Ashok Leyland, flagship of the Hinduja Group,
and the 2nd largest commercial vehicle (CV) manufacturer in India, has
showcased recently its full range of future ready products, based on
Intelligent Exhaust Gas Recirculation (iEGR) technology, and industry-leading
services at its annual Global Conference 2017 in Bangalore on May 11, 2017.
Pioneering the indigenous development and
application of the iEGR technology, Ashok Leyland will be the only domestic OEM
to implement this technology successfully for its products above 130HP. Thus,
Ashok Leyland has, once again, brought its technology prowess and Indian
innovation to the fore for the benefit of its customers.
Intelligent
Exhaust Gas Recirculation (iEGR) technology is a simple yet innovative solution
to achieving the desired results in order to meet the BS4 norms. This
technology is not only better suited to Indian conditions compared to Selective
Catalytic Reduction (SCR) technology (based on European technology) but will
also prove to be hugely cost effective, easy to operate and hassle-free to
maintain. All of which will benefit the Ashok Leyland customer, resulting in
better margins compared to products by OEMs which are based on SCR technology.
With
iEGR technology as the highlight, the Company displayed a mix of over thirty
innovative products and services, featuring trucks, buses, light commercial
vehicles (LCVs), simulators, quick service bikes and gensets.
Sharing his views at the Global Conference
2017, Vinod K. Dasari, Managing Director, Ashok Leyland, said, “Ashok Leyland
has many innovative class leading firsts to its credit through the years. This
showcase of the iEGR technology across our product range bears further
testimony of our capability to roll-out technology-led future ready products.
More so this indigenous technology will help us deliver on our brand promise of
‘Aapki Jeet, Hamari Jeet’ in multiple ways. For our customers it will mean ease
of use and better cost efficiencies. For the environment it will mean more
efficient fuel combustion and improved emissions. The indigenous development of
iEGR technology will also mean faster time to market and minimal cost of
implementation. We will emerge as the only OEM in India to have achieved this.”
Intelligent Exhaust Gas
Recirculation
Intelligent Exhaust Gas Recirculation (iEGR)
technology is a simple yet innovative solution to achieving the desired results
in order to meet the BS4 norms. This technology is not only better suited to
Indian conditions compared to Selective Catalytic Reduction (SCR) technology
(based on European technology) but will also prove to be hugely cost effective,
easy to operate and hassle-free to maintain. All of which will benefit the
Ashok Leyland customer, resulting in better margins compared to products by
OEMs which are based on SCR technology.
With iEGR technology as the highlight, the
company displayed a mix of over thirty innovative products and services,
featuring trucks, buses, light commercial vehicles (LCVs), simulators, quick
service bikes and gensets.
Taking the brand promise of ‘Aapki Jeet,
Hamari Jeet’ further, the company has, in recent years, expanded its network
rapidly to cater to its wide set of customers. It has 1000 touch-points with an
additional 5000 outlets for Leyparts, the genuine spare parts brand. A service
centre at every 75kms on all major highways, Ashok Leyland delivers its
“Tatkaal” promise of reaching customers within 4 hours and getting their
vehicle back on-road within 48 hours.
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