ABCF And NISM Collaborate To Conduct Financial Literacy Program For Youngsters

~ Targets to educate over 40,000 youngsters in Tier-II and Tier-III locations ~

Aditya Birla Capital Foundation (“ABCF”), the CSR arm of Aditya Birla Capital and the National Institute of Securities Market (“NISM”), an educational initiative of SEBI, have announced their collaboration to conduct a customised Financial Literacy Program for youngsters, in over 60 cities, across Tier-II and Tier-III locations, pan-India.

The program endeavours to create financial awareness, this program will reach out to more than 40,000 college students, who will undergo an intense 10-hour financial literacy classroom training, facilitated by NISM-certified trainers. On successful completion of the training, participants will be given a certificate by NISM and Aditya Birla Capital Foundation.  

Furthermore, to promote the habit of savings, financial planning and investing, the module will help deliver knowledge of financial and securities markets in a simplified manner. The aim is to enable students understand the framework of personal finance, diverse investment and savings opportunities, pre-requisites of engaging in securities markets and various risk assessment and mitigation strategies. The course will also help the participants to develop future-ready skills and explore careers in the financial services sector. 

Mrs. Vishakha Mulye, Director, Aditya Birla Capital Foundation and CEO, Aditya Birla Capital Limited, said, "Empowering the youth with financial knowledge is pivotal in today's dynamic economic landscape. Financial education is like a life-skill and if imparted to youngsters at an early age, it will help to develop responsible financial behaviour and mindset to take charge of their financial well-being in the future. Our collaboration with NISM demonstrates our commitment to provide the right knowledge and skills necessary for future generations to make informed financial decisions and do well in their careers”.

Dr. CKG Nair, Director, NISM said, “NISM is tasked with the objective of enhancing awareness on the systems, products, and processes in the securities markets to a large number of stakeholders in the eco-system and to create a cadre of well-informed practitioners in tune with the regulatory objectives. This joint initiative between NISM and ABCF is an ideal platform to achieve the objective of well-informed participants in the securities markets”.

ABCF and NISM will conduct these trainings across various states including Maharashtra, Gujarat, Goa, Madhya Pradesh, Rajasthan, Uttar Pradesh, Haryana, Chhattisgarh, Jharkhand, Uttarakhand, Karnataka, Kerala, Tamil Nadu, Andhra Pradesh, West Bengal, and Assam.

About Aditya Birla Capital Foundation (ABCF)

Aditya Birla Capital Foundation (“ABCF”) is the Corporate Social Responsibility (CSR) arm of Aditya Birla Capital for undertaking its developmental projects. Mrs. Rajashree Birla, Chairperson, ‘The Aditya Birla Centre for Community Initiatives and Rural Development’, is ABCF’s mentor; Mrs. Vishakha Mulye, CEO, Aditya Birla Capital Limited, Mr. Subhro Bhaduri, CHRO, Aditya Birla Capital Limited and Dr. Pragnya Ram, Group Executive President, Group Head - CSR, Legacy, Documentation & Archives serve as Directors. ABCF is committed to drive programs for inclusive growth and development of the underserved sections of society. Its engagement is primarily focused on women centric programs in the areas of healthcare, education, women empowerment, sustainable livelihood, sports, amongst others. Up until now, ABCF has made a qualitative difference to enrich the lives of over 5.5 Lakh people and is reckoned as a Force for Good amongst beneficiaries.

About National Institute of Securities Markets (NISM)

The National Institute of Securities Markets (NISM) is a public trust established in 2006 by the Securities and Exchange Board of India (SEBI), the regulator of the securities markets in India. The institute carries out a wide range of capacity building activities at various levels aimed at enhancing the quality standards in securities markets. NISM has embarked on a fast-track expansion of its activities, which will position the institute as a leading player in knowledge dissemination and skills enhancement in the financial markets’ domain. The mission for NISM is to add to market quality through educational and research initiatives that would support, enable, and expedite an entire gamut of high-quality knowledge services in the securities industry.