SBI had recently organised Kisan Mela which attracted over 6 lakh farmers across various locations in the country.
As part of Kisan Mela, bank also offers KCC farmers an enhancement of 10% to their credit limit on renewing the account. SBI has taken this initiative to reach out to the farmers to educate about the benefits of renewing KCC account to get maximum benefits of interest subvention from Government and coverage under Pradhan Mantri Fasal Bima Yojana. Bank will also make farmers aware about the benefits of timely renewal of KCC account and usage of KCC Rupay Card for transactional convenience.
In addition to this, SBI will sensitise farmers on various Agri-products of the bank like Asset Backed Agri-loan, Mudra Loan and loans on other allied agri activities.