Divine Solitaires Felicitated for its Breakthroughs at National Jewellery Awards in Mumbai

Divine Solitaires, India’s first solitaire jewellery brand was recognised at the prestigious National Jewellery Awards (NJA) for achieving complete transparency in the diamond industry. The awards function took place on Saturday, 15th February 2020 at Hotel Renaissance, Mumbai.

Divine Solitaires was felicitated for being the first-ever solitaire brand in India to offer complete transparency in quality and pricing along with a unique digital solitaire experience to diamond consumers.

Since its establishment in 2006, the brand has introduced some pathbreaking innovations such as a 123-parameter quality guarantee, a Nationwide Standard & Transparent Price List, the Divine Solitaires mobile application and a Solitaire Price Index. The brand has an outreach in more than 160 stores across 82 cities in India, and has also reached out to consumers in the United Kingdom, Australia and New Zealand and Nepal.

The National Jewellery Awards is considered as one of the most prestigious jewellery award in the gems and jewellery industry.  The All India Gems and Jewellery Domestic Council (GJC) accords recognition and award through the NJA platform annually to stimulate talent, honour innovation and creativity of the jewellers & designers to boost the industry.

NJA honours the work of designers and manufacturers in various categories such as Best Jewellery Designs, Best Diamond & Precious Metal Jewellery, and even has an award for the Best Retail Ambience. The jewellery platform aims to drive excellence across the various aspects of the industry segment and reward the passion and innovation, setting new benchmarks within the industry each year.

On winning the award Mr. Jignesh Mehta, Founder and Managing Director Divine Solitaires said “At Divine Solitaires, we constantly strive to meet our customers’ requirements and make their experience of solitaire shopping, hassle-free. We thank the GJC for selecting us for this award and recognising our efforts in the gems and jewellery industry. This award will further motivate us to work harder in creating world-class solitaire jewellery and offer unique services which will benefit the customers and the industry as a whole.”

About Divine Solitaires (www.divinesolitaires.com)

Founded in the year 2006, Divine Solitaires offers its consumers the world’s finest and brilliantly crafted quality solitaire diamonds that have been obtained through ethical sourcing and given quality certification. The brand offers a quality guarantee on all their diamonds on the basis of 123 parameters as against the international standard of 40 parameters. Globally only Divine Solitaires has a retail pricing mechanism that is standard and transparent. Realising the need for organised marketing of diamonds and diamond jewellery, Mr. Jignesh Mehta conceptualized and founded Divine Solitaires and the branding of solitaires along with the core values of consistently offering high quality diamonds with transparency and standardisation in pricing. Mr. Mehta is a 1st generation entrepreneur, having completed his Masters in marketing from Australia and a diamond grading course from Antwerp, Belgium. He and his brother, Mr. Shailen Mehta, Co-founder Divine Solitaires bring with them nearly 20 years of rich global experience of the diamond industry.