Thursday, May 29, 2014

2 New Apps From The Beer Café for Beer Enthusiasts




The Beer Café recently launched an eponymous mobile app available on the Google Play Store and the App store (iOS). The app developed by SnapLion has brilliant features wherein you can browse through menus, photos, upcoming events & weekly promotions. The user interface is clean and simple with graphics that tempt you to head on over for a chilled mug. The app also includes a playlist wherein you can choose to download or buy the featured songs. There are special offers for loyal customers as well. You may also order “Beer on Wheels” directly from the app with just so much as lifting your finger! 

Says Rahul Singh, founder and CEO, The Beer Cafe "We wanted to tap into technology to reach out to our customers directly, keeping them up to date with all our events and promotions. The official app gives patrons an easy access to information as well as exclusive offers at The Beer Café. We also have a loyalty program, the idea of which is to increase repeat visits."

The Beer Café also launched another cool and exciting jukebox app with Hopp- Mylo. Just scan the QR code and you can now control the jukebox at The Beer Café location you are visiting. You can choose 3 songs on each visit/per hour from their featured playlist.

"With the Hopp app we want to engage our customers by allowing them to play their favourites or dedicate a tune. It's great beer paired with great music- The perfect combination! Hopp is jukebox re-invented that queues every song request. We have popular rock and commercial songs playing at the outlets and the playlist gets updated every 15 days.", adds Rahul Singh.

The Beer Café is India’s first PYOB (Pour your own beer) chain, the only café in India with a range of 50 different varieties of Beer from across 17 countries in the world. With 10 outlets “pouring” and 21 more locations planned for this year, The Beer Café is poised to become the largest, fastest and most profitable alcobeverage service brand in India.

The Beer Cafe app is available for download on the Google and App Stores. It carries details about all the outlets.

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