NGDATA, the
customer experience management solutions company, today announced that it has
signed a definitive agreement to acquire Eccella, a data management and
analytics consultancy based in New York City, with offices in London, UK and
Mumbai, India. Eccella is a leader in the field of data-driven consulting and
systems construction, and its team will join NGDATA as the company continues to
execute its strategy for aggressive North American and global growth.
Eccella works with organizations across the world to help
them develop, deploy and execute data-driven strategies. The acquisition allows
NGDATA to rapidly grow its presence in the UK and North America, and NGDATA and
Eccella customers will benefit from access to top data-focused talent and
expanded industry expertise. Partners of NGDATA will benefit from the combined
global infrastructure of two leading data companies supporting their efforts to
deliver solutions, and Eccella’s world-class partner ecosystem gives NGDATA the
opportunity to further build out its strategic technology partnerships.
“This is a strategic acquisition for NGDATA that will help
us solidify the team, the resources and the company infrastructure to
accelerate the pace of our growth. The addition of Eccella will greatly enhance
the value we bring to our clients and partners through the powerful combination
of the functionality of Lily Enterprise and Eccella’s deep domain knowledge,
partnerships and global industry expertise,” said Luc Burgelman, CEO of NGDATA.
“Expanding into the UK and bolstering its US presence is a
smart move that will contribute to and accelerate NGDATA’s aggressive growth
strategy worldwide,” said Michel Akkermans, Chairman of NGDATA. “Forward
thinking organizations are looking for technology that can help them turn
real-time insights into actionable intelligence, and this acquisition will make
it easier for NGDATA to meet that increasing demand on a global scale.”
The deal to acquire Eccella comes on the heels of the
October 2016 acquisition of Rednun,
a Netherlands-based company specializing in creating personalized and
data-driven video to optimize customer engagement. Prior to that, NGDATA
acquired ENQIO,
a European consultancy focused on data management, business analytics and
multi-channel campaign management. Overall, NGDATA achieved 75 percent
year-over-year growth in 2016, a year in which the company grew its workforce
by 50 percent.
“Luc and his team at NGDATA have a vision for the company
and its role in creating better data-driven customer experiences that is
impressive, ambitious and highly aligned with Eccella’s mission of building
data-driven companies. We are thrilled to join and play a key role in the
execution of that strategy,” said Gil Rosen, founder and president of Eccella.
“Making quick yet intelligent decisions based on real-time data is increasingly
critical, and we are in lock step with NGDATA’s approach to helping
organizations adapt by gaining actionable insights from data to drive their
business.”
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