Monday, March 28, 2022

VAHDAM India Becomes The First Indian Wellness Brand To Be A Part Of The Oscars Goodie Bag


Global wellness brand, VAHDAM® India has become the first Indian Teas & Superfoods brand to be a part of the highly coveted 2022 Oscars goodie bag!

As they are known, the legendary “Everyone Wins” Nominee Gift Bags, have become the most buzzed-about swag in history and celebrate Hollywood’s biggest night. They have been independently produced by Distinctive Assets for twenty years.

The Oscar goodie bag will feature VAHDAM® India’s stylish and sustainable drinkware, Rover Bottle, an everyday on-the-go functional drinkware that keeps your beverage hot & cold for hours.

They will be delivered exclusively to the A-listers who are nominated in the Best Actor, Best Actress, Best Supporting Actor, Best Supporting Actress, and Best Director categories.

This year’s top acting and directing nominees include Will Smith, Andrew Garfield, Denzel Washington, Jessica Chastain, Olivia Colman, Kristen Stewart, J.K. Simmons, Jesse, Plemons, Ariana DeBose, Kirsten Dunst, Jane Campion and Steven Spielberg.

“We are humbled to be commemorating two decades of curating a specialty gift bag that has become a global pop culture phenomenon. The companies we feature have amazing products and services while also embracing diversity, inclusion, health, and philanthropy. This year's nominee package is particularly meaningful as we pay tribute to a milestone anniversary and also celebrate the resilience of all involved after the challenges of the past two years.” ?  Lash Fary, Founder, Distinctive Assets.

“We’re thrilled and humbled to have VAHDAM® India as a part of the prestigious 2022 Oscar goodie bag.We have always strived to take the best of India to the world under a home-grown brand. It is a matter of honor to have gotten this spot in the bag with a host of exclusive brands from around the world.” says Bala Sarda, Founder & CEO, VAHDAM® India

While these goodie bags are not directly associated with the Oscars, they have been part of the tradition for more than 2 decades. In the era of being Vocal for Local, having an Indian product find a global platform is a big achievement in itself.

This Year’s Luxe Oscars Gift Bag includes treats worth more than $100,000 - from a plot of land in Scotland with a title, to gold-infused olive oil, crystal-topped bath bombs, Art Lipo body enhancements and Celebrity Arms Sculpting, and a stay at Turin Castle.

Hollywood’s biggest weekend, the Academy Awards 2022 will take place on March 28th, Sunday.

About VAHDAM® India

VAHDAM® India is a digitally native, global wellness brand taking India’s finest teas and superfoods to consumers across 130 countries, under a home-grown label. It has raised over 290 crores in Venture Funding from India's Top Consumer Investors. Founded in 2015 by the then 23-year old Bala Sarda, VAHDAM® has been endorsed by global icons like Oprah Winfrey,

Ellen DeGeneres, Mariah Carey, and Martha Stewart amongst others. It is also a certified Climate Neutral & Plastic Neutral Brand and directs 1% of their revenue towards the education of the tea growers’ children under their social initiative,‘TEAch Me

www.vahdamteas.in

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