Sula is pleased to announce the appointment of Nick Pringle as
the company’s Chief Operating Officer (COO), effective immediately. In his
capacity as the COO of India’s leading wine company and fastest growing alcobev
company, Nick will work closely with Rajeev Samant, Founder and CEO, Sula
Vineyards, while overlooking the company’s strategy and operations.
Rajeev Samant commented, “I am delighted that Nick Pringle is joining
Sula as COO. Nick brings a wealth of experience from his previous roles at
Accolade Wines and AB InBev and is the right person to help steer Sula Vineyards,
one of Asia’s fastest growing wine and alcobev companies, to even greater
heights!”
Nick has over 20 years of experience in the wine and spirits
industry. He has worked extensively in international markets to create a
significant category across emerging markets for wine and spirits consumption
and he strongly believes that numerous opportunities lie in the Indian alcobev
industry.
Nick Pringle stated, “India is a very young and dynamic market. It has
immense potential to grow in the wine sector and the enthusiasm, with great
people that Sula possesses is infectious! Despite barriers, Sula entered the
wine industry here in India and carved a niche for itself as both, the best and
leading wine company. Sula recognized the changing industry trends and launched
Sula Selections and Artisan Spirits to diversify itself, becoming a genuine
front runner in the industry. I am proud to be associated with a brand that has
turned things around for the industry altogether and look forward to creating
more milestones for us to achieve together.”
Prior to this, Nick worked at AB InBev for 12 years. He later
joined Constellation to assume a variety of roles and eventually joined
Accolade Wines to strengthen Hardys globally in 2011.
At Accolade Wines, Nick was in charge of emerging markets and
responsible for travel retail relationships across regions spanning Africa, the
Middle East, South and Central America, Asia Sub-Continent and Southern Europe.
Key markets for growth from his regions were Central and South America, Africa
and India, which became a passion for him, while in India an increasing number
of consumers were experimenting and progressing from beer and spirits to the
wine category, during this time he was working in partnership with Sula. In
2016, Nick was appointed as Head of Accolade Wines for China, a significantly
growing market for the company, before being given this amazing opportunity
with Sula.
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