ToneTag, a sound based proximity payment technology
provider, has been recently selected to participate in the Mastercard Start
Path virtual mentorship program. Mastercard Start Path is the company’s global
effort to support startups who are reshaping the future of commerce. Following
the selection, ToneTag showcased its technology at the Start Path event in
London and at Money20/20 in Copenhagen. As part of the initiative, the Start
Path team will work with ToneTag against a tailored plan that will help it to
scale. ToneTag will also receive access to Mastercard experts, partners and
customers representing leading banks and retailers in all regions of the globe
to enable their business development.
“Mastercard Start Path is a great
initiative to help startups reach new opportunities. Unlike before, businesses
are well-connected today thanks to technology, and it is imperative that
fintech companies hold the key to a better payment experience for both
consumers and merchants alike and ensure transactions are secure, clean and
done through organized channels. ToneTag is excited to be a part of this
endeavour.” said Kumar Abhishek, Founder & CEO, ToneTag.
“ToneTag is allowing
merchants to accept seamless and secure contactless payments using any mobile
phone,” said Amy Neale, vice president, Mastercard Start Path. “The
Start Path program will connect ToneTag to a blend of global resources and
experts so it can scale its solutions with greater speed.”
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