“We are delighted to launch our services in Birmingham, Liverpool and Reading, thus solidifying Ola’s presence across 7 large metropolitans in the UK,” Ben Legg, Managing Director of Ola UK, said in a statement.
In Birmingham and Reading, the platform is set to go live on April 1, and driver onboarding is already underway, the company said. Ola started Liverpool operations by offering free rides on green tuk-tuks last week for a limited time period, as a part of the promotional campaign.
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