Wednesday, December 23, 2020

Tata Motors Introduces the Ultra T.7; India’s First Truck Designed Specifically for Urban Transportation

 


Key highlights:

* All new sleek Ultra Cabin for easy manoeuvrability through narrow streets and tight corners

* Offers best-in-class driving experience, NVH levels and fuel efficiency

* Highest payload capacity in 7-tonne GVW category

* Available with a modular platform, with various deck lengths and 4-tyre & 6-tyre options

Tata Motors, India’s largest commercial vehicle manufacturer, introduces the Ultra T.7 – the most advanced Light Commercial Vehicle (LCV), designed specifically for urban transportation, with its all-new sleek Ultra cabin. The highly-appreciated Ultra cabin has been engineered for a sleeker version to offer the best-in-class comfort and agility with its optimum dimensions of 1900mm wide cabin to reduce the turnaround time. The reduced turnaround time ensures higher earning potential for the truck owners and brings more efficiencies in the logistics sector for profitability. The Ultra T.7 range comes with a modular platform with variants of various deck lengths and in 4-tyre and 6-tyre combinations to suit a wide range of applications.

The Ultra T.7 is powered by the technologically-advanced 4SPCR engine, with superior 100hp of power and 300Nm of torque from 1,200 to 2,200rpm. It has underpinnings of a strong modular chassis design for better durability and radial tubeless tyres, offering increased fuel economy. In addition, the Tata Ultra T.7 is designed keeping in mind Tata Motors’ ‘Power of 6’ philosophy, which promises superior fleet profitability, vehicle performance, driving comfort, convenience and connectivity, along with safety – all with a lower total cost of operations (TCO). This has been validated with extensive real-world and pilot testing, across various challenging terrains and conditions. Tata Motors is the only Indian commercial vehicle manufacturer offering the power of choice of three unique and distinct cabin options to its I&LCV customers – Ultra, SFC and LPT range of trucks.

Commenting on the occasion, Mr. V Seethapathi, Vice President, ILCV Product Line, Tata Motors said, “With the introduction of the latest Ultra T.7, Tata Motors furthers its commitment to scale new heights of innovative automotive manufacturing to provide a variety of products for diverse applications at minimum operation costs. The Ultra T.7, with its pioneering and award winning design, possesses the ability to bring the best of both worlds – comfort and agility – while aiming to offer the highest profitability for its owners. With the industry best operating economics, superior fuel efficiency and power, longer tyre life, it makes the best product in the category.”

Equipped with a crash-tested cabin and powerful air-brakes for enhanced safety, adjustable seating positions, tilt-and-telescopic power steering and a dash-mounted gear shifter for comfort, the Ultra T.7 combines futuristic styling with comfort, providing significantly lower NVH levels and a fatigue-less driving experience. It comes with standard fitment of a music system, USB fast charging port, ample storage space and Tata Motors’ next-gen connected vehicle solution that enables fleet management, the Fleet Edge. It features clear-lens headlamps and LED tail-lamps that significantly improve visibility at night.

The Ultra T.7 is the ideal vehicle for applications such as transportation of e-commerce products, FMCG, industrial produce, consumer durables, electronics, essential goods and LPG cylinders. The reefer variants of T.7 are best suited for transportation of vaccine, pharmaceuticals, perishable goods, food items such as eggs and milk, along with farm produce. The Ultra T.7 comes with a comprehensive set of fully-built solutions, offering customers a one-stop solution with multiple advantages like better financing terms, nationwide service support and higher resale value, thus making a much better value proposition for customers. Adding to these lucrative offerings, the Tata Motors I&LCV range comes with a warranty of 3 years / 3 lakh kilometres and also offers Sampoorna Seva 2.0 and Tata Samarth – the company’s commitment to commercial vehicle driver welfare, uptime guarantee, on-site service and customised annual maintenance and fleet management solutions.

About Tata Motors

Tata Motors Limited (NYSE: TTM; BSE: 500570 and 570001; NSE: TATAMOTORS and TATAMTRDVR), a USD 35 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, pick-ups, trucks and buses. Part of the USD 113 billion Tata group, Tata Motors is India’s largest and the only OEM offering extensive range of integrated, smart and e-mobility solutions. It has operations in India, the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 103 subsidiaries, 10 associate companies, 3 joint ventures and 2 joint operations as on March 31, 2020.

With a focus on engineering and tech enabled automotive solutions catering to the future of mobility, Tata Motors is India’s market leader in commercial vehicles and amongst the top four in the passenger vehicles market. With ‘Connecting Aspirations’ at the core of its brand promise, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. Tata Motors strives to bring new products that fire the imagination of GenNext customers, fueled by state of the art design and R&D centers located in India, UK, US, Italy and South Korea. Internationally, Tata commercial and passenger vehicles are marketed in countries, spread across Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.

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