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Monday, February 26, 2018

Unity Tech Among World’s Top 10 Most Innovative Companies in Virtual and Augmented Reality


Unity Technologies creator of the world’s most widely used real-time 3D development platform, today announced it has been named by Fast Company as a “World’s Top 10 Most Innovative Company.” Chosen as the #4 “Most Innovative Virtual and Augmented Reality Company,” Unity’s real-time development platform is at the center of the VR/AR ecosystem, powering more than 60 percent of all content. Whether it is VR, AR, or MR, Unity’s highly optimized rendering pipeline and the rapid iteration capabilities of the Editor make XR creative vision a reality. Fast Company’s Most Innovative Companies Award honors leading enterprises and rising newcomers that exemplify the best in business and innovation.

“We're honored to be recognized by Fast Company as an innovator in this space,” said Tony Parisi, Global Head of VR/AR Strategy at Unity Technologies. “We’ve been a long-standing champion for the VR/AR industry, and it’s gratifying that our heavy commitment to this space is recognized and is bearing fruit. We believe the world is a better place with more creators in it, and the opportunities for virtual and augmented reality present limitless possibilities. The tech is here, the reach is here, and the time for incredible content is now.”

On the heels of this honor, Unity is announcing its South by Southwest (SXSW) presence, a line-up made of 80 percent women, that will share insights and best practices on virtual and augmented reality. The expertise and deep-seeded knowledge of virtual and augmented reality within Unity is unparalleled. Here are the sessions that Unity is participating in at SXSW 2018:
  • March 5: Students Can Build the VR/AR Worlds of the Future | Jessica Lindl, Global Head of Education, Unity Technologies
  • March 11: Future Proof Media: Engaging Tomorrow's Audience | Silvia Rasheva, Producer at Unity Technologies
  • March 12: Setting the Visual Language of Storytelling | Timoni West, Director XR Authoring at Unity Technologies and Natalie Grant, Senior Product Marketing Manager, VR/AR and Film at Unity Technologies
  • March 14: AR Update 2018: Evolution or Revolution?| Tony Parisi, GM, Head of VR/AR Strategy, Unity Technologies
Unity was also the platform of choice at the 2018 Sundance Film Festival. 70 percent of New Frontier’s interactive content at Sundance was Made with Unity, and two unprecedented virtual reality film deals took place at Sundance, SPHERES and Zikr: A Sufi Revival, both of which were Made with Unity. These deals further solidify Unity’s position in virtual filmmaking and demonstrate that 360-degree immersive films carry clout and will become a staple for film festivals moving forward.

Games and experiences made with Unity have reached more than 3 billion devices worldwide in 2017 and were installed more than 20 billion times in the last 12 months.

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