle Industries, has announced supply of EKA 9 electric buses Skyline Motors (India) Private Limited for deployment.

The e-buses are operating on the Dehradun-Rishikesh route via Haridwar, covering a daily distance of 300 kilometers. The EKA 9 electric buses ensure efficient and eco-friendly commutes between the three cities. The deployment is designed to support Uttarakhand’s green transportation goals while reducing carbon emissions and offering commuters a comfortable, reliable, and cost-effective transit solution.

Speaking on the partnership, Mr. Rohit Srivastava, Chief Growth Officer of EKA Mobility, said, “This partnership marks an exciting step forward for EKA because it supports Uttarakhand’s ambition to become a hub for sustainable transport. We are proud to be working with Skyline Motors to provide an energy-efficient and emission-free commute for travelers. Our advanced electric buses are not only eco-friendly but also cost-effective, offering the best-in-class experience for both operators and passengers.”

EKA’s electric buses are equipped with cutting-edge technology designed to enhance the passenger safety and experience, while reducing carbon emissions. This 9-meter AC bus features a seating capacity of 35+1, a floor height of 900 mm, and is equipped with a powerful 200 kW battery to ensure a smooth and energy-efficient journey.

Mr. Anil Dixit, Managing Director, Skyline Motors (India) Private Limited, added, “Our collaboration with EKA Mobility sets a new standard for intercity public transport in the region. With a daily 300-kilometer range, we are confident that these buses will not only serve as a green alternative but also offer passengers a superior travel experience, further boosting connectivity in Uttarakhand.”

This intercity deployment reinforces EKA Mobility’s leadership in electric vehicle innovation and strengthens its mission to provide smart, sustainable, and profitable transportation across India.

HDFC Pension Becomes First Private Sector Pension Fund Manager To Surpass Rs. 1 Lakh Crore In AUM

HDFC Pension Fund Management Limited (HDFC Pension), the largest private sector Pension Fund Manager under the National Pension System (NPS), has reached a significant milestone, surpassing Rs. 1,00,000 crore in Assets Under Management (AUM) as of September 12, 2024. This achievement marks a doubling of AUM in just 16 months, from Rs. 50,000 crore in May 2023, driven by a remarkable 34.1% growth in the Company's Subscriber base, now totaling over 21 lakhs.

As a wholly owned subsidiary of HDFC Life Insurance Company Ltd., HDFC Pension’s rapid growth underscores its leadership in the Pension Fund sector and its unwavering commitment to helping individuals secure their financial future.

HDFC Pension recently marked 11 years of successful operations and currently manages 43.6% of the total NPS AUM in the Retail and Corporate segment, with over 36.8% of all Subscribers in this segment choosing HDFC Pension as their preferred Pension Fund Manager (PFM), underscoring the Company's strong market leadership and the trust it enjoys amongst investors. The company has over 5000 committed Pension Agents and is the largest Corporate NPS Point of Presence working with over 2800 companies servicing over three lakh employees across these Corporates.

Sriram Iyer – Chief Executive Officer, HDFC Pension, remarked on this significant achievement, “We are truly humbled by the trust that so many individuals and institutions have placed in us. At HDFC Pension, our focus has always been on offering the best possible service to our Subscribers, Partners, Pension Agents, and Distributors. Reaching Rs. 1,00,000 crore AUM is a significant achievement and is the result of collective efforts and the faith of our stake holders. We would like to express our sincere gratitude to our customers, regulator - Pension Fund Regulatory and Development Authority (PFRDA), National Pension System Trust, and our CRA partners – Protean eGov Technologies, KFin Technologies Ltd. and CAMS NPS for all their support.”

He further added, “The National Pension System (NPS) is an invaluable financial tool, empowering individuals to plan for their retirement with flexibility and cost-effectiveness. We remain committed to growing alongside our Subscribers, and we are confident that the NPS will continue to empower more individuals to prepare for their future with confidence.”

Market Leadership: A Commitment to Excellence

Technological Advancements: HDFC Pension is at the forefront of leveraging technology to improve the NPS experience for its Point of Presence Subscribers and Partners. By investing in seamless digital journeys and introducing services such as WhatsApp BOT support, the Company aims to streamline processes and deliver exceptional customer service.

Operational Excellence: HDFC Pension's strong operational framework ensures seamless, smooth and efficient delivery of services. This dedication to operational excellence was recognised when the company was honoured with the 'Best Pension Customer Service Provider' award at the India Insurance Summit 2024.

In addition, HDFC Pension has been awarded the title of 'Best Performing PFM' by Money Today for three consecutive years, from 2019 to 2022, further solidifying its leadership position in the fund management sector.

About HDFC Pension Fund Management Limited

HDFC Pension Fund Management Limited (formerly known as HDFC Pension Management Company Limited) is a licensed Pension Fund Manager appointed by Pension Fund Regulatory & Development Authority (PFRDA) to manage pension corpus of citizens enrolled under the National Pension System. HDFC Pension is a wholly owned subsidiary of HDFC Life Insurance Company Ltd, one of India's leading life insurance companies.

HDFC Pension is also licensed as a Point of Presence (PoP), and is managed by seasoned professionals with vast experience in Insurance & Pension Administration, Risk Management, Banking, Capital Market and Asset Management. The Company is committed to delivering superior risk adjusted returns strictly adhering to the prudent investment norms and guidelines laid down by PFRDA. As a PoP, the Company aims to provide seamless service to Individuals (under the retail NPS scheme) and Corporate Employees (under the Corporate NPS scheme) by helping them subscribe to NPS and for their ongoing service needs through the life of their investment.

Historic Achievement For India At WorldSkills Lyon 2024 In Culinary Excellence By WGSHA, Student

The 47th WorldSkills Competition, held from 10 to 15 September 2024 at EUREXPO Lyon, France, witnessed the participation of 1,400 competitors from over 70 countries, all vying for recognition in their respective skills. This prestigious international skills competition aims to inspire, develop, and influence by promoting skill development among young people and showcasing the vital role of skills in driving economies forward.

India had an impressive representation, competing in 52 skills with 60 competitors. The team returned with 3 Bronze Medals and 12 Medallions of Excellence, a testament to the country’s growing investment in vocational training and skill development.

Among the stars of the competition was Harshvardhan, a BA Culinary Arts student from WGSHA, who achieved a landmark victory by securing a Medallion of Excellence in the Cooking category. Competing against participants from 43 countries, Harshvardhan's hard work and dedication earned him this prestigious recognition — the first time India has received this honour in Cooking Skills.

Harshvardhan's success is the culmination of three months of rigorous training, which included mastering Hot Kitchen, Cold Kitchen, Buffet Presentations, and Bakery Module in alignment with WorldSkills standards. Six weeks prior to the main event, WorldSkills released the test project covering tasks such as Hot Kitchen, Cold Kitchen, French Bistro, and a Skill Test, all of which were meticulously practiced at WGSHA’s specially arranged training kitchens. Harshvardhan was also provided with physical and mental fitness training sessions to ensure his readiness for the challenge.

A key component of his preparation was competing in the Switzerland Nationals friendly competition, which offered invaluable exposure to international competition environments and standards.

Dr. (Chef) K. Thirugnanasambantham, Principal of WGSHA, Manipal, served as Harshvardhan’s Expert Mentor throughout the competition journey. Chef K. Thiru guided Harshvardhan through the rigorous training and competition process, ensuring that Harshvardhan not only excelled technically but also developed the resilience and focus necessary for such a global stage.

Reflecting on this experience, Chef K. Thiru stated, "Harshvardhan's success is a remarkable achievement on the global platform, and it showcases his confidence and ability to make a positive impact in the culinary world.

Team Effort and Appreciation

Chef K. Thiru expressed heartfelt appreciation to Chef Nitish, Chef Manish, Chef Daya, and Chef Nandheetha(WGSHA alumna) for their support in Harshvardhan's journey. Their collective efforts were instrumental in preparing him for this global challenge. This monumental achievement would not have been possible without the backing of and ITC Leadership teams, who provided consistent support and encouragement throughout the process. Dr. (Chef) K. Thiru also extended his gratitude to the NSDC and THSC teams for the invaluable opportunity to represent India on the world stage.

Lt. Gen (Dr.) M D Venkatesh, Vice Chancellor of MAHE, extended his heartfelt congratulations to Harshvardhan, saying, "Harshvardhan’s achievement on the global stage is truly commendable. It is a reflection of his dedication and skill, and his success highlights the standard of excellence that WGSHA and MAHE continue to uphold. We are immensely proud of him, and I have no doubt that he will go on to make significant contributions to the culinary world.

Mr. Sanjay Bose, Executive Vice President, HR, ITC Hotels, remarked, "WGSHA has once again showcased its excellence in culinary skills. Chef K. Thiru’s expertise and passion have touched many young minds, and I am confident that Harshvardhan will bring more laurels to our country with his exceptional culinary skills.

WorldSkills is not just about winning medals; it’s about building confidence, empowering communities, and driving economic growth. Harshvardhan’s achievement is a source of inspiration for aspiring young chefs and a demonstration of India’s growing prowess in the global culinary scene.

As we celebrate this historic moment, WGSHA and India look forward to continuing their journey of skill development and further international recognition in the culinary arts.

Toyota Kirloskar Motor Employees Represent India At WorldSkills 2024

In a significant stride toward furthering the "Skill India Mission" and the vision of "Viksit Bharat 2047," Toyota Kirloskar Motor (TKM) today proudly announced the achievements of its employees’ performance at the WorldSkills Competition 2024, held in Lyon, France. Known as the "Olympics of Skills," this premier global event brought together young professionals from across the world, competing in over 60 categories, ranging from engineering to creative arts.

Representing TKM, employees Harish Gowda, Mohit Umashankara, Nelson Vanidhara, Prem Kumar, Bhanuprasad S M, and Darshan Gowda C S had previously triumphed at the India Skills 2024 competition, earning the right to represent India on the global stage. Their success at both the national and international levels underscore TKM’s ongoing commitment to cultivating world-class technical talent and enhancing India's role in global vocational skills development.

Each employee brought unique strengths to the WorldSkills Competition 2024, contributing to the team’s remarkable performance. While Prem Vasanth Kumar achieved Medallion of Excellence in Additive Manufacturing, Bhanuprasad SM and Darshan Gowda CS showcased remarkable versatility to achieve the Medallion of Excellence in Mechatronics. Medallion of Excellence is awarded to the competitors with 700 or more points. Further, the Mechatronics candidates were awarded second place for Sustainable Practice Award having successfully completed tasks that are measured against industry sustainability standard with the highest level of performance.

Speaking on the occasion, Mr. G. Shankara - Executive Vice President, Finance and Administration, Toyota Kirloskar Motor said, “We are immensely proud of our employees’ performance at WorldSkills 2024. Earning the Medallion for Excellence at a global platform is not only a testament to their exceptional skills and dedication, but also sets an inspiring example for other employees to strive for excellence in their respective fields. We are truly grateful to the trainers, faculty members, Government of Karnataka, Government of India and all stakeholders who have contributed to this success and made us proud. The journey of these employees is a reflection of what can be achieved when talent meets opportunity, reaffirming our belief in transforming rural youth into world class competitive technicians.

This success also underscores our alignment with national goals like ‘Skill India’ and ‘Viksit Bharat 2047,’ as we continue our mission to contribute to society by fostering a skilled workforce. Toyota’s commitment to creating opportunities and delivering a positive impact in the communities where we live and work remains at the core of everything we do, and we look forward to continuing this journey towards shared prosperity and development.”

The contestants were trained at the Toyota Technical Training Institute (TTTI). Since its inception in 2007, TTTI has been committed to providing advanced technical education and fostering overall development among rural youth. The planned increase in intake reinforces TKM’s commitment to empowering economically challenged youths, creating world-class technicians, enhancing societal development, and employment. One of the recent initiatives to promote admission of female students, 'Toyota Kaushalya,' has been well-received by students. It offers a unique opportunity for youth to acquire skills relevant to the manufacturing industry, combining theoretical learning with on-the-job training (OJT) enhancing their employability. Furthermore, many of our employees after been trained at TTTI and TKM get the opportunity to be trained in Japan to gain hands on experience in global environment. Based on Toyota’s model of skill development, TKM has been developing 65 Industrial Training Institutes (ITIs) and Government Tool Room Training Centers across Karnataka.

About World Skills Competition

Initiated in 1950, the World Skills Competition is the global hub for skills excellence and development through international cooperation and development. It is the global meeting place for government, education, industry, and association leaders to discuss relevant and important issues related to skills management.

In 2024, the competition saw participation from more than 1400 competitors from 62 countries challenging each other in 61 skill sets. India took part in 52 skills, winning 4 Bronze and 12 Medallions of Excellence in respective categories. The team consisted of 60 talented young minds.  The participants were selected through a nationwide screening process under the guidance of the National Skill Development Council (NSDC).

Bengaluru FC And Quest Global Extend Winning Partnership To Shape The Champions Of Our Communities

Bengaluru FC has announced Quest Global as the official partner for the Blues for the Indian Super League (ISL) 2024-25 season. Building on the successful partnership launched in 2023, Quest Global and Bengaluru FC’s shared commitment to making a positive difference in their communities formed the foundation of a strong partnership. Together, they will push the boundaries of excellence in the new season, inspiring aspiring footballers and engineers across the country to pursue their passions.  

Quest Global, a leader in engineering services for Fortune 500 clients around the world, is passionate about giving back to society. At Quest Global, being socially responsible extends beyond altruism. The organization strives to use its unique talents and resources to help clients, society, and the world solve some of the hardest engineering and societal problems—to make a difference. Bengaluru FC, an internationally acclaimed competitor with an exceptional record in the I-League and ISL, is also passionately committed to making a difference with a focus on youth development and community engagement. The club's youth academy is dedicated to identifying and nurturing young talent, fostering a culture of growth by providing youth with opportunities to hone their skills and potentially progress to the senior team.

Yumi Clevenger-Lee, Chief Marketing Officer at Quest Global, said, “Through this partnership, we aim to inspire the next generation of talent both on and off the field. We are thrilled about the impact  Quest Global and BFC will make together in this dynamic collaboration—truly making a difference for our communities by investing in education and creating opportunities for aspiring footballers and engineers. We are proud to support Bengaluru FC in their pursuit of greatness and the inspiration they will bring to many aspiring youth.”

Karan Yadav, Chief Commercial Officer at JSW Sports, expressed his delight in extending the partnership, “All of us at BFC are extremely happy to continue our partnership with Quest Global. Their expertise in technology and engineering is on par with or better than the best in the industry. But, it is not only what they do but how they do it that makes this a perfect pairing. Like BFC, Quest Global is passionate about giving back to its community and helping the aspiring engineers of tomorrow gain access to education and opportunity.”

By aligning their shared passion to support the next generation of talent, Bengaluru FC and Quest Global look forward to working together to make a difference and contribute as productive citizens of their communities. The Blues are set to begin their 2024-25 Hero Indian Super League campaign with a clash against the East Bengal FC at the Kanteerava Stadium in Bangalore, on September 14th, 2024.

About Quest Global

Founded in 1997, Quest Global is one of the world’s leading engineering research and development (ER&D) services companies. Quest Global believes engineering has the unique opportunity to solve the problems of today that stand in the way of tomorrow. For more than 25 years, we have strived to be the most trusted partner for the world’s hardest engineering problems. As a global organization headquartered in Singapore, the team at Quest Global live and work in 18 countries, with 78 global delivery centers and offices, driven by 20,000+ extraordinary people who make the impossible possible every day. Quest Global delivers world-class end-to-end engineering solutions by leveraging our deep industry knowledge and digital expertise. By bringing together technologies and industries, alongside the contributions of diverse individuals and their areas of expertise, we are able to solve problems better, and faster. This multi-dimensional approach enables us to solve the most critical and large-scale challenges across the aerospace & defense, automotive, energy, hi-tech, med-tech & healthcare, rail, communications, and semiconductor industries.

BVR Subrahmanyam: “Rise Of India Is The Most Benign Rises In The World”

* “India is at its inflection point to become a Global Powerhouse”

At the Public Affairs Forum of India’s (PAFI) 11th Annual Forum, Shri BVR Subrahmanyam, CEO, NITI Aayog, Government of India said, “Our economy should easily double by 2023”.

Shri Subrahmanyam emphasized that by 2047, India will be among the world's youngest nations demographically, poised for prosperity, with a projected per capita income of around $18,000 to $20,000. This growth is significant as India is expected to emerge as a major global player, building on the substantial progress made over the past decade in addressing challenges such as natural disasters and poverty. By mid-2025, many basic issues are anticipated to be resolved, setting the stage for robust economic advancement.

Shri Subrahmanyam said India stands at a pivotal moment in its journey toward becoming a global powerhouse, with projections indicating an economy of $38 trillion and a youthful population that strengthens its global position. As a ‘Vishwamitra’ and ‘Vishwabandhu’, India’s rise benefits the world, particularly through its climate and green technologies leadership. India’s ambition to become the third-largest economy by 2026-2027 necessitates a cohesive grand strategy, prioritizing the resolution of the middle-income trap as a critical challenge to our long-term aspirations.

Shri Subrahmanyam added that urban development and infrastructure are crucial, with cities designed as economic hubs to drive growth. The private sector must lead in innovation and investment, supported by an enabling environment that attracts both portfolio and direct investments. Additionally, reforming supply chains is essential for navigating globalization, while India’s emphasis on Atmanirbharta fosters trade on our own terms. By establishing itself as a solutions hub for engineering and promoting "Make in India" as a hallmark of quality, India can create a strong base for global markets. Ultimately, reforms at the state level and a commitment to cooperative federalism will ensure inclusive growth, positioning India to emerge as a global giant and lead into a prosperous future.

The welcome note was given by Deepshikha Dharmaraj, President, PAFI, Chief Executive Officer, Burson Group; the event was moderated by Harish Krishnan, Past President & Co-Founder, PAFI, Managing Director and Chief Policy Officer, Cisco India and SAARC, and the vote of thanks was given by T. S. Vishwanath, Director General, Past President & Founding Member, PAFI Co-Founder & Partner, VeKommunicate.

PAFI (Public Affairs Forum of India)

Founded in 2008, the Public Affairs Forum of India (PAFI) is India’s premier organization focused on public affairs, policy advocacy, and corporate affairs in India. PAFI represents a diverse array of Indian and foreign companies, promoting ethical dialogue and professional growth. Its objectives include aligning business, society, and government, fostering trust, and developing collaborative policies. PAFI organizes impactful events, including its annual forum, which unites industry leaders and policymakers for meaningful discussions. With a strong commitment to transparency and inclusion, PAFI aims to build a well-informed public affairs community to address contemporary challenges in India.

For more details:

Visit: www.pafi.in and Twitter: @PAFI_India

Euro Panel Products Ltd Integrates India’s Most Advanced Coil Coating Line In INR 30 Crore investment To Boost Make-In-India Initiative

* The coating line has a production capacity of 750 tons per month

* The INR 30 Crore investment will generate 50 immediate jobs and 25 more in the next 6 months

* This cutting-edge technology has reduced delivery time from 2 months to 1-2 weeks

Euro Panel Products Ltd, which owns EUROBOND - one of the leading Aluminium Composite Panel Brands in India, today integrated India’s most advanced coating line in an INR 30 Crore investment. The development aims to strengthen the Make-in-India initiative, with a significant capacity of 750 tons monthly. This cutting-edge coating line is also the country’s longest line and features a three-coat two-bake continuous processing with an accumulator, helping Euro Panel Products Ltd to mitigate dependency on Chinese materials and manufacture 100% Make-in-India products. 

The INR 30 Crore investment by Euro Panel Products Ltd includes costs associated with machinery and land; It will also generate 50 immediate jobs, with another 25 in the next 6 months, contributing to local employment and economic growth. This development is aimed at enhancing the supportive ecosystem behind ACP manufacturing and will have a positive impact on the balance sheets for the upcoming fiscal years. This strategic initiative will help EUROBOND to decouple from Chinese supply chain dependencies, where coated coils were imported from China. Going forward, the company will source coils from prominent Indian manufacturers to finish the coating in-house using Indian paint, reducing the time from 2 months to 1-2 weeks — a critical step in ensuring faster service and better quality for customers.

Mr. Rajesh Shah, Managing Director of Euro Panel Products Ltd. shared his insights on the development saying, “Our focus is to facilitate a customer-oriented approach through premium quality and customisable products that contribute to the national economy. We plan to drive this strategy by adopting a comprehensive transition away from Chinese materials and strengthening the Make-in-India initiative. The impact of this development is not only limited to raising efficiency and generating new employment opportunities but also significantly reducing delivery time by over 75%, while maintaining significantly lowered RM holding in our inventories. Integrating this next-gen technology will enable our customers to choose from an infinite range of customization aspects, directly contributing to growth and scalability in future.” 

Integrating the coating-line technology will also lead to Euro Panel Products Ltd undertaking in-house R&D efforts that will focus on designs and texture. This will enable the company to offer exclusive and customised designs equipped with specialised coatings and extended warranties on special requirements to its extensive clientele. The firm will focus on sourcing only base coils, to be coated based on requirements and demand. This will enable them to reduce RM inventory, as the requirement of holding coated coils of different colours and grades in stock will be diminished. 

This strategic development is far from limited to enhancing employment and efficiency but reducing man-hours, optimising resource utilisation and flexibility in customisation. Furthermore, it will help the company to open up a brand new business avenue of providing coated coils, passively contributing to increased turnover.

About Eurobond:

Eurobond is one of the leading Metal Composite Panel Brands in India, is the flagship brand of Euro Panel Products Limited. Established in 2002, EUROBOND was one of the first Indian brands to introduce ACP to India and over time has established itself as a leader in the Metal Composite Panel industry known for its Quality, Authenticity, and Service. In the past decade, the brand has achieved immense, credible success due to its high-quality long-lasting panels, PAN India Distribution Network, and satisfied customers across India and the world. 

With a global presence in over 14 countries including the USA, Uganda, Nigeria, Tanzania, Sri Lanka, South Africa, Nepal, Egypt, Brazil and Oman, the brand is gradually expanding its global footprint. In 2021, Euro Panel Products Limited became the First Indian ACP Company to get listed on the NSE Emerge as it launched its IPO. In 2022, Euro Panel Products Ltd was also recognized as the Most Trusted ACP Brand and as the Quality Excellence Leader by the ET Ascent Star of the Industry Awards.