Saturday, August 12, 2023

Muthoot Finance Gifts Gold-Winning Athlete Sinimol K Sebastian A New Home, Celebrates Her Victory At World Dwarf Games 2023


The 39-year old veteran dwarf athlete - Smt. Sinimol K Sebastian from Idukki District of Kerala has won against all odds, and pulled off a spectacular show at the World Dwarf Games 2023 held in Germany.

Sinimol won across multiple disciplines including 4 Gold medals in Freestyle Swimming (25 m & 50 m categories), Javelin Throw, and Discus Throw, along with a Silver medal in the Shot Put category.

Muthoot Finance, in line with its commitment to promote sports as part of its CSR initiatives, and to celebrate Sinimol’s wins, provided crucial support in her journey, covered all her related expenses, and has now gifted her a new home as part of the Muthoot Aashiyana Project.

Bangalore, August 12, 2023: Muthoot Finance, India’s leading gold loan NBFC, proudly supports Smt. Sinimol K Sebastian, for her groundbreaking achievements at the 8th World Dwarf Games 2023 in Cologne, Germany. The 120 cm-tall athlete, Sinimol, achieved a remarkable feat and bagged five medals, including 4 Gold and 1 Silver at the World Dwarf Games 2023. This remarkable event took place from July 28th to August 5th, 2023, at the Deutsche SportHochschule (German Sports University) located in Cologne, Germany.

Sinimol, the 39-year-old veteran dwarf athlete from Kerala's Idukki District, was trained by Father Solomon Kadambattu Parambil at the Darshana Society for the disabled. She showcased a spectacular performance, and won 5 medals across various disciplines. Defying all odds she bagged 4 gold medals each in Freestyle Swimming (25 m & 50 m categories), Javelin Throw, Discus Throw, and 1 silver medal in Shot Put category. She was also honored as the flag bearer for the Indian continent representing Kerala.

To commemorate Sinimol’s remarkable accomplishments, Muthoot Finance hosted a ceremony at its Kochi Head Office on 11th August, 2023. Shri. George Alexander Muthoot, MD of Muthoot Finance, welcomed Sinimol with a memento and flowers, along with traditional percussion (chenda melam). As part of a heartwarming surprise ceremony, Muthoot Finance pledged a new home for Sinimol under its Muthoot Aashiyana Project. Through this gesture, Muthoot Finance acknowledges the hardships faced by Sinimol, celebrates her commitment and persistence that has led to her achieving this victory at the World Dwarf Games 2023. As part of its commitment to corporate social responsibility, Muthoot Finance had also allocated Rs. 5 Lacs to support Sinimol and took care of all the related expenses.

Speaking on Sinimol’s exceptional victory and her journey, Shri. George Alexander Muthoot, Managing Director, Muthoot Finance said, "Witnessing Sinimol K Sebastian's extraordinary triumph at the World Dwarf Games 2023, Germany fills us with immense pride. On the behalf of the entire Muthoot Family, I would like to congratulate Sinimol on her historic victory. Her dedication and indomitable spirit exemplifies the true essence of sportsmanship. At Muthoot Finance, we are delighted to have played a small role in her incredible journey, providing her with a new home and supporting her aspirations. We've realized that India's potential to produce exceptional athletes isn't limited by talent, but it is hindered by challenges such as access to basic amenities and unequal opportunities. We remain committed to provide support in the field of Sports as we firmly believe that Sports creates a sense of national pride and unity.”

Further, Shri. George M George, Deputy Managing Director, Muthoot Finance said, “I extend my heartiest congratulations to Sinimol K Sebastian for her exceptional performance at the World Dwarf Games 2023. Her dedication and perseverance inspires us all. As a true sportsperson and athlete, Sinimol has transcended all limitations and demonstrated an unstoppable essence of the human spirit. It is a true honor for us to be able to be part of her incredible journey, nurture her aspirations and offer a new house.”

Speaking on the occasion, Smt. Sinimol said, “I am truly humbled and overjoyed by my victories at the World Dwarf Games 2023. Achievements like these inspire me to strive for greater accomplishments and bring honor to my nation. This journey has been a testament to the power of determination and the unwavering support I've received throughout from my family, friends, brilliant coaches and sponsor Muthoot Finance. Muthoot Finance's backing in this entire World Dwarf Games journey and the belief they've shown in my abilities has been a game-changer for me. I am very grateful for this new house and the entire sponsorship awarded by Muthoot Finance.  I am determined to give my best in the field of Sports and make India proud.”

Photo Caption: (Left to Right)George M George - Deputy Managing Director Muthoot Finance, Shri. George Alexander Muthoot-Managing Director, Muthoot Finance, Fr Solomon - Darshana Society for Disabled, Smt. Sinimol K Sebastian - Athlete..

Ambuja & ACC Celebrate India's Progress And Independence: A Journey Of Resilience And Nation-Building


EDITOR’S SYNOPSIS 

·                     Ambuja Cements’ film, "Desh Ban Raha Hai", showcases India's dynamic and ambitious youth, celebrating their vigour and determination, highlighting the nation's core principles of integrity, unity, and growth. 

·                     ACC combines unwavering dedication to the nation's growth, fostering sustainable development through “Jahan Bharat Basta Hai” reflecting its iconic legacy. 

·                     Ambuja Cements and ACC reaffirm their commitment to nation-building, upholding India's youth spirit for shaping a future grounded in strength, unity, and sustainable progress. 

Ambuja Cements Limited and ACC Limited, the cement and building material companies of the diversified Adani Group, collaborate to commemorate India's 77th Independence Day. Under the theme of "Growing Nation," they reaffirm their commitment to India's growth and prosperity, symbolised by the metaphorical shade of a Banyan tree. The joint narrative encompasses the intertwined paths of schoolchildren, vibrant crossroads of carnivals, and the joy of newlyweds, all under our shared heritage. 

Ambuja Cements, in its latest campaign "Desh Ban Raha Hai," celebrates the unyielding spirit and boundless potential of India's youth. These young individuals embody the essence of India's core values - integrity, unity, and advancement, weaving faith in freedom and individuality.  

ACC's journey, spanning over eight decades, mirrors India's strength, progress and unity. Just as the tricolor soars with pride, ACC stands tall as a symbol of ‘global quality with nationwide trust’. From shaping iconic structures to infrastructure landmarks, ACC's commitment to a sustainable and prosperous India remains strong.  

Both companies champion innovation and sustainability, with green cement projects, eco-friendly practices, and holistic community engagement defining their commitment to a greener and enduring legacy for generations to come. On India's 77th Independence Day, they dedicate themselves to building a brighter, self-reliant future for our nation. 

Mr. Ajay Kapur, CEO, Cement Business, reflects on this remarkable journey, "On this auspicious occasion of India’s 77th Independence Day, we celebrate the indomitable spirit of our nation and its journey towards progress and growth. Our new films symbolsise the essence of nation building, intricately weaving into India's growth narrative. Committed to nation-building, Ambuja Cements and ACC embody core values - independence, unity, and dependability - as India progresses." 

Together, as Ambuja Cements and ACC, they stand as a testament to the essence of optimism, perseverance, and self-sufficiency, ready to carve their mark on the world and contribute to India's resplendent future. 

NTPC And EDII Join Hands To Empower Women Through Entrepreneurship


Entrepreneurship Development Institute of India (EDII), Ahmedabad, a 'Centre of Excellence' recognised by the Ministry of Skill Development & Entrepreneurship, Government of India, signed a Memorandum of Agreement (MoA) with the CSR Division of National Thermal Power Corporation Limited (NTPC) on Friday.

Under the MoA, EDII will facilitate New Enterprise Creation among the underprivileged women in the vicinity of NTPC Noida. EDII will ensure the setting up of a Cold Compressed Oil Unit for the benefit of underprivileged women. This initiative will be strengthened by appropriate training and handholding to the participating women. NTPC has taken this initiative as a part of its CSR activity of empowering women and making them entrepreneurial and self-sustaining. In all, 30 women from self-help groups will be rendered independent and empowered over one year.

EDII implements several programmes for women entrepreneurship and empowerment as a CSR initiative for various corporate houses such as Accenture, HSBC, TATA Communications, Amazon India, Facebook, ONGC, BAYER, HCL, etc. Thus far, through sensitisation programmes, entrepreneurship competency-building programmes, domain and skill training, networking and marketing exposure, and handholding support, the institute has reached out to more than 39,142 women across the country.

About Entrepreneurship Development Institute of India (EDII)

The Entrepreneurship Development Institute of India (EDII), Ahmedabad was set up in 1983 as an autonomous and not-for-profit Institute with support of apex financial institutions - the IDBI Bank Ltd., IFCI Ltd., ICICI Bank Ltd. and State Bank of India (SBI). The Government of Gujarat pledged twenty-three acres of land on which stands the majestic and sprawling EDII Campus.  EDII has been recognized as the CENTRE OF EXCELLENCE by the Ministry of Skill Development and Entrepreneurship, Govt. of India. The Institute has also been listed as the Institute of National Importance by the Education Department, Govt. of Gujarat. For more information visit: www.ediindia.org

Friday, August 11, 2023

[24]7.ai Raises Fraud Alert in Bangalore: Scammers Exploiting Company Name For Job Fraud


[24]7.ai a global leader in intent-driven customer solutions and contact center services, has issued an alert regarding a rise in fraudulent activities exploiting the company's name. It has come to the company’s notice that Individuals have been falsely promising job opportunities while also collecting monetary advances under the pretext of providing laptops.

In response to this distressing incident, [24]7.ai has taken immediate action by filing an FIR (First information report) with the Marathahalli (Kadubeesanahalli) police station, and the company is working with the authorities to expedite the investigation process. Simultaneously, [24]7ai's dedicated internal teams are diligently collecting comprehensive information about the affected cases and victims involved in this reprehensible scam. The company is also strengthening its preventive measures as well as authentication procedures to combat the issue.

Individuals with any information that can  assist in the investigation, are requested to provide their full name, phone number, and case details by contacting Notify@247.ai. The authorized investigation team will promptly reach out, ensuring necessary actions are taken.

Those candidates who wish to validate the authenticity of their job offers can email india-recruitment-bo@247.ai with their offer letter details and our team will promptly respond with verification.

About [24]7.ai

[24]7.ai software and services use artificial intelligence, human insight, and deep vertical expertise to produce personalised, consistent, and satisfying customer experiences. The company's advanced conversational AI platform, combined with more than 20 years of contact center operational expertise, empowers the world's largest and most recognizable brands to deliver natural, frictionless conversations across all digital and voice channels. For more information, visit http://www.247.ai.

[24]7 and [24]7.ai are trademarks of [24]7.ai, Inc. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.

Marriott Hotels Opens Doors In Coorg Infusing Rich Heritage Of World Class Hospitality


Marriott Hotels, an esteemed flagbearer within Marriott Bonvoy's illustrious array of 31 hotel brands, has unveiled the Coorg Marriott Resort & Spa amidst the tranquil landscapes of Coorg, Karnataka. Nestled amid the verdant expanse of the Makandur forest, this modern haven offers a gateway to immersive local escapades, all cradled within the serene sanctuary of a lush botanical haven.

Renowned as one of Southern India's premier hill station destinations, Coorg boasts enchanting vistas of mist-shrouded hills and luxuriant landscapes, providing a picturesque canvas for travelers. What sets this locale apart is not only its breathtaking natural allure but also the spectrum of exhilarating activities on offer, including intrepid treks, exploration of coffee plantations, and the enchantment of cascading waterfalls.

"We are thrilled to bring Marriott Hotels to Coorg, famously known as the Scotland of India, a land endowed with breath-taking natural splendor and glorious history. This opening underlines our commitment and focus as we continue to expand our footprints across leading travel destinations within India, providing travelers with trusted and high-quality accommodation choices" said Ranju Alex, Area Vice President, South Asia, Marriott International. "Marriott Hotels continues to live its legacy of Wonderful Hospitality, earning the trust of travelers around the globe.”

With 108 elegantly appointed villas and cottages, the Coorg Marriott Resort & Spa showcases panoramic emerald landscapes. Each villa boasts abundant natural light, plush bedding, and modern conveniences. Moreover, the resort extends its warm hospitality to four-legged companions, enhancing the vacation experience.

Within the dining sphere, the resort presents a diverse culinary offering. Madiker Kitchen caters to a global palate with international favorites and traditional Coorgi cuisine. Grills By The Valley promises a forest-framed dining experience with innovative dishes and skillfully crafted cocktails. The Greatroom welcomes guests to indulge in artisanal teas, coffees, and creatively infused cocktails amidst a library setting. As the day winds down, the swim-up Pool Bar provides an ideal setting for sundowners and light bites.

"We are delighted to welcome guests to our stunning new resort in Coorg," said Randal Whelpdale, General Manager at Coorg Marriott Resort & Spa. "Coorg is a unique blend of serene landscapes, vibrant traditions, and outdoor adventure. We are thrilled to showcase its natural beauty and charm through our exceptional facilities, curated local experiences, and warm hospitality."

For reservations and more information,  visit www.coorgmarriottresortandspa.com

About Marriott Hotels®

With nearly 600 hotels and resorts in over 65 countries and territories around the world, Marriott Hotels continues to elevate the art of hospitality – placing people first is the brand’s living legacy – ensuring guests always feel deeply cared for throughout their stay. Marriott Hotels raises the bar by consistently delivering heartfelt service, with modern, comfortable spaces, and by providing experiences elevated beyond the everyday. As global travelers needs and expectations evolve, so does Marriott Hotels, leading the industry with innovations including the Greatroom lobby and Mobile Guest Services that embrace style, design, and technology. Marriott Hotels is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments, and unparalleled benefits including free nights and Elite status recognition. To enrol for free or for more information about the program, visit marriottbonvoy.com

Ather Unveils Its Refreshed Product Portfolio And Launches The 450S, An All New Entry-Level Variant


* The 450S will sport India’s first DeepViewTM Display

*  At a starting price of INR 129,999, the new 450S will offer segment-leading performance and intuitive experiences when compared to 125cc petrol scooters available today

* Existing models undergo extensive feature update to enhance safety and performance

Ather Energy, India’s leading electric scooter manufacturer, today announced a completely refreshed product portfolio which will be built on the company’s best-selling 450 platform. The newly launched 450S and the refreshed 450X will be packed with new safety and performance features that are unseen in the industry yet, including India’s first DeepViewTM Display making its debut in the new 450S.

The 450S comes with a battery capacity of 2.9 kWh, an IDC range of 115km, a 0–40 acceleration of 3.9 sec, and a top speed of 90 km/h. The vehicle comes with a host of new changes including DeepViewTM Display, new switchgear, FallSafe™, Emergency Stop Signal (ESS), and coasting regen, which improves range by up to 7%. Users can use the Ather Grid fast chargers to charge the 450S at a speed of up to 1.5km/min. The existing model - 450X, carries over all these upgrades and now also comes with the option to choose between 115 km and 145 km range variants. Both 450S and 450X users have the option to choose the Pro pack over the core configuration, which unlocks Ride Assist, Ather battery protect, AtherStack updates, and Ather Connect (free for 3Y).

Tarun Mehta, Co-Founder & CEO, Ather Energy, said, “With the launch of our refreshed portfolio today, we now have three products on the 450 platform in different price segments. This allows us to reach out to a much wider set of buyers. Our latest entry level variant - the 450S breaks new ground in the 125cc performance scooter segment by offering a first-of-its-kind DeepViewTM Display dashboard and a host of never seen before innovative features. The 450S significantly raises the bar in terms of riding pleasure and safety while still delivering on performance. The 450S will appeal to all those who want to enter the electric segment but are seeking the quality and assurance that Ather scooters provide at an accessible price point. Along with the 450S we are also introducing the 450X in 3kWh and 4kWh capacity providing more options to our customers to choose from our best selling scooter platform"

The 7” DeepViewTM Display with a 1000:1 contrast ratio, industry-first auto-brightness, and 18-segment characters providing superior readability any time of the day. The on-board navigation on the DeepViewTM Display comes with 18+ directional possibilities meaning, users can comfortably navigate even in a complicated 8-way roundabout. DeepViewTM Display combined with newly designed switchgear provides one of a kind interactive experience, unavailable in current digital displays.   

Both the 450S and 450X come with new switchgear with an improved tactile feel and two new switch additions, one-click reverse, and a joystick. One-click reverse enables a hassle-free reverse experience, and the joystick enables a host of interactions on the 450S and also improved in-ride interactions on the 450X. 

The new FallSafe™ feature, now available in all models, can detect changes in the scooter's speed, orientation, and acceleration when the rider is about to fall over. This feature switches off the motor (to avoid any further movement such as skidding) and activates flashing indicator lights to notify those around to step forward to rescue the rider. Further, Ather brings the new ‘Emergency Stop Signal’, a regulation in Europe, to the Indian market for the first time. This feature is designed to avoid accidents/crashes in panic-braking situations. When an Ather user panic brakes at a speed greater than 50km/h, brake lights blink to give riders behind a visual cue/ warning, thus giving them precious extra time to react.

Further, to improve the battery range, the 450S comes with coasting regen feature that slows the vehicle down while at a steady coast (no acceleration and no manual braking) and recycles the energy back into the battery. Ather has dynamically implemented this feature, ensuring that regen is lower at lower speeds, for people to nib through traffic easily and higher at higher speeds to ensure lower brake usage and improved efficiency. These improvements are said to contribute towards lower brake pad wear and an improved range of up to 7%, depending on modes.

As a first in the industry, the new inbox-to-scooter feature delivers destination addresses from other apps (like WhatsApp/ Telegram/ Instagram DM etc.) directly to the Ather dashboard. To activate this feature, users must have the Ather app installed, and the location shared must be a Google Maps link only.

The updated trip planner, apart from giving the most optimal suggestion of route along with a map of Ather Grid chargers, will also provide the option to select riders' own preferred Ather Grid charger and the trip will be planned keeping in mind your preferred chargers. Further, in certain geographies, trip planners can now help plan the trip and suggest appropriate Ather Grid chargers for intercity trips too. Ather has installed 1400+ public chargers spread across the country, including on state and national highways.

Ather has also made changes to the design of the rear mud flap to reduce the splatter on the pillion while riding on dusty or muddy roads. It also provides additional protection for the rear mono-shock and brake calipers from muddy conditions.

Deliveries will start in a phased manner, starting with 450X with 2.9 kWh battery by 3rd week of August, the 450S by last week of August and 450X with 3.7 kWh battery in October.

Pro pack that unlocks a host of features will be priced at INR. 14,000 for the 450S, INR. 16,000 for the 450X with 2.9 kWh battery and INR. 23,000 for the 450 with 3.7 kWh battery.

BharatPe Launches BharatPe Swipe Android Machine For Merchants


·         BharatPe to add new features to BharatPe Swipe Android in the coming months

BharatPe, India’s leading name in fintech industry, today announced the launch of its new Android Point of Sale (POS) terminal. Known as BharatPe Swipe Android, the device offers multiple modes for digital payment acceptance, including debit/credit cards, UPI, mobile wallets and QR code. The company, which had launched Linux based POS devices in the year 2020, already has a network of over 2 lakh POS machines  across 400+ cities in the country, and is one of the top 3 fintech players in the POS category. BharatPe will give its merchants an option to upgrade from the Linux based POS to the new Android POS device. Additionally, it plans to double its POS network count over the next 12 months, with the launch of BharatPe Swipe Android.

Powered by Android 10 operating system, the new device has a 5.5” HD touch screen and a long-lasting battery, supports fast charging, and is compatible with 4G and Wi-Fi for better connectivity. Supported by the BharatPe merchant app, the POS solution offers a simple and intuitive interface with the convenience of instant settlements and single point reconciliation for transactions across BharatPe QR and BharatPe Swipe. With BharatPe Swipe Android, merchants can also accept QR payments via dynamic QR generated on the machine, as well as generate physical receipts for the QR payments done. The comprehensive merchant dashboard enables efficient management of transactions and settlements with a customizable view as per the requirement of the merchant. Also, accepting payments through the POS machine enables the company to assess the merchant’s creditworthiness and facilitate business loans through its NBFC partners.

Commenting on the launch, Nalin Negi, CFO & interim CEO, BharatPe, said, “Through its robust fintech  ecosystem for offline merchants, BharatPe has brought millions of small businesses and retailers under the fold of the digital economy. The latest addition to our product suite, BharatPe Swipe Android, is a powerful yet simple-to-use device that will further enable our merchants to offer their customers a seamless and secure payment experience. It aims to cater to a wide range of merchants across segments including the small merchants, from a neighborhood kirana store to a fine dine restaurant or a supermarket chain. We are confident that with this new POS we will be able to offer a superlative experience to our merchant partners and in turn, help them further grow their business.”

Added Sandeep Indurkar, Chief Business Officer- Banking and Alliances, BharatPe, “The infrastructure for various payment acceptance offerings including point of sales (PoS) has been growing not only in metros and tier 1 cities, but also in tier 2 and 3 cities. We are bullish about our growth in the POS category with the launch of BharatPe Swipe Android devices. In the coming months, we will be launching a pathbreaking POS device along with offerings like pay later EMIs, Digital Receipts and sound notifications that will scale up payment acceptance for millions of offline merchants and kirana store owners. This will further enable our merchants to deliver customer delight and in turn, strengthen their businesses. We stay committed to empower our 10 million+ merchant community and be an important part of their growth story.”

In the next phase of scale-up for its POS business, BharatPe plans  to launch integrated inventory, billing and payment solutions that are customized for specific industry segments like restaurants and retail stores.

About BharatPe Group

BharatPe was founded in 2018 to make financial inclusion a reality for Indian merchants. In 2018, BharatPe launched India’s first UPI interoperable QR code, the first zero MDR payment acceptance service. In 2020, post-Covid, BharatPe also launched a card acceptance terminal – BharatSwipe. Currently serving 1 crore merchants across 400+ cities, the company is a leader in UPI offline transactions, processing 300 million+ UPI transactions per month (annualized Transaction Processed Value of over US$ 26 Bn in payments). The company has already facilitated the disbursement of loans totaling INR 100B+. BharatPe’s POS business processes payments of over US$ 3.5 bn annually on its machines. BharatPe has raised over US$ 583 million in equity till date. The company’s list of marquee investors includes Tiger Global, Dragoneer Investment Group, Steadfast Capital, Coatue Management, Ribbit Capital, Insight Partners, Steadview Capital, Beenext, Amplo, and Sequoia Capital. In June 2021, the company announced the acquisition of PAYBACK India (Rebranded to Zillion), the country’s largest multi-brand loyalty program company with 100 million+ members. In October 2021, the consortium of Centrum Financial Services Limited (Centrum) and BharatPe, was issued a Small Finance Bank (SFB) license by the Reserve Bank of India (RBI). BharatPe also entered the Buy Now Pay Later (BNPL) segment with the launch of postpe in October 2021. postpe has over 8 million downloads and an annualized TPV of close to INR 50B+. In January 2023, BharatPe Group received an in-principle nod from the Reserve Bank of India (RBI) to operate as an online payment aggregator. Recently, the company announced that it has acquired a majority stake in Trillion Loans, a renowned NBFC (Non- Banking Financial Company).

Zee24 TAAS Shetkari Parishad To Be Held On 12th August 2023; Will Foster Impactful Discussions On Agriculture


* Shetkari Parishad will include an empowering dialogue and Innovation in Agriculture and Food Processing

With an aim to emphasise on the issues, challenges, and way forward for the agriculture and food processing sector, Zee 24 TAAS, one of the leading Marathi news channels of Maharashtra, is all set to host Shetkari Parishad in Pune on 12th August 2023. This distinguished conclave is poised to ignite impactful conversations that hold the potential to shape a bright and progressive future for the agriculture industry.

With an ethos of ‘partners in progress’, Zee 24 TAAS extends an invitation for its upcoming Shetkari Parishad to stakeholders across the agricultural spectrum to join forces. It also presents a pivotal opportunity for curious minds to engage with and draw inspiration from esteemed leaders, driving innovation and transformation within the industry. The upcoming the conclave will comprise of insightful panel discussion series by Industry leaders and policymakers, sharing their insights on the latest trends in agriculture and provide valuable advice on how to succeed in today’s competitive market.

Emphasizing on the purpose of organising the Shetkari Parishad, Dr. Nilesh Khare, Editor, Zee 24 TAAS, "In the age of AIML Agriculture is the only sustainable way of generating employment and economic growth. Shetkari Parishad is a platform where we will try to give the skillset for the agriculture aspirants. By offering this collaborative platform, we aim to create a space where knowledge converges, ideas flourish, and partnerships are forged. This event encapsulates our collective pursuit of cultivating progress."

Mona Jain, Chief Revenue Officer, Zee Media Corporation Limited further added, “The Shetkari Parishad recognizes the significance of empowering farmers and enabling their progress. By gathering policymakers, researchers, industry experts, practitioners, and students under a common roof, this event generates a unique space for meaningful dialogue, innovative insights, and collaborative ventures. This dynamic event provides a profound understanding of the external forces that are shaping the future of farming and food processing.”

“We, at Zee 24 TAAS have meticulously curated an impactful conclave that allows farmers in elevating their yields and incomes through the cooperative pooling of resources. Attendees can expect to explore novel technologies, best practices, and groundbreaking solutions that enhance productivity and profitability across agricultural practices,” highlighted Abhay Ojha, CEO, Zee Media Corporation Limited. 

Co-presented by Pitambari Nursery Franchise & Akkudas Trading – Dudhkandi, Tourism Partner Directorate of Tourism, Banking Partner, Buldhana Urban Cooperative Credit Society Ltd and Its Associate Partners Are Kanhaiya Agro, Rajashree Lottery, Quick Start 24 Group, J.K. Oos Ropvatika, Universal Biocon Pvt. Ltd., Vidharbha Irrigation System Pvt. Ltd., Dr. Bawasakar Technology (Agro) Pvt. Ltd. 

Zee Media Corporation Ltd, one of India's leading media companies, has a strong presence in the news and regional genres, with 16 news channels in seven different languages, reaching more than 528+ million viewers through its linear and digital properties.

Indeed Brings Industry Influencers And Thought Leaders Together For FutureWorks Singapore


Indeed will host FutureWorks Singapore in August 

Key industry leaders join Indeed executives to discuss the future of work

"Beyond 9 to 5: The Future of Flexibility in Work" report will be unveiled 

Indeed, a leading global matching and hiring platform will host Indeed FutureWorks 2023, in Singapore on 31 August 2023 at The Westin. The one-day event is designed to bring industry and thought leaders together to prepare for the future of work.  

Indeed FutureWorks Singapore, a part of Indeed's prestigious global event series, will delve into the dynamic shifts shaping the world of work with the objective of better work for all. It is a space to learn and collaborate with diverse thinkers, inspirational leaders, and global peers, united in our commitment to transforming the future of work.  

This year's theme, “The Future of Work is Better Work for All”, showcases Indeed's commitment to helping people get jobs and employers find world-class talent, while also aiming to educate employers and job seekers on key trends in Singapore’s job market. 

Dr. Ayesha Khanna, Co-Founder and CEO of Addo, an artificial intelligence (AI) solutions firm and Crystal Lim-Lange, Co-founder and CEO of leadership consultancy Forest Wolf will be discussing the mindful confluence of leadership, wellbeing, and AI-driven interventions, and how it can drive success for people-centric functions. Conor McCarthy, Vice President of Sales at Indeed; Katie Birch, Senior Director of Indeed Singapore; Callam Pickering, Senior APAC Economist at Indeed; Stuart Jones, Director of Sales at Indeed; and Karthik Sudhakar, Senior Manager, Strategy and operations at Indeed Singapore, among others, will share insights and key trends that will help employers.

“Indeed FutureWorks Singapore brings together leading minds and visionaries in the 'Future of Work' space,” said Dr. Ayesha Khanna, Co-Founder and CEO of Addo AI. “We hope to spark insightful conversations and explore the exciting possibilities that await us in the rapidly evolving job market.”

"Indeed’s mission is to help all people get jobs and we believe the world can work better. Indeed FutureWorks Singapore embodies this vision, as we bring together industry leaders to exchange ideas that shape the future of the job market,” said Nishita Lalvani, Marketing Director at Indeed. 

One of the highlights of the event will be the exclusive unveiling of the "Beyond 9 to 5: The Future of Flexibility in Work" report, a comprehensive study that delves into the changing paradigms of work flexibility in today's world. This eagerly anticipated report will shed light on the ever-evolving work arrangements and their implications for the workforce.

Indeed FutureWorks Singapore is open to senior leaders in HR and talent acquisition from large and medium enterprises involved in hiring and the future of work. Registrations are currently open for the in-person event. 

To learn more about Indeed, visit: https://www.indeed.com.sg/

MTAP Technologies Adds Wunderman Thompson Studios To Its Growing Roster Of Clients


MTAP Technologies, a SaaS-based company automating fleet operations, today announced the addition of Wunderman Thompson Studios a WPP Company, a global leader in communications services, under its clientele. The alliance aims to assist Wunderman in enhancing its transportation operations while ensuring a smooth and uninterrupted experience for its workforce.

Their flagship product, Safetrax, empowers companies to automate tracking, optimize routes, and gain comprehensive insights through seamless Power BI integration. This enables businesses to enhance operational efficiency, improve safety, and deliver an exceptional transportation experience for their workforce.

Celebrating the alliance, Satvir Singh Kohli, CEO & Co-founder, of MTAP Technologies, stated, “We are pleased to collaborate with Wunderman Thompson Studios and provide them with a software platform that is tailored to their specific requirements; we have consistently demonstrated a steadfast commitment to innovation and customer satisfaction, earning the trust of over 200 clients till date. Despite the challenges imposed by the pandemic, our company has achieved remarkable growth in the past six months. The decision by Wunderman Thompson Studios, a WPP Company to partner with us further emphasizes the significance and dependability of our innovative transportation solutions in enhancing employee safety and increasing transparency.”

Embracing the future of shared mobility, our SaaS company pioneers a groundbreaking solution that fosters sustainability, aids in the safe return of employees to work, and prioritizes employee safety.

With over 200 active clients, we have proven our ability to deliver consistently exceptional service. Safetrax’s services are currently used by AT&T, Netcracker, Firstsource, PwC, Tata Technologies, Intel, SAP, Vodafone, B&Y, Webhelp, HP, Omega, Target, ABP News, CMA CGM, with over 3 million users.

About MTAP Technologies

MTAP Technologies, a cutting-edge SaaS company, is driving the latest industrial revolution by promoting shared mobility with its innovative solutions - Safetrax, Autologix, and SafeBus. Their products offer a secure, centralized platform that automatically tracks and manages various transportation requests, including employee transportation, ad-hoc travel, and school buses. The company has a team of over 100+ talented individuals who work in synergy to provide a seamless experience for customers, principals, and fleet operators. 

Union Bank of India Ties Up With “Vastu Housing For MSME Co-Lending Business”


Union Bank of India, a premier public sector bank of the country entered into Co-lending agreement for MSME loan with Vastu Housing Finance Corporation Ltd. Co lending model envisages joint lending by NBFCs and banks to  ensures hassle free flow of credit to unserved section of society. Mr. C M Minocha, Chief General Manager, Union Bank of India opined that our bank is committed to augment MSME business under the co-lending model introduced by RBI to make available funds to ultimate beneficiary at affordable cost. 

Mr Minocha said that this collaboration with Vastu Housing Finance shall help the bank to build a quality MSME lending portfolio and it will be beneficial for NBFCs having wider outreach and customers who will be facilitated with credit at affordable rates from banks. This will enhance bank’s distribution network in MSME sector. The agreement was signed between Mr. C M Minocha, Chief General Manager, Union Bank of India and Mr. Shakil Khan, Chief Risk Officer, Vastu Housing Finance Corporation Ltd.    

Thursday, August 10, 2023

Godrej Consumer Products To Invest INR 515 Crore To Set Up World-Class Manufacturing Plant In Tamil Nadu


* To serve as a manufacturing hub for brands such as Cinthol, Godrej Expert Rich Crème, Godrej Selfie Shampoo Hair Colour, and Goodknight

Godrej Consumer Products Limited (GCPL), a leading emerging markets FMCG company, has signed a Memorandum of Understanding (MoU) with the State Government of Tamil Nadu. As a part of this MoU, GCPL will establish a state-of-the-art manufacturing facility in the state, making an investment of INR 515 crore over the course of the next five years. The MOU was signed in presence of Chief Minister of Tamil Nadu Shri MK Stalin and Nisaba Godrej, Executive Chairperson, Godrej Consumer Products Limited (GCPL).

The upcoming manufacturing facility will be strategically located in Thiruporur Taluk, Chengalpattu District near Chennai, Tamil Nadu. This strategic choice guarantees access to crucial southern markets and facilitates meeting requirements in neighbouring regions.

Commenting on the investment, Nisaba Godrej, Executive Chairperson, Godrej Consumer Products Limited (GCPL), said, “The investment of INR 515 crore over the next five years is in line with GCPL’s long-term strategy to actively participate in India's growth journey and our unwavering commitment to deliver affordable, best quality and innovative products to consumers. With the establishment of this facility, we will create over 400 job opportunities in Tamil Nadu. This facility aims to have an inclusive and gender balanced workforce. Our plan is to employ 50% of women for this facility along with 5% of employees from LGBTQ and people with disability (PWD) communities.”

GCPL is committed to building a best-in-class innovative factory that will be Indian Green Building Council (IGBC) and Leadership in Energy and Environmental Design (LEED) Certified within the investment period. In line with Godrej’s commitment to sustainability, the new plant will follow environmentally responsible practices. It will utilize energy-efficient technologies; implement waste reduction strategies, equipped with solar roof panels, ZLD, and zero landfill practices. GCPL will adopt water conservation measures and rainwater harvesting to achieve a positive water balance.

Industry 4.0 is a process that integrates manufacturing technologies with IT advancements such as the Internet of Things, artificial intelligence, machine learning, mixed reality, and 3D printing. This synergy accelerates processes and maximizes business efficiency. Embracing the principle of this process, the plant will feature a digitally connected shop floor allowing enhanced efficiency and resource optimization. The new plant is expected to significantly boost GCPL's production capabilities and contribute to the company's overall production capacity.

Nisaba Godrej further added, “We aspire to develop this factory as a lighthouse unit and strive to be amongst the first few factories in Tamil Nadu to achieve this recognition”.

Sudhir Sitapati, MD & CEO, Godrej Consumer Products Limited (GCPL), commented, “This state-of-the-art plant will play a pivotal role in accelerating our delivery times, optimizing inventory management, and significantly reducing overall costs. It will serve as a manufacturing hub for a wide range of our renowned brands and products, such as Cinthol, Godrej Expert Rich Crème, Godrej Selfie Shampoo Hair Colour, and Goodknight, bolstering our market presence further. More importantly, our commitment extends beyond business expansion; we are dedicated to making a positive impact on the community and fostering sustainable development in Tamil Nadu."

Chief Minister of Tamil Nadu, M. K. Stalin, said, "We are delighted to announce the strategic partnership with Godrej Consumer Products for the establishment of their new plant with an investment of INR 515 crore in our state. This development holds great promise as it is set to have a positive impact on our local economy by generating employment opportunities and driving our state's industrial growth.” 

Rakesh Swami, Group President Corporate Affairs, Godrej Industries Limited and Associate Companies, said, “We extend our heartfelt gratitude to every member of the Guidance team and Industries Department for their exceptional support. The focus and dedication displayed by each member of the team is truly commendable.”

PTE Academic Scores Now Accepted For Student Direct Steam Applications To Canada


As from today, August 10th, 2023, PTE Academic test centre scores will be accepted by Immigration, Refugees and Citizenship Canada (IRCC) for all Student Direct Steam (SDS) applications.

SDS is an expedited study permit process for students applying to study in Canada from Antigua and Barbuda, Brazil, China, Colombia, Costa Rica, India, Morocco, Pakistan, Peru, Philippines, Senegal, Saint Vincent and the Grenadines, Trinidad and Tobago, and Vietnam.

It has never been easier to study in Canada with PTE Academic. It is accepted by universities and colleges across the country. This includes leading institutions such as the University of British Columbia (UBC), McGill University, McMasters University, Queens University and the University of Alberta.

And just recently even more colleges have accepted our test, including Vancouver Community College, Redeemer University, Toronto Film School, Canadian College, Lambton College and Parkland College. 

There are 446 PTE Academic test centres in 117 countries, with ongoing expansion every month. Test takers typically receive their score within 1.5 days.

This approval follows IRCC recognition earlier this year of PTE Core for proof of English language proficiency for Canadian permanent residency or citizenship.

About PTE:

PTE is a computer-based English language test for those who wish to study, work or migrate abroad. It tests the reading, writing, listening, and speaking skills of the candidates in a single two-hour assessment. It offers candidates a fast fair and flexible way of proving their English language proficiency. https://www.pearsonpte.com/

About Pearson:

At Pearson, our purpose is simple: to add life to a lifetime of learning. We believe that every learning opportunity is a chance for a personal breakthrough. That’s why our 20,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world’s leading learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning is not just, what we do. It is who we are. Visit us at www.pearsonplc.com

Blue Dart Unveils “Ambitious Expansion Plan On India's Independence Day”


Blue Dart, South Asia's leading express air and integrated transportation & distribution company, is all set to embark on a momentous chapter of growth and service to commemorate India's Independence Day. As part of the 'Azadi ka Amrit Mahotsav' initiative, in celebration of the nation's Independence Day, the company proudly announces the inauguration of 15 company-owned retail stores, along with 15 franchise collection centres, 15 express selling agents, and 15 regional service provider franchisees across the length and breadth of the country. Additionally, to mark the Independence Day, the company will extend its presence to 76 Pin Codes across the nation.  

This ambitious expansion plan exemplifies Blue Dart's unwavering dedication to its customers and the nation. By strategically establishing new retail stores, franchise collection centres, express selling agents, and regional service provider franchisees, Blue Dart aims to extend its reach and services to every corner of India. These additions to the company's network will enhance accessibility, streamline logistics operations, and ensure seamless delivery solutions for a broader customer base.  

The new retail stores will be strategically located in key regions, including Ambala, Ghaziabad, Ludhiana, Gwalior, Durg, Madurai, Vijayawada, Secunderabad, Palam, Bhubaneswar, Kolkata, amongst others, extending Blue Dart's presence across rural markets in India. The effort is towards boosting trade and supporting 'Nation First, Always First', the theme of this year’s Independence Day celebrations. With this expansion, Blue Dart would cover over 55,000+ locations, reinforcing its position as South Asia's foremost logistics provider. 

Ketan Kulkarni, Chief Commercial Officer Blue Dart, stated, “Our focus has always been on serving the nation and meeting the evolving needs of our customers.  Our expansion comes at a time when technology is bridging the gap between India and Bharat, which resides in Tier II & III towns. The proliferation of high-speed internet and smartphones has revolutionized various sectors, making products more accessible to consumers. Across the nation, we want to be Provider of Choice for all your logistics requirements.”   

In conjunction with the 'Azadi Ka Amrit Mahotsav' campaign, each new store is infused with a very special Independence Day flavour. Visitors to Blue Dart stores will be greeted with specially designed merchandise, including key chains and more, as a token of celebration.  

With approximately 700+ retail stores (including DHL) already operating across India, Blue Dart has established itself as the most reliable, resilient, and responsive logistics partner, offering quick turnaround times and direct access to pin-codes across the country. The expansion is a testament to the company's commitment to a customer centric approach as a key market differentiator. As the company continues to grow, it remains steadfast in its pursuit of excellence, constantly striving to deliver seamless logistics solutions and contribute to the progress and prosperity of the country. 

NueGo Launches Independence Day Special Campaign, #Bus1RupeeMein, Offering All Tickets For 15th August For Just Rs 1!


* The company launches its new ‘Bus 1 Rupee Mein' campaign to commemorate the nation's 77th Independence Day, encouraging citizens to take a step towards sustainability 

NueGo, India's leading intercity electric AC coach service from GreenCell Mobility, is thrilled to announce its exciting new campaign to celebrate Independence Day till 15th August 2023, customers can book tickets for any operating routes of the brand for an unbelievable price of just Rupee 1. This limited-time offer is valid for travel on 15th  August, marking the nation's 77th Independence Day. 

With safety and comfort as their top priorities, NueGo is plying between some of the most popular destinations in the country which includes Indore-Bhopal, Delhi-Chandigarh, Delhi-Agra, Delhi-Dehradun, Delhi-Jaipur, Agra-Jaipur, Bengaluru-Tirupati, Chennai-Tirupati, Chennai-Puducherry and Hyderabad-Vijayawada.  

As a pioneer in sustainable transportation solutions, NueGo is committed to making travel accessible, convenient, and environmentally friendly. With the ‘#Bus1RupeeMein' campaign, the company aims to provide an opportunity for everyone to experience their intercity electric AC coach service at an unprecedented price. 

"We are absolutely thrilled to introduce this revolutionary campaign as we celebrate India's Independence Day," said Devendra Chawla, CEO & MD, GreenCell Mobility. "With tickets priced at just Rupee 1, our goal is to invite the citizens of the country to experience NueGo and take a step towards making the country greener."  

Don't miss this chance to travel with NueGo for just Rupee 1 on Independence Day. Booking opens on 10th August at 8AM and closes on 15th August 2023, or till seats are sold, on the NueGo website and official mobile app.  

As a customer-centric brand, NueGo places a strong emphasis on safety and comfort. Its electric buses undergo 25 stringent safety checks, including mechanical and electrical inspections, to ensure the utmost reliability.  

NueGo prides itself on incorporating innovative technology, offering end-to-end convenience for inter-city travelers, and prioritizing Safety, Punctuality, and seamless customer experiences. As a game-changer in the Indian travel industry, NueGo introduces a new and safe way to travel with its premium electric AC coach service. With their unwavering focus on safety, comfort, and eco-friendliness, they aim to provide their passengers with an unparalleled travel experience. 

About NueGo: 

NueGo is India’s leading premium electric bus coach brand from GreenCell Mobility. A customer centric brand, NueGo coaches go through 25 stringent safety checks including mechanical and electrical inspections. These electric coaches can run 250 kilometers in a single charge, with the air conditioners on, in traffic conditions. NueGo coaches are fitted with innovative technology and offer end to end convenience for inter-city travellers with focus on Safety, Punctuality, and seamless customer experience. NueGo has well trained and courteous staff, offers airport-like premium lounges in selective cities. These lounge offers customer assist, luggage management services and curated F&B menu and on board with on-time performance.  

Lyra, One Of India's Leading Women’s Fashion Brands, Has Signed Janhvi Kapoor As Their Brand Ambassador


~The ground-breaking TVC campaign “Always Ready for More…Anytime, Anywhere” will take the brand to newer heights and create a deeper connection with its discerning consumers~ 

Lyra is a sought-after women’s wear brand of Lux Industries Ltd. launched in the year 2012. In a very short span of time, Lyra has successfully established its foothold in the mid to premium segment. Lyra enjoys its position in the market due to its high brand recall for comfort, innovation, and a superior price-value proposition that no other player has ever been able to reach. Lyra, the womenswear brand, has a diversified product portfolio of women’s outerwear and innerwear, which includes leggings, lingerie, tops, t-shirts, activewear, and sleepwear. 

In a recent strategic move, Janhvi Kapoor, the talented young actress, has been chosen to spearhead a new campaign “Always Ready for More…Anytime, Anywhere” that targets the vibrant and dynamic young crowd. The aim of this campaign is to position Lyra as a brand that empowers its consumers, enabling them to always be ready for more, anytime and anywhere. Janhvi's journey as a confident woman who showcases all the different roles that a modern woman plays in her daily life has been brought out effectively through this campaign.  From a girl next door to a corporate leader to a carefree dancer to a star performer, the film showcases interesting transitions of all her moods and weaves in Lyra’s varied range that can be worn on any occasion. 

On her association with the brand, actor- Janhvi Kapoor commented, “Becoming the face of Lyra is a thrilling journey, where fashion becomes a statement of confidence and individuality. I am excited to personify the elegance and grace that the brand stands for. Shooting with the team was truly enjoyable, and I wholeheartedly hope for their continued success and even greater achievements in the future.” 

Speaking on the campaign, Udit Todi, Executive Director, Lux Industries Limited, said, “Janhvi Kapoor embodies the modern, confident woman of today - someone who is unafraid to embrace her individuality. Just like our brand, she celebrates the power of self-expression through fashion. As our brand ambassador, Janhvi Kapoor will be a beacon of inspiration for women, showcasing that fashion is not just about clothing, but a form of self-assurance and empowerment.” 

Lyra, the fastest growing brand of Lux Group, contributing around 15% to the top line, achieved a turnover of Rs. 350+ Cr in FY22, selling 1.8+ Cr. pieces. The Company has a dedicated focus on establishing a robust brand presence by elevating its investments in brand marketing. This allocation is projected to span from 6% to 8% of the company's revenues, resulting in a sustainable double-digit growth. 

Link to the film:

https://youtu.be/etO11w1dyUA 

SBI Card Enables “RuPay Credit Cards On UPI”


SBI Card, India’s largest pure-play credit card issuer, and National Payments Corporation of India (NPCI) have announced the linking of SBI credit cards on RuPay platform with UPI. Starting 10th August 2023, SBI Card customers will be able to make UPI transactions through their credit cards issued on RuPay. The functionality can be availed through registering the credit card with third party UPI apps. This will further enhance the avenues for customers using SBI Card on RuPay platform on UPI merchants, thus facilitating enhanced, convenient, and seamless payments experience.  

Simple steps to link your SBI Card-issued RuPay Credit Card on UPI: 

Download the preferred UPI Third Party Application from the Play /App Store. 

Verify your Mobile Number on the UPI App and complete registration. 

Post successful registration, select the option “Add Credit Card/ Link Credit Card”. 

Select “SBI Credit Card” from the list of Credit Card issuers. 

Select your SBI RuPay Credit Card to be linked. 

Enter the last 6 digits of your credit card and expiry date when prompted. 

Proceed to set your 6-digit UPI PIN. 

According to Rama Mohan Rao Amara, MD&CEO, SBI Card, “With this functionality, the SBI Card customers will be able to use their SBI Card-issued RuPay credit cards on UPI platform. Today, UPI has become a massive digital platform enabling millions of transactions every day. This should give our customers greater flexibility and mobility along with hassle-free usage. With this, the industry is going to witness a significant increase in credit card usage.” 

Dilip Asbe, MD & CEO, NPCI, said, “The addition of SBI RuPay Credit Cards on UPI rails is a big milestone in the growth trajectory of digital payments in India. This partnership will enable seamless UPI payments for SBI RuPay credit cardholders, providing them digitally enabled credit card lifecycle experience. With the rising demand for credit cards in the country, it becomes imperative to continuously build innovative payment solutions such as linking RuPay Credit Cards with UPI, that are convenient, swift, and secure.” 

Cardholders can enroll their active primary cards on UPI and make payments to merchants (P2M transactions) using their credit cards. This facility is free for customers. To ensure successful credit card linking with UPI, it is important to note that the cardholder’s mobile number registered with SBI Card should also be linked with UPI. 

To make Point of Sale (PoS) payments with UPI on your Credit Card: 

Scan merchant UPI QR Code on your preferred UPI-enabled third-party app.  

Enter the amount to be paid. 

From the dropdown, select your SBI RuPay Credit Card linked with UPI.  

Enter 6-digit UPI PIN to authorise transaction. 

To make payment to an e-Commerce merchant using UPI on your Credit Card: 

Select the UPI-enabled app linked with your Credit Card as payment mode at merchant website/app. 

Log in to the UPI-enabled app and select registered SBI RuPay Credit Card from the list of available accounts. 

Confirm the payment using your 6-digit UPI Pin.  

Payment confirmation will be displayed. 

Once the payment is done, you will be redirected to the merchant page. 

About SBI Card 

SBI Cards and Payment Services Limited (“SBI Card”) is a non-banking financial company that offers extensive credit card portfolio to individual cardholders and corporate clients which includes lifestyle, rewards, travel & fuel, and banking partnerships cards along with corporate cards covering all major cardholders’ segments in terms of income profile and lifestyle. The brand has a wide base of over 17 MM+ cards in force as of Q1 FY24. It has diversified customer acquisition network that enables to engage prospective customers across multiple channels. SBI Card is a technology driven company. 

The Company is listed on National Stock Exchange (“NSE”) and The Bombay Stock Exchange (“BSE”). 

P.S. The brand name of the company is ‘SBI Card’ and it is registered in the name of ‘SBI Cards and Payment Services Limited’. The company is trading under the entity name ‘SBICARD’ on stock exchanges. 

Piramal Consumer Products Division Expands The i-activ Range With Menstrual Cups To Address Women’s Period Needs


* Launches new campaign, ‘Honest Tutorial’ in association with actor, Shriya Pilgaonkar

 Piramal Consumer Product Division (CPD) expands its i-activ portfolio with i-activ menstrual cups that is poised to revolutionize period care for women in India. The brand introduced a new campaign, ‘Honest Tutorial’ in collaboration with actor, Shriya Pilgaonkar that aims to educate, empower, and transform the menstrual experience for women across the country.

The ‘Honest Tutorial’ campaign is focussed on promoting i-activ Menstrual Cup, a product that guarantees a rash-free and leak-proof experience for ultimate comfort. Crafted with 100% medical-grade silicone, the i-activ menstrual cup offers up to 8-10 hours of reliable leakage protection, making it highly efficient and cost-effective*. The product offers durability and can be used for up to five years, making it an eco-conscious and sustainable choice. With a deep understanding of the unique challenges women face during their menstrual cycles, i-activ is dedicated at delivering a seamless, worry-free, and customized period- care solution.

Approximately one-fourth of women aged 15-24 (according to the National Family Health Survey (NFHS-5) 2019-21) do not use sanitary protection methods during their menstrual cycles. To provide proper period care, i-activ offers a range of products to ensure the well-being and comfort of women during menstruation. It allows women to navigate their natural cycles with confidence and ease.

Nitish Bajaj, CEO, Piramal Consumer Products Division said, “We are excited to launch i-activ menstrual cup; a sustainable and cost-effective alternative to pads and tampons. We know that many women are hesitant to try menstrual cups because of myths and misconceptions. That's why we're launching a new campaign to educate women about the benefits of menstrual cups and to bust some of the most common myths.

We believe that i-activ menstrual cup can change the way women experience their periods. It's a more comfortable, sustainable, and cost-effective option that can give women peace of mind during their menstrual cycle. We encourage women to learn more about i-activ menstrual cup and give it a try.”

Speaking on her association with Piramal’s i-activ brand, actor Shriya Pilgaonkar said, “I am truly honoured to be a part of this campaign that is revolutionizing the way we approach period care. i-activ, provides women with a comprehensive solution for their period and intimate needs. Menstrual cups not only provide unparalleled comfort and leakage protection but also contribute to a sustainable lifestyle by reducing waste.”

YouTube Link for the campaign – https://youtu.be/Ag5vlEAOpE0

i-activ is a prominent brand in Piramal's i-range portfolio, specializing in providing comprehensive solutions for women's period needs. The brand currently offers two innovative products: the i-activ Menstrual Cup and the i-activ Period Panty across India.  Piramal CPD offers multiple brands namely, i-pill, i-activ, i-can, i-feel & i-know across categories like contraception, conception, home-detection, intimate care, maternity care and menstrual care. 

About Piramal India Consumer Products Division:

Piramal Pharma’s India Consumer Products Division’s portfolio comprises of over 30 OTC products with offerings spanning across multiple categories. Over the last two years, the business has invested significantly in various growth levers. The Company’s strategy of expanding the product portfolio and distribution network has worked well and the Consumer Products business is witnessing strong growth. For more information visit: Piramal Pharma Limited – Consumer Products Division

About Piramal Pharma Ltd:

Piramal Pharma Limited (PPL, NSE: PPLPHARMA | BSE: 543635), offers a portfolio of differentiated products and services through its 17 global facilities which include end-to-end development and manufacturing capabilities and a global distribution network in over 100 countries. PPL includes Piramal Pharma Solutions (PPS), an integrated Contract Development and Manufacturing Organization; Piramal Critical Care (PCC), a Complex Hospital Generics business; and the India Consumer Healthcare business, selling over-the-counter products. In addition, one of PPL’s associate companies, Allergan India Private Limited, is a JV with AbbVie Inc. and has emerged as one of the market leaders in the ophthalmology therapy area. Further, PPL has a minority investment in Yapan Bio. In October 2020, PPL received 20% strategic growth investment from the Carlyle Group.

For more information, visit: https://www.piramal.com/pharma/, Facebook, Twitter, LinkedIn

HMD Global Announces The New Nokia 130 Music For Music Lovers And The Premium Designed New Nokia 150 In India


* Nokia 130 Music: The feature phone for the Music lovers & long-lasting connections, with and upgraded 1450 mAh battery for extended talk time and standby

HMD Global, the home of Nokia phones, announces the launch of the Nokia 130 Music, a phone designed for music lovers which provides long-lasting connections, impressive battery life, and a plethora of user-friendly features. The Nokia 130 Music promises to be your ideal companion, keeping you connected, entertained, and productive throughout your day. We are also proud to introduce the Nokia 150, a premium feature phone that seamlessly combines elegant design with rugged durability, revolutionizing your mobile experience.

Ravi Kunwar, Vice President- India & APAC, HMD Global: "As we introduce the new Nokia 130 Music and Nokia 150 to the world, we're thrilled to offer phones that truly stand out. With all new design and rich music features, upgraded battery for extended talk time, and user-friendly designs, the Nokia 130 Music and Nokia 150 embodies the essence of lasting connections and convenience. These phones are proof of our commitment to providing reliable and innovative devices that enhance our customers' lives.

The Nokia 130: For music-enthusiasts

This feature-rich mobile phone strikes a perfect balance between practicality and entertainment, making it an ideal choice for those seeking a reliable and affordable communication device.

With a powerful loudspeaker and MP3 player, the Nokia 130 Music ensures that you can enjoy your favourite tunes anytime and anywhere. The MicroSD card support allows you to store all your music, while the FM Radio offers both wired and wireless modes, providing endless music options to suit your preferences.

Navigating and texting become simple and fast with the Nokia 130 Music, thanks to its big 2.4” display and tactile key mat. The balanced design and easy-to-use UI enhance your overall experience, making the phone a breeze to operate, and giving you a user-friendly experience.

The phone also boasts dual-band GSM 900/1800 networks, ensuring reliable connectivity for calls and texts. It offers a smooth user experience with its intuitive interface. Itsupports SD card of up to 32GB, providing ample space for multimedia and data storage. The Nokia 130 Music form factor is both compact and practical, featuring a 2.4-inch QVGA display that delivers clear visuals. For seamless connectivity, the device comes equipped with a Micro USB (USB 1.1) port and a standard 3.5mm audio headphone jack and a bundled wired headphone.

Talk for Longer with Upgraded Battery.

The Nokia 130 Music is equipped with an upgraded 1450 mAh battery, delivering hours of talk time and an impressive 34 days of standby. Say goodbye to frequent charging and enjoy uninterrupted conversations with your loved ones.

The Nokia 130 Music has ample storage for 2000 contacts and 500 SMS, eliminating the hassle of constant charging and storage limitations for your important contacts and messages. With preloaded content for entertainment and the option to choose between wired and wireless FM radio, you'll never run out of things to do. Additionally, the MicroSD card support and MP3 player enable you to store all your favourite songs.

The sleek design and robust construction of Nokia 130 Music not only looks outstanding but also withstands the wear and tear of everyday use. The phone's perfect balance ensures an easy hold, making it comfortable to use for extended periods. The Nokia 130 Music comes in three captivating colours - Dark Blue, Purple, and Light Gold - allowing you to express your style and personality.

The Nokia 130 Music is proudly designed in Finland. Every Nokia Phone goes through rigorous durability tests, ensuring it can withstand the most hectic days and deliver exceptional performance.

The Nokia 150

Introducing the all-new Nokia 150 – a premium feature phone that seamlessly combines elegant design with rugged durability, revolutionizing your mobile experience. Its captivating metallic accents and robust nano texture blend sophistication with resilience, confidently withstanding daily wear and tear. Boasting a metallic navi key area and a polycarbonate build with inherent colors, the Nokia 150 is not just visually appealing but also highly durable, backed by an IP52 dust and splash-proof rating.

With an upgraded 1450 mAh battery, you can enjoy 20 hours of talk time and an impressive 34 days on standby, eliminating battery worries. Capture cherished moments with the VGA rear camera featuring a flash and a spacious 2.4” display, while the powerful loud speaker and MP3 player ensure up to 30 hours of music playback. Navigating the intuitive user interface on the expansive 2.4” display is a breeze, complemented by the tactile keymat for comfortable typing.

Variants, pricing and availability

The Nokia 130 Music will be available in Three stylish colours Dark Blue, Purple, and Light Gold in India, at retail stores,  on Nokia.com/phones, and online partner stores, at INR 1849 for Dark Blue & Purple colours & INR 1949 for the Light Gold colour.

Nokia 150 is available in three attractive colors i.e., Charcoal, Cyan & Red at just Rs. 2699, the Nokia 150 offers exceptional value for a premium feature phone, setting a new standard in its category.

Link for downloading images:

Nokia 130 Music: https://we.tl/t-Q0U1mpDYSV

Nokia 150: https://we.tl/t-PMu9p0zDRy

Vi Business Partners With Yotta To Strengthen Its Data Center Colocation & Cloud Services Portfolio For Enterprises


* Vi Business Customers Can now opt for tailor-made services and vendors of choice to cater to the evolving digital transformation needs of their businesses

Enterprises are undergoing an enormous digital transformation, leading to workloads shifting to the cloud. In this fast-evolving digital era, enterprises needs have broadened for various services and solutions – be it security, connectivity, or cloud. To cater to these growing needs and as part of ongoing portfolio expansion, Vi Business, the enterprise arm of the leading telecom operator Vodafone Idea, has partnered with Yotta Data Services to enhance its data center Colocation and Cloud services portfolio.

Under this partnership, Vi Business will augment its extensive market presence with Yotta’s leadership in high-quality data centers, cloud infrastructure, and service delivery capabilities to aid the digital transformation journey of Indian enterprises. Vi Business aims to leverage its synergies with Yotta to offer integrated connectivity, cloud and security solutions to its enterprise customers.

Vi is connected with all major data centers and cloud service providers and hence is well-positioned to offer end-to-end solutions including colocation, managed hosting, public cloud, direct cloud connects, and security on its high-speed backbone network.

Speaking on the partnership, Rochak Kapur, Executive Vice President –Connectivity, Security, Cloud & Business Operations, Vi said, “We are delighted to partner with Yotta, whose robust infrastructure and trusted cloud platform will strengthen Vi Business’s portfolio and offer our customers quality services that are at par with global standards. This partnership reinforces our commitment to becoming a partner-agnostic player to deliver unparalleled value-added services to our customers. By fostering such collaboration, we aim to empower businesses with tailor-made solutions in the most cost-optimised way that address their unique needs and propel them towards growth in their digital journey.”

Sunil Gupta, Co-founder, MD & CEO, Yotta Data Services, said, “Yotta resonates with Vi Business’ efforts to serve the needs of enterprises of all sizes by making world-class solutions accessible to all – from the smallest of businesses to the largest of conglomerates. We are delighted to extend our data center and cloud services capabilities to Vi Business in its endeavour to support customer growth. Our partnership holds high significance in an age where businesses are increasingly turning towards advanced technologies. Through this association, Vi Business will augment Yotta’s indigenous hyperscale data center and cloud infrastructure, combining them with its extensive GTM outreach and in-house service delivery capabilities. Our joint efforts will play a transformative role in helping businesses scale, evolve, and achieve excellence. Together, we look forward to charting many customer success stories.”

Yotta has a strong network of state-of-the-art, highly-compliant, and secure hyperscale data centres in key locations across India – Yotta NM1, Yotta TB1 and TB2 in Navi Mumbai, Yotta D1 in Greater Noida. It also has an aggressive pipeline of data center parks and edge data centers in West Bengal, Pune, Chennai, Guwahati, among other locations. Yotta’s holistic portfolio of Everything-as-a-Service offerings is positioned to deliver unmatched value to customers, regardless of their needs – application modernisation, cybersecurity, network services, data management, business resiliency, managed IT services, enterprise asset management, and more.

Vi Business, with its partner-agnostic model, aims to empower businesses across segments such as enterprises, start-ups, MSMEs, etc. with a broad array of customised services, offer choice of data-center provider and colocation facilities to help them address their evolving needs. Vi Business unique benefits, such as tailor made services, vendors of choice, and cost optimisation, ensure scalability, flexibility, and reliability, making them a preferred partner of choice.

About Vodafone Idea Limited:

Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G, 4G and has a 5G ready platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

The company offers products and services to its customers in India under the TM Brand name “Vi”.

For more information, visit: www.MyVi.in

For further information: Nilkantha Ray | nilkantha.ray@adfactorspr.com | 7797249494

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Toyota Kirloskar Motor Launches The All New Toyota Rumion - The Prestigious Family Car With An MPV Lineage


* Marks Toyota’s foray into the versatile B-MPV segment

Key Highlights:

•         The All New Toyota Rumion is available in Petrol (NeoDrive) and E-CNG powertrain options to suit various customer preferences and needs.

Boasts of exceptional performance, thanks to its powerful 1.5L-K series petrol engine with Integrated Starter Generator (ISG) technology and E-CNG technology which ensures excellent fuel efficiency of 20.51 km/litre for petrol variant and 26.11 km/kg for its CNG variant.

•         Available for both manual and automatic enthusiasts, the All New Toyota Rumion provides a seamless driving experience with the option of a 5-speed manual transmission and a smooth 6-speed automatic transmission.

•         With its stylish & premium exterior design, spacious and comfortable interiors, the All New Toyota Rumion is an ideal choice for the family’s travel needs.

·       All New Toyota Rumion offers tech features like Toyota i-Connect, smartphone and smartwatch connectivity, an advanced 17.78cm Smartplay Cast Touchscreen audio with wireless android auto, apple car play and Arkamys Surround Sense for immersive audio experience.

•         All New Toyota Rumion ensures peace of mind with its world-class safety equipment, unmatched Aftersales service and 3 years/1,00,000 kms standard warranty ensuring a hassle-free ownership experience.

Overall Features of All New Toyota Rumion:

Engine Performance:

Powered by a powerful 1.5L- K series Petrol Engine.

Power output of 75.8 kw @6000 rpm and Torque of 136.8 Nm @4400 rpm for Petrol grade.

Power output of 64.6 kw @5500 rpm and Torque of 121.5 Nm@4200 rpm for CNG grade.

Choice between a 5-speed manual transmission and a smooth 6-speed automatic transmission.

Neo Drive technology and E-CNG technology for enhanced fuel efficiency.

Excellent fuel efficiency of 20.51 km/l for petrol variant and 26.11 km/kg for its CNG variant.

Available in both Petrol (Neo Drive) and CNG fuel options.

Safety & Security:

Heartect Platform, Dual front and Front seat side airbags, ABS with EBD and Brake Assist, Engine immobilizer, ESP and Hill Hold

Front seat belts with pretensioners and force limiters.

Seat belt reminder for all seats.

High-speed alert system.

Stylish Exterior Design:

Toyota MPV signature front grille.

Front bumper with chrome finish.

LED tail lamps with back door chrome garnish.

Stylish Two-tone machined alloy wheels.

Interior Comfort and Luxury:

Premium dual-tone Interiors.

Front Auto AC.

Second Row roof mounted AC.

Flexible Seating options with ample room for luggage.

Steering Mounted Controls: Audio and calling controls for a safer drive.

Advanced Technology

17.78 cm Smart play cast touch screen audio with wireless android auto and apple car play.

Toyota I-connect with 55 plus features.

Remote Check & Control: Climate control, lock/unlock, hazard lights, and headlight.

Smartwatch & Hey Siri Compatibility.

Vehicle Safety & Security: Auto collision notification, tow alert, find my car, and valet profile for peace of mind.

Service Connect: Monitor vehicle health and receive malfunction indicator alerts.

6 speed AT with paddle shifters.

Cruise control for added convenience.

Toyota Kirloskar Motor (TKM), today announced the launch of its latest offering, the All New Toyota Rumion - a new compact MPV boasting of unmatched space, excellent fuel efficiency in a stylish and premium new family car.  Already a frontrunner in Indian MPV segment, the launch of this seven-seater is expected to further boost Toyota’s presence in the market. 

Marking Toyota’s entry into the B-MPV segment, All New Toyota Rumion presents a prestigious and convenient option for families seeking comfort, convenience, reliability and peace-of-mind. This backed by top performance and excellent fuel efficiency aptly caters to the evolving needs of customers in the compact MPV segment.

At the heart of the All New Toyota Rumion lies the powerful K series 1.5-litre Petrol engine with Neo Drive (ISG) technology and E-CNG technology which promises to be responsive and bring joy to driving. The cutting-edge K-series engine is expected to offer an excellent fuel efficiency of 20.51 km/l for Petrol variant and 26.11 km/kg for CNG variant. The All New Toyota Rumion will be available in six variants of S MT/AT, G MT, and V MT/AT, S MT CNG offering a wide range of options for customers.

The new compact MPV offers a choice between a 5-speed manual transmission and a smooth 6-speed automatic transmission, providing a seamless driving experience for both manual and automatic enthusiasts. Whether you prefer the convenience of an automatic or the control of a manual, the All New Toyota Rumion ensures a pleasurable and effortless drive.

The All New Toyota Rumion comes with an advanced infotainment system featuring a 17.78 cm Smartplay Cast Touchscreen audio with Arkamys Surround Sense for an immersive audio experience. It supports Android Auto and Apple CarPlay (wireless) for seamless smartphone integration. The infotainment system includes Bluetooth connectivity, steering-mounted audio and calling controls, and USB connectivity.

Equipped with Toyota i-Connect, it offers remote control of climate, lock/unlock, hazard lights, and headlights and many more. It is compatible with smartwatches and Hey Siri voice assistant. The Toyota i-Connect also provides safety and security features like auto collision notification, tow alert, find my car, valet profile, vehicle health and malfunction indicator monitoring. The All New Toyota Rumion promises a futuristic and connected driving experience, ensuring comfort, convenience and safety throughout your journey.

Mr. Masakazu Yoshimura, Managing Director and Chief Executive Officer, TKM said, “At Toyota, we believe in going beyond delivering world-class vehicles. Our deep-rooted culture is to offer products and services that create exceptional value and offer peace of mind to our loyal customers. The All New Toyota Rumion embraces this ethos and we look forward to offering Toyota’s’ commitment to quality and service to a whole new set of customers through delightful ownership experience thus delivering “mass happiness to all”. As a brand, that is deeply committed to the Indian market and its valued customers, Toyota will continue to excel and add great value to the auto industry in India by continuous innovation and fostering the self-sustaining local eco-system in the Indian automobile space. Our aim is to continue to emphasize on introducing ever-better cars, better technologies and environment-friendly products and services.”

Mr. Tadashi Asazuma, Executive Vice President - Sales, Service & Used Car, TKM said", Today, we are absolutely delighted to unveil the All New Toyota Rumion, an extraordinary addition to our extensive array of vehicles. The All New Toyota Rumion embodies the very essence of Toyota's illustrious legacy in the MPV segment. Our endeavour is to study the needs and aspirations of our valued customers to ensure that each vehicle we unveil, embodies our relentless pursuit of delivering unparalleled driving experiences and supreme comfort. Our unwavering dedication to excellence, drives our meticulous approach in building a remarkable model selection for our customers. We firmly believe that our esteemed customers will warmly embrace the All New Toyota Rumion as their cherished family vehicle, experiencing an unparalleled sense of joy and pride that comes with owning a Toyota”.

Mr. Atul Sood, Vice President - Sales and Strategic Marketing, TKM said, “The introduction of All New Toyota Rumion is a moment of great excitement for Toyota Kirloskar Motor and we are thrilled to welcome a new member to our ever-growing family of offerings. All New Toyota Rumion is an extraordinary, compact MPV with the ability to set new standards with its unmatched space and comfort, excellent fuel efficiency, stylish and premium exterior design.  Our commitment extends beyond delivering an outstanding product. We strive to create an exceptional presales and after-sales experience, ensuring utmost customer satisfaction throughout their ownership journey. With the All New Toyota Rumion getting launched just in time for the festive season, we aim to cater to the evolving needs of families, providing them with comfort, convenience, and peace-of-mind. We are confident that it will bring unparalleled joy to our esteemed customers and create lasting memories in the journeys ahead.”

The All New Toyota Rumion boasts of a stylish and premium exterior designed for a tough appearance with robust characteristics a like Toyota MPV signature front grille, Front Bumper with chrome finish, LED tail lamps with back door chrome garnish and machined two tone alloy wheels that exude style and sophistication. The luxurious interior offers premium dual-tone with wooden finish dashboard and door trims, premium dual-tone interiors, and a range of convenient amenities. It offers comfortable seating with height-adjustable driver seat, split-fold second and third-row seats, plush dual-tone seat fabric along with flexible luggage space with flat fold functionality.

All New Toyota Rumion also beholds Toyota's commitment to safety with a range of advanced safety features. The Heartect Platform provides a strong and rigid structure, ensuring maximum protection for occupants. Dual front and Front seat side airbags, ABS with EBD and Brake Assist, Engine immobilizer, ESP, Hill Hold assist, and ISO Fix Child seat anchorages further enhance the safety quotient of the All New Toyota Rumion. This new introduction from Toyota, also features front seat belts with pretensioners and force limiters, seat belt reminder for all seats, and a high-speed alert system, guaranteeing peace of mind for the entire family.

In addition to being an outstanding vehicle, the All New Toyota Rumion comes with a standard warranty of 3 years/1,00,000 km, which can be extended to 5 years/2,20,000 km.

With Toyota's virtual showroom, you can enjoy a 360-degree view of the All New Toyota Rumion, explore variants, colours, and key features with a single click. Price and booking commencement will be announced in the due course of time.